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INTRODUCTION OF

ORGANISATION STUDY AT

ACTUANT INDIA PVT.LTD


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CHAPTERISATION

Chapters are divided into 4 major categories, where chapter 1 gives a brief

idea about the Industrial Profile. Chapter 2 gives an introduction about the

company. Chapter 3 deals with various functional departments in the

organization. SWOT analysis, findings and suggestions are mentioned in

chapter 4.

CONCLUSION

Organizational study at Actuant India, Bangalore

was a fruitful experience where I got enough exposure and help to know thereal practices adopted by the firm beyond the theories that learnt in the

books. Journey through various functional departments also help to

understand the various practices adopted by the organization.


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CHAPTER 1

INDUSTRY ANALYSIS


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ENERGY INDUSTRY

INTRODUCTION

The energy industry is the totality of all of theindustries involved in the

production and sale ofenergy, includingfuel extraction,

manufacturing,refining and distribution. Modern society consumes large

amounts of fuel, and the energy industry is a crucial part of

theinfrastructure and maintenance of society in almost allcountries.

In particular, the energy industry comprises:

thepetroleum industry,includingoil companies,petroleum refiners, fuel

transport and end-user sales atgas stations

the gas industry, including natural gas extraction, and coal gas

manufacture, as well as distribution and sales

theelectrical power industry, includingelectricity generation,electric

power distribution and sales

thecoal industry

thenuclear power industry

the renewable energy industry, comprising alternative energy and

sustainable energy companies, those including hydroelectric power,

wind power and solar power generation, and the manufacture,

distributive and sales of alternative powers

traditional energy industry based on the collection and distribution of

firewood, the use of which, for cooking and heating is particularly

common in poor countries.
http://en.wikipedia.org/wiki/Industryhttp://en.wikipedia.org/wiki/Energyhttp://en.wikipedia.org/wiki/Fuelhttp://en.wikipedia.org/wiki/Oil_refineryhttp://en.wikipedia.org/wiki/Infrastructurehttp://en.wikipedia.org/wiki/Nationhttp://en.wikipedia.org/wiki/Petroleum_industryhttp://en.wikipedia.org/wiki/Oil_companieshttp://en.wikipedia.org/wiki/Gas_stationhttp://en.wikipedia.org/wiki/Electrical_power_industryhttp://en.wikipedia.org/wiki/Electricity_generationhttp://en.wikipedia.org/wiki/Electric_power_distributionhttp://en.wikipedia.org/wiki/Electric_power_distributionhttp://en.wikipedia.org/wiki/Coalhttp://en.wikipedia.org/wiki/Nuclear_powerhttp://en.wikipedia.org/wiki/Nuclear_powerhttp://en.wikipedia.org/wiki/Coalhttp://en.wikipedia.org/wiki/Electric_power_distributionhttp://en.wikipedia.org/wiki/Electric_power_distributionhttp://en.wikipedia.org/wiki/Electricity_generationhttp://en.wikipedia.org/wiki/Electrical_power_industryhttp://en.wikipedia.org/wiki/Gas_stationhttp://en.wikipedia.org/wiki/Oil_companieshttp://en.wikipedia.org/wiki/Petroleum_industryhttp://en.wikipedia.org/wiki/Nationhttp://en.wikipedia.org/wiki/Infrastructurehttp://en.wikipedia.org/wiki/Oil_refineryhttp://en.wikipedia.org/wiki/Fuelhttp://en.wikipedia.org/wiki/Energyhttp://en.wikipedia.org/wiki/Industry


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Though food supplies have more than kept pace with rising population

levels in the past, a combination of biofuels, rising standards of living and

climate change, including drought, are stressing agricultural production and

leading to significant increases in food prices.

Economic power has shifted from the governments and companies of the

USA and EU to those of the energy rich countries of the Middle East and

Russia and of low cost Asian manufacturers and service providers.

The transport industry is the one most likely to be impacted by the

combination of rising standards of living in the developing world, specially

China and India; increased prices of hydrocarbon fuels; and efforts to

mitigate global warming. There will be a move to more hydrocarbon-

efficient vehicles and public transport.

While the world's workforce is growing apace, education systems are failing

to provide enough skilled professionals, artisans and managers to meet

demand, particularly for the mining, energy, construction and education

sectors.

INDIAN SCENARIO

India has the world's second largest population of 1.24 billion and the

world's seventh largest landmass. It has a seemingly unquenchable thirst for

energy. One harsh result of its meteoric growth is the widening gap between

energy demand and supply. Energy is one of the most important inputs for


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economic growth and human development. There is a strong relationship

between economic development and energy consumption. On one hand,

growth of an economy depends on the availability of cost-effective and

environmental friendly energy sources, and on the other hand, the level of

economic development is reliant on the energy demand.

India is the fourth largest consumer of energy in the world after USA, China

and Russia. However, it is not endowed with abundant energy resources.

Therefore, India must meet energy needs by using all available domestic

resources of coal, uranium, oil, hydro and other renewable resources, and

supplementing domestic production by imports. Meeting the energy needs

for achieving 8 to 9 percent economic growth while also meeting energy

requirements of the population at affordable prices is a major challenge.

The energy sector in India has been receiving high priority in the planning

process. In the recent years, the government has rightly recognized the

energy security concerns of the nation and more importance is being placed

on energy independence. Indias energy-mix comprises both non-renewable

(coal, lignite, petroleum and natural gas) and renewable sources (wind,

solar, small hydro, biomass, cogeneration, bagasse, etc.).

Demand - Supply Scenario

In the recent years, Indias energy consumption has been increasing at one

of the fastest rates in the world due to population growth and economic

development.

India is well-endowed with both exhaustible and renewable energy

resources. Coal, oil and natural gas are the three primary commercial energy


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sources. Coal was by far the largest source of energy. However, Indias

primary energy mix has been changing over a period of time.

Resource augmentation and growth in energy supply has not kept pace with

increasing demand and, therefore, India continues to face serious energy

shortages. This has led to increased reliance on imports to meet the energy

demand.

Coal

India ranks third among the coal producing countries in the world. Being the

most abundant fossil fuel in India till date, it continues to be one of the most

important sources for meeting the domestic energy needs. It accounts for

55% of the countrys total energy supplies

Power

Access to affordable and reliable electricity is critical to a countrys growth

and prosperity. The country has made significant progress towards the

augmentation of its power generation capacity. The Indian power sector

consists of a mix of plants depending on different primary fuels, including

conventional sources like coal, lignite, natural gas, oil, hydro and nuclear

power; and non-conventional sources like wind and solar power, and

agricultural and domestic waste. However, coal remains the dominant

primary energy source used in power generation. The power sector is

currently at a crucial juncture of its evolution from a dominantly public

sector environment to a more competitive power sector, with many private

producers and greater reliance on markets, subject to regulation.


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Oil and Natural Gas

Indias consumption of natural gas has risen faster than any other fuel in therecent years. Natural gas demand has been growing at the rate of about 6.5%

during the last 10 years. Industries such as power generation, fertilizer, and

petrochemical production are shifting towards natural gas.

Renewable Energy

Renewable energy sources offer viable option to address the energy security

concerns of a country. Today, India has one of the highest potentials for the

effective use of renewable energy. There is a significant potential in India

for generation of power from renewable energy sources - small hydro,

biomass, wind and solar.


