manual_en

SEVILLA, YOUR PLACEIN THE BUSINESS WORLD

Author: Sevilla Global / Ayuntamiento de Sevilla

Edited by: Sevilla Global, Promotion Abroad and International Cooperation Department

Photography ©: Sevilla Global

Design and make up: Imagénesis

Printed by: Imagénesis

Permit number: SE-4312-2002

Web: www.sevillaglobal.es

SEVILLA, YOUR PLACE IN THE BUSINESS WORLD.

Contents

A Challenging Presentation. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5

1. The Value of Location: Sevilla. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7

2. Decision Making in the Capital of Andalusia. . . . . . . . . . . . . . . . . . . . . . . 25

3. An Urban Economy Open to the World. . . . . . . . . . . . . . . . . . . . . . . . . . . 31

4. Support for Businesses and Professionals. . . . . . . . . . . . . . . . . . . . . . . . 63

5. A Local Context for Innovation and Learning . . . . . . . . . . . . . . . . . . . . . . 85

6. Logistics. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 99

7. Sevilla: Synonymous to Quality Living. . . . . . . . . . . . . . . . . . . . . . . . . . . . 125

8. Contacts, Sevilla Investment Service (SIS). . . . . . . . . . . . . . . . . . . . . . . . 147

As the Mayor of the city of Sevilla, it is my pleasure to present this hand book,“SEVILLA, YOUR PLACE IN THE BUSINESS WORLD”

Sevilla and its metropolitan area are ideal for the location of businessactivities. Our city has enjoying flourishing times based on a balancedunderstanding of economic development and the quality living of its citizens.

This community firmly believes in its possibilities; that is why we aredisseminating these advantages and facilities for work and investment in ourcity and its metropolitan area. The government of the city, through its UrbanAgency for Economic Development –Sevilla Global– has elaborated thispresentation and information publication. Herein, we strive to show Sevilla asthe ideal location for investment, from standpoints that are adapted to thedemands of the new century.

Sevilla and its metropolitan area play an important role in the economy of thecountry, as it is the capital of Andalusia and one of the most important urbancenters of the entire Southern half of the Peninsula. To express just how idealSevilla is for a business environment, this hand book provides organizedinformation about the elements that confirm this fact: high-qualityinfrastructures, young and qualified population, the availability of industrialground and the incentives for investment, unsurpassable quality of living, andits rich, cultural heritage.

All that remains is to invite you to come and re-discover Sevilla and itsmetropolitan area where you will find an open society with an urban economythat is integrated in the world. The city is a place with guarantees of successfor investments and for the development of business projects. This hasalready been the case and will continue to be so in the future; manyprofessionals and companies have set up in Sevilla in recent years with fullguarantees. The time has come to lay your stakes on Sevilla.

Alfredo Sánchez MonteseirínMayor of Sevilla

Letter from the Mayor of Sevilla

A Challenging Presentation.

Sevilla is an ancient European city. Three words, when pronounced one afteranother, evoke a world of ECONOMIC, SOCIAL AND CULTURAL referencesthat describe the city.

In the 16th century, Sevilla was already, one of the largest cities of thecontinent. It was also a city, through which, by way of its port on theGuadalquivir, the riches from the Americas came and went. Undoubtedly , thecity of Sevilla was at the hub of the economic world as well as forcommercial traffic—overlooking the passing of time, Sevilla was aGLOBAL city . Nevertheless, prior to that grand moment, Sevilla had alreadyentered European history by means of Roman Andalusia or the splendorousculture of Al-Andalus.

Sevilla, your Place in the Business World

9

…a complex, wealthy and dynamic urban locality that isfull of unique features and characteristics.


10

That long urban history, full of dramatic events has molded and changed thecity into what it is today—a complex, wealthy and dynamic urban localitythat is full of unique features and characteristics.

Sevilla is also a modern city. It is a city that is proud to offer various types ofmodern infrastructures, not only in terms of accessibility and connectivity butalso in its young and qualified population; in its open and cosmopolitanpersonality along with its distinctive quality of life and above all in itscontinuous efforts to make its daily management more and more professional.

A city that offers an advanced, fully equipped and totally satisfactory businessenvironment with very competitive investment costs, to all those who want it,not only to invest in the city itself, but also to live and enjoy that investmentwith an unequalled quality of life.

1The Value of Location: Sevilla.


The Value of Location: Sevilla.If throughout history Sevilla has maintained an outstanding position within theEuropean context, it has been due to several elemental geographicalconsiderations.

Sevilla enjoys a privileged position for a variety of opportunities forrelationships and exchanges that may arise from its position on the world map.

On the one hand, Sevilla is situated on the intersection between two seas: theAtlantic and the Mediterranean. It is an Atlantic City thanks to its port thatopens onto the ocean and for its American tradition. It is also a site for thearrival and departure for transoceanic communication with the Spanish-speaking world. However, the city is Mediterranean due to its culturalassociation with the ancient classic worlds of Greece and Rome and for itsdirect participation in a wealth of events of Mediterranean history.

…the crossroads between north and south and theAtlantic and Mediterranean.

13

1.


Sevilla, as we know it today, is still making the most of the advantages andopportunities offered by this privileged position. The city has become ameeting point and crossroads for two of the basic Axis for the developmentof the European Union: the Mediterranean Axis, which extends along thecoast through such cities as Valencia, Barcelona, Marseilles and Milan; andthe Atlantic Axis, a prolonged maritime wall of ports and cities from Lisbonto Glasgow.

On the other hand, Sevilla plays an essential role in the relations with theMaghreb, as a link between two continents: Europe and Africa. Sevilla is theessential link in the North-South technology transfer network and in thecultural and economic cooperation with North African countries.

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Axis for European development. Confluence of the Mediterranean and Atlantic Axis.

Network of Cities (N¼ of Inhabitants)

More Than 2,500,000

From 1,000,000 to 2,500,000

From 700,000 to 1,000,000

From 500,000 to 700,000

From 250,000 to 500,000

From 100,000 to 250,000From 50,000 to 100,000

Atlantic Arch

Mediterranean ArcContinental Diagonal

Rest of the European Union

Axis


A basic link in the Systemof European cities

Sevilla and its metropolitan area boast an important position within thehierarchy of European cities. Comparatively, it can be placed in the samerange of economic weight and size as such cities as Geneva, Florence orBologna, Marseilles or Toulouse, Glasgow or Edinburgh, Cologne orDüsseldorf or even Lisbon.

These cities offer a clear alternative to the ever-increasing problems of livingwithin the big continental metropolis.

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European cities, urban fabric (Atlas)Cities (N¼ of Inhabitants)

More Than 2,500,000

From 1,000,000 to 2,500,000

From 500,000 to 1,000,000

From 250,000 to 500,000

From 100,000 to 250,000

Less Than 100,000

Spanish Urban fabric (Atlas)


More Than 1,000,000

From 700,000 to 1,000,000

From 500,000 to 700,000

From 250,000 to 500,000

From 100,000 to 250,000

From 25,000 to 100,000

Highway Network

Expressways or Highways

Other Roads of the Basic Highway Network

Railway Network

High Speed Train

Rest of the Railway Network


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…among urban cities, Sevilla is a one of major demographicand functional importance.

Moreover, in the urban hierarchy of Spain, Sevilla has a majorimportance from both the demographic and functional standpoint , onlyto be surpassed by such political and economic capitals as Madrid andBarcelona.


Sevilla, the capital of Andalusia

Sevilla is the historical capital of Andalusia; still today , it is the mainurban reference for this region, which is one of the most extensive andmost populated on the Iberian Peninsula . With approximately 90,000kilometers square and more than 7 million inhabitants it is comparable to suchEuropean countries as Portugal, Belgium, Holland or Austria.

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…as the capital of Andalusia, the city is a reference for the region, one ofthe largest of the EU and most densely populated of the Iberian Peninsula.

Zoom Andalusia

Andalusia hosts a rich and diverse system composed of new urban areaswith between 200,000 and more than one million inhabitants each. Malaga,the capital of the Costa del Sol, is a particularly dynamic center due to itsrole within the Sun Belt as well as its emerging presence as an economicsector linked to new technologies. The Bay of Cadiz-Jerez, a complex urbanarea with various functions, combines its traditional agribusiness sector withthe introduction of the most complex modern industrial activities. Almeria, inthe southeast of the peninsula is a region which is experiencing enormousgrowth linked to the productivity of its new intensive farming. Finally, twopetrochemical centers, based in Huelva and the Bay of Algeciras, shape adense network of industrial districts based in medium-sized cities, whichmake up the essential parts of the regional economic geography.

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More Than 1,000,000

From 700,000 to 1,000,000

From 500,000 to 700,000

From 250,000 to 500,000

From 100,000 to 250,000

From 25,000 to 100,000

Highway Network


Other Roads of the BasicHighway Network

Railway Network

High Speed Train

Rest of the Railway Network

The nucleus of an extensive urban region

Within this regional city system, Sevilla has established a special relationshipwith the urban areas of the Bay of Cadiz and Jerez and Huelva. Thesethree make up an urban, industrial and harbor triangle with a completeset of inter-related and complementary features within which is also theimpressive natural reserve of Doñana.

The Atlantic ports of Huelva, Sevilla and Cadiz, together with the worldrenowned port of Algeciras and the free trade zone of Cadiz –the only one inthe south of the peninsular– constitute one of the most powerful armsavailable for the economic prosperity of this extensive urban area. There aremore than two million inhabitants and important products in sectors such aspetrochemical, transportation material and agribusiness.


…together with Huelva, the Bay of Cadiz and Jerez make upan urban, industrial and harbor triangle with a complete set

of inter-related and complementary features

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Graphical scheme. ZOOM over the Sevilla-Cadiz-Huelva triangle

Towns(N¼ of Inhabitants

719,558

From 100,000 to 200,000

From 50,000 to 100,000

From 20,000 to 50,000

From 10,000 to 20,000

From 5,000 to 10,000

From 1,000 to 5,000

Less Than 1,000

Highway Network


Other Roads in the Basicand Rural Road Network

Secondary Network

Railway Network

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Sevilla and its Metropolitan Area

Today, the metropolitan area of Sevilla encompasses more than 20municipalities which form a local work force of 1,100,000 people (1,350,000people are within 15-20 minutes of the center), 700,000 of these are withinthe city center itself. An emerging area of high quality housing along with neweconomic activities is the Western area –Aljarafe–. The industrial areas of theEast –Alcala– and the south –Dos Hermanas– are in a phase of rapidfunctional development.

The Vega area in the north has specialized in logistics and a new aeronauticarea. It is in these areas surrounding Sevilla, that 65% of the city’smetropolitan managerial network is found and their economic vitality andproductivity is reflected in others from this very diverse industrial sector.

At present, 70,000 business establishments employ 250,000 people fromSevilla.


…Sevilla must be understood within its metropolitan context; withenormous productive, cultural and landscape diversity.

Metropolitan Area and its natural surroundings(Area Directives, POTAU, Atlas)

Protected Nature Park AreasOther Nature-Related Areas of Interest

Green Routes

Towns

Industrial Zone

HIGHWAY NETWORK

Expressways orHighwaysOther Roads in the Basic Highway Network

Rural Road Network

Secondary RoadNetwork

RAILWAY NETWORK

High Speed Train Line Standard Railway Line

An important characteristic of Sevilla’s metropolitan area is the diversity ofthe geography and landscape where the city is located. From the banks ofthe Guadalquivir River–natural vertebrate axis of the entire metropolitanarea– the city continues through fertile plains; even today, the signs ofirrigation systems can still be seen. The city fans out toward smallescarpments and elevations that offer wide scenic views, toward the nearbycountryside, toward the marshlands of the Lower Guadalquivir and up

against the foothills of Sierra Morena. Also, at a distance of only about 70kilometers, is the Doñana National Park and about one hour’s journey byroad are the coastal beaches of Huelva and Cadiz, which have the highesthours of sun per year throughout the whole of Europe. This harmonybetween the countryside and the city, combined with the singularadvantages offered by the lowland villages in the open countryside ofAlcores and Aljarafe, provide large areas of very high quality housing allwithin a metropolitan context.

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…with a population in the metropolitan area of 1,350,000 people who are young with

a high level of qualifications.


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Sevilla-Alcala and Sevilla-Dos Hermanas axis have grown thanks to thecontinual renewal of industrial development. Lastly, the North sector iscomposed of a highly productive farming area that is linked to the citythrough a large residential area, the Alamillo Metropolitan Park located onIsla de la Cartuja and the industrial impulse of sectors such asaeronautics and its growing logistical base.

Close to the city center and within its metropolitan area are the zones ofAljarafe to the east, Dos Hermanas to the south, Alcala to the west andVega to the north. Aljarafe is an area with its own unique culturallandscape that is covered with olive groves and a network of small towns.Due to its environmental quality, the area has become an importantresidential area within the metropolitan area. On the other hand, the


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A youthful metropolitan area with inmense potential for growth

Besides, Sevilla is a youthful metropolitan area

Firstly, the population is predominantly made up of young people. The largestof these is the 20 to 30 year old age group. This generation has alreadybenefited from the important innovations introduced in the educational systemin 80’s Spain and includes a high percentage of university graduates.

Sevilla is also young in terms of its degree of urban maturity. Far from theregressive processes that can be seen in the life cycles of many otherEuropean and world metropolitan areas, Sevilla is still undergoing aconsolidation process. This can be observed in the behavior of factors suchas housing and commercial or productive zones.

Interestingly, and contrary to what has happened in most classic metropolitangrowth processes, characterized by an “escape” toward the surroundingareas, with the consequent depopulation and inactivity in the central nucleus,things are very different in Sevilla. The center of this metropolitan areacontinues to have an important, specific commercial and industrial weight.Today, 62% of the total population lives in the center of Sevilla and 63% of theproductive activity is concentrated in the downtown area.

010.00020.00030.00040.00050.00060.00070.000 0 10.000 20.000 30.000 40.000 50.000 60.000 70.000

0 - 45 - 9

10 - 1415 - 1920 - 2425 - 2930 - 3435 - 3940 - 4445 - 4950 - 5455 - 5960 - 6465 - 6970 - 7475 - 7980 - 84

+ 85

Population pyramidfor Sevilla and itsMetropolitan Area in 2000Source: Municipal census in 2000National Institute of Statistics

Males Females

2Decision Makingin the Capital of Andalusia.

Decision Making in the Capital of Andalusia.

The metropolitan area of Sevilla is home to the largest volume offinancial and advanced service activities and companies of anywhere insouthern Spain. In turn, the industrial sector in the metropolitan area hasenjoyed high diversification and relatively high cost-effectiveness whileundergoing a process of modernization.

Of the top one hundred ranked Andalusian companies, thirty-six are located inthe city of Sevilla or in its metropolitan area. When considering the top onethousand companies, 288 firms are based in the metropolitan area. Thisclearly shows the level of concentration of the economic activity in Sevilla.


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2.

…capital of a regional system of dense and balanced cities, where thereare ten towns with more than 10,000 inhabitants.

The economic role of Sevilla is reinforced when its leadership in aparticularly powerful and diversified system of regional cities , includingsuch significant ones as the Malaga-Costa del Sol conurbation or theurbanized area of the Bay of Cadiz-Jerez, is taken into consideration. This, forexample, allows the metropolitan area to be the place of choice for numerousnational and international companies, when locating logistic activities for thecommercial distribution of their products.

In keeping with this central function, Sevilla is host to the head offices of themain regional Public Institutes and Companies linked to economic promotionand management, whether global or sectorial.

Among these last are the Instituto Nacional de Empleo (NationalEmployment Office), the Agencia Tributaria (Inland Revenue Services) andthe Tesorería General de la Seguridad Social (Social Security GeneralOffice), Consejo Superior de Investigaciones Científicas (High Council forScientific Research), etc.


32

…concentrates a major amount of businesses and companies in the advancedservice and financial sector of southern Spain, with significant presence ofinternational companies.

