Change, Innovation & Collaboration•A discussion session by Mark Jackson

• Dorset Business Xchange Jan 24th 2013

Insanity…..Doing the same thing over and over again and expecting different results.

Albert Einstein

Why?

• "It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change."

• Charles Darwin

• "Change before you have to.“• Jack Welch

• "People don't resist change. They resist being changed!" • Peter Senge

• "Everyone thinks of changing the world, but no one thinks of changing himself."

• Leo Tolstoy

Pause for Thought….

• What is innovation and what does it mean to you and your business?

• What is the thing you most want to change / implement in your business?

• What is stopping you innovating / changing?

• What do you commit to change when you leave this room?

What is Innovation?

• A change in a product offering, service, business model or operations which meaningfully improves the experience of a large number of stakeholders

• Hutch Carpenter 2010

• In a social context, innovation can involve devising new collaborative methods such as alliances, joint ventures, shared services & procurement groups.

STOP BUMPING!

“Here is Edward Bear, coming downstairs now, bump, bump, bump, on the back of his head, behind Christopher Robin. It is, as far as he knows, the only way of coming downstairs, but sometimes he feels that there really is another way, if only he could stop bumping for a moment and think of it”.

From A A MilneWinnie-The-Pooh- Chapter 1

IMPLIMENT

How to make it happen

Even Creativity needs Organisation….

• Innovation and Change is a PROCESS

SELECT

What to do and why?

CAPTURE

How to get the benefit

INSPIRATION

How to find ideas and opportunities for innovation

Innovation is about Sharing

• You have just had a great idea,; what do you do? Most people tend to:

• - Check if it is unique

• - Lock it away, don’t share it.

• The idea is only the beginning;

• Implementation of the idea makes it innovation.

• Share and get other people’s input – both within and outside your business.

vs

Broaden your Business – Open Innovation

“Open innovation is the use of purposive inflows and outflows of knowledge to accelerate internal innovation, and expand the markets for external use of innovation, respectively. [This paradigm] assumes that firms can and should use external ideas as well as internal ideas, and internal and external paths to market, as they look to advance their technology.”Henry Chesbrough

"...Companies can no longer keep their own innovations secret unto themselves; ... the key to success is creating, in effect, an open platform around your innovations so your customers, your employees and even your competitors can build upon it, because only by that building will you create an on going, evolving community of users, doers and creators." Randall Rothenberg

Common Failures

• Not enough time

• Lack of understanding or vision

• Risk averse culture / fear of failure

• Lack of engagement by key stakeholders

• No clear process for managing stages of the change

• Failure to define, recognise and address people’s issues and concerns

• Not following K-I-S-S (Kelly Johnson – Lockheed Skunk Works)

• Lack of focus on delivering quick wins

• Successes are not recognised, communicated or celebrated

• Progress not measured and learning not reviewed

Lack of Leadership for Change

How to Breakdown the Barriers

• Define what you want to achieve, be specific – Paint an Inspiring Vision

• Prioritise Change and Innovation – Be proactive

• Set smart goals, milestones and measures - Clarity

• Build an open receptive and questioning culture - Take Risks

• Don’t be inward facing – look outside your business for ideas – Open Innovation

• Define your methodology – Process

• Put the right team together – Empowerment at all levels

• When sharing IP, have a legal agreement in place that is fair to all parties - Build Trust.

• Maintain a high level of involvement. Follow through and deliver your promises – Be a Leader

In Summary

• "It is not the strongest of the species that survive, nor the most intelligent, but the one most responsive to change."

• Charles Darwin

• If you want your business to survive, grow and be successful you must Change and Innovate

• Innovation does not have to be a big hairy idea – it could be a very small but well executed change that delivers greater value

• Work together – Share, Trust, Commit, Cooperate Success

Trust Commitment Success

And Finally…..