MAKING THEM LISTEN!

Designing a Security Presentation for a Non-Security Audience

Jodi ItoInformation Security Officer

University of Hawaii

ELEMENTS TO CONSIDER

Audience Presentation Method Media for Delivery Sometimes size matters

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THE TWO “R”S

Relevant & Real Bring the audience into the picture Use current events Demonstrations Relate the “message” TO THEM

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OTHER POINTS

Include video clips “Shock Value” Speak in “sound bytes” Avoid “geek speak” Message should be clear In-person: watch body language

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AT THE END….

…you have to answer the question:

“Why does it matter to ME?”

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Questions?

Jodi Ito

Information Security Officer

University of Hawaii

jodi@hawaii.edu

(808) 956-2400

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