Questionnaire Results ReportIn this report, I aim to show the results of my questionnaire which I used to gather information on the types of music people like, whether music magazines interest them and what about magazines draws them to read them in order to assess the best way to make my magazine a success.

Gender – The gender of the questionnaire participants tended to be more males than females though the number was fairly even. This means that when designing my magazine, I have to account

for both genders to keep the target audience happy and interested.

Age – The age of the people I asked also tended to be younger, being closer to teens meaning my magazine will accommodate the younger audience I saw in my results. This will also mean that I will be more likely to have a large number of newer bands and a variety of genres.

Gender

MaleFemaleOtherI'd Rather Not Say

Age

11 to 2021 to 3031 to 4041 to 5051 to 60Over 60

Favourite Music Genres – As can be seen in the bar chart below, the favoured genre with everyone saying it was a favoured genre was Rock with 100% of the participants listing it as a favoured genre over the others, with Instrumental (70%), Classical (70%) and Heavy Metal (60%) coming just behind, which will heavily influence the music in my magazine. My magazine will be rock based, looking at rock bands teens are interested in and providing information on tour dates, albums, etc.

How often do you listen to music? – This question gave some quite surprising results with most listening to music between 3 hours and over, showing the readers of magazines tended to listen to music far more and follow the music scene. This should allow for me to know how much music news I should place into the magazine as well as determine whether or not to give away free tracks weekly

How do you listen to your music? – As can be seen, people tend to rely more on buying and listening to music through digital devices like iPod’s and streaming them through YouTube and Spotify. This will influence me as I can now insert free downloads rather than having a CD stuck on the front as people want downloads more

How Do You Listen To Your Music?

DigitallyStreamingCDVinylCassetteRadio

Favourite Artists – As can be seen, the more popular genres tend to be the rock and metal bands, meaning that these are the kinds of bands I will be focusing on when I put together

How Often Do You Listen To Music?

NeverLess than 1 hour1 to 2 hours2 to 3 hours3 to 4 hoursOver 4 hours

my magazine. The favoured bands tended to be those in the rock and metal genres such as Queen (90%), Linkin Park (80%) and All Time Low (70%). The least favourites were those in the pop genre, like Miley Cyrus (0%), One Direction (0%) and FSOS (0%). It will definitely be anti-dance, pop and RnB as these tended to be the genres with the worse reception

Do you read music magazines? – There were more people that read music magazines than those that didn’t but it was almost an even amount. This shows that I have to make my magazine exciting and more appealing than others as well as unique to attract people who wouldn’t normally buy music magazines to buy my magazine

Do You Read Music Magazines ?

YesNo

If so, how often? – There were very few that read them on a regular basis showing that the modern music magazine market lacks in the appeal that people want to see. This shows I need to do more research to allow for people to inform me of what they want from a music magazine so that I can make mine stand out and attract the audience

If so, how often do you read music magzines?

NeverOnce A YearMonthlyWeeklyMore Than Once A Week

Favourite Magazine – This shows that the most popular magazines are those that look at rock, metal and indie bands, especially those targeted at a younger age group. This has given me an insight into what the target demographic for my magazine will be as I will base mine around these genres and aim them at a younger audience

Favourite Music Magazines

Kerrang!NMEQMetal HammerVibeMixmag

What attracts you to the magazines? – The most attractive of the items appears to be the magazines artist/band focus which, judging on past questions, should be the rock/metal genre. However, it also shows that all the elements are equally important so my magazine should have good contents, attractive inserts and extras and be aesthetically pleasing to the target audience

What Attracts You To The Mag-azines?

The Bands/Artists IncludedThe GenreThe ColoursThe StoriesThe InsertsThe Extras

Overall, my research has indicated that I must appeal to all genders, mainly those of a teenage age, with more of a focus on the Rock and Metal genres with both past and current artists included and attempt to make more people buy and read the magazine by attracting them with the bands and artists they wish to see. This will help me thoroughly in producing my final product, making sure that it is appealing to the target audience.