Sevilla: A Political and Administrative Capital

As the administrative and political capital of Andalusia, Sevilla concentratesthe largest number of the Autonomous Administrative offices, includingthe regional Government and Parliament . In turn the Delegation of theGovernment in Andalusia and the main territorial departments of NationalPublic Administration can also be found here. Likewise, Sevilla is home tomajor Andalusian public services, the decision-making center for theorganization of these services at the regional level, (more than 7 millioninhabitants) and the place where the main and most important urbanequipment (hospitals, universities, etc.) can be found. These, in turn, have apositive effect on complementary private activities.

From this characteristic as a regional capital, the city has begun to play animportant role in initiatives at both the continental and intercontinental level.Sevilla is home to community offices or institutions, for example, the Institutode Prospectiva Tecnológica de Sevilla (Institute for Technological Prospectiveof Sevilla). It has also hosted numerous events of an international nature, forexample, it was proud enough to host the Universal Exposition of 1992 and isa candidate for hosting the Olympic Games in 2012.


33

…together with a large number of AutonomousAdministrations, seat of the Government and the

Regional Parliament.


34

Other projects for economic and institutional cooperation with theMediterranean and the North of Africa are also been promoted in Sevilla.These projects deal with cultural relations as well as economic development,on the horizon is the formation of an Euro-Mediterranean free trade zone in2010. A clear example of this is the existence in the city of the Fundación delas Tres Culturas del Mediterraneo (Foundation for three MediterraneanCultures). This institute brings together and leads projects shared by theIslamic, Jewish and Christian communities as well as political institutions(Kingdom of Morocco, Israel or Andalusia).

At the same time, the city is constantly developing its role on the Euro-Atlanticfront. Proof of this has been the Comisión Económica de la Red de Ciudadesdel Arco Atlántico (Conference of the Atlantic Cities Economic Comission),whose 2003 General Assembly will be held in Sevilla. Finally, the city’s centralposition between Europe and Latin-America is well known.

An Urban EconomyOpen to the World.

3

An Urban EconomyOpen to the World.

Sevilla’s position in the area of international economy has a set of dimensionsthat reinforce its future potential and makes it an especially attractive enclavefor new investments and business locations.

• A young population with a high level of technical and professionalqualifications. The highest percentage of inhabitants between the agesof 20 and 40 consisting of approximately 400,000 people.

• A territory, which in the last 15 years has experimented spectacularsocial and economic advances to create, modernize and make themost of its infrastructures and equipment and adapt them to eventhe most demanding requirements.

• A territory with an important potential for economic growth, especially inthose fields that are characterized by technological and businessinnovation activities.

• Highly competitive investment costs for an OCDE-European Unionsetting within a completely developed area designed for companies andinvestors.

• Excellent conditions for accessibility and connectivity guaranteed bymodernized infrastructure systems and by its position on majorintercontinental routes. Worthy of mention is the Sevilla-Madrid High-Speed Train line, the only one existent in Spain today.


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3.

…within the European context, Andalusia, in the last 15 years hasexperimented spectacular social and economic advances to create, modernize

and make the most of its infrastructures and equipment.

• An urban economy model without the typical congestion problemsof large European urban agglomerations. This translates into a perfectcombination between quality standards of living and the businessenvironment.

• A city with the ability to organize all types of International events, as wasthe case of the Universal Exposition in 1992, the World AthleticsChampionship in 1999, the Summit meeting of Heads of State of theEuropean Union in 2002 and its candidature for the 2012 Olympic Games.

• An urban economy that is open to the world with internationalaspirations and a historic universal vocation.

In terms of productive specialization, within a very diverse industrial sector,Sevilla’s service sector stands out especially in terms of operating as acommercial and business center. In this sense, Sevilla works as thelaunching platform for an extensive area of the market that covers theentire southwestern area of the peninsula.

An area of more than two million inhabitants, whose total per capita retailexpenditure is estimated at more than 2,000 million Euros per year.

Concerning the internationalization of Sevilla’s economy, analyzed from theperspective of foreign trade, in the past few years, the economic volume ofthese transactions (imports and exports) continues to increase dynamically.More specifically, during the past five years, foreign trade in Sevilla hasincreased by almost 30%. This positions the total volume at approximately2,600 million Euros per year. More than half of this amount is from exports.This sheds positive results on the balance of trade.


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…a business environment that is ideal for a wide range of productive activities.

…with optimalconditions foraccessibility andconnectivity

In general, specialized exports in the economy of Sevilla are centered onagricultural products and the agribusiness sector. Quality is high and thereis an ever-increasing demand on behalf of the international markets.Similarly, exports in the transport material industry must also be pointed out,mainly those from the aeronautical industry, automobile components and theship industry. European countries are the main destination for exports fromSevilla; among these are France and Portugal, followed by the UnitedKingdom, Germany and Italy. Exports to American and Asian countries arealso on the increase.


ImportsExports in the

province ofSevilla

1995-2000

Source: AndalusianInstitute of Statistics

…a medium sized metropolitan area that lacks the typicalcongestion problems of large European urban agglomerations

Tho

usan

ds o

f Eur

os

Exports

Imports

A Productive Profile Ready to Face the Challenges

of the New Economy

The recent evolution of Sevilla’s economy clearly shows positive indicators interms of production as well as in generating employment. This shows growthrates that are well above the average indicators for Spain and those ofEuropean Union countries.

In the year 2001, the Gross Domestic Product (about 15,000 million Euros)experienced a 4% growth rate, higher than the Spanish and Europeanaverage. Besides, the Consumer Price Index is situated at 3%, which isslightly below the Spanish average (3.2%).


…a centrallocation serving

an extensivearea that coversthe south-westcorner of the

peninsula.

Activities in theService Sector in

Sevilla and itsMetropolitan Area

Source: Andalusian Institute ofStatistics. Directory of

Establishments with economicactivities in Andalusia.

…urban and metropolitan economy open to the world

Num

ber

of E

stab

lishm

ents

Num

ber

of J

obs

EstablishmentsJobs

WholesaleCommerce

RetailCommerce

LogisticServices

FinancialServices

PersonalServices

Real EstateServices

OtherBusinessServices

Hotel

The positive tendency seen in the economy of Sevilla and its metropolitanarea between 1995 and 2000 is due to several major factors:

• Diversification of industrial sectors and with extensive potential forgrowth.

• The consolidation and diversification of the city’s role as a majorcommercial and service center in southern Europe.

• The consolidation of the Parque Científico Tecnológico Sevilla-Tecnópolis (Sevilla Scientific T echnological Park–T ecnopolis ) as animportant center for business activity and innovation.

• The growth tendency of the tourist sector .• The strong growth seen in the building and public works sector .

The present productive structure of the metropolitan area of Sevilla can beexpressed as follows:

• The metropolitan area of Sevilla is, above all, a major service center , asector that generates more than 65% of the Gross Domestic Product.Public services with 20% of the Gross Domestic Product are thereflection of the directional function of the city. Also, the commercialactivities (12% of the Gross Domestic Product) that cater to anextensive area of the market, tourism (11% of the GDP), financialservices and services to companies (11%) and new technologies (7%),are the most outstanding sectors.


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…more than 70,000 businesses provide more than 25,000 jobs

• In the same manner, the area is a quality industrial center within thecontext of the southern Spain. The industrial sectors concentrateapproximately 27% of the GDP. The building and public works sectoralone accounts for 11% of the GDP. Equally, sectors such as theaeronautical, agribusiness, energy, chemical and, basic metal industriesas well as the manufacturing of transport materials also play anoutstanding role.

• The metropolitan area hosts an agricultural sector that, despite itslimited relative importance (4.5% of the Gross Domestic Product),serves as a basis for a strong agribusiness industry specialized inhigh quality Mediterranean productions and in other sectors, forexample, the production of beers and soft drinks.

• From the business standpoint, the metropolitan area has more than70,000 establishments that employ more than 250,000 people. Ofthese businesses, some 70,000 are in the industrial sector while morethan 180,000 can be considered service related.


42

…an extremely diversified sector where agribusiness, information and communication technologies and auxiliary industries

for the transportation vehicle industry, especially aeronautics.


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An important Commercial Focal Point

Sevilla and its metropolitan area are configured as a powerful urban centerfrom the scope of commercial activity. The economic focal point of the city isreflected in its capacity of attraction over an extensive area of the market thatfinds a high degree of diversification, in terms of the offer for general andspecialized commercial services. These account for 12% of the GrossDomestic Product of the metropolitan area.

Commercial activities offer a high degree of diversification, highlightingvarious essential functions:

• The role of the metropolitan area as a specialized urban center inwholesale distribution of intermediate and consumer products. In thissense, Sevilla is an optimum location for the various logisticplatforms from which the transportation and distribution a wide varietyof products are organized. Accessibility, as well as its position within thehierarchy of Spanish cities, has made Sevilla a vital and functional pointwithin the modern logistical framework.

• Likewise, the metropolitan area operates to attract consumers whohave access to a powerful commercial offer. The commercial area that

is directly covered by Sevilla exceeds two million inhabitants. Thevolume of total, consumer expenditure is estimated at greater than2,000 million Euros per year. Therefore, the area has an ample businessstructure. There are around 25,000 commercial establishments.APROCOM is the Federación Provincial de Comerciantes de Sevilla(Provincial Federation of Merchants in Sevilla). This is an independentbusiness organization that groups together the various retail andwholesale sectors and sub sectors of Sevilla and its province.Outstanding among its objectives and efforts is the representation,consultancy, promotion, training, information to and defense of theprofessional interests of the small and medium sized merchants.

The importance of Sevilla must be underscored as a preferred locationfor the establishment of the most modern commercial forms; specifically,large shopping centers, franchises, suburban outlets malls andcommercial galleries. More recently, it has been associated withtraditional small commercial establishments that are immersed in acontinual adaptation process to their changing surroundings, as isproved by the progressive proliferation of the so-called “Open ShoppingCenters.” All of this contributes to the historical center of Sevillastanding out for its great vitality within a European context.

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…the various logistic platforms transport and distributea wide variety of products.

…the commercial distribution sector interlinks the small businesstradition with a variety of innovative formulas.


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A Tourist Destination with an International Brand Name

Sevilla is one of the greatest and most important historical cities of Europethat has maintained its impressive monumental legacy inherited from previouscivilizations. The city has strived to maintain and value this tourist resource.This, together with its location advantages and the fact that Sevilla ispositioned as one of the most outstanding tourist destinations of the world, asis Spain, mean that tourist activities make up an important part of the city’seconomy.

The tourist sector in Sevilla provides approximately 11% of the GrossDomestic Product of the metropolitan area (around 1,600 million Euros peryear), and has shown a very positive evolution over the last few years.

With some 2 million visitors coming to Sevilla annually (of whichapproximately 1 million are from abroad), or almost 15,000 hotel beds withinthe metropolitan area, the development reached by the sector is clearlyvisible. Also outstanding is the offer of luxury hotels (4 and 5 star) that makethe tourist sector highly competitive.

…annually, there are two million visitors who occupy 15,000 hotel beds.

Together with this, Sevilla has highly advanced and diversified complementarytourist services. The quality of its food and beverage establishments isrenowned. The increasing prestige of the city as an organizer of internationalcultural and sports venues and the strong development of convention tourism–with the FIBES Palacio de Congresos y Exposiciones (Convention andExhibition Center). Also the exceptional climatic conditions and ecologicalquality of its surroundings make tourism one of city’s clearest economicopportunities for the future, with enormous potential for growth. TheAsociación de Hoteles de Sevilla y Provincia, AHS (Association of Hotels inSevilla and the Province), and the Asociación Provincial de Hostelería deSevilla (Provincial Food and Beverage Association of Sevilla), are the twomost representative business associations –hotels and restaurants– in Sevillafor this sector.

Additionally, Sevilla has become a specialized location for recreational andleisure activities. Among the most emblematic elements are tours of thehistoric city, the major sports complexes, Isla Magica Theme Park, theyachting harbor, golf courses, the extensive and varied cultural agenda, or themajor festivities held in spring –Easter and the April Fair–. These last twoevents are unique international culture and leisure venues that attractmaximum tourist statistics in the city, which has an important economic effecton the city.

Likewise, a clearly positive tendency in the development of new initiativeson the part of tourism service companies can be observed, especially in thefield of communication systems for the establishment of central reservationoffices. These allow a wide range of increasingly innovative tourist productsto be offered.


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A center of Advanced BusinessServices of National Importance

One of the activity sectors that has experimented major growth andmodernization in recent years is undoubtedly the cluster that lends services tocompanies. The complex and diverse offer of this sector, from the small veryspecialist operators to the large multinationals, has turned today’s Sevilla intoan urban area truly filled with the region’s business knowledge. Oneencounters a huge range of fields of activity: civil and industrial engineering,architecture, consultancy, information systems, legal services, businessmanagement, quality, design and publicity, marketing, or investigationservices can all be found in Sevilla.

…in the past ten years, more than 1,000 firms have been set up inSevilla in the field of engineering and consultancy to make up a true

cluster of urban knowledge.


48

It is within this sector where the new management systems based on the useof advanced technology and the application of quality control systems hasbeen developed.

As a whole, the sector delivers (without considering the financial sector) 12%of the Gross Domestic Product of the metropolitan area –around 1,800 millionEuros– of which more than half corresponds to the production of companieslinked to new technologies and innovation. The park is home to some 1,000new companies that have developed in the last ten years with highlyqualified staff, in most cases, university graduates.


49

The Financial Hub of Southern Spain

Financial services, which account for approximately 6% of the GDP of themetropolitan area, have made Sevilla the first financial center of southernSpain. The volume of deposits reaches approximately 40 thousand millionEuros, while annual loans have surpassed 50 thousand million Euros.

There are more than one thousand banks in the metropolitan area.

All the main Spanish banks and financial entities are present in Sevilla.Including the two local savings banks: El Monte and Caja San Fernando.

In Sevilla, international banking and investment is represented by entitiessuch as Deutsche Bank, BNP, Lloyds Bank, Barclays, Credit Lyonnais,Espirito Santo, Solbank SBD, Finanzia, The Chase Manhattan Bank, FordCredit Europe, Halifax and Morgan Stanley among others.

Sevilla: A Diversified Industrial Area

Sevilla operates as the center for services, which is complemented by theimportance of industrial activities. The joint industrial sector, includingconstruction, provides around 28% of the Gross Domestic Product of themetropolitan area (more than 4,000 million Euros).

Industrial activities in the area of Sevilla are located based upon a variety ofcharacteristics:

• Making the most of Sevilla’s accessibility and connectivity , by means of theroad and railway infrastructure as well as the international airport and animportant commercial port associated to an extensive industrial port zone.

• The synergy established between Sevilla and the network constituted bythe more than 20 industrial districts located in medium cities in the entireAndalusian Region, such as the significant urban-industrial areas of theBay of Cadiz-Jerez or the petrochemical center of Huelva.

• The guarantee offered by adequate and diversified features for thesupply of energy (electrical, fuel and natural gas products).

• The existence of an ample offer for industrial land at competitive pricesto cover the entire range of possible industrial incorporations rangingfrom the basic sectors to the capital goods, agribusiness sectors, etc.


50

…communicationand logistics as the

most significantlocal business

systems.

…agribusiness,aeronautics,metalwork,informationtechnologies

• The existence of specialized areas for innovative and high technologycompanies, specifically the Parque Científico Tecnológico de Sevilla–Tecnópolis. (Scientific, T echnological Park of Sevilla–T ecnopolis) .

• Privileged conditions for quality living, competitive surrounding,productivity and work relations, etc.

In addition to all of the above, there are also opportunities offered byimportant public incentives and financial resources for establishing newcompanies in Sevilla and its metropolitan area to provide to specialinvestment advantages, under objective Nº 1 of the European Union.


51

…Sevilla-Tecnópolis, a leader technological park in turnover inSpain, and a European reference thanks to its noticeable

urban character.

Main industrialsubsectors

Number ofestablishments

and employments

Directory of economic activities in Andalusia.

