market scenario & bsnl status · internet bandwidth has become a must for networking multi site...

For BSNL internal circulation only

E2-E3

E&WS

Enterprise Services


AGENDA

Introduction

Desire Of Enterprise Customer

Enterprise Services Offered By Bsnl

Salient Feaures In Brief

INTRODUCTION

There is a growing need of connecting various branches of an

Enterprise, which might be located across the globe. Lease line &

Internet bandwidth has become a must for networking multi site

business. Today’s business owner wants to focus more on its core

competencies rather than trying to implement such things of their

own. Such a networking solution often requires not just bandwidth,

but hardware components, security solutions and maintenance

also. A typical enterprise customer may need a mix of following

services and associated hardware:


VOICE MID RANGE DATA

HIGH END DATA

MANAGED SERVICES

OTHER SERVICES

PSTNWLLMobile / CUGBlackberry3G voicePRICentrexVoice VPN

BroadbandData cardsNIC 1.0xEVDO3G

MPLS VPNInternet Leased LinesDomestic Leased CircuitsIntl. Leased CircuitsVSAT

Managed bandwidthMLLN

Unified messagingWeb co-locationSurveillance servicesWeb conferencingAudio conferencingVideo conferencingFleet mgmt. system


INTRODUCTION

INTRODUCTION

From the beginning itself, BSNL offered Voice, Mid range

Data and High end data services, BSNL has now

strengthened its position by including managed services and

other services in its service portfolio. Managed services are

end-to-end services that include all of the following criteria:

Proactive monitoring

Remote configuration and troubleshooting

Service-level agreements (SLAs)

Monthly Subscription based.

Nil or very Little CAPEX



DESIRE OF ENTERPRISE

CUSTOMEROne stop shop

Unified communication solution

Scalability

Simplicity of deal

Business continuity (Disaster Management)

OPEX Model

SLA


BSNL PROVIDES

FOLLOWING SERVICES1. MPLS VPN

2. VSAT Services of BSNL

3. ISDN PRI

4. MLLN

5. Domestic Leased Lines Services

6. Internet Leased Line

7. Blackberry Services


BSNL PROVIDES

FOLLOWING SERVICES

8. 3G Mobile Broadband devices

9. Free EPABX Scheme

10. Wire Line Intelligent Network Services

11. Managed Network Services


BSNL Managed Enterprise Solutions

24 X 7 Proactive Monitoring

Guaranteed SLA

OPEX Model/Monthly Charges

End to End Solution/Single interface




BSNL Managed Network Services

BSNL ManagedGlobal Network

Services

BSNL ManagedSaaS

(Software as a Service)

BSNL Easy Com

BSNL Biz Com

BSNL Ent Com

Global MPLS Services

Across the World

Global IPLC Services

BSNL Managed Business Mail

Domestic MPLS & Internet Leased Line

With Managed Security etc.

BSNL Managed

GlobalConferencing

Solutions

GlobalAudio

GlobalWebex

GlobalVideo



BSNL MANAGED PRODUCTS

BSNL has 3 types of Product offers:

EasyCom – Broadband Networking.

BizCom – 64 Kbps to 1 Mbps

EntCom – 2 Mbps and above (MPLS or lease

internet bandwidth with CDMA/GSM/ISDN backup)

Features of SLA:

• Change request for rules – 30 mins for priority rules / 4

hours

• 24x 7 Real-time monitoring via SOC - 99 % of SOC

availability guaranteed

• 24 x 7 Real-time event correlation and interpretation

• 24 x 7 Incident handling

• Availability and Performance Monitoring

• Notification to Customer within 15 minutes

• Real-time reports on customer portal

• 4 hour Response and 24 hour Resolution time

• Event log storage duration – 1 month

• Notification of security update and bug-fixes


Managed Network services Domestic

perspectives:

• Mainly provided by all the operators including the small players.

