magnolia hearts twitter
TRANSCRIPT
♥’sHow Ma.gnolia uses Twitter to inform, involve
and better understand our
communityPresented by Todd Sieling at BarCamp Vancouver 2007
Smart & Friendly Web CommunityCollaborative information gathering and publishingDapper LooksRobust API
What’s this Ma.gnolia Thing?
Statusing - what are you doing? Blogging at 140chars/postMore like group IM than broadcast
What’s this Twitter Thing?
We needed to communicate with members during service disruptions
Started with a link to Twitter on our error page
Members began reporting bugs via Twitter
How It All Got Started
This rocks!This rocks!
So, what else
can we do with it??
So, what else
can we do with it??
What we came up with...
System Update Alerts
Instant Feedback on Work in Progress
Pre-announcing new feature releases
Holiday Wishes
Tips for Good Twittering
(-:
#1 Attention: Handle It With CareMake each tweet worth reading
Speak softly unless the house is on fire
Too many tweets = tune-out
Be creative, but not at the expense of clarity
Embrace word patterns, but don’t be a robot
When 140 characters won’t do it, use a link
#2 Précis
#3 Follow AlikeFollow everyone who follows you
Sometimes spammers will follow you. Don’t follow them back.
Read your community’s tweets
Notice what people are saying about you
Talk back with @name and direct messages
http://Ma.gnolia.comhttp://twitter.comhttp://ma.gnolia.com/groups/twitter - stuff for twitterhttp://pownce.com - group media sharinghttp://www.tumblr.com - media-rich short blogging
Links