Andalusian Institute of Statistics

Num

ber

of E

stab

ilshm

ents

Num

ber

of J

obs

Establishments

Jobs

Subsectors

MiningAgri-

BusinessTextile &Clothing

Wood &Furniture

Paper &Graphic

Arts

ChemicalBusiness

ElectricalOffice

Material

Aux.TranspotMaterial

Otherproducts

Manufac.Construction

BuildingMaterials

MetalMachines

Utilities

52


A Solid Sector:The Construction and Public Works Sector

Activities linked to the construction and housing, property, infrastructures andpublic works sector have notable importance in the metropolitan area ofSevilla. This sector accounts for 11% of the Gross Domestic Product(approximately 1,600 million Euros), with more than 5,000 companies and35,000 employees. In addition, the related sector of engineering andarchitecture is very innovative, from both the technological and business pointof view. The sector offers a clearly positive growth tendency closely linked tothe intense urban dynamics of the metropolitan area.

….paradigm of the well-known quality of living in southernSpain, with notable urban vitality.

Housing Constructionin Sevilla and its

Metropolitan Area

Andalusian Government, RegionalMinistry of Public Works and

Transportation

Num

ber

of N

ew D

wel

lings

DWELLINGS


53

Major Companies

• GrupoDragados.300.51Meuros. 6,749 empleos.

• GIASA.151.1 Meuros. 80 empleos

• Grupo Azvi.150.2 Meuros.479 empleos.

• EPSA111.54 Meuros. 205 empleos.

• VallehermosoD.P.84.7 Meuros.25 empleos.

• Grupo Salvador Rus.72.12 Meuros. 350 empleos.

• Aquagest Sur.110.8 Meuros. 442 empleos.

• EMASESA.71.8 Meuros.737 empleos.

…the construction sector has concentrated a largenumber of fast growing companies in the

metropolitan area.


· ABENGOA (Grupo)1,379 Meuros.

9,538 empleos.

· Brenntag Química 145 Meuros.

310 empleos.

· Manufacturas delAcero67.31 Meuros.

96 empleos.

· Persan87.15 Meuros. 350 empleos.

· Repsol Butano279.5 Meuros.210 empleos.

· SiderúrgicaSevillana171.04 Meuros.

320 empleos.

· Sevillana deElectricidad2,200 Meuros.3,016 empleos.

MajorCompanies

An important sector: both basic and the most

important industriesLarge companies from basic industrial sectors such as the energy, metal orthe chemical industries find Sevilla as the perfect enclave for their operations.

Additionally, Sevilla is near strategic industrial enclaves and has links withother ports.. These include such locations as the urban areas in the Bay ofCadiz-Jerez and the main centers of basic activity in Huelva and the Bay ofAlgeciras (crude oil refineries, electric power generating plants, re-gasificationplant, basic chemical, basic metal, car components, naval construction etc.),all within a radius of one to one and a half hours by expressway.

Within the energy sector is Sevillana de Electricidad (electrical supplycompany) integrated in the Endesa Group (power company). This firm is oneof the largest Spanish transnational companies. It is a leader in the supply ofelectrical power in southern Spain, with divisions that are dedicated,respectively, to the generation and distribution of electricity, including otherfields of especially innovative activity such as telecommunications,engineering or renewable energies. Also present in Sevilla are the largecompanies from the gas and crude oil product sector, including Repsol YPFand Gas Natural. La Sociedad para el Desarrollo Energético de AndalucíaSODEAN (The Andalusian Energy Development Company), or the AgenciaLocal de la Energía (Local Energy Agency), owned by Sevilla City Council,are all working towards energy diversification. As a whole, the energy sectorprovides the metropolitan area with more than 3,000 jobs.

In the chemical industrial sector, some 300 businesses employ over 3,000people with companies such as Persan or Brenntag Quimica. Meanwhile theSevillian metal industry, with more than 1,000 establishments and more than7,000 employees in different segments from the iron and steel sector(Siderúrgica Sevillana), to themanufacture of machinery.

…via expressway,less than twohours away fromthe Port and theBay of Algeciras, amajor worldcrossroads incontainer traffic inthe Straits ofGibraltar.


Competitive transport material production: theautomobile, ship building and aviation industries

With more than 4,000 employees, the transport industry sector is ofenormous importance for the metropolitan area of Sevilla. Integrated hereare the naval construction industry with a long-standing tradition inmanufacturing and repairing vessels, the automobile industry andespecially the sector with the greatest future projections:aeronautical industry .

The sector is organized based on a set of leading companies, which inturn, generate an important chain of auxiliary and supply companies.Major companies in the sector include: Astilleros de Sevilla (shipyard),Fasa Renault (manufacture of automobile components, which shows thequality of the Sevilla plant that has been enlarged for the production ofa new gear box model), and EADS–CASA and SACESA in theaeronautical sector.

Companies and specifically the aeronautical sector are carrying outimportant efforts in the field of technological innovation with the support ofthe public sector, which allows them to be on the front line within thesector on an international level.

The aeronautical sector of Sevilla participates in important Europeanprograms, both for civil aviation as well as military. Thus, the recentappointment of Sevilla as the site of the assembly of the AIRBUSA400M has made the city an important world reference within thesector. Thanks to the development that the sector is experimenting, aspecialized industrial park is being created in the metropolitanmunicipality of La Rinconada, where major production and supplycompanies will be located.

…the new role of Sevilla in

the productionand assembly of the AIRBUSA400M places

the city on world

aeronautical maps.

· SACESA13.546 Meuros. 122 empleos.

· EADS-CASA853.44 Meuros. 2,690 empleos.

· FASA Renault450.7 Meuros. 850 empleos.

· Grupo IZAR1350 Meuros. 362 empleos.

· GrupoTecnológica1.195 Meuros. 5 empleos.

· Rahemo3.567 Meuros. 17 empleos.

Major Companies


56

A sector that is alive: the agribusiness industry

Sevilla hosts an important agriculture and food sector as would correspond toa region that is rich in land and with an extensive agricultural history. Basedon this, a powerful and integrated productive system has been developed.This system includes primary agricultural production, which is typical of theMediterranean world (on the fertile soil of the Guadalquivir valley plane) to adiversified system of food transformation products as well as an amplecommercial distribution structure focused on regional as well as nationalmarkets and exports.

· Heineken España 739.24 Meuros.1,000 empleos.

· Rendelsur.425.16 Meuros.

986 empleos.

· Grupo ArroceríasHerba.396.6 Meuros.

816 empleos.

· Cia de BebidasPepsico231.39 Meuros.

412 empleos.

· Aceites MiguelGallego216.3 Meuros.

140 empleos.

· Aceites del Sur.132.9 Meuros.75 empleos.

· Cafés Saimaza.Kraft J. SuchardIberia.125.83 Meuros.130 empleos.

Major Companies

…agribusiness represents an important cluster ofbusinesses that absorb a large amount of employment in

the metropolitan area.

The agribusiness industry of Sevilla includes some one thousandcompanies and is the largest employment sector in the metropolitan area.

Companies that manufacture beer (Cruzcampo within the Heineken Group,leader on the national market), tobacco (Altadis), olives, olive oil, rice, softdrinks, meat industry and dairy products, among others, are of significantimportance in Sevilla.

The interest of the agribusiness industry in Sevilla has seen the developmentof public programs and private research companies in the field ofbiotechnology applied to agricultural exploitations as well as industrialprocesses.


57

· AceitesAgribética.119.1 Meuros.

117 empleos.

· Danone.107.88 Meuros.

537 empleos.

· Agrovic Sur.(cárnica).88.08 Meuros.498 empleos.

· Grupo Hijos deYbarra.87.7 Meuros. 136 empleos.

Emerging Sectors For A Modern Economy: StrategicFuture Activities

In recent years, the economic sectors within the metropolitan area of Sevillahave experimented an intense productive modernization and the incorporation oftechnological innovations. This has also been true in the production processesas well as in commercialization, business management and quality systems.

Proof of this process can be seen in the increasing integration within thefollowing activities: primary productions, industrial, distribution and thedevelopment of advanced systems.

Thus, a series of activity sectors can be identified which are consideredstrategic for the development of the economy of Sevilla and its metropolitanarea. There is a direct link between industrial activities and management aswell as the commercialization systems and services produced.

An important part of these activities is related to the evaluation of theresources belonging to the territory of Sevilla (Especially in the fields ofbiotechnology and environment or renewable energy). Likewise, others haveto do with the increase, thanks to the incorporation of new information andcommunication technologies into the metropolitan economy (computerscience, telecommunications, and audiovisual sector). Lastly, yet anotherstrategic group, from the economic point of view, is the sector that developedaround Sevilla as a cultural city. This sector generates an important field ofactivity linked to the tourist sector as well as to companies related to leisureand recreational activities and cultural productions as would be expected in acity that has one of the most important historical–cultural heritage of Europe.


58

…Sevilla isbecoming an

excellentenvironment forindustrial-service

articulation;environment,

biotechnology,recreation andentertainment,

ICTs…


59

A Winning Sector: Information and Communication Technologies

In recent years, the society and companies of Sevilla have enjoyedsubstantial changes with respect to the development and penetration of thecurrent information and communications systems and technologies (ICTs).

At present Sevilla’s economy is at an intermediate stage in the developmentof the information and communication technology business sector. Theregional centers of the major telecommunications companies arelocated in Sevilla. Moreover, there is an intense growth rate in theimplantation of information and communication technologies incompanies and organizations present in the area.

In Sevilla, several industrial and service companies, as well as public andprivate organizations are promoting development in the information andcommunication technologies sector. These entities operate in the electronics,telecommunications and automation sectors as well as the creation ofsoftware and the development of system engineering. Alongside local privatecompanies (Sociedad para el Desarrollo Informático y Electrónico, SADIEL[Computer Science and Electronic Development Society], Grupo Arion, Isotrol,Descartes Multimedia etc), can be found powerful companies such asSociedad Andaluza para el Desarrollo de las Telecomunicaciones,SANDETEL (Andalusian Society for the Development ofTelecommunications), which is a public company belonging to the Andalusiangovernment that is developing the Programa Estratégico deTelecommunicaciones de Andalucía (Strategic Telecommunications Programfor Andalusia); Radio Televisión Andaluza (Andalusian Radio andTelevision), which is a leader in the audiovisual sector.


60

…ETICOM, the regional ICT Association, has more than 125 small andmedium size business members that have a total turnover of 35 million

euros, of which 80% comes from Sevilla.

Additionally, there are university centers that have specialized in significant research anddevelopment programs such as CICA (Computer Science Faculty) or the School ofIndustrial Engineers.


61

An Environmental Friendly Sector: Biotechnologiesand the Environment

Thanks to the wealth of natural resources together with the need forcompanies to adapt and comply with legal environmental laws, the number ofenvironmental related firms in Sevilla has increased in recent years.

The importance of agricultural activities within Andalusia, has produced a highlevel of development in applied technologies and the improvement of cropproduction systems and industrial processes in the field of agribusiness.

The main fields in which biotechnologies and environmental technologiesdevelop in the area of Sevilla range from genetics and bio medicines tonutrition and food technologies, water management, aqua culture andmarine ecology , technologies for waste management and thedevelopment of environmental quality systems.

This is also one of the sectors that is considered strategic for the ParqueCientífico Tecnológico de Sevilla (Sevilla Scientific and Technological Park), inwhich there is already a critical mass of research centers, university andcompany departments, which provides the market with a high level of scientificdevelopment and a market that is expanding. Among the most outstanding are:Inerco, Egmasa or Typsa (Spanish Environmental Engineering leader and sinceopening their office in Sevilla are also entering the African and Asian markets).There are also institutions such as the Centro de las Nuevas Tecnologías delAgua (New Water Technologies Center); the Instituto de Bioquímica Vegetal yFotosíntesis (Plant Biochemistry and Photosynthesis Institute) and the Estaciónde Ecología Acuática (Aquatic Ecology Station).

…AESMA,the Regional

Association ofEnvironmental

Goods andServices, links

more than60 companies

together,many of

which arelocated in

Sevilla.

A Radiating Sector: Renewable Technologies

The Andalusian territory, including Sevilla and the metropolitan area hasimportant renewable energy resources . These are solar (the area of Sevillahas more than 3,000 hours of sunlight per year) as well as wind farms(especially in the area of the Straight of Gibraltar), as well as biomass(agricultural and agricultural industry by-products).

Considered a priority sector in public policies for economic promotion andtechnological development in the European area as well as national andregional, Sevilla has a variety of research companies and centers that providea solid basis for activities with great expectation for development.

It is important to mention the role of public companies such as the Sociedadpara el Desarrollo Energético de Andalucía, SODEAN, (Society for AndalusianEnergetic Development), that develops programs for the promotion ofrenewable energy; the Centro de Nuevas Tecnologías de la Energía, CENTER(New Energy Technologies Center) and the Agencia Local de la Energia (theLocal Energy Agency), one of the top companies in Spain. Other importantentities include specialized companies in the development of applications andsystems for make the most of the energy from renewable resources, as well asin the lending of services for the installation of these systems.


62

…develop innovative products in the field of genetics and bio medicinesto nutrition and food technologies, water management, aqua culture

and marine ecology, technologies for waste management,new materials and entertainment technologies…


63

An Up Dated System: Audiovisuals and Communications

Sevilla has become one of the main business centers within the audiovisualand communication production and service sector. The element that has leadto this development has been the creation of the public company RadioTelevisión de Andalucía (Andalusian Radio and Television). This companybroadcasts to more than 7 million people in Andalusia and at the same timebroadcasts via satellite to other countries. In turn, this has given way to thecreation of a series of companies within the sector dealing with audiovisualproduction as well as the supply of other complementary services.

In recent years, the innovative component in this sector , together with theincreasing demand on the market has allowed for a solid increase in the volumeof business and employment (between 1998 and 2000 employment in audiovisualcompanies increased by 41% in Andalusia).

Together with audiovisual production, Sevilla is also an outstandingworldwide press and communication center. The role of the city as thepolitical capital of Andalusia and its role as the major economic and culturalcenter, justify the importance of these companies (some were established ahundred years ago and others have been established in the last decades). Allof these firms have integrated and incorporated new technologies incommunications into their production. The University of Sevilla has a Facultyof Information Science were students can specialize in this sector.


64

A Recreational Sector: Leisure and Culture

The historical heritage of Sevilla and its surroundings, valued worldwide for itswealth, diversity and monuments, make the city one of the most importanthistorical sites in Europe. Based on these resources, an important culturaltourism sector has been developed at the international level.

At present, Sevilla is defined as a city with an outstanding role as a culturalcapital that has been capable of providing itself not only with first classcultural infrastructures (theatres, auditoriums, museums, exhibition halls, artgalleries, etc.) but also with and intense cultural life. Together with stableprograms of a high level, (opera, theatre, dance, music, art...) the city offersrich and diverse artistic and cultural productions that make Sevilla animportant cultural reference.

Additionally, Sevilla also has a thriving sector for recreational and leisureactivities linked to its tourist and cultural role. More and more companies finda field for development to cater to the increasing demand. One of theoutstanding elements of this offer is the Parque Temático Isla Mágica (IslaMagica Theme Park); one of the great Spanish facilities dedicated to the

…a city that is known

worldwide, withone of the most

vital historiccenters of

Europe.

leisure industry. Given the high number of visitors, the typical and traditionalSevilla festivities, especially Easter and the April Fair, are, today, key eventsfor the economic activity of the city as they attract visitors from overseas andgenerate in important volume of business.

Similarly, the role of Sevilla as a sports city, being the headquarters ofimportant international competitions and having numerous facilities andinfrastructures for competition sports, has equally made it a place with abright future for competition sports, has equally made it a place with a brightfuture for sport-related businesses. This is also an additional argument for theproposal of Sevilla as the site for the Olympic Games.

All of these aspects make cultural, leisure, recreational and sports oneof the most outstanding economic specialties with the highestexpectations for growth within Sevilla.


…making culture, recreational activities and sports oneof the most outstanding economic specialties.

