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MARKET RESEARCH Brand Analysis

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MARKET RESEARCHBrand Analysis

‘Q is the ultimate guide to modern

music’

Q Magazine claims to be well respected

by artists and labels

Q believe their creative success is due

to their ‘employment of the worlds best

music photographers and writers’

Q reach over one million music fans

each month, through their website,

social media and partnership with

Absolute Radio

Circulation / 52,781 Jul/Dec 2013

ABC1 Profile / 71.8%

In Employment / 70%

Median Age / 34

Price / £4-5

The Q Awards is the UK’s annual

Q Magazine Music Awards

The Awards are heavily featured

in Q Magazine itself

Q is published by Bauer

Media Group, a large

European-based media

company

Q F

IRST E

DIT

ION

OCTO

BER

19

86

KERRANG ‘The biggest

music weekly in the world’

with 29 years of heritage

Circulation / 44,013

Readership / 421,000

ABC1 Profile / 52%

Mean Reader Age / 22

Every Issue Readers / 87%

Price / £2.20

KERRANG is devoted to

Rock Music

KERRANG! AWARDS

KERRANG! RADIO

KERRANG! TV

KERRANG! TOUR

KERRANG! ROCK CHART

KERRANG is

published by Bauer

Media Group

WEEK

LY I

SSU

E

‘Mojo provides its

audience with an

authentic, independent,

and emotional connection

to the music’

MOJO was initially published

by Emap, but since January

2008 by Bauer Media Group

Circulation / 91,678

Readership / 218,000

ABC1 Profile / 66%

Mean Age / 37

Price / £4-6

‘God bless MOJO. One of the

few magazines that really

care about music’ – Elton

John

THE MOJO HONOURS LIST

MOJO’S ANNUAL AWARDS

CEREMONY

Classic Rock Monthly

METAL HAMMER covers ‘both

traditional and contemporary

metal bands, hard-core, gothic

rock, punk and alternative’

Circulation / 41,777

Readership / 91,909

Mean Reader Age / 22

Main Audience / Young males

Price / £4.25

Published monthly by

TeamRock

Metal Hammer includes

appearances from mainstream

bands to the more unusual,

unknown bands, boasting ‘the

whole spectrum of heavy metal

music’

METAL HAMMER GOLDEN GODS

AWARDS take place annually in

the United Kingdom

First Issue published 1983

BBC Music Magazine is ‘the

world’s best selling

classical music magazine’

Immediate Media Company have

been the publishers since 2012,

previously BBC WORLWIDE

Circulation / 37,500

Readership / 218,000

Mean Reader Age / 38

ABC1 Profile / 58%

Price / £4-5

FIRST ISSUE / JUNE 1992

13 Issues published a year

Each edition comes with an audio

CD

NME (New Musical Express) is a

music journalism weekly, largely

featuring rock, alternative and

indie music

Paid Circulation / 15,000

Unpaid Circulation / 300,000

Readership / 325,000

ABC1 Profile / 68%

Mean Reader Age / 23

Price / Free (Paid Edition / £2.50)First British Paper to include a

singles chart

Published by Time Inc. UK. Limited.

NME IS DAMN HONEST – NME READER

FIR

ST I

SSU

E /

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