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ENERGY PERCAPITA

Energy consumption in kilograms of oil equivalent (kgoe) per person per year percountry (2001 data). Darker tones indicate larger consumption (dark grey areas aremissing from the dataset). Red hue indicates increasing consumption, green hue indicatesdecreasing consumption, in the time between 1990 and 2001
http://en.wikipedia.org/wiki/World_energy_resources_and_consumptionhttp://en.wikipedia.org/wiki/World_energy_resources_and_consumption


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ELECTRICAL INDUSTRY

INTRODUCTION

Electrical Equipment industryincludes anymachinepowered

byelectricity. They usually consists of anenclosure, a variety ofelectrical

components,and often a powerswitch.Examples of these include:

Major appliance

Microcontroller

Power tool

Small appliances

More specifically, often Electrical equipment industryrefers only

to components part of theelectrical distribution system such as:

Electric switchboards

Distribution boards

Circuit breakers and disconnects

Electricity meter

Transformers

GLOBAL SCENARIO

1.The global Electrical industry consists of the following two segments:

a. The global heavy electrical equipment market, including boilers, turbines,

generators,wind turbines, solar power systems, etc.
http://en.wikipedia.org/wiki/Machinehttp://en.wikipedia.org/wiki/Electricityhttp://en.wikipedia.org/wiki/Enclosure_(electrical)http://en.wikipedia.org/wiki/Electrical_componenthttp://en.wikipedia.org/wiki/Electrical_componenthttp://en.wikipedia.org/wiki/Switchhttp://en.wikipedia.org/wiki/Major_appliancehttp://en.wikipedia.org/wiki/Microcontrollerhttp://en.wikipedia.org/wiki/Power_toolhttp://en.wikipedia.org/wiki/Small_appliancehttp://en.wikipedia.org/wiki/Electricity_distributionhttp://en.wikipedia.org/wiki/Electric_switchboardhttp://en.wikipedia.org/wiki/Distribution_boardhttp://en.wikipedia.org/wiki/Circuit_breakerhttp://en.wikipedia.org/wiki/Electricity_meterhttp://en.wikipedia.org/wiki/Transformerhttp://en.wikipedia.org/wiki/Transformerhttp://en.wikipedia.org/wiki/Electricity_meterhttp://en.wikipedia.org/wiki/Circuit_breakerhttp://en.wikipedia.org/wiki/Distribution_boardhttp://en.wikipedia.org/wiki/Electric_switchboardhttp://en.wikipedia.org/wiki/Electricity_distributionhttp://en.wikipedia.org/wiki/Small_appliancehttp://en.wikipedia.org/wiki/Power_toolhttp://en.wikipedia.org/wiki/Microcontrollerhttp://en.wikipedia.org/wiki/Major_appliancehttp://en.wikipedia.org/wiki/Switchhttp://en.wikipedia.org/wiki/Electrical_componenthttp://en.wikipedia.org/wiki/Electrical_componenthttp://en.wikipedia.org/wiki/Enclosure_(electrical)http://en.wikipedia.org/wiki/Electricityhttp://en.wikipedia.org/wiki/Machine


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b. The global T&D equipment market, including electric power cables,

transformers, electrical switchgear, transmission line towers, conductors,

control equipment, meters,etc.

2.The global EE market is expected to increase from a cumulative size of

more than US$ 3trillion (2008-15) to US$ 6.8 trillion (2016-30). This

translates into around 2% CAGR over the long term.

3.Asia-Pacific and Europe together account for more than 70% of the global

market, with theAsia-Pacific regions share being 45%. This region is

expected to see the strongest demandin future due to the regions strong

expected economic growth rates.

4. In spite of less-than-impressive growth rates in recent years in the

electrical equipmentmarket, there is scope for expansion in certain areas,

such as the emerging markets in the Asia-Pacific and Africa region. Robusteconomic growth in emerging countries such as China and India, combined

with rapid urbanization and strong growth in investment in these countries,

is expected to boost the demand for electrical equipment in these countries.

5. In developed countries, and also in several developing countries, rising

ecological concernsand investment in alternative sources of power

generation should benefit equipment segments such as wind turbines.


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INDIAN SCENARIO

Power is a necessary fuel for a growing economy. The Indian economy is on

a rising pathtargeting GDP growth rate of 8-9%. To achieve this growth, it

is imperative that the proper power infrastructure is in place.

India has the fifth-largest generation capacity in the world with an installed

capacity of over 199 GW, as on 31st March, 20126 and is also the sixth-

largest electricity consumer, accounting for 3.4% of total global

consumption. Indias total consumption in 2009 was estimated at 632 TWh.

This is expected to increase to 2,465 TWh by 20357.

The industrial sector, due to increasing capacity additions, has the highest

demand for electricity across all sectors and is expected to remain high. The

domestic and commercial sectors are likely to experience a steady demand

for electricity, but the share of agriculture is expected to see a decline in the

coming years.

Indias electrical equipment industry is highly diverse and manufactures a

wide range ofhigh and low technology products. The industry directly

employs around half million persons and provides indirect employment to

another one million people. The industry can be broadly classified into two

sectors generation equipment and T&D equipment. For 2011-12, the

industry size is estimated at ` 1.20 lakh crores, of which generation

equipment segment consisting of BTG contributed `31,000crores while the

major T&D equipment segment of transformers, cables, transmission lines,

switchgears, capacitors, energy meters, etc., provided the larger share of `

64,235crores. Other electrical equipment, including instrument

transformers, surge arrestors, stamping and lamination, insulators, insulating


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material, industrial electronics, indicating instruments, winding wires, etc.,

contributed to 25,000crores.


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INDUSTRIAL ENGINEERING

INTRODUCTION

Industrial engineeringis a branch ofengineering dealing with the

optimization of complexprocesses orsystems. It is concerned with the

development, improvement, implementation and evaluation of integrated

systems of people,money, knowledge, information, equipment, energy,

materials, analysis andsynthesis, as well as the mathematical, physicalandsocial sciencestogether with the principles and methods of engineering

design to specify, predict, and evaluate the results to be obtained from such

systems or processes. Its underlying concepts overlap considerably with

certain business-oriented disciplines such asoperations management.

Depending on the subspecialties involved, industrial engineering may also

be known as, or overlap with, operations management,management

science,operations research,systems engineering,manufacturing

engineering,ergonomics orhuman factors engineering,safety engineering,

or others, depending on the viewpoint or motives of the user. For example,

inhealth care, the engineers known as healthmanagement engineers or

health systems engineers are, in essence,industrial engineersby another

name.

