magazine advert research

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MAGAZINE ADVERT RESEARCH

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Page 1: Magazine advert research

MAGAZINE ADVERT RESEARCH

Page 2: Magazine advert research

• Advertising in magazines is used to persuade readers to buy an item etc. (In this case buy a digi-pack). It includes the name of the product, a picture of the product and information about the product, to encourage potential customers to purchase the digi-pack.

Page 3: Magazine advert research

EXAMPLES OF MAGAZINE ADVERTS

Page 4: Magazine advert research

Picture of artist

Name of artist

Comments from other famous artists, which could encourage people to buy his digi-pack

Release date

Warning for explicit content.

Record company

Page 5: Magazine advert research

Name of artist, bold, capital letters

ArtistName of magazine

Stands out against the black background to catch the attention of the customer

Advertising of other artist, but Muse artist is the main object

Advertising of other artist, but doesn’t take the attention away from Muse as the text is small

Page 6: Magazine advert research

Name of magazine

Pictures of band membersName of band,

bright colours, stands out

Advertising of My Chemical Romance’s new album, but doesn’t take the attention away from the automatic

Gossip about another artist joining a band, plus other information about different artists

Overall this magazine advert for digi-packs advertise music from the same genre

Page 7: Magazine advert research

Band name, in the centre and stands out

States the digi-pack has already been released

Picture of the digi-pack itself, including band in the background and red guitar as the main focus

Name of digi-pack

Showing online and retail shops where the digi-pack is available

Page 8: Magazine advert research

Key featuresA magazine advert promoting the release of a digi-pack has many key features to help promote the digi-pack•Image of artist/band•Name of the band/artist always stands out•Image of digi-pack•Release date•Where it is available•What else is included in the digi-pack e.g. posters, lyrics etc.

Page 9: Magazine advert research

Images

• The images are used to grab the attention of the reader, also for synergy so the reader can associate an image to the band/artist

• A picture of the band/artist will enable the reader to recognise them