Mapping the development of my idea

How did my idea start?

• My idea came from my passion for skateboarding, I thought it was unfair to label skateboarding as antisocial. I wanted investigate whether skateboarding was actually antisocial.

What factors changed my idea?

• When I did my research I saw many articles during my secondary research that suggested it was ‘uncool’ to skate past a certain age, saying that adults should have mortgages and jobs and not be skating as it is childish and supposedly a teenage sport which also suggested that teenagers are associated with being antisocial which could emotionally engage with the audience.

What factors changed my idea

• My primary research also helped shape my idea as I did a focus group where 1/3 people thought skateboarding was antisocial, these people were all teenagers so I decided to also aim my documentary at a secondary target audience of 30-35 year olds.

How was my idea developed?

• This changed my idea making me want to include interviews with older skateboarders as well to appeal to a possibly older audience.

• I decided to also aim my documentary at a secondary target audience of 30-35 year olds. This is because if my target audience already agreed with me and knew about the topic it would not be that interesting

How did pitch feedback change my idea?

• Some of the audience said that there was not a clear research question as I switched between talking about the community of skaters and whether it was antisocial. This helped me clarify that I was in fact investigating if the sport is antisocial through the observation of the community as I think a combination of interviewing the public and showing skaters opinions will make a balanced documentary.

How did pitch feedback change my idea?