GLOBAL SCENARIO

While the term originally applied to manufacturing, the use of "industrial" in"industrial engineering" can be somewhat misleading, since it has grown to
http://en.wikipedia.org/wiki/Engineeringhttp://en.wikipedia.org/wiki/Process_(engineering)http://en.wikipedia.org/wiki/Systemhttp://en.wikipedia.org/wiki/Moneyhttp://en.wiktionary.org/wiki/synthesishttp://en.wikipedia.org/wiki/Social_scienceshttp://en.wikipedia.org/wiki/Operations_managementhttp://en.wikipedia.org/wiki/Management_sciencehttp://en.wikipedia.org/wiki/Management_sciencehttp://en.wikipedia.org/wiki/Operations_researchhttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Manufacturing_engineeringhttp://en.wikipedia.org/wiki/Manufacturing_engineeringhttp://en.wikipedia.org/wiki/Ergonomicshttp://en.wikipedia.org/wiki/Human_factorshttp://en.wikipedia.org/wiki/Safety_engineeringhttp://en.wikipedia.org/wiki/Health_carehttp://en.wikipedia.org/wiki/Management_engineeringhttp://en.wikipedia.org/wiki/Industrial_engineerhttp://en.wikipedia.org/wiki/Industrial_engineerhttp://en.wikipedia.org/wiki/Management_engineeringhttp://en.wikipedia.org/wiki/Health_carehttp://en.wikipedia.org/wiki/Safety_engineeringhttp://en.wikipedia.org/wiki/Human_factorshttp://en.wikipedia.org/wiki/Ergonomicshttp://en.wikipedia.org/wiki/Manufacturing_engineeringhttp://en.wikipedia.org/wiki/Manufacturing_engineeringhttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Operations_researchhttp://en.wikipedia.org/wiki/Management_sciencehttp://en.wikipedia.org/wiki/Management_sciencehttp://en.wikipedia.org/wiki/Operations_managementhttp://en.wikipedia.org/wiki/Social_scienceshttp://en.wiktionary.org/wiki/synthesishttp://en.wikipedia.org/wiki/Moneyhttp://en.wikipedia.org/wiki/Systemhttp://en.wikipedia.org/wiki/Process_(engineering)http://en.wikipedia.org/wiki/Engineering


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encompass any methodical or quantitative approach to optimizing how a

process, system, or organization operates. Some engineering universities

and educational agencies around the world have changed the term

"industrial" to broader terms such as "production" or "systems", leading to

the typical extensions noted above. In fact, the primary U.S. professional

organization for Industrial Engineers, theInstitute of Industrial

Engineers (IIE) has been considering changing its name to something

broader (such as the Institute of Industrial & Systems Engineers), although

the latest vote among membership deemed this unnecessary for the time

being.

The various topics concerning industrial engineers include management

science,work-study,financial engineering,engineering management,supply

chain management,process engineering,operations research,systems

engineering,ergonomics /safety engineering, cost andvalue

engineering,quality engineering, facilities planning, and the engineering

design process. Traditionally, a major aspect of industrial engineering

wasplanning the layouts of factories and designing assembly lines and other

manufacturing paradigms. And now, in so-calledlean

manufacturing systems, industrial engineers work to eliminate wastes of

time, money, materials, energy, and other resources.

Examples of where industrial engineering might be used include flow

process charting, process mapping, designing an assembly workstation,

strategizing for various operational logistics, consulting as an efficiency

expert, developing a new financial algorithm or loan system for a bank,

streamlining operation and emergency room location or usage in a hospital,

planning complex distribution schemes for materials or products (referred to
http://en.wikipedia.org/wiki/Institute_of_Industrial_Engineershttp://en.wikipedia.org/wiki/Institute_of_Industrial_Engineershttp://en.wikipedia.org/wiki/Financial_engineeringhttp://en.wikipedia.org/wiki/Engineering_managementhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Process_engineeringhttp://en.wikipedia.org/wiki/Operations_researchhttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Ergonomicshttp://en.wikipedia.org/wiki/Safety_engineeringhttp://en.wikipedia.org/wiki/Value_engineeringhttp://en.wikipedia.org/wiki/Value_engineeringhttp://en.wikipedia.org/wiki/Quality_assurancehttp://en.wikipedia.org/wiki/Plant_layout_studyhttp://en.wikipedia.org/wiki/Lean_manufacturinghttp://en.wikipedia.org/wiki/Lean_manufacturinghttp://en.wikipedia.org/wiki/Lean_manufacturinghttp://en.wikipedia.org/wiki/Lean_manufacturinghttp://en.wikipedia.org/wiki/Plant_layout_studyhttp://en.wikipedia.org/wiki/Quality_assurancehttp://en.wikipedia.org/wiki/Value_engineeringhttp://en.wikipedia.org/wiki/Value_engineeringhttp://en.wikipedia.org/wiki/Safety_engineeringhttp://en.wikipedia.org/wiki/Ergonomicshttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Systems_engineeringhttp://en.wikipedia.org/wiki/Operations_researchhttp://en.wikipedia.org/wiki/Process_engineeringhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Supply_chain_managementhttp://en.wikipedia.org/wiki/Engineering_managementhttp://en.wikipedia.org/wiki/Financial_engineeringhttp://en.wikipedia.org/wiki/Institute_of_Industrial_Engineershttp://en.wikipedia.org/wiki/Institute_of_Industrial_Engineers


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asSupply Chain Management), and shortening lines (orqueues)at a bank,

hospital, or a theme park.

Modern Industrial Engineers typically usePredetermined motion time

system,computer simulation (especiallydiscrete event simulation), along

with extensive mathematical tools and modeling and computational methods

for system analysis, evaluation, and optimization.

INDIAN SCENARIO

The Indian engineering sector is of strategic importance to the economy

owing to its intense integration with other industry segments. Development

sectors such as infrastructure, power, mining, oil and gas, refinery, steel,

automotives, and consumer durables are driving demand in the engineeringsector. Major foreign players are also confident and have big expectations

from the Indian engineering segment as it enjoys a comparative advantage

in terms of manufacturing costs, market knowledge, technology and

creativity.

The total exports of Indian engineering sector stood at US$ 56.7 billion

during FY13 and are anticipated to grow to US$ 125 billion by FY14.

Exports from the engineering segment have registered a compound annual

growth rate (CAGR) of 12.6 per cent over the period FY08-13 wherein

transport equipment is the leading contributor to engineering exports.

The Indian Government also plays a crucial role in developing the

engineering section of the economy. The engineering industry has been de-licensed and enjoys 100 per cent foreign direct investment (FDI)
http://en.wikipedia.org/wiki/Supply_Chain_Managementhttp://en.wikipedia.org/wiki/Queueing_theoryhttp://en.wikipedia.org/wiki/Predetermined_motion_time_systemhttp://en.wikipedia.org/wiki/Predetermined_motion_time_systemhttp://en.wikipedia.org/wiki/Computer_simulationhttp://en.wikipedia.org/wiki/Discrete_event_simulationhttp://en.wikipedia.org/wiki/Discrete_event_simulationhttp://en.wikipedia.org/wiki/Computer_simulationhttp://en.wikipedia.org/wiki/Predetermined_motion_time_systemhttp://en.wikipedia.org/wiki/Predetermined_motion_time_systemhttp://en.wikipedia.org/wiki/Queueing_theoryhttp://en.wikipedia.org/wiki/Supply_Chain_Management


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Exports

The engineering sector is one of the major contributors to the country's total

merchandise shipments. The US and Europe together account for over 60

per cent of India's total engineering exports.

Engineering exports mainly include transport equipment, capital goods,

other machinery/equipment and light engineering products like castings,

forgings and fasteners.

The Ministry of Commerce and Industries has set a target of shipping US$

125 billion worth of engineering goods by the end of 2013-14. Indian

engineering companies are scouting for newer markets (like Latin America,

Africa etc.) for exports along with strengthening their base in the US and

Europe.

