Major User Groups of the Website

Note: These are non-discrete groups. For example, an EMBA student may also be an alumnus, hiring manager, and research sponsor.

Major User Groups

Student Community

Student Benefactors

Business Community

Teaching Community

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

The Primary User Groups

Major User Groups

Student Community

Prospective Students

Unaware

Interested

Applied

Accepted

Current Students

Newly Enrolled Students

Returning Students

Former Students (Alumni)

Student Benefactors

Business Community

Teaching Community

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

Student Community – By Process

Alumni is also part of the Business Community

Alumni can be mapped by function, degree, position, location (careerographics).

Major User Groups

Student Community

Undergraduate

Freshmen Applicants

Transfer Students

Exchange Students

Re-Entry Students

Graduate Course

Full-Time

Part-Time (Work-Study)

Graduate Research

Master of Science

PhD

Executive Education

Open Enrolment

Custom Programs

Student Benefactors

Business Community

Teaching Community

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

Student Community - By Segment

Major User Groups

Student Community

Student Benefactors

Parents, Family, Caretakers

Business Sponsors

Scholarship Foundations

College Counsellor's

Business Community

Teaching Community

Research Community

Administrative Community

News MediaCommunity

Career Seekers

Stakeholder Community

Student Benefactors

Major User Groups

Students

Business Community

Student Recruiters

Hiring Managers

HR Managers

Recruiters (Recruiting Firms)

Research Supporters

Executive Education Prospects

Training Managers (Custom Programs)

Business Leaders (Custom Programs)

Professionals (Open Enrolment)

Student Benefactors

Student Project Sponsors

Student Tuition Sponsors

Retail Tenants on SMU Campus

Teaching Community

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

Business Community

Business Community Executives & Business LeadersProfessionals by Function

Major User Groups

Students

Business Community

Teaching Community

Research Faculty

Practice Faculty

Teaching Faculty

Lecturer Faculty

Guest Lecturers

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

Teaching Community

Major User Groups

Students

Business Community

Teaching Community

Research Community

Scholars at Univ

Faculty

Students

PhD Students

Master Research Track

Research Assistants (Grad & Undergrad)

Post-Doctoral Researchers

Visiting Scholars

Researchers at other Organizations

Universities

Faculty

Doctoral Students

Institutes

Government

Business Researchers

Executive-In-Residence

Steering Committees

Research Sponsors

Research Grant Sources

Government

Foundations

Businesses

Administrative Community

Career Seekers

News MediaCommunity

Stakeholder Community

Research Community

Major User Groups

Students

Business Community

Teaching Community

Research Community

Administrative Community

Executive Staff

HOD Staff

Managerial Staff

Line Staff

Contract Staff

Career Seekers

News MediaCommunity

Stakeholder Community

Administrative Community

Major User Groups

Students

Business Community

Teaching Community

Research Community

Administrative Community

Career Seekers

Faculty Jobs

Administrative Jobs

Student Jobs

News MediaCommunity

Stakeholder Community

Future Faculty & Administrative Community

Major User Groups

Students

Business Community

Teaching Community

Research Community

Administrative Community

Career Seekers

News MediaCommunity

Education Analysts (Rankings)

General Press

Local

International

Business Press

Local

International

Social Media Journalists

Stakeholder Community

News Media Community

Major User Groups

Students

Career Seekers

Donors

Government

Stakeholder Community

Communities Prospective Newly Engaged Seasoned Former

Student Community       AlumniStudent Supporters      Business Community      Teaching Community      Research Community      Administrative Community  Career

SeekersNew Hires  

Career Seekers    Media Community    Stakeholder Community      

Community & Relationship Lifecycle

Expert Users of the website

Novice Users of the website