In fact, Tulip is the largest in this segment with a market share

of 28% followed by Reliance

• Both wire line as well as wireless connectivity is used for the

last mile

• Generally three to four classes of services are offered by the

operators

• The MPLS VPN PoPs are being established by all the NLD

players which is the key to garner larger market share


Managed Network services Domestic

perspectives:

• The pricing of the MPLS VPN is such that if more than 6

to 8 ports are taken by the customers, the pricing

becomes lucrative in comparison to the DLC

• There is further intense competition in this segment and

hence prices are heading downwards

• Each operator has its own network (Autonomous

System) and so far NNI is not very prevalent in the

domestic segment


Managed Network services Global

perspectives:

• There are many players like Orange, PCCW, BT, NTT who

have already established Global MPLS VPN networks with

PoPs in major countries

• Indian ILDOs are also establishing PoPs in other countries

and expanding their business. Further, they are integrating

this business with the Submarine Cables and IP bandwidth

• Major international operators have standing tie-ups with

network providers such as Cisco and Juniper etc for turnkey

solutions


Managed Network services Global

perspectives:

• Establishing of NNI with the global players is the key to

expanding in this market and capture the corporate

customers

• The pricing of MPLS VPN ports includes the domestic

part as well as the international bandwidth component

• Manageability of the networks is a basic requirement in

such solutions

• End to End solution is offered to NMS and single window

concept



BSNL MANAGED GLOBAL

SERVICES

BSNL has tied up with British telecom, Cable and Wireless,

PCCW for offering bandwidth across the world such as

IPLC, MPLS VPN etc. These tie ups provide following

broad advantages to the customer:

Extensive national and international coverage

Faster and simpler deployment

Management by a single service provider

Flexibility and competitive pricing

BSNL MANAGED SAAS

• Software as a Service (SaaS) is a model of software

deployment wherein an application is licensed to the

customer for use as a service on demand. Hosted ERP,

Hosted Contact center, Hosted CRM, Business E-mail

solutions are examples of SaaS. BSNL has tied up with

Microsoft to offer this service and initially offered BSNL

Managed Business mail as SaaS service. This service

offers following benefits:


BSNL MANAGED SAAS

Anytime Anywhere Access

• Manage one e-mail inbox synchronized among multiple

devices such as your smart phone, home PC, and office

PC.

• Connect from any computer virtually anywhere with an

Internet connection.

• Maintain access to all messaging features such as

mailbox, calendars, contacts, and public folders—even

when offline.


BSNL MANAGED SAAS

Integrated company communications

• Arrange meetings with ease by viewing free and busy

schedules of participants, sending invitations, and

tracking responses, with details entered automatically

into participants’ calendars.

• Grant other people, such as assistants, access to your

mailbox, calendar, and contacts on your behalf while

travelling.

• Manage projects across workgroups or companies with

the ability to view timelines and assignments while

tracking tasks that are active, completed, and overdue.


BSNL MANAGED SAAS

Professionally delivered

• Hands-off operation means no distractions and no disruptions

from core business tasks.

• Data Security and Backup

• All software updates and upgrades, including security fixes,

are installed and maintained in a timely fashion.

• On-demand storage and capacity

• Virus Protection

• High-availability infrastructure with Service Level Agreements.



BSNL GLOBAL CONFERENCING

SOLUTION

BSNL has tied up with British Telecom to offer this

solution. Two types of solutions are offered:

Audio: BSNL Meet Me

Web Collaboration: Web Ex



FEATURES OF THE SOLUTION ARE:

A reservation less, automated conferencing service

designed for ad hoc quick meetings

Connects multiple participants across geographies

simultaneously, even while some are on move

Over fixed line or mobile phone(GSM/WLL/CDMA).

No investments required at customers end.

Quick & easy way to communicate, anytime.


An ideal tool with range of features for effective

communications.

Designed for local, national and international conference

& is ideal for internal weekly calls, presentations,

dicussions, trainings,dealer meets, earning updates and

internal cooperate communications.

Coverage in 40+ countries, more countries available.

Local toll free and toll access points to host or join a call.

Fixed price for each country to join a call no matter which

country requests for the meeting.



Key Differentiators of BSNL Solution are:

• Simple pricing model.

• Reduce direct cost of ownership.

• Increased productivity at low cost.

• Uniform service on a single platform.

• Carrier grade service.


GLOBAL VIDEO SOLUTION

• BSNL has tied up with M/s Cisco & M/s Presto to offer

tele-presence services.



Cisco Tele-Presence Service Provider Benefits.

• Realize New Service Revenues

• Demonstrate IP NGN network advantage.

• Create Differentiated service.

• Utilize Cisco Programs for Market Success.



Expected Tele-presence service usage Study Results

• 90.6% expect to use Tele-presence at 3 or more sites.

• 73.6% expect to use Tele-presence to collaborate with

outside parties.

• 63% found Tele-presence Certified Network Connection

to be very important selection criteria.

• 42% very interested in managed Tele-presence network

services.


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