Engineering goods represent India's third-biggest export sector which rose 2

per cent in August 2013. Engineering exports are projected to cumulatively

expand by 22 per cent in September-December 2013 to US$ 21.5 billion

against US$ 17.1 billion last fiscal

Design & Engineering- Key Developments and Investments

The miscellaneous mechanical and engineering industries sector-wise FDI

inflows from April 2000 to July 2013 were calculated at US$ 2.48 billion, as

per the Department of Industrial Policy and Promotion (DIPP).

Kirloskar Brothers Ltd (KBL)s subsidiary SPP Pumps has launched

its most advanced facility at Atlanta, USA, embarking the

inauguration of KBLs seventh manufacturing facility worldwide.

With an outlay of US$ 6 million, the new plant is equipped with latest


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engineering, testing and training set-up and has an annual installed

capacity of 2,500 units. With the opening of the new facility, SPP

Pumps expects its production capacity to increase by 30 per cent and

the turnover to reach US$ 40 million over the next three years.

Meanwhile, L&T has been appointed for an engineering, procurement

and construction (EPC) project worth about US$ 250 million by

Petroleum Development Oman (PDO). The project, which is

scheduled to be completed in 39 months, involves the Yibal-Natih gas

reservoir in Oman and is considered to be of strategic importance for

L&T.

PDO is a leading exploration and production company in the

Sultanate and accounts for over 70per cent of the countrys crude oil

production and almost all of its natural gas supply.

Bharat Petroleum Corporation Limited (BPCL) has awarded a Rs 700crore (US$ 111.88 million)-contract to Dubai-headquartered Essar

Projects Limited ( EPL) for Engineering, Procurement, Construction

and Commissioning as well as commissioning assistance (EPCC) of

the Coke Drum Structure Package (CDSP) of the Delayed Coker Unit

(DCU) at the BPCL Kochi Refinery for the Integrated Refinery

Expansion

The scope of work includes project management, residual process

design, detailed engineering, procurement, fabrication, construction,

commissioning, and performance testing of the CDSP of the DCU for

BPCL.


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AION Capital Partners, a joint venture (JV) between Apollo Global

Management (a leading assent management company) and ICICI

Venture (one of India's oldest private equity players and an arm of the

largest private sector bank), has made an investment of Rs 300 crore

(US$ 47.94 million in Jyoti Structures, Jyoti Structures is a Mumbai-

based, mid-sized company, specialising in power transmission,

distribution and EPC projects.

Government Initiatives

Dr Manmohan Singh, the Prime Minister of India, has revealed the country's

new Science, Technology and Innovation policy which aims to increase the

number of full time equivalent of R&D personnel in India by at least 66 per

cent of the present strength in five years.

Alongside, the National Policy on Electronics (NPE) proposes to set up

more than 200 Electronic Manufacturing Clusters in India while the

Government of India (GoI) has proposed to create an electronics

development fund of US$ 2 billion to promote innovation, intellectual

property, R&D, nano electronics and help commercialise made-in-India

products.

The chip design and embedded software market in India is estimated to

reach US$ 55 billion by 2020, as per the targets set by NPE.

In addition to that, the Government plans to give an impetus to engineering

in India through investments in infrastructure development in 2012-17 in

telecom, energy and construction sector, as per a report by Nasscom and

Booz & Co.


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Road Ahead

Management consulting firm Zinnov has stated that India may soon have its

first US$ 1 billion-product engineering services company, proving the

country's strategic position in the field. Though the report did not disclose

the name of the company which would reach this milestone, it said Wipro,

HCL Technologies, Tata Consultancy Services, Tech Mahindra and Infosys

are 'significantly large' in this segment. These five companies account for

most of the R&D activities outsourced to India.

The report further mentioned that Indian engineering service providers

enjoy a crucial position, with about 23 per cent of the overall engineering

and R&D outsourcing pie. India's exports in the R&D and product

engineering segment are currently valued at US$ 16.3 billion and are poised

to grow exponentially over the coming years.

Industry analysts project that by 2020, the Engineering Services

Outsourcing (ESO) market in India would reach US$ 40-50 billion, driven

by increasing onshore to offshore movement of services.


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CHAPTER 2

COMPANY PROFILE OF ACTUANT

PVT.LTD


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COMPANY OVERVIEW

Actuant Corporation is a $1.6B diversified industrial company

serving customers from operations in more than 30 countries.

The Actuant businesses are leaders in a broad array of niche markets

including branded hydraulic and electrical tools and supplies;

specialized products and services for energy markets and highly

engineered position and motion control systems.

The Company was founded in 1910 and is headquartered in

Menomonee Falls, Wisconsin.

Actuant business operations are divided into four segments focused

on the markets they serve.


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GUIDING VALUES

GROW

CUSTOMER CENTERIC

INNOVATIVE

CUSTOMER CENTRIC:Company seek and listen to the voice of the customer tomeet needs. This also includes:

Focusing on higher growth & emerging markets

Leveraging common customers & cross-selling

INNOVATIVE:

They use diverse skills, talents and ideas to deliver ininnovation to customers, accomplished by:

Utilizing robust phase gate and pressure test processes


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IMPROVE CONTINUOUSIMPROVEMENT

EXECUTION & SAFETY

CONTINUOUS IMPROVEMENT:Company works to create flow, eliminate waste, standardize& simplify. This includes:Striving for best quality, cost and deliveryEmbracing learning and encouraging new ideas

Stopping processes if flow & standards are not met

EXECUTION & SAFETY:Company set, manage & deliver with safety focus. This isdone by:Making timely fact-based decisionsSustaining a safe, secure and healthy work environment


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ENGAGE

TEAMWORK

INTEGRITY

TEAMWORK: Everyone is involved, working together forthe betterment of the company, carried out by: Going to the Gemba, with all employees involved andactive in core processes

Promoting and valuing diversity in experiences, thoughtsand culture Fosteringan organization that makes people feel valuedand respectedINTEGRITY: We act within the highest legal and ethicalstandards, which includes: Communicating with transparency, openness and honesty Building trust and credibility, matching words with

actions (walk the talk)


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BUSINESS MODEL

REINVESTMENT IN THE BUSINESS

CORE

GROWTH

CUSTOMERINTIMACY

NEWPRODUCTINNOVATI

ONEMERGINGMAEKETS

CAPITAL

DEPLOYMENT

ACQUISITIONSCAPITAL

EXPENDITURSSHARE

REPURCHASES

LEAD CONTINOUS

IMPROVEMENT

OP EXCELLENCEGROWTH+

INNOVATIONAIM

ENGAGEMENT

FREE CASHFLOW

EARNINGSRETURN ONINVESTEDCAPITAL


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LEADERSHIP

Actuant Corporation is led by a strong and committed Board of Directors

and Leadership Team who reflect broad executive leadership experience in

manufacturing, international operations, finance, marketing and

management as appropriate to Actuant's diversified activities and global

scope.

LEADERSHIP TEAM

Bob ArzbaecherChairman and CEO (retiring January 2014)

Bob joined the Company in 1992 in the position of Corporate Controller,

progressed to VP Finance of Tools and Supplies (1993), Chief Financial

Officer (1994), President and Chief Executive Officer of ActuantCorporation (2000) and most recently, Chairman of Actuant. Prior to 1992,

Bob held various financial positions with Grabill Aerospace, Farley

Industries, and Grant Thornton. Bob graduated from the University of

Iowain 1982 with a BBA in accounting. He is also a Certified Public

Accountant.