Foto: Cortesía Agencia EFE

A Meeting Point for Sharing and Negotiating:Commercial Exhibitions and Conventions

Within the diversity of business functions and activities that are carried out inthe commercial sector in Sevilla, its specialization as a city for events andcommercial exhibitions and professional conventions is increasinglyoutstanding. The annual calendar for this type of event positions Sevilla asthe third Spanish center in the organization of meetings for economic andprofessional sectors at a regional, national and international level. One millionvisitors participate in this type of events every year.

Consequently, the companies and institutions of Sevilla cooperate in theoperation of the Palacio de Congresos y Exposiciones (Convention Centerand Exhibition Hall). This is the city’s main infrastructure for this type ofactivity. Additionally, there are a variety of offers for organizing exhibitions andconventions at many of the most important hotels in and around the city.

Today, commercial exhibitions and conventions constitute one of the keysegments in specialized and commercial tourism in Sevilla. There is an ever-growing number of service companies that facilitate the development andexecution of all types of events. Sevilla’s capacity of attraction as a conventioncity is reinforced by the quality offered for visitors: hotel accommodation andgastronomy on offer , the monuments and its historical center , the richcultural and leisure offer and the benign weather conditions. All of theseare aspects that explain the high degree of satisfaction expressed by theparticipants and organizers of events held in Sevilla.


…third Spanish center in the organization of trade shows and conventions, withthe ability to organize any type of event

4Suppor for Businessand Professionals.


69

Support for Businesses andProfessionals in Sevilla.Today there are matchless opportunities in the Sevilla metropolitan area to setnew businesses. The principal investment elements are:

• Production and investment costs are highly competitive, alongsidea complete expansion of local services for businesses and investors,with the possibility of applying a varied package of incentives followingregional condition, objective Nº1.

• A young and highly qualified population, which gives businessesaccess to specialized personnel.

• A regional setting, which in recent years has experienced spectacularsocial and economic advance and is provided with a complete andadvanced system of infrastructures , giving security and stability to alltypes of productive investments.

• Excellent accessibility and guaranteed connections for newinfrastructures because of its situation within the intercontinentaltransport network.

• An urban environment completely lacking the congestion problems ofthe large European urban areas, an example of the quality of life ofSouthern Spain.

• A global urban economy , with regular visitors from all over the world,that has proven experience of organizing international events of alltypes.

4.…a safe and stable

environment forinvestment and

business

…excellentoperational andinvestment costswithin thecontext of theEuropean Unionand the OECD

Business Support Services

There are a large number of both public and private organizations in themetropolitan area of Sevilla whose role is to provide support for businesseswishing to set up in the area.

In an effort to simplify the administrative process as much as possible whencreating new businesses, there are a series of specific mechanisms. TheUnified Service Office provides all the information which companies needwhen setting up from scratch or modifying or expanding an already existingbusiness.

A similar role is performed by the Euro-desks with the aim of helpingcompanies on aspects relating to Europe.

Specifically for Sevilla, a Single Desk has been set up in the Chamber ofCommerce, which as well as providing information, will carry out allnecessary processes to quickly obtain the required permits to set up abusiness.

Sevilla Global, the Urban Agency for Economic Development, run by theCity Council of Sevilla, provides an integrated advice service for companiesand investors interested in basing themselves within the metropolitan area ofSevilla, from their initial information up to site selection and permissions.

On a regional level, the Instituto de Fomento de Andalucía (AndalusianDevelopment Agency ), the leading Spanish body, is responsible for awide range of programs and investment incentives using various financialsupport tools.


70

Additionally, the municipalities within the metropolitan area also have LocalDevelopment Agencies. These organizations work to handle the policies andservices that are of interest to businesses: Fundación Alcalá Innova fromAlcalá de Guadaira, DESADOS from Dos Hermanas, SODERINSA from LaRinconada and the Mancomunidad de Municipios from Aljarafe.

It is also important to mention EPSA, (Andalusian Land DevelopmentAgency), which is part of the Regional Ministry for Public Works and Transportof the Andalusian Regional Government. Its main role is the management ofland and its urbanization for residential, industrial, or service use, although itis also involved in the provision of equipment and services.

In the specialized area of the new technologies, the main element is theTechnological and Scientific Park, Sevilla T ecnópolis, characterized bythe high quality of its facilities and number of technical resources which areespecially suited to activities involved with advanced technology and is also

close to the city center. There are specific investment incentives forbusinesses moving to the park.

Also based in the metropolitan area of Sevilla are a series of new technologyinstitutions whose main targets, among others, are to provide advice tocompanies operating in the sector. Examples of these include the IAT,Instituto Andaluz de Tecnología (Andalusian Institute of Technology), anagency working in the public sector, SERIRC, or the Centro de Enlace Sur deEuropa (Link Center for Southern Europe) which is a member of theEuropean network of link centers for innovation or the Centro de Innovación yTransferencia de Tecnología de Andalucía, also known as CITAndalucía(Center for Innovation and Technological Transfer of Andalusia).


71

Sevilla’s economic dynamism makes the city and its metropolitan area acenter for risk capital and mutual guarantee companies, which are a vitalelement in the setting up and expansion of businesses, especially those in thefield of new technologies.

One of the institutions related to the private sector which are dedicated toproviding advice and assistance to companies and professionals, is the mainoffice of the CEA, the Confederación de Empresarios de Andalucía(Andalusian Business Confederation). This entity is a member of theConfederación Española de Organizaciones Empresariales (SpanishConfederation of Business Organizations) as well as the most importantEuropean and international associations. As for the local businesses, they arerepresented by the Confederación de Empresarios de Sevilla (AndalusianBusiness Confederation )

Equally important is the role of the Chamber of Commerce, whose servicesoffer support for international expansion.

As part of its support and assistance services provided to companies, has setup the above mentioned Single Desk or the Bolsa Cameral de Subcontratación(Subcontracting Exchange), for activities with an essentially industrial character.


72

…PublicAgencies fordevelopment,technologicalinstitutes,Chamber ofCommerce

…and businessassociations make

up the links ofthe metropolitansupport network.

Sevilla Global, S.A.: Urban Agency for EconomicDevelopment

Sevilla set up Sevilla Global in September 2000 as a public company. Itrepresents a new strategy in urban economy and business development.

The plan, through Programs, Projects and Support Services, is to identifyprime sites for future urban development and business expansionopportunities valorization of urban spaces within Sevilla as future areas for awide range of productive activities and business opportunities.

The working agenda of Sevilla Global involves the following:

• Promotion and Revitalization of Industrial Areas. This is aimed atpromoting new urban areas for production and business activities, aswell as boosting and coordinating the Plan for Integral Revitalization ofIndustrial Areas in the City of Sevilla. The objective of this plan is toregenerate more than 15 industrial parks and areas in the city.

• Innovation and Support to Local Business Organizations. Thiscovers a wide range of initiatives from technical and financial supportprograms for SMEs, which are aimed at promoting information andcommunication technologies, to collective action for the improvement ofcompetitiveness for larger businesses, particularly in the area ofcommerce.


73

• International Promotion and Cooperation. The first step in thisrespect has been to set up an integral services department forcompanies investing in the metropolitan area of Sevilla, whichprovides: customized information dossiers, services for newlyestablished businesses, site selection, brokering services, etc. This islinked with an initiative to reinforce active participation of the city ininternational networks.


74

MetropilitanProspectingDepartment

PromotionAbroad andInternationalCooperationDepartment

CompanySupportSystem

Department

Innovationand BusinessDepartment

Department forInfrastructuresand Equipment

of Interest toBusiness

AdministrativeDepartment

Communications andInstitutional Liaison

• Strategic Business Information in the Metropolitan Area. Thisincludes the consolidation of periodical information products such as anannual economic and business report, an analysis of the city’s economicsituation, a catalogue of industrial land available, a business directory,etc. In addition, a new program has been set up which will integrateactivities ranging from report generation to host of meetings andseminars.

As a Modern Agency , the keys to the management and strategy of SevillaGlobal are based on the following principles:

• Institutional articulation, in the knowledge that in a multi-leveladministrative environment, which comprises many agents, it is vital tohave well-defined cooperative attitudes and strategies.

• A truly effective public and private partnership, with specificcommitments for each project.

• New public management approach, which incorporates advancedlearning techniques aimed at improving public access, knowledgeaccummulation and managing public resources in an efficient andtransparent manner.

• Coordination Group for Sevilla and its metropolitan area, in whichthe Agency would serve as a stable mechanism for the exchange ofinformation and coordination.


75

…Sevilla Globalhas elaboratedan integratedservice systemfor productive

investment.

tailor madeinformation,primary set-up,site selectionand intermediaryservices


76

A Wide Range of Incentives and Financial resources for New Investment

A wide range of financial resources and tax incentives are available tonew companies or for new investment by existing businesses. These includepublic funding through the European Union and Spain’s central government,implemented by the Andalusian regional government. Sevilla is rated as anObjective Region 1 by the European Union and public financial resourcesmay reach the maximum leal llimit of 50%.

The range of financial suppport tools include capital grants, low interest ratesubsidies, loans and equity participation.

Among the large number of support programs for business investment, thefollowing must be highlighted :

• Regional Incentives program . This is a program run by the Centraladministration, aimed at promoting local business activities withinspecific regions, above all, Andalusia.

The sectors that benefit from this type of support are essentially:extraction and processing industries, agricultural and food industries;manufacturing and commercial service companies. these grants mayform up to 50% of the approved investment

• When talking about specific incentives in the Andalusian region one mustnot overlook IFA, Instituto de Fomento de Andalucía (AndalusianDevelopment Agency ) and its wide range of support. The main objectivesof IFA are enhancing economic development in the region and promotingthe creation and consolidation of business and employment.

In order to fulfill these objectives, the IFA has launched Actions forDevelopment and Support Programs. The former are aimed atintegrated incentives for specific local and sectorial productive systems.

In terms of the subsidy programs, the IFA offers companies all kinds offinancial support to facilitate their investments, contract the necessaryexternal services or undertake research, development and innovationprojects.

The various forms of support include: grants, interest rate bonus,reimbursable loans, etc.


77

…being an Objective 1 Region within the European Union allowsmaximum levels of incentives and public aid to be granted.

• The Program for the Promotion and Development of Industry shouldbe highlited. This program is regulated by the Order of 10 March 2000,and in effect until June 30, 2006. Its aim is to support industries investingin primary productive processes, which generate greater added value.Likewise, this program strives to invest in adapting or widening industrialproduction aimed at replacing outdated products where there iscompetition from emerging countries with low labor costs, thus makingmarket penetration difficult as well as investment in the adapting,creation, or acquisition, of new technology to achieve these aims.

• The Fondo de Capital Riesgo Andalucía 21 (Andalusia 21 CapitalRisk Fund ) is an initiative by the IFA and five Andalusian Savings andLoan Banks in partnership with an independent fund manager, ahorrocorporación. It is aimed at temporary paarticipation in viablecompanies not working in the financial sector and not listed on theStock Exchange, to enhance regional economic development withinAndalusia.


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The initiative is aimed at new projects or companies in their initialdevelopment phases, expansion projects in already existing companies,or syndicate operations that participate with other funds or risk capitalcompanies in financing investment projects like those mentioned earlier;the type of investments with these funds as their central activity.

• Other organizations offering financial incentives are: the EuropeanInvestment Bank and the ICO, Instituto de Crédito Oficial (OfficialCredit Institute ). The loans with EIB funds granted by the IFA areaimed at small and medium sized companies with new projects that aretechnically and economically viable.

Whereas, the ICO is a public company whose aims are to offer finance withadvantageous interest rates and terms to preferred companies. To this end,the company collaborates with all the other entities dealing with the financialrequirements of companies.


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...IFA is the leading Regional Development Agency ofSpain for resources destined to business.

The ICO’s most significant financial offers are: SMEs, company start-upfinance, financing of renewable energies and energy efficiency projects,the GRINVE program for financing major investments in Spain, and thefinancing of technological innovation.

• Cartuja 93 . There is a specific incentive instrument for new companiessetting up at the Sevilla-Tecnópolis technological park (a tax incentivelaw dated 31/1992 to help facilitate the Cartuja 93 project) whichforesees reductions in corporate tax (up to a maximum of 25%), fiscalamortizations and other reductions to a maximum of 95% in, amongothers, estate duty, trading tax, and property tax.


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…companies that settle at Sevilla-Tecnopolis enjoyimportant fiscal benefits.

Infrastructures and Land for Business Use

The metropolitan area has a wide range of land available for industrial usewith new , short and medium-term projects for enlarging these areas, oninexpensive land sites be found at very reasonable prices (from 50euros/m2)

Within the city itself, there are more than 500 hectares of land designated forindustrial use, distributed through more than 10 industrial estates. These arepart of an integral strategy of revitalization through a network of rejuvenationof business parks adapted for every business’s most modern requirements.Additionally, the new General Urban Plan for Sevilla includes the proposal fora further 300 hectares of new conventional industrial land, in a centrallocation of the metropolitan area. In addition, the use of these proposed areasis for logistics and advanced technology.

A zone of land particularly dedicated to basic industries is concentrated in anarea integrated in the Port of Sevilla or surrounding it. Communicationrequirements, from maritime, tidal in this case, to terrestrial are very wellcovered. There is also an area dedicated to aeronautical industries, which islocated near Sevilla’s airport.


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Two other major areas of industrial concentration are those to be found in theSevilla-Alcalá area and on the La Isla road in the municipality of DosHermanas. The former comprises 11 industrial parks with 2,000 companiesand is currently being expanded. It has a turnover of more than one billioneuros, and can be considered as the main industrial reserve of Andalusia.

All these areas have a long-established industrial and business tradition andare equipped with services, which are adapted to the requirements of modernproductive activity. They also have excellent internal and externalcommunications and are perfectly integrated into surrounding urbanizedareas. For these reasons, they are an ideal location for activities related tologistics and wholesale distribution.

The most outstanding area of development within Sevilla’s metropolitan area isPISA (Park for Industries and Services), an industrial and business park locatedin Mairena del Aljarafe. Covering almost 500,000 m2, and including 600companies with approximately 4,500 employees, since its inception, it hasoffered a full range of equipment and services. For this reason, PISA has alwaysattracted advanced technology companies and the park is currently goingthrough an expansion phase in which maximum attention is being paid to detailsconcerning services and equipment, whilst always bearing environmental issuesstrongly in mind.


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In the metropolitan area of Sevilla, there are currently a series of projectswhich are aimed at increasing the availability of land for industrial use eitherby means of expanding the parks already in existence or creating new ones.

In this respect, Alcalá de Guadaira and Dos Hermanas, are two municipalitieswith well-established industrial traditions.

The former is currently undergoing a process to enlarge its alreadyconsolidated industrial area, Sevilla-Alcalá,thus increasing the amount of landavailable and consructing of a new park for research and technology locatedin an area close to the Pablo de Olavide University. In the case of DosHermanas, there is still a considerable amount of land available in La Islaarea. Nevertheless, despite the fact that there is already 10 million m2 ofindustrial land in the municipality, there are plans to create a further 2 millionin the near future, which are expected to cater especially for the distribution,furniture and decoration sectors.

Another area with new industrial land available is that of the Aljarafe. Closeto the above-mentioned PISA Industrial and Business Park, there are otherexamples such as those in Castilleja de la Cuesta and Salteras. Theformer plans the construction of a new business park, which will cover


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150,000 square meters and have an essentially commercial character withcompanies trading in the household and decoration sectors. The latter hasbeen recently inaugurated and offers approximately 450,000 m2 of newland for industrial and business use for 400 companies and is expected tocreate 2,000 jobs in its first phase. Another example is that of theEspartinas-Gines-Bormujos area where land is essentially being aimed at

new technology companies and is set to take full advantage of, amongother things, a new hospital and the San Pablo-CEU University, bothprivately owned.

