magazine advert research
TRANSCRIPT
MAGAZINE ADVERT RESEARCH
• Advertising in magazines is used to persuade readers to buy an item etc. (In this case buy a digi-pack). It includes the name of the product, a picture of the product and information about the product, to encourage potential customers to purchase the digi-pack.
EXAMPLES OF MAGAZINE ADVERTS
Picture of artist
Name of artist
Comments from other famous artists, which could encourage people to buy his digi-pack
Release date
Warning for explicit content.
Record company
Name of artist, bold, capital letters
ArtistName of magazine
Stands out against the black background to catch the attention of the customer
Advertising of other artist, but Muse artist is the main object
Advertising of other artist, but doesn’t take the attention away from Muse as the text is small
Name of magazine
Pictures of band membersName of band,
bright colours, stands out
Advertising of My Chemical Romance’s new album, but doesn’t take the attention away from the automatic
Gossip about another artist joining a band, plus other information about different artists
Overall this magazine advert for digi-packs advertise music from the same genre
Band name, in the centre and stands out
States the digi-pack has already been released
Picture of the digi-pack itself, including band in the background and red guitar as the main focus
Name of digi-pack
Showing online and retail shops where the digi-pack is available
Key featuresA magazine advert promoting the release of a digi-pack has many key features to help promote the digi-pack•Image of artist/band•Name of the band/artist always stands out•Image of digi-pack•Release date•Where it is available•What else is included in the digi-pack e.g. posters, lyrics etc.
Images
• The images are used to grab the attention of the reader, also for synergy so the reader can associate an image to the band/artist
• A picture of the band/artist will enable the reader to recognise them