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Bill BlackmoreExecutive Vice President, Engineered Solutions

Bill joined Actuant in 2002 as Engineered Solutions Americas leader and

was promoted to Global Engineered Solutions leader in December 2003.

Bill was named Executive Vice President of the Actuation Systems and

Engineered Products Segments in 2007. Bill spent over 17 years with

Rexnord, a division of Invensys Plc. He began his career at Rexnord in sales

engineering and held a variety of assignments in product management,

operations and general management leading to the position of President,

Gear and Coupling businesses. Bill has also held general management

positions with APW Ltd. and Pillar Industries. He earned a mechanical

engineering degree from the University of Wisconsin in 1978 and an MBA

from the University of Louisville in 1983

Gustav BoelExecutive Vice President

Guus has been with Actuant Corporation since 2000 when he joined its

Board of Directors. In September of 2002, Guus was named business leader


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of Kopp AG in addition to his Board responsibilities. Prior to joining

Actuant, he was employed by APW Ltd., where he last held the position of

Senior Vice President. From 1991 through 2000 Guus held various positions

with Applied Power Inc., including President of the Industrial business

segment, President of Engineered Solutions Europe and President of

Enerpac.

Mark Goldstein

President and Chief Operating Officer (CEO effective January 2014)

Mark joined Actuant in 2001 as Gardner Bender Leader after a 22-year

career at The Stanley Works where he was most recently President, Stanley

Door Systems. In January of 2003, he was promoted to Leader of Actuant'sTools & Supplies Segment and in 2007 was promoted to Chief Operating

Officer. Goldstein holds a B.A. in Economics from the University of

Rochester (New York). He joined The Stanley Works in 1978 as a Sales

Representative for Stanley Tools and progressed through product line

management, leading to positions of increased responsibility in the sales,

marketing and operations disciplines in several Stanley divisions. He was

appointed VP of Sales at Stanley Home Automation in 1988. In 1992, he

was promoted to VP Sales and Marketing at Stanley Door Systems. He was

then named President, Stanley Tools North America in 1996 and in 1998

President, Stanley Door Systems.


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Sheri GrissomExecutive Vice President, Global Human Resources

Sheri joined Actuant in September 2010. Previously Sheri worked for

Johnson Controls where she was Vice President Human Resources for the

Service, Energy Solution and Global Workplace Solutions business within

the Building Efficiency segment. Prior to Johnson Controls, Sheri held

increasingly responsible human resources positions with several leading

global organizations including Johns Manville, McKechnie Group and

General Electric. She holds a Bachelor of Business degree from Wichita

State University.

Brian KobylinskiExecutive Vice President, Industrial Segment and China

Brian Kobylinski joined Actuant in 1993 and progressed through a number

of management roles within Gardner Bender and Del City. In 2000, Brian

was named Vice President of Gardner Bender and led the company's sales

and marketing. He became Vice President of Business Development for

Actuant in 2002 and was named Global Business Leader, Hydratight in

2005. In 2007, he was named Industrial and Energy Segment Leader. Prior

to Actuant, Brian was with Fort Howard Corporation and Federated


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Insurance. He received his MBA from the University of Wisconsin -

Madison in 1993 and a BA from St. Norbert College in 1988.

Andy Lampereur

Executive Vice President and Chief Financial Officer

Andy joined the Company in 1993 as Corporate Controller progressing to

VP Finance of Gardner Bender (1996), VP General Manager-Distribution of

Gardner Bender (1998), Applied Power Business Development Leader

(1999), and most recently, Chief Financial Officer of Actuant Corporation.

Prior to 1993, Andy held various financial positions with Fruehauf Trailer

Corporation, Terex Corporation, and Price Waterhouse. Andy graduated

with a BBA in 1985 from St. Norbert College. He is also a Certified Public

Accountant.

Sheri RobertsExecutive Vice President, Energy Segment

Sheri joined Actuant in January 2013 as Executive Vice President of the


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Energy Segment. Prior to Actuant, Sheri was with Tyco International where

she served as President, Tyco Valves & Controls, LP and Vice President &

General Manager, Global Oil & Gas since 2010, an $850 million business.

Prior to Tyco, she spent over 20 years with Royal Dutch Shell in various

roles of increasing responsibility the most recent of which was General

Manager, Americas for Shell Chemical Company, a $1.5 billion ethylene

oxide and ethylene glycol business. Ms. Roberts also served as CEO of

Shell Mauritius, Ltd. She received her Bachelor of Science degree in

Chemistry from Purdue University and an MBA from the University of

Illinois.

David ScheerExecutive Vice President, Electrical Segment

David joined Actuant in September 2011 as Executive Vice President of the

Electrical Segment. Prior to Actuant, David was COO of GranQuartz, a

premier manufacturer and distributor of stone tools, equipment and supplies.

In addition, he has served as COO of Sigma Electric Manufacturing,

President of Rexel's Southeast Division and held management positions in

Thomas & Betts andElectroline Manufacturing. David graduated from

Vanderbilt University with a BA in Economics and received an MBA from

Baldwin-Wallace in Cleveland.


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Ted WozniakExecutive Vice President, Business Development

Ted joined Actuant in March of 2006 in the business development role.

Prior to Actuant, Mr. Wozniak held a variety of investment banking

positions during 10 years at Wachovia Securities, the most recent of which

was Managing Director, Industrial Corporate Finance Group. Prior to

Wachovia, Mr. Wozniak was Managing Director with First Chicago

Capital Markets. Ted holds B.A. degrees in History and Finance from

Olivet Nazarene University and an M.A. in International Economics and

Soviet Studies from The Johns Hopkins University School of Advanced

International Studies.


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HISTORY

1910 Founded as American grinder and manufacturing.

1927 Applied Power enters hydraulic business with blackhawks.

1958 Enerpac founded.

1959 Gardner Bender founded by Jim Gardener.

1970 Power Packer founded.

1987 Applied Power initial public offering, trades on NASDAQ.

1988 Applied power acquires Gardner Bender from Gardener Family

1989 Applied power acquires Barry Wright Corporation

1992 Applied power common stock trading moves to the NYSE

1996 Applied power starts a roll-up of electronic contracts manufactures

with the acquisition of Everest

1997 Applied power acquires Versa technologies including Power Gear and

Milwaukee cylinder

1998 Applied power reorganizes into two business groups: Industrial andElectronics to reflect the growth of electronic contract manufacturing

process

2000 Applied power spins off its Electronics business segment into a

separate public company called APW ltd. The reminder of Applied Power

consisting of its formal industrial segment begins doing business as Actuant

Corporation and trading on the NYSE as ATU.


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2001 Applied power changes into Actuant.

2001 Actuant acquires Dewald Manufacturing Inc.

2001 Actuant divests its Mox-Med and Quick Mold Change(QMC)

businesses.

2002 Actuant successfully completes $105 million follow-on equity

offering, using proceeds to retire 35% of 13% Senior Subordinated Notes.

2003 Actuant acquires Heinrich Kopp A.G (European Electrical)

2004 Actuant acquires Kwikee Products (RV), and Dresco B.V (European

Electrical), and successfully completes $125,000 convertible bond offering.

2005 Actuant acquires Hedley Purvis and Hydratight Sweeney- initiating

the joint integrity platform. Also completes its largest acquisition to date-Key Components, Inc- which included Gits, Marinco, Acme and Elliott.

2006 Actuant Acquires D.L. Ricci, Precision Sure-Lock, Actown and BEP

Marine.