Finally, the case of the municipality of La Rinconada must not beoverlooked. There, apart from the enlargement of already existing well-established productive areas, there is a plan to develop a new AeronauticalPark in an area near the San Pablo airport. The park will cover more than500,000 m2 and is expected to be occupied by big companies operating inthe sector as well as auxiliary businesses.

Industrial Land

INDUSTRIAL LAND (Hectares)

563

From 400 to 500

From 25 to 75

From 10 to 25

From 1 to 10

No Industrial Land

Industrial Zone


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Human Resources: A Young and HighlyQualified Population

Another fundamental aspect that should be taken into account when definingthe current situation of Sevilla and its metropolitan area as an economiccenter of future potential is the quality of its human resources, both in termsof business and professional terms as well as the in the high level ofqualifications of the existing workforce. The metropolitan area of Sevilla hasan economic, social and educational structure, which can be compared withthat of any fully developed international society. We are referring to anincreasingly knowledgeable urban area whose main assets for the futureare its human resources and knowledge.


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Approximately 88% of the population above the age of 10 has completedprimary education and 67% secondary. More than 10% of people over theage of 20 have a university degree. Therefore, a wide cross section of thepopulation has a level of qualification and training which meets therequirements currently demanded by companies and this represents animportant human capital resource.

The fact that education has, in the last thirty years, reached all sectors ofsociety means that, today, the metropolitan area has a well-informed andprofessionally qualified population. Currently, the vast majority of professionals,both in the fields of technical and business management and skilledworkmanship, are formed by the population group who are between 25 and 40.

…a well-established tradition as a city of knowledge that sees human resources and knowledge

as major assets for the future

5An Area for Innovationand Learning.

An Area for Innovation and Learning.Today, the capacity for innovation is one of the most relevant indicators todetermine a city’s potential for economic development. Sevilla has a well-established tradition as a city of learning (especially as the city hasenjoyed one of the best universities in Spain since the 16th century). This rolehas been enhanced in the last few decades not only as a result of thedevelopment and modernization of the university itself, but also as aconsequence of the establishment of Research Centers with internationalprestige, and the incorporation of technological advances into businesses andeconomic activity.

Sevilla’s efforts to innovate, led, in 1993, to the creation of the Scientific andTechnological Park, Sevilla-T ecnópolis, one of the most important andprofitable centers for innovation in Spain , which acts as a point ofreference and excellence for all the organizations involved in the science-technology-business system in the metropolitan area of the city.

In this respect, the institutional context is being reinforced most notably by thepublic policies and strategies supporting technological innovation: Theseefforts include the Master Plan for Innovation and Technological Developmentof the Andalusian Regional Government; the National Plan for Research andTechnological Development of the Spanish National Government; theEuropean Union Framework Program of Research and TechnologicalDevelopment.


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5.


Research and Technological Centers in Sevilla and itsMetropolitan Area Information Technologies and Communication

Research and Technological Centers inSevilla and its Metropolitan Area

• CETECOM-Centro de T ecnologías de lasComunicaciones (Center for Communication

Technologies)• CICA-Centro Informático y Científico de

Andalucía (Computer and Scientific Center ofAndalusia)

• Instituto de Automática Avanzada y Robótica(Institute for Advanced Automatics andRobotics)

• Instituto de Microelectrónica de Sevilla (Micro-electronics Institute of Sevilla)

• SADIEL--Sociedad para el Desarrollo Informáticoy Electrónico de Andalucía (Corporation for ITand Electronic Development of Andalusia)

• IAT-Instituto Andaluz de T ecnología (AndalusianInstitute of T echnology)

Biotechnologies and the Environment• Instituto de Bioquímica V egetal y Fotosíntesis

(Institute for V egetal Biochemistry andPhotosynthesis)

• Recursos Naturales y Agrobiología (NaturalResourses and Agro-biology)

• Instituto de la Grasa (Institute for Fats/Oils)• Estación Biológica de Doñana (Doñana

Biological Station)• Centros de Experimentación y Desarrollo

Agrario (Centers for Agricultural Experimentsand Development)

• Estaciones Experimentales Agrarias(Agricultural Experimental Stations)

• Laboratorio de Biología Marina (Laboratory forMarine Biology)

• Laboratorio Andaluz de Biología (AndalusianLaboratory of Biology)

• Instituto de Biología del Desarrollo (Institute forDevelopmental Biology)

• Agrupación Española de Biotecnología (SpanishAssociation for Biotechnology)

• Empresa de Gestión Medioambiental deAndalucía (Company for EnvironmentalManagement of Andalusia)

Water• CENTA-Centro para las Nuevas T ecnologías del

Agua (Center for New W ater Technologies)• Centro Experimental de T ecnologías del

Depuración de Aguas (Experimental Center forWater Purification T echnologies)

• Empresa Municipal de Aguas de Sevilla(Municipal W ater Company of Sevilla)

• Empresa de Aguas del Aljarafe (Aljarafe W aterCompany)

• Estación de Ecología Acuática Príncipe Alberto 1de Mónaco (Prince Albert I of Monaco W aterEcology Station)

• Confederación Hidrográfica del Guadalquivir(Guadalquivir Hydrographic Confederation)

• Instituto Nacional de Meterorología (NationalWeather Institute)

New Materials• Instituto de Ciencias de los Materiales (Science

Institute for Materials) • Instituto Universitario de Ciencias de la

Construcción (University Science Institute forConstruction)

• Centro de Ensayos No Destructivos(Non-destructive T esting Center)

Energy• SODEAN-Sociedad para el Desarrollo Energético

de Andalucía (Corporation for EnergyDevelopment in Andalusia)

• CENTER-Centro para las Nuevas T ecnologías dela Energía (Center for New Energy T echnologies)

• Asociación para el Desarrollo de la EnergíaSolar en Andalucía (Association for theDevelopment of Solar Energy in Andalusia)

• Instituto de las Energías Renovables (Institutefor Renewable Energies)

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The Sevilla-Tecnópolis, a Scientific and Technological ParkThe Scientific and Technological Park is located at Isla Cartuja –the site wherethe 1992 Universal Exposition was hosted–, next door to the historical center ofthe city. The area, located in one of the most privileged urban spaces in the city,is also a center for a series of cultural, university and recreational facilities suchas: the metropolitan park of El Alamillo, the Isla Mágica theme park, PuertoTriana (a project for a recreational and commercial area), sports facilities of thefirst order (an Olympic stadium and a high performance center for rowing andsailing), as well as first class hotels. Also, the Isla Cartuja area is home to theMonumental Complex of the Santa María de Las Cuevas monastery. Today, forthe reutilization of the site where the Universal Exposition was held can beregarded as a major success for the city.

Sevilla-Tecnópolis covers more than 900,000 m2 of which more than 525,000 m2 island, which can be built upon. There are 200 companies based in the Park, aswell as public and private organizations, which give employment to 9,000 people.

With an annual turnover of more than 700 million euros (which accountsfor 23% of the business output of the APTE, the Association of SpanishTechnological Parks), Sevilla-T ecnoloplis is one of the most dynamicand productive of its kind in Spain.

Sevilla-Tecnópolis has a powerful telecommunications system and is internallyequipped with the infrastructure and services required for the development oftechnological innovation. Being fully integrated into the main urban area of thecity is also an attractive incitives for those companies located on the site.Other facilities in Sevilla-Tecnópolis include: a heliport, a train terminal and ariver port, which is connected with the city’s other port facilities and the touristattractions along the Guadalquivir river.


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“Tecnopolis” is organized in three main areas:technology, services and university

• The new technology area, with 125 businesses and organizations fromsectors related to advanced technologies, employing more than 4,000people, mainly engineers and graduates.

• The administration and service area, with 88 companies provideadvanced services to companies has more than 4,000 employees.

• The university area houses the University of Sevilla School ofEngineering, with some 5,000 students, and offers degrees inTelecommunications, Industrial, Electronic, Automatics, and Chemicalengineering. (There are plans to introduce Aeronautical Engineering).

The University manages a number of research centers such as theInstitute of Advanced Automatics and Robotics, the Institute ofRenewable Energies, and the Institute of Dimensional Metrology andElectronics. The Park is also home to the National Center for ParticleAcceleration and the High council for Scientific Research.

Sevilla-Tecn�polis Scientific-Technological Park

Lots at the Scientific-Technological Park

Free Areas of the Scientific-Technological Park

West Bank Parking Lot

University Campus

Administration and Advanced Services


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Finally, the International University of Andalusia is also located at IslaCartuja and a new building for the Faculty of Information Sciences iscurrently under construction.

The productive sectors covered by the businesses installed in SevillaTecnópolis are those most closely related to the new economy with ahigh level of technological innovation. Among them are: biotechnologyand food industries; research and development; energy; theenvironment; telecommunications; IT; engineering; prospectivetechnology; etc.

The Cartuja 93 project is offering an incentive package to companiessetting up in the Sevilla-Tecnópolis Park.


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Activities at Sevilla-Tecnópolis:

turnover per sector

Source: Cartuja’93

The Park has achieved a high degree of maturity, both in terms of thelevel of occupancy (approximately 90%), as well as in terms of theinteractive relationships between the companies and organizationsworking there, the process of diffusion of innovation and its impact onthe productive system of Sevilla.

For these reasons,the city is currently working to find another centrallocation for a second technological park, modelled after its successfulorginal core area of the city.

Turnover

Mill

ions

of E

uros

Bio-technologyAgribusiness

R+DCenters

Teaching &Education

AppliedEngineering

HealthTechnologies

Telecommunicationsand ITEnvironment UniversityEnergy


Associations, Foundations and Business Organizations• World T rade Center• Confederación de Empresarios de Andalucía

(Andalusian Business Confederation) • Cámara Oficial de Comercio, Industria y Navegación

(Chamber of Commerce) • Cámara de Contratistas de Andalucía

(Chamber of Contractors of Andalusia)• Círculo de Empresarios del Parque Científico T ecnológico

(Sevilla-T ecnopolis Business Association) • Asociación de Investigación y Cooperación Industrial de

Andalucía (Association of Research and Industrial Cooperation of Andalucía)

• Fundaciçon Doñana 21 (Doñana 21 Foundation) • Fundación Centro de Servicios Empresariales de Andalucía

(Business Service Center Foundation of Andalusia) • Fundación para la Investigación y la Difusión de la Arquitectura

(Foundation for Research and Dissemination of Architecture) • ETICOM—Asociación de empresas de tecnologías de la

información y comunicación de Andalucía (Andalusian Association of IT Companies)

Technological Centers and Institutes• Instituto de Estadística de Andalucía

(Statistical Office of Andalusia) • IPTS-Instituto de Prospectiva T ecnológica de Sevilla

(Institute for Prospective T echnology of Sevilla)• Instituto Nacional de Meteorología (National W eather Institute) • Instituto Andaluz de Energías Renovables

(Andalusian Institute for Renewable Energies)• Instituto de Automática Avanzada y Robótica

(Institute for Advanced Automatics and Robotics)• Instituto de Metrología Dimensional y Electrónica

(Institute for Dimensional and Electronic Metrology)• Instituto de Bioquímica V egetal y Fotosítesis

(Institute for V egetal Biochemistry and Photosynthesis)• Instituto de Investigaciones Quimicas

(Institute for Chemical Research)• Instituto de Ciencias de los Materiales

(Institute of Material Science) • Instituto Andaluz de Patrimonio Histórico

(Andalusian Institute for Historic Heritage)• IAT-Instituto Andaluz de T ecnología

(Andalusian Institute of T echnology) • CENTA-Centro de las Nuevas tecnologías del Agua

(Center for New W ater Technologies)• CENTER-Centro de las Nuevas T ecnologías de la Energía

(Center for New Energy T echnologies)

• Centro de Diseño Industrial de Andalucía (Andalusian Center for Industrial Design)

• CITAndalucía—Centro de Innovación y T ransferenciaTecnológica de Andalucía (Center for T echnological Innovation and Transfer of Andalucía)

• South Europe Innovation Relay Centre (SEIRC)• Centro de Investigación y Desarrollo Postal

(Center for Postal Research and Development)

Public Companies• Sevilla Global— Urban Agency for Economic Development • Empresa de Gestión Medioambiental (Environmental

Management Company)• Sociedad para el Desarrollo Energético de Andalucía

(Corporation for Energy Development in Andalusia)• Sociedad Sevilla Siglo XXI (Sevilla Siglo XXI Corporation)• AGESA• Sandetel• Empresa de Emergencias Sanitarias (Medical Emergencies) • Cartuja ‘93• VEIASA

Educational Centers• Escuela Superior de Ingenieros de la Universidad de Sevilla

(University of Sevilla Faculty of Engineering)• Facultad de Ciencias de la Información (Faculty of Information

Sciences—under construction) • Escuela de Organizción Industrial

(School of Industrial Organization)• Escuela Superior de Gestión Comercial y Marketing

(Faculty of Commercial Management and Marketing) • Centro Andaluz de Estudios Empresariales

(Andalusian School of Business Studies)• Centro de Innovación en Técnicas Gerenciales

(Innovation Center in Management T echniques) • Facultad de Ciencias de la Información de la Universidad de

Sevilla (University of Sevilla Faculty of Information Sciences)

Cultural Centers• Centro Andaluz de Arte Contemporáneo

(Andalusian Center for Contemporary Art) • Fundación de las T res Culturas del Mediterráneo

(Foundation for the Three Mediterranean Cultures) • Universidad Intenacional de Andalucía

(International University of Andalusia) • Santa María de las Cuevas Monumental Site

ORGANIZATIONS, RESEARCH AND EDUCATIONAL CENTERS IN SEVILLA-TECNÓPOLIS

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Sevilla: a University City

With more than 80,000 students, the University of Sevilla is an importantfocus of economic and cultural life for the city as a whole. In conjunctionwith its teaching role, the university plays an important part in both basic andapplied research, which relate directly to the economic and business world.

Recently, a second university –Pablo de Olavide – has opened in Sevilla.This is indicative of the dynamism and demand, which exists in the city forhigher education and research. Another private institution for higher learning–San Pablo-CEU University– is also currently under construction.

The University of Sevilla comprises 30 different teaching and research centers(including faculties, schools, technical colleges, and associate centers), whilethe Pablo de Olavide University has five faculties.

Within the framework of the Plan Andaluz de Investigación (AndalusianResearch Plan), the Sevilla universities cater for more than 500 researchgroups involved in developing specific programs in their respective fields.

…theUniversity ofSevilla hasmore than

80,000students, thusmaking it an

importantfocal point forthe economicand culturallife of the

city.


UNIVERSITY CENTERS IN SEVILLA

UNIVERSITY OF SEVILLA

Faculties (5-year programs)• Architecture• Computer Engineering• Industrial Engineering• Fine Arts• Biology• Law• Economics and Business Science• Educational Science • Information Science• Pharmacology • Philology • Philosophy • Physics • History and Geography • Mathematics • Medicine• Psychology• Chemistry

University Colleges (3-year programs)• Technical Architecture• Health Sciences• Business Studies• Agricultural Engineering • Industrial Engineering (Polytechnic) • Labor Relations

University of Sevilla Associate Centers

• Centro de Estudios Superiores “CardenalSpinola”

• “V irgen del Rocio” School of Nursing• “Cruz Roja Española” School of Nursing• “Cortijo el Cuarto” Agricultural School• “Francisco Maldonado” Labor Relations School

in Osuna• E.U. de Turismo (T ourism School)

PABLO DE OLA VIDE UNIVERSITY

Faculties and Colleges• Faculty of Business Science • Faculty of Experimental Science • School of Law• Faculty of Humanities • University School of Social W ork

Other Centers• Centro de Investigación en Contabilidad Social y

Medioambiental (Research Center in Social andEnvironmental Accounting)

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Research and Technological Development In Business

Most of the major companies in Sevilla have carried out extensivetechnological improvements, and have also incorporated more and moreproducts and services that are characterized by the application of the newtechnologies.

Among the small and medium sized companies, there are many whosebusiness is based on the provision of advanced services or the generation ofnew products.

