maintaining relationships- rikki amos

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Maintaining Relationships Rikki D. Amos Director, U.S. Public Affairs Practice Public Affairs Council

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This presentation was given at FMCC on April 7, 2014. This presentation was targeted at experienced advocates and sought to teach them how to continue their efforts and keep up their relationships after the conference is over.

TRANSCRIPT

Page 1: Maintaining Relationships- Rikki Amos

Maintaining Relationships

Rikki D. AmosDirector, U.S. Public Affairs

PracticePublic Affairs Council

Page 2: Maintaining Relationships- Rikki Amos

What to Expect

• Who is the Public Affairs Council?• What I’ll talk be talking about today• Who are you?• What do you want to talk about

today?• Why do we talk about relationships?• What cuts across it all?

Page 3: Maintaining Relationships- Rikki Amos

1. Follow Up with DC

• Express thanks• Update the fly-in

sponsor• Close the loop

Page 4: Maintaining Relationships- Rikki Amos

2. District Staff

• The anatomy of a district office

• Key contacts to make

• Where do you start and what do you share?

Page 5: Maintaining Relationships- Rikki Amos

3. Simply Be Social

• Your social calendars likely overlap

• Use social opportunities to make a social and friendly connection

• Respect family time

• Make a positive reconnection

Page 6: Maintaining Relationships- Rikki Amos

4. Legislator’s In-District Events

• Get in the know• Newsletters and

social media• District office

hours• Townhalls and

Forums

Page 7: Maintaining Relationships- Rikki Amos

5. Legislator’s In-District Councils

• Advisory councils and business roundtables

• Lend your local and professional expertise

• Offer to create opportunities to dialog

• Be productive and constructive

Page 8: Maintaining Relationships- Rikki Amos

6. Communicate Publicly, Locally

• The power of the hometown newspaper and media outlets

• The Times West Virginian vs. The Washington Post

• Letters to the editor

Page 9: Maintaining Relationships- Rikki Amos

7. Business Events

• Back to what you do

• Business events• Industry events• Local and

community health-related event or forum

Page 10: Maintaining Relationships- Rikki Amos

8. Community Engagement

• Trends in connecting local issues to policy issues

• Local board service?

• Volunteer engagements?

Page 11: Maintaining Relationships- Rikki Amos

9. Site Visits

• The ultimate in-district relationship builder

• Hands-on experience

• Relevance• Managing the

event

Page 12: Maintaining Relationships- Rikki Amos

10. Social Media

• Engage directly with legislators in the ‘wild west’

• Event specific content

• Sharing issue-focused content

• Coordinated communications

Page 13: Maintaining Relationships- Rikki Amos

Discussion

• What else have you thought about?• What are your concerns?• What else would you like me to

cover?

Thank You!