2007 Actuant reaches $1.5 billion revenues and deploys $163 million of

capital on five tuck-in acquisitions including Veha, Injectasael, Maxima,

TTF and BH electronics.

2008 Actuant acquires TK Simplex and Superior Plant Services, both tuck-

ins to the Industrial Segment. Reaches &1.7 billion in total revenues.

2009 Actuant acquires Cortland adding a new platform (electro mechanical

cables & umbilicallsand engineered synthetic rope) to the portfolio.


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2011 Actuant acquires Mastervolt and Weasler entering the European

marine, solar inverter and agriculture driveline markets.


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BUSINESS SEGMENTS

Actuant is organized into four segments: Industrial, Energy, Electrical and

Engineered Solutions. The industrial segment is primarily involved in the

design, manufacture, and distribution of branded hydraulic and mechanical

tools to the maintenance, industrial, infrastructure and production

automation markets. The energy segment provides joint integrity products

and services, as well as umbilical, rope, and cable solutions to the global oil

and gas, power generation, and energy markets. The electrical segment is

primarily involved in the design, manufacture, and distribution of a range of

electrical products to the retail does it yourself (DIY), wholesale, original

equipment manufacturer (OEM), utility and harsh environment markets.

The engineered solutions segment provides engineered position and motion

control systems to OEMs in various vehicle markets, as well as a variety of

other industrial products.

INDUSTRIAL

Actuant's industrial segment designs, produces, and markets its industrial

tools primarily through its better-known Enerpac, Simplex, Precision Sure-

Lock, and Milwaukee Cylinder brands. The company has a large presence in

the lifting industry. Their products are used in industrial, infrastructure,

energy, mining, rail, and other environments.

Enerpac is a supplier of specialized high-force hydraulic industrial tools.

The hydraulic tool line consists of a broad range of products that are

generally sold by industrial and specialty fluid power distributors to


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customers in the infrastructure, mining, steel mill, cement, rail, oil and gas,

and general maintenance industries. Enerpac is a supplier of hydraulic work

holding components and systems. The products are marketed through

distributors to the automotive, machine tool and fixture design markets.

Enerpac also provides high-force hydraulic systems; these customized

hydraulic products and systems are sold to construction firms or direct to

OEM customers.

PRODUCTS

Hydraulic cylinders, pumps, valves

MARKETS SERVED


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SAMPLE CUSTOMERS


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ENERGY

Actuant's energy segment is a supplier of joint integrity products and

services, as well as umbilical, rope and cable solutions to the global oil and

gas, power generation and energy markets under the Hydratight, D.L. Ricci,

Morgrip, Cortland, FibronBX, Puget Sound Rope, Biach and Selantic

brands. Joint integrity products include hydraulic torque wrenches, bolt

tensioners and portable machining equipment, which are sold to asset

owners, service providers and through distributors or rented to end users.

These products are used in the maintenance of joints on oil rigs and

platforms, wind turbines, refineries and pipelines, as well as fossil fuel and

nuclear power plants to reduce customer downtime and provide increased

safety and reliability. It also provides manpower services whereby its

trained technicians perform bolting, machining and joint integrity work for

customers.

The energy segment also provides custom engineered umbilicals, cable and

high performance slings and synthetic rope to service providers and asset

owners, which are used in themaintenance and installation of sub-sea oil and

gas production equipment, as well as in oil and gas exploration. Energy

segment sales and services are provided to customers in emerging markets,

as well as in the North Sea, Middle East, South America, China, Asia, Gulf

of Mexico, and Canada.

PRODUCTS

-situ machining equipment


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-site joint integrity & other services

-mechanical cables and umbilicals

MARKETS SERVED

SAMPLE CUSTOMERS


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ELECTRICAL

The Electrical segment provides the retail DIY market with a variety of

electrical tools and consumables such as wire strippers, electrical meters,

connectors, terminals, cable ties, staples and other wire management

products and conduit bending equipment under the Gardner Bender, Del

City and A.W.Sperry brands. These products are sold to retailers such as

Lowe's, The Home Depot, Menards, True Value, and Ace Hardware, as well

as numerous electrical distributors and OEM's. This segment also sells

power transformation products in North America including low voltage,

single-phase dry type transformers and custom toroidal transformers under

the Acme Electric brand name and high voltage switches under the Turner

Electric brand name. These transformers are sold through electrical

wholesale distributors, as well as directly to OEMs such as Rockwell

Automation, Eaton, Yaskawa, and General Electric. Product offerings also

include electrical components and systems for the harsh environment and

marine markets under the Ancor, Marinco, Guest, Mastervolt and B.E.P

Marine brand names. These products are primarily sold to various customers

in the industrial, marine, power generation, and retail markets, including

West Marine, Applied Materials, and Kohler. Solar products (primarily high

efficiency solar inverters for residential and small commercial applications)

are sold through local distributors and installers in Europe.

PRODUCTS


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MARKETS SERVED

ctrical wholesale distributors

SAMPLE CUSTOMERS


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ENGINEERED SOLUTIONS

The Engineered Solutions segment is a leading global designer andassembler of customized position and motion control systems and other

industrial products to various transportation and other niche markets. The

vehicle systems product lines (Power-Packer, Gits and Power Gear brands)

are sold to the truck, automotive, off-highway and specialty vehicle markets.

Products include hydraulic cab-tilt and latching systems sold to global

heavy duty truck OEMs such as Volvo, Iveco, Scania AB and CNHTC and

electro-hydraulic convertible top latching and actuation systems. The

automotive systems are utilized on both retractable soft and hard top

vehicles manufactured by OEMs such as Daimler, Audi, Volkswagen,

Renault, BMW, Volvo, and Nissan. Diesel engine air flow solutions, such as

exhaust (EGR) systems, are used by diesel engine and turbocharger

manufacturers to reduce emissions, improve fuel efficiency and increase

horsepower. Primary end markets include heavy duty truck and off-highway

equipment serving customers such as Caterpillar Inc., DAF, Honeywell, and

BorgWarner. Actuation systems are also sold to various specialty vehicle

OEMs (principally in the defense and off-highway markets) such as

Oshkosh, BAE Systems, and Winnebago. The Weasler business within the

segment provides highly engineered drive train components and systems for

agricultural, lawn & turf and industrial markets to customers such as CNH,

Deere, MacDon, and Kuhn. Other businesses in this segment include

Maxima which produce severe-duty electronic instrumentation (including

displays and clusters, machine controls and sensors), Elliott which provides

custom designed flexible shafts and push pull cable assemblies and Sanlo

which produces custom steel cable assemblies.


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PRODUCTS

motion control systems

MARKETS SERVED

-Highway, Agriculture, RV

SAMPLE CUSTOMERS


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CTS


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BUSINESS SEGMENTS AND THEIR SHARE

VALUE REVENUE


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INDIAN SCENARIO

Actuant India Pvt Ltd (Actuant India), established in July 2011 is a

wholly ownedsubsidiary of ActuantCorporation USA (NYSE: ATU).

Actuant India has grown to strength of over 70 employees and has

booked business of approximately US $10 million.

Vision is to significantly increase their market presence and be known

as a growth company that is operationally excellent.

The company has 5 departments.

1. Finance

2. HR

3.