It is worth pointing out that companies in the technological sector provide7% of the GDP of the metropolitan area, showing a trend of acceleratinggrowth.

A particularly important aspect is the infrastructure that exists in Sevilla tofacilitate technology transfer and the diffusion of innovations in thebusiness world.

Thus, Sevilla is home to the South Europe Innovation Relay Centre (SEIRC).SEIRC, co-financed by the European Union through the Innovation Program,which is the result of the collaboration of the main agents involved intechnological innovation: the Andalusian Development Agency, the GeneralSecretary of Universities and Research and the Andalusian Institute ofTechnology (IAT).

…an ideal environment for technological transfer and thedissemination of innovation


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The main functions of SEIRC are creating inventories of technologicalresources, facilitating the transfer of technologies between research centersand companies, and advising on European Union technological initiatives.Among its services, SEIRC channels the demands of international firmsseeking technological partners.

In Sevilla, SEIRC operates as the coordinator of a series of link centershoused in the Offices for the Transfer of Research Result (OTRI) located inthe Universities of Andalusia.

The OTRI of the University of Sevilla is part of a network formed by all theuniversities. It coordinates the technological output of the university (researchgroups, patents, laboratories, scientific centers and installations), while at thesame time, it provides services both to the research teams of the universityitself, and to outside companies. These include: financing research anddevelopment projects, searching for technological partners, incorporatingresearchers into companies, etc.

Sevilla, a Place in Business

102

Among the wide range of centers, institutions and businesses working inresearch, technological development and innovation in Sevilla and itsmetropolitan area, there are a series of important institutions dedicatedspecifically to business training that play an important role in the incorporationof new techniques for business management and the creation of teams ofexecutives and highly qualified technicians.

Naturally, the University of Sevilla plays a significant part through the Faculty ofEconomics and Business Studies, which offers degree courses in Economics,Business Management and Administration as well as Marketing Techniquesand Research. Likewise, the University School of Business Studies offersBusiness Studies and Tourism courses. Moreover, the Pablo de OlavideUniversity also offers courses on Business Management and Administration.The San Telmo International Institute, the main business school in Sevilla andAndalusia is an essential benchmark at the national level.

• Instituto Internacional San Telmo. (San Telmo International Institute).• Escuela de Organización Industrial. (School of Industrial Organization).• Facultad de Ciencias Económicas y Empresariales –Universidad de

Sevilla–. (Faculty of Economics and Business Studies –University ofSevilla–).

• Escuela Universitaria de Empresariales –Universidad de Sevilla–.(University of Sevilla School of Business Administration).

• Instituto Andaluz de Tecnología. (Andalusian Institute of Technology).• Escuela Superior de Gestión y Marketing. (University School of

Management and Marketing).• Escuela Superior de Negocios de Andalucía. (University School of

Business of Andalusia).• Centro Andaluz de Estudios Empresariales. (Andalusian Center of

Business Studies).• Centro de Innovación en Técnicas Gerenciales. (Center for the

Innovation of Management Techniques).• Cámara Oficial de Comercio Industria y Navegación. (Chamber of

Commerce).• Cámara de Contratistas de Andalucía. (Chamber of Andalusian

Contractors).• Confederación de Empresarios de Andalucía/de Sevilla (CEA/CES).

(Andalusian/Sevilla Business Confederation).

Specialized business-training centers

6Logistics


105

Logistics

The geographaical position enables Sevilla to function as an economicwith its integral system of communication managing the flow ofinformation, products and people. Sevilla’s infrastructure system hasbeen greatly renovated and modernized in to guarantee the existence ofmulti-modal transportation systems, and offer competitive space for thedevelopment and implementation of economic activities.

6.

…a fundamental communication link for people,goods and information.

The essential component of Sevilla’s communication systems is that it offersso many advantages, connected to the most important European andinternational communication networks. These include: the European networkof high-capacity highways, high-speed trains, electrical transport,natural gas, and it is the only commercial river port in Spain, has aninternational airport, and excellent telecommunication systems.

Hinterland of Sevilla.

Oceano AtlánticoMar Mediterráneo

Network of Cities(N¼ of Inhabitants)

More Than 700,000

From 500,000 to 700,000

From 250,000 to 500,000

From 100,000 to 250,000

From 25,000 to 100,000

From 5,000 to 25,000

Accessibility from Sevilla

1 Hour

2 Hours

3 Hours

Highway Network


Other Roads in the Highway Network

Rural Roads

Railway Network

High Speed Train

Standard Railway Line

• The extension of the High Speed Railway Network to connect Sevillawith the nearest key urban centers: the bays of Cadiz and Jerez,Huelva, Malaga, and Granada.

• Sevilla’s Port Project, aimed at increasing the operating capacity of portfacilities (including the construction of a new sluice) and to strengthen ahighly qualified industrial area.

• Sevilla’s Airport Project, which includes the construction of a newrunway to propel the city’s role as a center for international air traffic.The project also seeks to attract business activities linked to goodstransport.

• The creation of a Zone of Logistical Activities (in Majavique) with a keyrole in organizing combined international transportation of goods..


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MAJOR PROJECTS FOR TRANSPORTATIONINFRASTRUCTURES

• The elaboration of the Inter-modal Plan of Metropolitan Transport.

• The creation of the Consortium of Metropolitan Transport as amanagement entity.

• The construction of the Subway in Sevilla and its metropolitan area.• The construction of a new ring road (SE 40) to channel long-distance

interurban traffic

PROGRAM FOR THE INTERNAL IMPROVEMENT OFMETROPOLITAN AND URBAN TRANSPORTATION


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Advanced telecommunications

During the last few decades, Sevilla has undergone profound changes inthe field of telecommunication services and infrastructures. The celebrationof the 1992 Universal Exposition enabled the implementation of newinformation networks in the city with the creation of a completelydigitalized communications system. The most advanced, telematicservices were made available to citizens, organizations and nearbybusinesses. From then on, the process of modernization and theimplementation of new telecommunication systems have continued at aquick pace, headed by the convergence of services through Internet.

Currently, the most important firms in the industry operate in Sevilla offering adiverse range of services to businesses and individuals. The services includefixed and mobile phone services, transmission services for data, sound andimages, e-commerce, business management, public services, etc.

The recent liberalization of the telecommunications industry in Spain and theEuropean Union has allowed for an appreciable reduction in infrastructureand equipment costs, making a rapid growth process possible. In this way,networks that progressively increase their bandwidth have been developing.

…Since 1929 Iberian-American Fair…

…until the 1992 Universal Exposition…


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This has occurred with the initial basic phone network, the digital network ofintegrated services and, in the present moment, with ADSL lines and newCABLE infrastructures, in addition to specific systems for large companiesand organizations.

In the field of mobile phones, the GSM (Global System for MobileCommunications) standard is being implemented, like in the whole EuropeanUnion. This system allows for the use of the mobile phone network in Europeand other parts of the world through a common regulation. In the near future,GSM will evolve towards third generation mobile phones using the new UMTS(Universal Mobile Telecommunications Systems) standard of convergence on aworldwide scale.

Telematically , the metropolitan area of Sevilla is very advanced andfollowing the events of ’92, the strong institutional

support has pioneeered new communication systems encouraging a highgrowth rate in the penetration of advanced services, in homes andbusinesses.

In summary, the installation of advanced sysems throughout the metropolitanarea is evidence of the commitment to telecommunications and theopportunities offered by Sevilla to this industry sector.

…an area with high levelsof technological infrastructures.


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The San Pablo International Airport

The San Pablo International Airport is located two kilometers from Sevilla onthe E-5 expressway connecting Madrid and Sevilla. The Air Traffic ControlCenter for the south of Spain is located at this airport.

San Pablo forms part of the Spanish airport system managed by AENA(Spanish Airports and Air Navigation), a public company. The group suppliesmore than 40 airports throughout Spain, offering capacity transport services ofmajor European importance.

Despite the common problem of over saturation in European airports, theSpanish airport network continues to offer excellent business opportunities,which are constantly growing. The airport’s connectivity allows passengers toaccess the Spanish airport network from Sevilla, as well as internationalairports.

…connectivity is guaranteed through the San Pablo Airport,only 2 km from the city.

Connected Airports

km

Sevilla Airport

Major Airports

European Union Countries


112

Sevilla’s airport handles some two million passengers. Its operational capacityallows for 270 daily flights. The airport has terminals for cargo andmerchandise transport. Its installations and infrastructure offer a completerange of services for passengers, airships and business activities related toair transport. The main companies operating at San Pablo include: Iberia,British Airways, Air France Alitalia, Air Europa, Futura, Spanair andCrossair . Among the cargo companies are Iberia, EA T, Artac, Swiftair(TNT, DHL, UPS).

Air transportation in Sevilla specializes in medium-distance and long-distancebusiness travel and the ever-growing tourist traffic.

Some of the main advantages offered by Sevilla’s International Airport includean optimal location and accessibility to the key logistics centers in southernSpain and proximity to other economic and transportation centers (theindustrial ports of the bays of Cadiz, Algeciras and Huelva. The new urbanplan includes various benefits for the airport. These include projects for a thehigh speed rail network at the airport and locating industrial and logisticalenterprises on more than 200 hectares of adjoining land, highwayconnections and access to the Aeronautic Technology Park.

Air Traffic andPassengers atthe SevillaAirport

Source: AENA

Num

ber

of P

asse

nger

s

Num

ber

of P

lane

s

Passengers

Planes

Sevilla’s Port: A port with a past and a future

Sevilla’s port is an essential reference point for the city. Located along theGuadalquivir River, it is the only river port in the Iberian Peninsula withdirect access to the Atlantic Ocean.

After the discovery of America in 1492, the Guadalquivir served as a bridgebetween continents, helping to configure what historians have called the first“world economy”, that is, the first economic globalization, which transformedSevilla into the economic capital of the world. Fundamentally, this role was carriedout through its port. The port became the main headquarters for commercial fleetsand the exchange market of products between both continents.

This historic port, located in the urban area, has become one of the largestcommercial ports included in the Spanish port network. Further to itsfunction as a node for merchandise transport, the Port of Sevilla has anextensive industrial zone where numerous companies related to portactivities operate.


113


114

Some 4.5 million tons of traffic are handled annually in the port. In general,the origin and destination of goods is Spain and the European Union, followedby the rest of Europe, the Middle East and North Africa. At the same time, thePort has roll-on and roll-off traffic through regular lines to the Canary Islands.The primary cargo passing through the port is agricultural products, iron andsteel products, energy products, fertilizers and construction materials.

Autoridad Portuaria (Port Authority) is the public body in charge of managingthe Port, providing services and its general planning. Port facilities offer awide range of services, both for ships (shipping services, shipyards...) andtransported merchandise (transit, customs agents, air cargo...) andspecailizes in general types of cargo including containers.

The industrial area and port services are among the largest in the Spanishport system, offering significant opportunities to new businesses andproductive activities. Naval construction and energy industries are among themost important industrial activities in the Port.


115

The Port of Sevilla offers many comparative advantages; its location andaccessibility are excellent. The communications systems of the metropolitanSevilla area guarantee a high degree of accessibility, and the capacity for inter-modal operation. In turn, this translates into the existence of an area with astrong economic potential, which spreads throughout all of western Andalusia,Extremadura and, for some products, to the center of Spain.

The Port of Sevilla is less than an hour away from the ports of Huelva and theBay of Cadiz with their respective industrial areas and forms an importantnetwork with these atlantic coastal ports.

Sevilla Port,Traffic of Goodsaccording toOrigin/Destinationin 2000

Source: Sevilla Port AuthorityNota: % of goods loaded and unloaded

Per

cent

age

of G

oods

Unloaded

Loaded

Sub-SaharanAfrica

Central &South America

North America

FarEast

NorthAfrica

MiddleEast

Rest of Europe

EuropeanUnion

•

América Central y del Sur

Unión Europea

Resto de Europa

Norte de África

Extremo Oriente

Oceanía

Asia Central

Oriente Próximo

Antártida

SSevilla

África Subsahariana

América del Norte

Connected Ports

Sevilla Port

Connections between the Sevilla Port and the Rest of the World

India and AustraliaNorth AfricaMiddle EastSub-Saharan AfricaNorth America

Central and South AmericaEuropean Union

Rest of Europe


117

In the Straits of Gibraltar, the Port of Algeciras Bay, one of Europe’s largestand specializing in intercontinental container traffic, is about two hoursaway. There will be a direct connection with Sevilla, by highway.

The future success of the Port of Sevilla is marked by an array of mediumand long-term projects that foresee not only an increase in the traffic andnumber of customers that operate in the Port, but also by an ambitious plan toimprove infrastructures. Important projects include the creation of a new sluiceand the improvement of accessibility, as well as a significant increase in thearea available for implementing new business and service activities. Thetransformation will be accompanied by the incorporation of some traditionalport areas to the city of Sevilla. These areas will be integrated by way of anambitious dockland project developing tertiary spaces in increasing potentialbusiness value.

Evolution ofGoods Traffic

Source: Sevilla Port AuthorityNote: Metric tons of loaded

and unloaded goods

To

ns


118

In style with the only high speed train line in Spain

Undoubtedly, the railway system connected to Sevilla is one of Europe’s finestand most advanced. Since 1992, the Sevilla-Madrid high-speed line hasbeen operating. This line was the first high-speed line to be built inSpain and it forms part of the European High-Speed Network.

The high-speed train has made rail travel one of the most competitivetransport methods. Currently, Sevilla is a 2.15-hour trip from Madrid. In thenear future, high-speed trains will allow travel from Sevilla to Barcelona in fourand a half hours.

High-speed transport is characterized by high performance in terms ofcomfort, timeliness, security, safety and quality service. Thus, it has beenbecome the fundamental base for the growing number of business trips withan origin or destination in Sevilla (the Sevilla-Madrid high speed line handlesabout three million passengers annually). The Central Station of Santa Justa,located in the city’s urban core, has become one of the key passengertransport centers.

…Since 1992, the Sevilla-Madrid high-speed line has been operating.


119

Rail transport also daily serves passengers in the metropolitan area byconnecting the city center with some of the main surrounding municipalitgies.

Passengers usingRENFE railway servicein the province ofSevilla

Source: Andalusian Institute ofStatistics. 2001 Andalusian AnnualReport

Num

ber

of P

asse

nger

s

Nº Passengers

In the north of the city, in Majaravique, which is the metropolitan specialist inlogistics, there are railway installations for merchandise trade. These includefacilities for freight cars and containers. Also, there are connections with theCentro de Transporte de Mercancías (Merchandise Transport Center) byhighway, and also with the Sevilla Port and its industrial area.


120

Evolution of theTransportation

of Goods onRailway in

Sevilla

Source: Andalusian Instituteof Statistics.

2001 Andalusian Annual Report

Tons

Arrivals

Departures

Total


121

Toll-Free Highway Network

Sevilla has a complete system of highway infrastructures, which hasconverted the city into a principal node of road transport. A high degree ofconnectivity is ensured by a system of high-quality roads circulating in the city.Thus, Sevilla operates as a logistical center, and organizes importanttransport flows. This allows the distribution of a significant amount of trafficthroughout a wide area of influence.

As a node in Europe’s south, various thoroughfares of the European HighwayNetwork connect Sevilla. Specifically, the city is connected to Madrid by the E-5,and with the regional urban centers: Huelva (E1), Cadiz (A4), and Granada-Malaga (A92). During the past few years, a profound modernization of thehighway network has been carried out in the metropolitan area. Thefundamental element is the ring road (SE 30) through which interurbantransport flows are channeled, and where traffic originating in and destined tothe city center are distributed. A special function of the SE-30 is its connectionwith the primary traffic generators in the metropolitan area: the airport, the Port,the Merchandise Transport Center and the large industrial parks.

Currently, new large-scale investment projects in the metropolitan roadnetwork continue to exist. The construction of the SE 40, a new ring road, iswithout a doubt, the most outstanding project, together with actions toimprove connections within the metropolitan area. The SE-40 will be furtherout from the city center and will allow for the full organization of metropolitaneconomic space.


