DIRECTION by IndigoAugust 5, 2009

everyday inspiration –making the ordinary extraordinary

• over 15 years of fragrance / flavor experience

• trend forecaster identify and analyze lifestyle trends

• look for inspiration across industries and markets fornew product development

• enjoy creative process and engage all of your senses

intro to trendincite

everyday inspiration

• common themes across industries – color– tactile/texture– technology– travel– climate– fun– individual / personal

connections

• Travel business & pleasure– restrictions– extra charges

• Kids/Family life– always carrying something

• Convenience– multi-purpose– functional

on the go

Oscar Blandi

Pronto Dry Shampoo

CARGO DailyGloss™Colgate Wisp Portable

Mini-Brush

on the go

Enbrightenment BriteSmile®

Whitener & Tarte Lip gloss

DERMAdoctor

MED e TATE wipes

Shampowder by

Buttercream Cosmetics

Wysi™ Wipe

Biodegradable TowelsTowTab

Fredala Disposable

Bathing Suits

just add water

Swimeeze Disposable

Bathing Suits

Travelon Sheets

• disposable travel clothes– women, men, & children casual /

sportswear – active wear – career / business casual

ideas – clothes on the go

• Public spaces• Epidemic

– Swine Flu– SARS

germ protection

Skip Hop Via Messenger bag w/

pocket protected by Agion®

antimicrobial lining to help reduce

odor-causing bacteriaPurell Purifying Essentials

Instant Hand Sanitizer

Tiny Diner™

Portable Placemat

Charmin Travel Toilet

Seat Covers

anti-bac on the go

Butler Travel Toothbrushes

with Antibacterial Bristles

Rocket Shower

Microban® Soap Dish

Germ Guardian UV-C Mini

Sanitizer Wand

VIOlight Zapi UV

Toothbrush Sanitizer

anti-bac @ home

Clorox® Anywhere®

Hard Surface™ Daily

Sanitizing Spray

Antibacterial Socks

w/ Prolen ® Siltex

ExOfficio Give-N-Go Underwear w/

Aegis Microbe Shield

Kids shoes w/ Green Tea infused

anti-bacterial, removable insole

anti-bac fashion

CW-X line w/ Silver dioxide

fiber technology

Stella McCartney for Adidas with AgION™

• preventive or protective clothes– men’s & women’s career / business casual– casual wear and sleepwear– children’s clothing– outerwear– luggage & laptop accessories– UV treated fabrics

ideas - antibacterial everyday

• hot / cold– climates– physiology i.e. menopause, illness

• activity / sports

extremes

sizzle

Iiamo Go Self Heating

Feeding Bottle

Grabber Warmers Air

Activated Multi-Warmer

BenGay Pain Relieving Cream

Traditional Heating Pads & Blankets

Heat Treat

Icy Hot Maximum Strength,

Medicated Sleeve, Ankles,

Elbows & Knees

Mini-Chillow Comfort Device

brrr

Coors Light Cold

Activated Can

Cryo-Max Reusable Cold Pack

Stay-Dry The No-Sweat

Refillable Ice Pack

Maplin Self-Heating Electric Gloves

Babyglow

Battery Powered Heat Sock

Reusch Solaris Gloves

self heating accessories

• active wear men and women• maternity wear• sleepwear / loungewear

ideas - self heating / cooling

• skincare– spf – anti-aging– nutraceuticals / nutricosmetics /

cosmeceuticals

fountain of youth

spf

Sun Precautions

Bethesda Sunscreen Soap

Neutrogena Healthy

Defense Daily Moisturizer

SPF 30Phytoplage L'Originale

Protective Beach Spray

Solestrom SmartSwim™

UV Intensity Bikini

SolarSafe Uv Sun

Monitor Wristbands

Olay Total Effects

Bliss The Youth As

We Know It

Ageless Fantasy

by Harvey Prince

anti aging

Tarte ReCreate™ Anti-Aging Foundation

w/ Wrinkle Rewind™ Technology SPF 15

Fekkai AGELESS

Rejuvenating Shampoo

Perricone MD line

anti aging – you are what you eat

Glowelle Beauty Drink

FunctionaLab

Borba Atomizer for linen,

face, and body

Skin Glow™ Pillow with Cupron® Copper

Technology

Skineez

skin care meets home & fashion

• anti aging clothes – sleep wear• spf career / business casual • functional adult/children clothes to

treat skin conditions i.e. eczema

ideas – skin care

• scentertainment– scented products– flavored products– food / beverage & fragrance pairings– sampling

multi-sensorial

Bounce Awakenings Dry Sheets

Revlon Scented Nail Polish

Wode Scent Paint by Boudicca

Scent Opera Guggenheim

fragrant

Sniffy Scented Pens

Bacon Soap

German for Flavor Lab

First Flavor Peel ‘n Taste strips

Flavor Paper Fruit Cocktail scratch & sniff wallpaper

tasty

Living Perfume Mandy

Aftel Event Henri Bendel

Zeta Bar, Australia

Sugar Factory Couture Lollis

• scented clothes– scratch and sniff– paired combos– time released

• edible children’s wear i.e. bib

ideas - multisensorial

• movies– special effects, sci-fi

• gaming / virtual worlds– 2nd life, avatars, Wii

• social networks– twitter, facebook, linkedin

entertainment

Disney Digital 3D Polarizing Glasses

Crayola 3D Sidewalk Chalk

3D

American Apparel

Puma Basket CC

color changing

Kool-Aid Magic Twist

Willy Wonka Everlasting Gobstoppers

Fable & Lore

Kids Fashion

Almay Smart Shade Makeup

Revlon Beyond Natural

Skin Matching Makeup

Varilux Transitions® Glasses

L’Oreal True Match

Super-blendable Makeup

smart technology

• 3D children’s wear • gaming attire • smart clothes for sun protection

ideas - interactive fashion

fashion for thought

• what’s next– disposable travel wear– antibacterial clothes– self heating / cooling clothes– skincare ingredients infused clothes– multi-sensorial fashion– interactive clothing– smart clothes

questions & answers

Amy Marks-McGeetrendincite@aol.comwww.trendincite.com

888-561-1229