Information Technology

4. Supply chain

5. Engineered solutions


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The current Actuant products and services portfolio in India includes

-Enerpac (hydraulic tools for MRO and construction),Power-

Packer (position & motion control systems for

OEMs),Hydratight (Joint Integrity bolting products & services for

Oil & Gas and Power sectors).

1.ENERPAC

Enerpac is the recognized global leader in high-force tools

and equipment used in industrial markets. Enerpac Indiahas

been in operation since 1994 and is a preferred supplier to a

broad spectrum of Industries including: Oil & Gas, Steel,

Cement, Power, Rail, Mining, Ship-building & Construction.

Enerpac today makes up the largest portion of ActuantIndia'srevenue. Our customers include Reliance Industries,

Tata Group, ONGC, Larsen & Toubro, CAT etc. Enerpac has

offices in Delhi, Baroda, Calcutta, Hyderabad and is

headquartered in Bangalore.

2.HYDRATIGHT

Hydratightthe world leader in joint integrity management

services, has expanded their operational footprint into India

with their sales and service base out of Actuant Indias

facility in Bangalore. Hydratight already has a significant

presence in India with many customers in the Oil& Gas and

power generation sectors and also recently executed a major
http://www.enerpac.com/http://www.power-packer.nl/http://www.power-packer.nl/http://www.hydratight.com/http://www.hydratight.com/http://www.power-packer.nl/http://www.power-packer.nl/http://www.enerpac.com/


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order for highly engineered sub-sea connectors to a leading

upstream operator. Hydratight will progressively launch its

wide portfolio of bolting, on-site machining and process

integrity services to the Indian market and work closely with

the leading asset owners with the objective of enhancing asset

integrity in the energy sector.

3.POWER-PACKER

Power-Packer India specializes in position and motion

control technologies and primarily serves OEMs in the

heavy-duty truck and medical market segments. We recently

won a significant contract with a major global truck OEM for

our cab-tilt product line. Power-Packer is also in the process

of establishing local sourcing and assembly to ensure the best

value to our customers. The team is also developing the

Indian market for our GITS air-flow management products

which are used in turbocharger and engine applications to

reduce emissions.

Additionally, company have established the Actuant Center of

Excellence (ACE). In accordance with their commitment to shareholder

value, ACE provides low-cost, high-quality engineering, IT and supply

chain management support to their global locations. Companies business

model is based on delivering value additionwith the benefit of "round the

clock"support.

Given the sustained economic growth that is expected in India over the next

couple of decades,Actuant has invested in infrastructure in Bangalore. They

are opening their new India headquarters in the heart of the city, and it will


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house approximately 200 employees when fully staffed. Company also have

plans to invest in a manufacturing site and expect to launch their first

product "Made in India" in approximately one year.


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CHAPTER 3

FUNCTIONAL DEPARTMENTS OF

ACTUANT INDIA PVT.LTD


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INTRODUCTION

Actuant India Pvt Ltd (Actuant India), established in July 2011 is a wholly

ownedsubsidiary of Actuant Corporation USA (NYSE: ATU). Since its

inception, Actuant India has grown to strength of over 70 employees and

has booked business of approximately US $10 million.All these activities

are done with the help of various departments. Each department carries out

the tasks that relate to its particular area. The major functional departments

are

3.1FINANCE DEPARTMENT

ORGANISATIONAL CHART OF FINANCE

DEPARTMENT

FINANCE

DIRECTOR

FINANCE

CONTROLLER

SENIOR

OFFICERACCOUNTANT

SENIOR

OFFICERFINANCE

ACCOUNTANTS ACCOUNTANTS


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ACTIVITIES SPECIFIC TO THE DEPARTMENT

Funds management

Help business in pricing, costing, working capital management and all

other business/commercial requirements

Taxation.

Budgeting, forecasting and various analysis

Support business on legal matters and company matters

Accounting and auditing, filling statutory returns with income tax and

various other activities

Management information systems for appropriate and timely decision

making

DIVIDEND POLICY

Being a private limited company, the company has

two shareholders (parent company). The profit generated during the period

is attributable to the shareholders at 100% subject to the requirement on the

re-investment and capital expenditure. Requirements for business expansion

purposes till date the company has not paid any dividend instead the same

money has been used and re-invested for the business expansion purposes.


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WORKING CAPITAL POLICY

a. Accounts receivables

The company has the distribution models to sell the products in

Indian markets. The company gives 90 days credits to all of the

distributors and ensures that the outstanding money is recovered the

honoured before the due dates.

b.

Accounts receivables

Company has two types of creditors, local and inter-company foreign

creditors. The company has the policy of 30 days credit to the local

vendors and the quarterly payment to the international inter-company

vendors.

c. Inventory

Company has a detailed inventory policy addressing the following

points.

I.

To keep the lowest inventory days.

II. Ensure that the required inventory is kept for the

business requirement-safety stock is defined for all the

material items.

III.

Their needs to be a provision for slow moving andobsolete inventory based on specific parameter including


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average years of consumption and the movement pattern

of the individual items.

RISK MANAGEMENT

Following are the major factors of risk management.

I. Treasury management

Managing foreign currency through hedging to protect the

variations in the exchange rights

II. Insurance

Company has a global policy of covering the insurance for the

following items/areas

Fire policy for building, machineries etc

Public liability policy

Employees life insurance and accident insurance

coverage

Insurance on materials transit including marine insurance

Electronic insurance policy for electronic goods


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COST INNOVATIONS AND REDUCTION

Company believes in continuous focus on cost reduction and cost

innovation factors. There is a clear cut budgetary process covering the

following factors.

1. Sales

2. Material cost

3. Overheads including salaries and other related expenditure

4.

Administration overheads

5. Selling overheads

6. Income taxes

7. Account receivables

8. Inventory

9. Accounts payable

10.

Cash management

11.Capital expenditure

On monthly bases the budget was the actuals will be analysed along with the

reasons for the variations. Strict monitoring of budgets helping the company

to ensure the cost and within the expectations and hence the cost reduction

control process is ensured.

BEST PRACTICES SPECIFIC TO THE DEPARTMENT

1. Focus on detailed high level budgetary process across the

business/functions


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3.2HUMAN RESOURCE DEPARTMENT

ORGANISATIONAL CHART OF HUMAN

RESOURCE DEPARTMENT

HR DIRECTOR

HR SPECIALISTHEAD-

COMMUNICATOR

AND ERHR INTERN

ADMINISTRATIVE

EXECUTIVE

ADMINSTRATOR-FACILITY

SUPERVISOR


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HR VISION

To be a strategic business partner in developing people programme and

practices that make Actuant India a model employer

SELECTION

Junior - Written Test, Group discussions, Face to Face interview

with HR, Campus recruitment

Engineers - Online test, written test, Technical test, HR interview (Face

to Face), 2-3 Technical rounds depend upon position

Seniors - HR round, 2 technical rounds.

HR - Actuant Leadership Expectations ie (ALE) interview based

questions

ORIENTATION

They are using online tool called as red carpet which includes pre-boarding

and on-boarding.


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INDUCTION

1stday HR specialist or HR team take the induction programme

Give induction to the juniors

Functional induction will give within the month of date of joining

HUMAN RESOURCE PLANNING

Talent acquisition strategy

Performance management

Career management

Reward management

Growth enabling culture and process

Engaged employees

RECRUITMENT

Employee referral and sourcing agents, campus recruitment

BEST PRACTICES SPECIFIC TO THE DEPARTMENT

1) Implementing best practices in career management, employee

performance management, talent acquisition, engagement initiatives,

retention etc.


