maggie georgieva - jumpstart your productivity with hubspot projects
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JUMPSTART YOUR PRODUCTIVITY WITH HUBSPOT PROJECTS
Maggie GeorgievaSenior Product Manager, HubSpot
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ABOUT MEIm a Product Manager, coming
from Marketing. I love writing and
talking with customers.
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1. How We Lose Productivity
2. How to Get Productivity Back
3. Projects, in Action
AGENDA
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HOW MANY OF YOU USE MULTIPLE TOOLS TO MANAGE WORK ON YOUR TEAM?
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1 HOW WE LOSE PRODUCTIVITY
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PHOTO CREDIT: startupstockphotos.com
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said they work on 4 or more projects at a time.
80% of survey responders
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one tool sales and marketing teams use in order to collaborate.
Email is still the number
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PHOTO CREDIT: startupstockphotos.com
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#INBOUND16PHOTO CREDIT: unsplash
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#INBOUND16PHOTO CREDIT: unsplash
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PHOTO CREDIT: startupstockphotos.com
I just need a way to manage tasks and projects in a way that I dont have to think about the tool. Its just transparent. I want to get stuff done.HubSpot customer
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2 HOW TO GET PRODUCTIVITY BACK
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WORK WHERE YOUR WORK LIVESYou are already spending time in
HubSpot creating landing pages,
emails, social media updates,
reports, and more. Easily turn
those into tasks and projects.
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YOUR TEAM IS ALREADY HEREYou already have HubSpot users
who are bloggers, content
creators, social media experts,
and analysts. Its easy to assign
them tasks and collaborate with
them.
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SYNC TO HUBSPOT CALENDARTasks with due dates appear in
the HubSpot Calendar, alongside
any other scheduled activities
such as marketing emails, blog
posts, etc.
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ASSOCIATE ASSETS TO TASKSAssociate HubSpot landing
pages, site pages, blog posts, and
emails straight from the task.
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JUMPSTART SALES & MARKETING WORKChoose from HubSpot Academys
pre-built project templates and
customize them to fit your
workflow.
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My team and I are using it for the simple reason that everything is then within the platform we are all using, easily accessible and helpful as a repository for the future reference.DAVE OLESENAMAZINGMAIL
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3 PROJECTS, IN ACTION
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HOW USERS JUMPSTART PROJECTSELEAD1ONE offers automotive
software solutions and has taken
advantage of the Lead Nurturing
project template to get their drip
marketing setup in HubSpot.
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HOW USERS PLAN WORKSpotlight: Girls is an organization that
celebrates girls and women through
multi-media learning experiences.
They manage multiple projects by
assigning work to different team
members and setting due dates.
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FROM SOCIAL & WEBSITE TO EVENTSCloud Assess is a system to
conduct effective assessments and
they use Projects to manage various
work, from running their conference
to-dos and social updates to
ongoing website optimization.
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MANAGING WORK WHERE WORK LIVESGary Stockton from Experian is
associating blog post tasks to the
actual blog posts that are being
drafted.
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MANAGING WORK WHERE WORK LIVESHaas School of Business is working
on an application bootcamp in
Projects and the tasks vary from
things you need to do in HubSpot to
things you may do externally.
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HOW USERS COLLABORATEEbix is a company that provides on-
demand insurance solutions. In this
task members of the team are
collaborating to design the most
effective home page banners.
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HOW PARTNERS CONTRIBUTEWatermark Advertising is a creative
group that has helped one of their
clients, Denver Medical Weight
Loss, with content creation and
brainstorming blog post ideas.
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HOW USERS AUTOMATE WORKNR Media Group is an inbound
marketing agency that runs
HubSpot User Groups (HUGs) in
Columbus and has put together
their own template for this recurring
project.
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1. Setting Up a Lead Nurturing Workflow
2. Launching a Content Offer Campaign
3. Analyze Your Marketing Strategy in Your HubSpot Portal
4. Creating Buyer Personas
5. Conducting Keyword Research
Most Popular Project Templates
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PHOTO CREDIT: startupstockphotos.com
HUBSPOT.COM/PROJECTS
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PHOTO CREDIT: Dominik Martin
NOW, GO GET YOUR FEET WET.
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THANK YOU.
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