122

The Centro de Transportes de Mercancías (Center of Merchandise Transport),located to the east of the city, is connected by the ring road and railway. Inaddition, there are other installations that generate large amounts of cargo,which are connected to important road infrastructure, such as the port, airportand principal industrial zones. In the industrial zones, there are strategictransport installations like the Mercado Central Mayorista (Wholesale CentralMarket) of Sevilla and the logistical platforms for wholesale distribution of manychains and international commercial centers.

In order to transport passengers by road, Sevilla has two easily accessiblecentral bus stations. These stations operate as nodes for the departure andarrival traffic as well as connections with many medium and long-distancelines in the nearby region, and in the rest of Spain.

Highway Network

TRANSPORTATIONCENTERS

Logistic Activity Zone

Bust Stations

Sevilla Port

Sevilla Airport

Santa Justa (AVE) High Speed Train Station

Railway Station

HIGHWAY NETWORK

Expressway

Basic Highways

Rural Roads

Secondary Roads

Se-40 (in project)

RAILWAY NETWORK

High Speed Train



124

A metropolis also accessible from within

In the last few years, the growth of Sevilla and its metropolitan area hascaused a necessary reorganization of the systems and services dedicated totraffic and movement within the city limits and the greater metropolitan area.

The public company Urban Transports of Sevilla (TUSSAM) provides citytransport with a fleet of nearly 400 vehicles, moving about 100 millionpassengers annually.

Tackling the organization of transportation from the perspective of the entiremetropolitan area has recently given rise to the creation of the Consorcio delTransporte (Transport Consortium) or Sevilla’s metropolitan area. At the sametime, an Inter-modal Transportation Plan is being elaborated for themetropolitan area. The plan is an instrument through which all actions andnecessary investments are being coordinated.


125

Undoubtedly, the most important action is the construction of the subway inSevilla. The first lines of the subway are under construction, while future linesare currently in the planning phase.

As an indispensable element for the organization of different transportsystems, Sevilla uses Traffic Control Systems that include the mostadvanced technologies for the management of transport flows. Theseinclude flows both in accessing the city center as well as interiorcommunications centers. Moreover, this is an industry with importantdevelopment prospects. Specialized businesses from Sevilla areparticipating in the implementation of the complex devices that the modernorganization of transport and mobility demand.


126

Power and strength within reach

Sevilla is the main energy consumer in southern Europe, both in domesticconsumption as well as in the demand of the city’s industrial and servicesectors.

Sevilla is also at the center of various energy transportation routes. Thismeans that the city enjoys one of the highest, most secure, and mostdiversified systems of energy supply . This large energy supply serves tomeet the increasing demands of new productive industries.

In the first place, the network for natural gas transport has a central enclavein Sevilla. The gas pipeline that supplies the city and the metropolitan areaoriginates at the Port of Huelva, where the re-gasification plant supplied bygas via trans-Mediterranean pipeline is located. In addition, this networkconnects to the Maghreb-Europe gas pipeline, which supplies gas to theIberian Peninsula from the North of Africa through an underwater line passingthrough the Straits of Gibraltar.

Power Infrastructure

•

•

¥

¥

¥¥ ¥¥

¥¥ ¥¥¥ ¥

¥ ¥¥ ¥ ¥¥¥ ¥ ¥¥¥ ¥ ¥¥¥¥¥ ¥¥ ¥ ¥¥

¥

¥¥ ¥¥

¥ ¥

¥¥¥

¥

SEVILLA

Dos Hermanas

Alcalá deGuadaira

Coria del Río

Los Palaciosy Villafranca

Utrera

Castilleja delaCuesta

Carmona

El Viso del Alcor

Mairenadel AlcorTomares

MairenadelAljarafe

Villaverde delRío

Alcalá delRíoAznalcóllar

GerenaGuillena

La Algaba

Santiponce

Olivares

Sanlúcar la Mayor Gines

Bormujos

Pilas

La Puebla del Río

LaRinconada

Valencina dela Concepción

Isla Mayor

Albaida del Aljarafe

Burguillos

Aznalcázar

Huévar

Benacazón

Bollullos de laMitación

Almensilla

Gelves

Umbrete

Villanuevadel Ar iscal

Salteras

LosMolares

Palomares del Río

Espartinas

Castilleja de Guzmán

POWER INFRASTRUCTURE

Oil Duct

Gas Duct

Electrical Lines

400 kilovolts

220 kilovolts

Less than 220 kilovoltsElectrical Substation

Hydro-electrical Power Plant

HIGHWAY NETWORK

Expressway

Basic Highway Network

Rural Network

RAILWAY NETWORK

High Speed Train



128

Secondly, the network of electrical transport also has a primary node inSevilla where several of the centers of the high-tension (400 KV) lines meet.Branching out from these centers, there is a broad distribution network for thewhole of the metropolitan area, both in urban centers and in centers ofindustrial production. Also, in Sevilla, there are energy centers that control thetransport and distribution networks in all of southern Europe.

The pipeline between Huelva and Sevilla supplies petroleum products. Thispipeline originates at the Huelva refinery and connects with the Rota-Morónpipeline.

With the storage and deposit facilities, the supply is completed both in thePort of Sevilla as well as at the International Airport of San Pablo to supplyairplanes.

Electric PowerConsumption in

Metropolitan Sevilla

Source: Compañía Sevillana de

Electricidad (Power Company)

Meg

awat

ts/h

our

7Sevilla: Synonymous to Quality Living.

…in keepingwith theMediterraneanstyle of city,

recreational andwork areas areintegratedtogether.


131

Sevilla: Synonymous toQuality Living.

A Place for Recreation and Business

Contrary to what has happened with most developed cities, and inaccordance with the style of Mediterranean cities, recreational and workareas are integrated together . There is no distinction between areas forservices, commerce, or other areas and those that are dedicated to culturalactivities or sports and of course, residential areas.

Sevilla is blessed with an urban order based on the integration of uses andactivities, in the mixture of areas for its citizens. Nevertheless, these elementsdo not interfere or disturb each other; one activity does not cancel out theothers, nor does it force them away from the city to the outskirts.

This quality continues to make Sevilla an extremely attractive and city as aplace to live and work. This is the basis of a unique but very evident concept:quality living conditions.

It is interesting to note the two main, long-term planning processes that areclosely linked to the aforementioned city model and that are currently beingdeveloped in Sevilla: the Strategic Plan Sevilla 2010 and the new Urban Plan.These plans are interlinked and complementary; they are two strategic, openand participative tools that work to define all future aspects of the city, basedon two things: excellence and competitiveness; and urban sustainability. Thus,both Plans are obvious samples of guaranteed rationality and stability viaconsensus with all of the social and economic agents of Sevilla, and what iseven more important, with the citizens of Sevilla.

7.

New Productive Activities

LINKS OUTSIDE THE CITYMetropolitan SE-40 TrafficSevilla SE-30 Traffic

1. North Node2. South Node

3. Port4. Airport5. Transport Center for Highway GoodsRAILWAY LINE

EXISTENT INDUSTRIAL ZONES AND FUTURE INDUSTRIAL ZONES

OPPORTUNITY AREAS

1. Northern Logistics Zone2. San Nicolas Area and

Northern A-4 Highway Zone3. Southern Airport Zone4. Northern Area of the Alcala de Guadaira

Industrial Zone


133

LINE 1: SEVILLA NODE TO PROMOTE HUMAN PROGRESSLarge Programs Projects Foreseen Investment Direct

(Millons €) Employment1.1. Sevilla Node between

1,200East and West.

1.3. Sevilla Cultural Factory. 1.3.1.Develope Strategic Project

Cultural Sevilla.

1.5. Increase internal mobility1.5.4. Promote the construction of the Underground in Sevilla. 600,000 10.800

with priority on public transportation.

1.6. Build a Metropolitan City. 1.6.1. Create a Metropolitan Forum for the1,345 22

Concentration of Policies and Strategic Plans.

LINE 2: MODERNIZATION OF THE PRODUCTIVE BASE AND EMPLOYMENT2.1.1. Renovate and create

new business parks.123,300 2.055

2.1.3. Turn the historic center into a153,000 2.550

2.1. Develope Sevilla into neighborhood of knowledge.

a city of innovation

and knowledge. 2.1.4. Create specific innovation, 120,000 2.000

business and university area.

2.1.6. Develop the Networks of Innovation5,040

and Knowledge (RICO)

2.2. Enlarge the industrial and financial 2.2.1. Establish a Metropolitan Industrial Agreement. 2,000

bases of Metropolitan Sevilla.

2.3 Sevilla as an aeronautical city 2.3.2. Build “Sevilla, Aeronautical Zone”. 544,000 9.066

of Europe.

2.4 Sevilla as an Atlantic and Mediterranean 559,000 8.424

Logistics Center.

2.5. Sevilla, European Urban 2.5.5. Integrated Tourism Management: Sevilla, host city 150,000 2.500

Tourism Capital. for trade shows, conventions and cultural encounters.

Strategic Plan Sevilla 2010. Main Strategic Lines and Projects


134

INE 3: CITY OF BROTHERHOOD AND EQUAL SOCIAL DEVELOPMENT3.1. Conceive Sevilla as a public site for 3.1.3. Eliminar urban architectural barriers

encounters and exchange of knowledge. in ten years to make the city accessible 5,409 90to all its citizens.

3.2. Make housing 3.2.2. Build a huge, integrated project in “Polígono Sur”. 72,000 1.200a citizens’ social right.

3.3. Strengthen the teaching of ethnical habits such as democracy, tolerance 3.3.3. Strengthen the city as a place 2,200 36and solidarity as an urban for education and co-education.educational model.

3.6. Strengthen the commitment of the 3.6.4. Establish a general project for city citizens with solidarity: generate of social inclusionsocial capital by supporting the 3.6.4.a Sevilla, an inclusive city. 18,000existent social fabric and strengthen 3.6.4.b Make the information society more democratic. 1,500the idea of democratic associations. 3.6.5. Consider what is “different” as “normal”: Approve the

municipal plan for the handicapped. 2,500 42

3.7. Strengthen local government based onits nearness to and participation of the citizens as the key to expand 3.7.4. Increase citizen participation.. 1,000democracy at the local leveland the effectiveness of the public services provided.

LINE 4: SOSTAINABLE CITY WITH HIGH QUALITY ENVIRONMENT4.1. Conceive the water cycle in 4.1.3. Strenghthen management 21,000

an integrated manner. and water saving measures.

4.3. Use power effectively. 4.3.1. Promote the use of solar energy. 195,000 5404.3.4. Increase the effectiveness of and reduce 7,300 35

the cost of public streetlights.4.3.5. Promote sustainable architecture. 16,000 1.000

4.4. Conceive the city 4.4.1. Public Space Plan. 236,000 3.900as a public space.

4.5. Permanently educate the citizens in environmental 4.5.3. Use of public transportation, bicycles, walking. 32,000 467sustainability.

4.6. Reduce environmental pollution. 4.6.4. Develop and apply municipal laws on noise, 4,800vibrations and urban activities.

LINE 5: POLI-CENTRIC METROPOLITAN CITY EXPRESSED BY THE NEIGHBORHOODS5.3. Neighborhoods and its basic programs 300,000 5.000

5.3.4 Create municipal administrative business centers 7,000 124and areas for creativity and entertainment, recreational and cultural activities.

Total 3.180,594 49.851

New Productive Activities

ENVIRONMENTAL IMPROVEMENT

REHABILITATION

PARTIAL URBAN RENOVATION I

NTEGRAL URBAN RENOVATION


136

An integrating and hospitable place

Sevilla has an ancient integrating tradition of people disembarking fromvarious regions and cultures from around the world. In fact, an importantpart of the image and history of the city are linked to communities fromdifferent origins, which, over the years, have integrated in the local life in full.

In Sevilla, the very names of streets clearly prove this integration; names thatback the presence of the Genoese, French and Germans have served asnames for many streets. Today, that cosmopolitan tradition of Sevilla is evenmore alive, if possible, than ever and it is one of the city’s codes of identity.

In 1929, the celebration of the Iberian-American Fair meant the re-openingof the city towards the American world (apart from giving way to the expansionof the city as from a particularly attractive urban design).

Sixty-three years later, the city once again hosted an even more importantinternational event: the 1992 Universal Exposition. With this event, Sevillafully recovered that air of an open and receiving city that generatesinnovation, as well as a place for the exchange of science and culture.

…an ancient integrating tradition of people disembarking fromvarious regions and cultures.


137

The heritage from 1992 is not only visible in an extraordinarily modernized citybut also in the extent of the urbanization and in the quality of its infrastructures.It is also visible in the citizen’s sensibility towards the world outside. This canalso be seen in other aspects that have to do with daily life, with the ability andfacilities offered by the city for the fast and easy integration of those people whotransfer their professional or business activities.

Thus, Sevilla has an educational system in which there are options ofintegrating school children from English, German or French speakingcountries.

Various educational or cultural institutes from those cultural areas are presentin the city. There are several prestigious cultural activity centers withextensive tradition in the literary and scientific life of the city.

Additionally, there are diplomatic representations in Sevilla from a largenumber of the European Union countries and from a good number of SouthAmerican countries also from North American and Canada.

…TheStrategic

Plan Sevilla2010 covers

thecollective

hopes andaspirations

of the entirecity.


CONSULATESpecializada.

GERMANYAvda. de la Palmera, 19-22.EdificioWinterthur . 41013 Sevilla.Telephone: 954 23 02 04. Fax: 954 23 95 52

AUSTRALIAC/ Federico Rubio, 14. 41004Sevilla.Telephone: 954 22 09 71.Fax. 954 21 11 45

BELGIUMC/ Bilbao,12, 1º. 41001 Sevilla.Telephone: 954 22 90 90. Fax: 95422 87 33E-mail:[email protected]

BRAZILC/ Francisco Carrión Mejías, 4.41003 Sevilla.Telephone: 954 21 00 02. Fax: 954 21 57 47E-mail:[email protected]

CHILEC/ La Rábida,3. Pabellón de Chile.41013 Sevilla.Telephone: 954 23 12 93.Fax: 954 23 68 53

COLOMBIAAvda. de Moliní,2. Pabellón de Colombia. 41012 Sevilla.Telephone: 954 23 78 83.Fax: 954 23 59 30E-mail: [email protected]

IVORY COASTAvda. Ramón y Cajal,68. 41005 Sevilla.Telephone: 954 92 14 15.Fax: 954 23 46 83

COSTA RICAC/ San Fernando, 1 1. 41004 Sevilla.Telephone: 954 21 59 19.Fax: 954 21 69 32

CUBAAvda. Blas Infante,8. EdificioUrbis, piso 8. 4101 1 Sevilla.Telephone: 954 41 77 06.Fax: 954 27 80 04E-mail: [email protected]

DENMARKAvda. de la Palmera,19. EdificioWinterthur 2, 1º. 41013 Sevilla.Telephone: 954 29 68 19.Fax: 954 23 09 23E-mail:[email protected]

ECUADORC/ Benito Más y Prats,7, Bajodcha.41005 Sevilla.Telephone: 954 57 06 19.Fax: 954 57 11 92

EL SALVADORC/ Diego de Riaño,5, 1º izda.41004 Sevilla.Telephone: 954 98 70 57.Fax: 954 98 70 77E-mail: [email protected]

UNITED STATES OFAMERICAPaseo de las Delicias,7. 41012 Sevilla.Telephone: 954 23 18 85. Fax: 954 23 20 40E-mail: sevilla@bitmailer .net

PHILIPPINESAvda. República Argentina, 27B,1º. 41011 Sevilla.Telephone: 954 28 17 71. Fax: 954 99 02 32

FINLANDC/ Adriano, 45, 2º B. 41011 Sevilla.Telephone: 954 61 41 49. Fax: 954 62 60 04

138


FRANCEPlaza de Sta. Cruz, 1. 41004 Sevilla.Telephone: 954 22 28 96. Fax: 954 22 72 40E-mail: [email protected]ágina web:www.ambafrance.es.fslt