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2) They set an IT tool called Compass Suite. It is used for

Decision making

Innovation

Drive for results

Continuous improvement

Effective communication


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3.3 SUPPLY CHAIN DEPARTMENT

ORGANISATIONAL CHART OF SUPPLY CHAIN

DEPARTMENT

DIRECTOR, SCM

MANAGER -STRATEGICSOURCING

DY. MANAGERS DEVELOPMENT BUYER

ASST MANAGER-S SOURCING QUALITY CONTROL

INSPECTOR

SOURCING

INTERN


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SUPPLY CHAIN MANGEMENT TEAM

Actuant SCM team is responsible for all activities on the in-bound side of

the Supply Chain. The team consists of 5 functional verticals covering

Strategic Sourcing, Supplier Development, Tactical Sourcing, Supplier

Quality Control & Logistics. This is currently a 5 member team which is

being expanded to cover logistics & adding members to the other functions.

The team is responsible for sourcing parts for both domestic & global

projects across the various BUs.

The first domestic project being sourced is Power Packer Hydraulic

Cylinder to be supplied to Volvo, India. The supplier sourcing activities are

being carried out; finding out the right supplier who can meet both Quality

& Cost.

The global projects involve sourcing of castings, forgings, machined parts &

sheet metal components. Some of the key BUs for which we have started

sourcing activities include Weasler, Nielsen, Precision Sure Lock and

Turner Electric.

As Actuant India, we are in the process of suitably adapting the systems

followed by AGS, HK to meet the Indian business scenario. The domestic

sourcing activities are being routed through Actuant India while the global

sourcing activities are routed through AGS, Shanghai.


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KEY FUNCTIONAL POINTS OF EACH DEPARTMENT

Strategic Sourcing

Responsible for identifying new suppliers, establishing business relationship

with them & ensure all ATU commercial T&C are met. This team has the

overall responsibility of the supplier base & will be the 2nd

level of

escalation in case of issues during production.

Supplier Development

Responsible for providing the technical & quality support during theidentification & development of suppliers, development of projects by

active coordination of suppliers, PPAP approvals within the project

timeline. This team is also responsible to establish the quality systems

required to ensure the quality levels are attained & maintained.

Tactical Sourcing

Responsible for all purchasing activity post start of production. This team

will also ensure timely escalations in case of supplier issues and will

provide the supplier metrics report out to the business & suppliers. This

team is also currently responsible for all the indirect sourcing activities for

Actuant India.


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Supplier Quality

Responsible for working with suppliers to ensure continued achievement of

quality levels, ensuring PPM levels are within limit, continual process

improvements are being carried out.

Logistics

Responsible for all in-bound logistics both from local & global suppliers


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3.4ENGINEERED SOLUTIONS

ORGANISATIONAL CHART OF ENGINEERED

SOLUTIONS

MARKETING TEAM

DIRECTOR

ENGINEERING

PROJECTLEADER

HYDRATIGHT

DESIGNENGINEER

CORTLAND

PROJECTLEADER

ELECTRICAL

DESIGNENGINEER

WEASLER

DIRECTOR

ENGINEERING

INTERN

MARKETING

INTERN

MARKETINGMARKETING

ANALYSTENERPAC


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VISION

Develop Actuant Centre of Excellence (ACE) for Actuant Products and

Engineering the products for Asia Market

MISSION

They build a strong engineering team by hiring skilled resoueces

through developing the competency by training on Actuant product

through expertise available within the Actuant Global Engineering

Innovate and enhance the value chain through continuous

improvement and all employees involvement

Help Actuant corporation increase its profit through savings on cost

by Operational Excellence

PRODUCTS

Hydratight

Electrical

Weasler


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OPERATIONAL EXCELLENCE

Communication practice

AIP Engineering Service Level Management

- 90% above delivery

- 90% responsiveness

Engineering X Matrix

Project teacher

Training Matrixes

Customer feedback

Skill enhancement

ACE 2015 plan

Engineering Team Spirit


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3.5 INFORMATION TECHNOLOGY

ORGANISATIONAL CHART OF IT DEPARTMENT

APPLICATIONS

1) Microsoft technologies

IITTIGDHDHKKKKHHHTI

DIRECTOR

IT MANAGER

ORACLEPROJECT

TEAMWINTEL TEAM

ORACLE DBA

TEAM

HELP DESK

TEAM

DEVELPOER1

MEMBER 1 DBA 2HELP DESK

ENG. 1

DEVELOPER2


ENG. 2

DEVELOPER3


ENG. 3


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CHAPTER 4

SWOT ANALYSISLIMITATIONS OF THE STUDY

FINDINGS AND CONCLUSIONS

SWOT ANALYSIS


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STRENGTH

Broad array of niche products because a typically niche

products will be easily distinguished from other products, and

it will also be produced and sold for specialized uses within

its corresponding niche markets.

NYSE (New York Stock Exchange) listed company.

Financially strong company ($1.6B turnover).

Company operates more than 30 countries across the globe.

Focusing on four industrial segments- Industrial, Electrical,

Energy and Engineered. If any crisis affected in one industry

they can focus on other segments.

WEAKNESS


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The company is focused mainly in North America centric

markets.

Entered India in 2011 is a late entry market.

Hydratight, Enerpac and Powerpacker are comes under

Actuant umbrella. So each company have their own

systems, styles and policies. So it is difficult to maintain

these companies under one segment.

OPPORTUNITIES

Targeting in the low cost countries such as Srilanka,

Bhurma etc. in order to ensure their presence in the market.

Produce affordable products in the low market because

people everywhere, whatever their income level, aspire to

use high-quality and innovative products.

Tie up with government sectors like solar investors, coals,

mining, energy etc.


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THREATS

Local low cost competition

Chances for fake market (Intellectual Property Infringement)

Government regulations and policies affect the companys

sales and profitability.

Foreign Exchange Fluctuations will affect the companys

import.

LIMITATIONS

Secondary data available from company manuals are out dated

Management did not disclose the confidential data.


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compensation, discipline, recruitment, promotion policy etc. It helped me in

knowing various products and services of the organization, its revenue,

market, profitability etc.

The overall study of the organization reveals that the

company has grown tremendously from the year of incorporation. There is

tough competition in the market. Organizations have to implement strategies

to overcome the competition because of wider market and more number of

competitors. The organization has to give importance to their departments

because they have to play keenly in pushing the products. Hence the

organization has to motivate the employees of every department to push the

products hard in the market.

BIBLIOGRAPHY

www.actuant.com
http://www.actuant.com/http://www.actuant.com/http://www.actuant.com/


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www.actuantindia.com

www.google.com/electrical indudtry+pdf

http://en.wikipedia.org/wiki/Energy_industry

BOOKS

Company records and manuals
http://www.actuantindia.com/http://www.actuantindia.com/http://www.google.com/electrical%20indudtry+pdfhttp://www.google.com/electrical%20indudtry+pdfhttp://en.wikipedia.org/wiki/Energy_industryhttp://en.wikipedia.org/wiki/Energy_industryhttp://en.wikipedia.org/wiki/Energy_industryhttp://www.google.com/electrical%20indudtry+pdfhttp://www.actuantindia.com/

margin analysis

Documents