AIESEC IN HONG KONG ENTERPENEURIAL IMPACT-SEEKING COLLABORATIVE Dear my AIESEC fellows, It is my honor to present you here with my 3 pages 1314 Direction. The direction contains 3 focuses which shall be addressed in the coming session to answer the following very essential questions:

Are we a value-added youth voice in Hong Kong? How relevant is our programs and products to the Hong Kong society?

Are we the first choice partner? Our courage to lead and act is crucial to co-create a better future of AIESEC in Hong Kong! After one year of 1314 and our envision, Every single member of AIESEC in Hong Kong is keen on world issue, leadership and management skills with an entrepreneurial mindset. Our programs and products are highly relevant and have created positive impact to society. AIESEC in Hong Kong connects & empowers youth with collaborative manner in other to be a value-added youth voice in Hong Kong.

#1 Our Organization Backbone INTERNAL EMPOWERMENT ENGINE We always face a question Why do we NEED TO care? Right Mindset young people will care: World Issue, Leadership and Management

A,  Develop  a  specific  &  unique  Membership  System      • Set  up  membership  criteria  

 • Have  Association  Membership  System  to  identify  members  with  high  leadership  quality  potential        

B,  Establish  a  High  Quality  selection  panel          • Develop  selection  criteria  based  on  GCM      

• Have  external  trainings  conducted  by  Senior  HR  Managers  to  all  the  selection  panel  

 

C,  Implement  an  effective  Training  Cycle    • Have  organization  knowledge,  management  and  functional  area  trainings  independently  integrated  with  a  comprehensive  Training  Cycle  

 • Roll  out  the  chat  with  Leaders  Series    

   

D,  Develop  membership  experience  &  learning  Profile      • Establish  a  centralized  HR  management  system  for  tracking  members’  development  and  engagement    

#2 Our Organization Outfit EXTERNAL POSITIONING ENGINE

ENTERPENEURIAL  

COLLABORATIVE  

 

B,  Enhance  AIESEC-­‐presence  in  society      • Seek  media  exposure  through  a  centralized  PR  management  with    focus  of  youth  life-­‐changing  Exchange  Stories        

• Support  activities  organized  by  the  Gov’t,  NGOs,  Social  Enterprises  which  aligned  with  AIESEC  vision      

A,  Combine  AIESEC  value  with  our  external  market  value      • Connect  with  key  stakeholders  and  alumnus  of  AIESEC  in  Hong  Kong    

• Develop  a  National  FLAGSHIP  project  which  aims  at  enhancing  CSR  awareness  in  the  society  

 

IMPACT-SEEKING  

C,  Make  positive  impact  and  real  change  in  society      • Connect  &  Empower  a  massive  amount  of  young  people  to  take  our  evolution  forward  with  organizations  such  as  JCI  HK,  Rotary  Club  of  Hong  Kong    

• Engage  actively  in  policy  consultation  for  youth  development  of  HK    

#3 Our Organization Core LCs EMPOWERMENT ENGINE

AIESEC  in  Hong  Kong    

Martketing    

Mroexp  

PR  

AIESEC  in  

HKUST  

AIESEC  in  CUHK  

AIESEC  in  HKBU  

AIESEC  in  CityU  

AIESEC  in  HK  

AIESEC  in  PolyU  

AIESEC  in  

LingNan  

A,  Develop  EWA  phase  (Engagement  with  AIESEC)    • Introduce  FLAGSHIP  project  in  each  LC  with  high  relevance  with  School  policy    

 • Establish  a  unified  Marketing  Strategy  of  each  AIESEC  program      

 

B,  Enhance  the  Local  Committee  relevance  with  its  OWN  Campus    • Highly  interact  with  Dean  of  School/Faculty  and  President  of  Universities    

 • Capitalize  its  OWN  uniqueness  with  

                     understanding  of  School  direction  and  resource    • Create  synergy  between  LCs  with  identical  LC  structure    

 • Improve  National  Conference  relevance  and  quality  through  co-­‐hosting  conference  with  LCs