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  • 8/17/2019 Market Requirements Document

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    Market Requirements Document

    Market Sector: ______Feature: ______

     

    [date]

    [Company][Address]

     

    Author: ________ 

    1 Management Summary: * 

    2 Introduction: *

    2. !ack"round: *

    2.2 #$%ecti&e: *

    3 Market Overview: *

    '. (ar"et Markets: *

    '.2 Customer Requirements: *

    '.' Main Competitors: *

    '.) Competiti&e osition: *

    '.+ Ma%or Market Risks: *

    '., Market -indo: *

    './ !usiness #pportunity: *

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    3.7.1 Initial Estimates of Units: *

    3.7.2  Initial Estimates of Margins: *

    '.0 Matc1 to Aopa Strate"y: *

    4 Product Overview: *

    ). er3ormance Requirements: *

    ).2 So3tare Requirements *

    ).' So3tare Features: *

    ).) roduct Appro&a Form 4AF5 due date: *

    ).+ 6stimated i3e and reations1ip to past and or 3uture products: *

    ).,  Assumptions: *

    5 Project Pan: *

    +. !rie3 Description o3 Soution: *

    +.2 Resource Requirements 3or 7n&esti"ation: *

    +.'  Additiona Costs 4equipment8 etc.5: *

    +.) Ma%or (ec1noo"y Risks: *

    +.+ Speci3ic 7ssues to $e Addressed: *

    +., 6stimated date 3or Re&enue Reease 49A5 6n" Mkt": *

    ! "e#erence$: *

    %ocument "evi$ion &i$tory:

    Re&ision: Date: Aut1or4s5: Description:

     

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    ;.;

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    2( )a*e 3(1(+ )arget Market$ #or ,-ro-o$ed -roduct.

    '.

    ). Customer Requirements:

    /u$tomer "e0uirement$ Priority Pha$e A$$um-tio

    1(+  

    2(+  

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    +.

    ,. Main Competitors:

    /. Competiti&e osition:

    0. Ma%or Market Risks:

    >. Market -indo:

    ;. !usiness #pportunity:

    . 7nitia 6stimates o3 ?nits:

    2. 7nitia 6stimates o3 Mar"ins:

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    . Matc1 to [Company] Strate"y:

     

    ). Product Overview:

    . er3ormance Requirements:

    Per#ormance "e0uirement$ Priority Pha$e A$$um-tio

    1(+  

    2.

    '. So3tare Requirements

    So#tware "e0uirement$ Priority Pha$e A$$um-tio

    1(+

     

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    ).  

    +. So3tare Features:

    So#tware eature$ Priority Pha$e A$$um-tio

    1(+  

    2(+  

  • 8/17/2019 Market Requirements Document

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    3(+  

    4(+  

  • 8/17/2019 Market Requirements Document

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    5(+  

    !(+  

  • 8/17/2019 Market Requirements Document

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    ,.

    /. roduct Appro&a Form 4AF5 due date:

    0. 6stimated i3e and reations1ip to past and or 3uture products:

    >. Assumptions:

    (1e 3ooin" is a ist o3 assumptions made in de&eopin" t1is proposa. ease re&ie t1em indetai 3or accuracy.

    A$$um-tion$

     

    +. Project Pan:

    . !rie3 Description o3 Soution:

    2. Resource Requirements 3or 7n&esti"ation:

    '.  Additiona Costs 4equipment8 etc.5:

    4( Ma%or (ec1noo"y Risks:

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    +. Speci3ic 7ssues to $e Addressed:

    ,. 6stimated date 3or Re&enue Reease 49A5 6n" Mkt":

     

    "e#erence$: