mahindra samriddhi category : best long term initiative
TRANSCRIPT
Mahindra Samriddhi
Category : Best Long Term Initiative
Mahindra Samriddhi - Long Term Mission
• Increase Agricultural Productivity in India
• Lead the Indian Agriculture towards Agronomy
Strategy
Looking Beyond Tractors
An All-Agri Services Support to Farmers
Tractor
Mechanization
Agriculture
Mission Samriddh
i
Mahindra Samriddhi –A Window to All Agri Solutions
Approach
Crop Selection
Farmer Applications
Tech Issues’ Solutions
Agri Institutes Visit
Result & Method Demo
Agri Counseling
M&M Samriddhi
Samriddhi Dealership
Samriddhi Soil Testing Labs Agri Techniques InputsApplications &
Implements Usage
Crop Advisory
M&M Samriddhi -Our Journey..
2008
2010
2009
2011
2012
Tractor –
Crop – Implement -
Samriddhi
F
rom Farmer t
o a Dost
..to Drive Country towards Farm Technology
1 Crore Farmers Reached
1 Lac Tractors Sold Every Day
ResultsFarm Tech Prosperity
Change in Customer Perception
Why Me? Me Too
Leading
M&M Tractors –
Retain Number 1 Position Since 29 years