GREAT BRITAINApartado de correos 143. 41940 Tomares (Sevilla)Telephone: 954 15 50 18E-mail: [email protected]

GREECECarretera de Carmona, 30. 41008 Sevilla.Telephone: 954 41 90 00. Fax: 954 53 12 29

HONDURASApartado de Correos, 23. 41800Sanlúcar la Mayor (Sevilla)Telephone: 955 70 04 00. Fax: 955 70 03 75

IRELANDPlaza de Santa Cruz, 6, bajo A.41004 Sevilla.Telephone: 954 21 63 61. Fax: 954 21 63 68E-mail:[email protected]

ICELANDC/ San Florencio, 4. EdificioAlbero, 1º A. 41018 Sevilla.Telephone: 954 57 98 1 1. Fax: 954 57 88 38E-mail: [email protected]

ITALYC/ Fabiola,10. 41004 Sevilla.Telephone: 954 22 85 76. Fax: 954 22 85 49E-mail:[email protected]

LUXEMBURGC/ Paraíso,1. 41010 Sevilla.Telephone: 954 28 48 21. Fax: 954 27 01 08

MOROCCOCamino de los Descubrimientos.Pabellón de la Naturaleza. Isla dela Cartuja. 41092 Sevilla.Telephone: 954 46 72 67

NORWAYC/ Virgen de Regla, 21, Bajodcha. 41011 Sevilla.Telephone: 954 27 54 42. Fax: 954 28 44 26E-mail: [email protected]

NETHERLANDSC/ Placentines,1. 41004 Sevilla.Telephone: 954 22 87 50. Fax: 954 56 48 19

PERUAvda. de María Luisa, s/n.Pabellón de Perú. 41013 Sevilla.Telephone: 954 23 28 19. Fax: 954 23 79 25

PORTUGALAvda. del Cid, 1. Pabellón dePortugal. 41004 Sevilla.Telephone: 954 23 1 1 50. Fax:954 23 60 13

SWEDENC/ Santillana, 10..41004 Sevilla.Telephone: 954 21 65 28. Fax: 954 21 29 54E-mail: [email protected]

URUGUAYC/ Imagen, 3. 41003 Sevilla.Telephone: 954 21 59 21. Fax: 954 56 36 35

VENEZUELAAvda. de los Conquistadores, 22.41007 SevillaTelephone: 954 51 13 05.Fax: 954 57 08 49

139


140

…a river plain that expands through a diversity of natural areas to offer a varied landscape.

A privileged natural area

Geographically, Sevilla is on the Guadalquivir River, which crosses from northto south and eventually flows into the marshlands of the Doñana NationalPark, the largest wild nature reserve in Europe, Metropolitan Sevilla extendsacross plains cultivated with orange and olive groves, sunflowers and cottonfields, all fed from the river.

The surroundidng hills have the advantage of high quality suburban residentialareas such as Los Alcores and Aljarafe. Within the historical center of Sevilla,traditional residential areas exist alongside areas undergoing gentrification,squares and public spaces, tertiary areas and a commercial sector giving astrong personality and above all, great vitality, to this true epicenter of the wholemetropolitan area.


141

Climate conditions in the city of Sevilla are excellent with what the specialistscall “climate and environmental comfort”, which responds to thecharacteristics of the Mediterranean climate: gentle warm temperatures,

high number of sunny days each year and the absence of any extrememeteorological phenomena. In general, the weather conditions of the cityencourage an outdoor social life where the street becomes the main stage foractivities, and, in many cases, the true protagonist of the numerous eventsthat constitute the city’s festive activities.

In turn, the green and open areas of the city offer at least two perspectives.On one hand, Sevilla has always been a city with well cared for streets, parks

and squares where the trees and shrubs are an open invitation for strolling.Sevilla is also home to some of the most important European historicalgardens (the Real Alcázar or María Luisa Park). In addition, in recent years, anew urban and metropolitan park network has been created. These areasinclude the Alamillo Park, or the actual course of the Guadalquivir River thatforms part of an important project for the creation of a series of largeinterconnected green areas to form the “lung” of the metropolitan area.


142

SourceType

MobileSources

MobileSources

OriginSector

Urban &Highway

Transportation

Agriculture& Other

Machinery

SulfurDioxide

2,443.0

241.0

TotalNitrogenOxides

16,622.0

3,550.0

Non-MethaneVolatileOrganic

Compounds

8,910.0

806.0

Methane

363.0

42.0

CarbonMonoxide

63,818.0

2,741.0

CarbonDioxide

1,672.0

231.0

NitrousOxide

96.0

6.0

TotalParticles

70.0

308.0

Ammonia

1,090.0

Lead

97.0

Distributions of Atmospheric Emissions in Sevilla by Sectors


143

A city of internationally renown heritage

If the city is founded on a natural and rich heritage with quality ecologicalvalue, the greatest urban attraction is constituted by the cultural heritage in itsmonuments and many forms of popular culture that define the true nature ofSevilla.

The building heritage of the city is among the most important on theEuropean continent.

Within this ample urban space, and in the immediate metropolitansurroundings, there are fine examples of quality buildings from variouscultures that constitute the basis of modern Europe. Pre-Roman monuments,cities from the classic world (Italica, Orippo); constructions and city designtypical of the Islamic world or of Islamic influence (the Giralda, Alcázar,Mudejar churches, medieval boroughs); the Gothic style of the Cathedral;renaissance churches and palaces; a multitude of Baroque buildings,constituting a style associated to the city’s image; Neoclassical and Romanticworks; neo-regional and modern, already a decisive stamp in this century;architectural and engineering works, that entwine with the most renowncontemporary movements (that reflect, for example, in recent constructions ofthe Parque Científico Tecnológico (Scientific and Technological Park), the newairport, the high speed railway station and the bridges over the Guadalquivir.Many of these products are from the end of the century impulse of Sevillaaround the Universal Exposition of 1992.


144

No less important are the different forms of popular culture that havecontinued throughout the urban history of Sevilla. Perhaps it is preciselythese cultural forms that create the international image of the city.

These aspects are expressed in the buildings and houses, in the traces oftraditional trade or in the character of urban dwellings. The city has its ownunique stamp and it is in the pattern of the social life where the idiosyncrasyof Sevilla is based. Easter and the April Fair are two world-class events inSevillian life and world famous on the international tourist circuits.

Sevilla has its own cultural tradition, and a gallery of important figures inEuropean creativity in fields of art, literature and poetry or music have seenthe light. Velázquez, Murillo, Zurbarán or Fernando de Herrera, GustavoAdolfo Bécquer, Antonio Machado, Luis Cernuda, and the Nobel Prize forLiterature, Vicente Aleixandre, to mention just a few of the talents born,raised or professionally linked to Sevilla during their lifetime; they are allperfect examples of a cultural tradition that is justly characterized by thevalues of elegance and by its indelible stamp on the pattern of Europeancultural traditions.

…the historical center of Sevilla is one of the largest ofcontinental Europe.

Sites of Interest

SEVILLA

Dos Hermanas

Alcalá de Guadaira

Coria del Río

Los Palaciosy Villafranca

Camas

Castilleja dela Cuesta

Utrera

Carmona

El Viso del Alcor

Mairena del AlcorTomares

Mairena delAljarafe

SanJuanAznf.

Cantillana

Villaverde delRío

Brenes

Alcalá delRíoAznalcóllar

GerenaGuillena

La Algaba

Santiponce

Olivares

Sanlúcar la Mayor Gines

Bormujos

Pilas

La Puebla del Río

La Rinconada

Valencina dela Concepción

Isla Mayor

Albaida del Aljarafe

Burguillos

Aznalcázar

Huévar

Benacazón

Bollullos de laMitación

Almensilla

Gelves

Umbrete

Villanuevadel Ar iscal

Salteras

LosMolares

Palomares del Río

Espartinas

Castilleja de Guzmán

NUMBER OFARCHITECTURALAND ARCHEOLOGICALSITES OF INTEREST

117

From 10 to 20

From 5 to 10

From 3 to 4

2

1

No elements

HIGHWAY NETWORK

Expressway

Other Highways inthe Basic Network

Rural Roads

Secondary Network

RAILWAY NETWORK

High Speed Train



146

High Level and Specialized Endowment For All

The urban dimensions of the metropolitan area and its role as the capital ofthe Andalusian Autonomous Community have contributed to the concentrationof high quality equipment and services covering the needs of the localpopulation in many different fields (sanitary, education, cultural…).

These are designed for the whole region, not only for the local and visitingpopulation.

In the metropolitan area of Sevilla, there are three large hospital centerssupported by other hospitals and private clinics.

…high quality equipment and services covering the needs of the localpopulation, but designed with a regional perspective…


147

In the educational field, Sevilla has a historical University founded in the 16th

century. The University of Sevilla has 16 faculties, 3 School for HigherLearning and 6 University colleges, teaching around 80,000 students. Morerecently, a second public university has been opened –the Pablo de OlavideUniversit–y. It currently offers 5 Master’s degree courses, and 3 Bachelordegrees. In the near future a new private University, San Pablo CEU, aprivate university, will also be opened.

In terms of housing, Sevilla is a city with the highest salary/dwelling ratioamong any of the major urban areas of Spain. The price of a new home hasincreased in the last few years at a rate of 9.4% per year, a figure that islower than the national average (12.5%).

…services to cater to national and international guests


148

A Place for World Class Activities

Sevilla has specialized and achieved world-class levels in terms of urbanfunctions.

The amenities and facilities available in Sevilla have reinforced its placeas a major player in the scientific, cultural, and sports worlds with otherEuropean cities.

The city’s cultural agenda covers an ample spectrum that offers a wide varietyof possibilities.

With a splendid collection of paintings and sculptures, the Museo de BellasArtes (Fine Arts Museum) hosts works from the 16th and 17th century. It wasat this time when Sevilla was the main artistic focal point in Spain, with itsown creative school (artists like Zurbarán, Velázquez, Cano and Murillolived or worked here) to become a point of reference for collections andworks of art. This Sevillian museum is considered one of the best Europeanart galleries.


149

Other museums in Sevilla are also of special interest such as theArcheological museum, Artes y Costumbres Populares (Arts and PopularTradition), the Centro Andaluz de Arte Contemporáneo (Andalusian Center ofContemporary Art) or monumental precincts of a worldwide fame like the RealAlcázar, the Cathedral or the Monasterio de la Cartuja (Cartuja Monastery). Inthe same way, around Sevilla, there is a wealth of historical heritage such asthe Roman city of Italica or the necropolis in Carmona.

The Universal Exposition of 1992 generated the construction of the manydiverse theatric elements on offer in the city. New theatres and auditoriumsopened the way for the city to host all types of performances. In this sense, theconsolidation of an international opera season at the Teatro de la Maestranza(Theatre) and year round musical programs are particularly outstanding. Animportant aspect of the city’s cultural personality has been its role as theprotagonist and scenario for various universally famous operas (Carmen, TheBarber of Sevilla, Don Juan, Fidelio...). Within the world of the arts, the annualFestival de Danza de Italica (Italica Dance Festival) or the world renownedBienal de Arte Flamenco (Flamenco Art) are of special importance.

Apart from the cultural activities, sports and leisure facilities constitute one of thecity’s distinguishing features. The work toward becoming a candidate for theOlympic Games has had a notable influence on the construction of sportsfacilities: the new Athletics Stadiumis one of the most important recentdevelopments.

…Olympic candidate for 2012


150

In the last three years, Sevilla has organized the European SwimmingChampionships, the World Athletics Championships, the World RowingChampionships and the World Corporate Games. In the Guadalquivir River,considered one of the best natural channels for practicing rowing, is theCentro de Alto Rendimiento Deportivo de Remo y Piragüismo (HighPerformance Sports and Rowing Center).

Leisure and recreational facilities in the city and its metropolitan surroundingarea are numerous. Isla Magica is one largest theme parks in the region andthe only one located within a city.

Sevilla has become a major convention and congress location. thedevelopment of business tourism is especially attractive with the Palacio deCongresos y Exposiciones de Sevilla (Convention Center) as an importantcenter on both a national and international scale. These public infrastructuresare complemented by excellent hotel accommodation providing high qualityfacilities for annual convention and congress programs.

8ContactsSevilla Investment Service.


IMPORTANT ADDRESSES

Agencies for EconomicDevelopment:

AYUNTAMIENTO DE SEVILLASEVILLA GLOBALPabellón de Italia, 3ª plantac/ Isaac Newton, s/n Isla de la Cartuja 41092 Sevilla Telephone: 954 467 555 Fax: 954 467 [email protected] www.sevillaglobal.es

INSTITUTO DE FOMENTO DE ANDALUCÍA (IFA)JUNTA DE ANDALUCÍAc/Torneo, 26 41002 SevillaTelephone : 955 030 700 Fax: 955 030 780www.ifa.es

Scientific andTechnological Park:

CARTUJA´93Pabellón de Italia, 6ª planta c/ Isaac Newton, s/n Isla de la Cartuja 41092 Sevilla Telephone : 955 039 600 Fax: 955 039 [email protected]

Private Sector:CÁMARA OFICIAL DE COMERCIOINDUSTRIA Y NAVEGACIÓN DESEVILLAPlaza de la Contratación, 841004 SevillaTelephone : 954 21 1 005Fax: 954 225 [email protected]

CEA/CESPabellón CEACentro de ServiciosEmpresarialesIsla de la Cartuja, s/n 41092 Sevilla Telephone: 954 460 001 Fax: 954 488 910 www.cea.es

WORLD TRADE CENTERc/Inca Garcilaso, s/n Isla de la Cartuja41092 SevillaTelephone: 954 488 222 Fax: 954 462 173 www.wtc.es

Major Infrastructures:

AUTORIDAD PORTUARIA DESEVILLAAv de Moliní, 6 41012 SevillaTelephone : 954 247 300 Fax: 954 247 333 www.apsevilla.es

AEROPUERTO DE SEVILLACtra. Nacional, IV , Madrid-CádizKm. 532 41020 SevillaTelephone : 954 449 002 Fax: 954 449 025 www.aena.es

RENFEEstación de Santa JustaAv Kansas City , s/n 41007 SevillaTelephone : 902 240 202Internacional T elephone:934 901 122www.renfe.es

FIBESFeria Iberoamericana de SevillaPalacio de Exposiciones yCongresosAv Alcalde Luis Uruñuela, s/n 41020 Sevilla Telephone: 954 478 700 Fax: 955 153 637 www.fibes.es

CENTRO DE TRANSPORTE DEMERCANCÍAS DE SEVILLA(CTMS)Autovía A-92, Km. 041006 SevillaTelephone: 955 120 020Fax: 954 252 966www.ctms.es


153

Sevilla Global, the Urban Agency for Economic Development, has recentlylaunched a wide range of diverse investment services under its owntrademark. It has also designed a complete Strategy for the Externalpromotion of Sevilla and its metropolitan area. It is known as SIS (SevillaInvestment Services).

In general terms, the services offered by SIS are based around two offers:

• On-line Services through the current digital platforms, comprisinginformation of fundamental interest to potential investors. (See:www.sevillaglobal.es )

• Off-line Services, providing visual information to qualified personnel anddetailing the different phases in the investment process in Sevilla:decision-making, site establishment and continuity.

The team of SIS (Global Sevilla personnel and associated consultants) offers,amongst other services, the following: to accompany the potential investors intheir initial exploratory research (for information and investigation of Sevillaand its metropolitan area) and to be available to give advice at any time, upuntil their investment has been realized.

Services for Investment in Sevilla

catalogue

Personalized Package

TEAM

cd

Web

SIS

sector1

sector2

sector3

sector4

sector5

sector6

Spanish

English

German

French

Italian

on-line

Data Base

Real Estate Agencies

Bilingual Schools

Other Services

Fiscal Consultants

Human Resource Consultants

CEA/CES

Chamber of Commerce

Other Services

Incentives

Facilities

off-line

manual_en

Documents