magazine advert research

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Research Into Magazine Adverts

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Page 1: Magazine advert research

Research Into Magazine Adverts

Page 2: Magazine advert research

THE AIDA MODEL

Page 3: Magazine advert research

This magazine advert is for Kasabian’s new album. The genre is rock and the advert is for their fans and other music lovers who would be interested in purchasing their new album.

Companies advertise because from looking at the aida model, they need to communicate with their audience as well as keeping a brand image.

The poster has an attractive look about it, modern and unique. The typography is the typical KASABIAN writing and is big and bold and stands out. The black against the white background and colourful picture works well because the band name stands out on the page so we know exactly what the advert is advertising.

The image is very unique and a bit creepy but stands out. The layout works effectively with the band name central and then the release date below. There are also album reviews with star ratings which lets the audience know how good the album is supposed to be.

Release date: 28th AugustRecord Label: ColumiaWebsite: www.kasabian.co.uk

Page 4: Magazine advert research

This magazine advert is for the You Me at Six new album called Hold Me Down. The genre is indie rock.

The advert is advertising the new album to the bands fans and also music lovers. The company is advertising so that people are aware of the new album and therefore will know to purchase it.

The typography is strong and bold in capital letters and the colour black makes it stand out. The name of the album is right below the band name in a different font. Then, below that the typography is effective as the writing is white on a black background and the “OUT 11TH JAN” is in bright yellow writing which stands out.

The images are very effective on the page. I like the idea of the pattern. The image is almost like outer space but there is a mix of pictures e.g. flowers, leaves bird wings. As well as the bright fiery colours, this looks effective.

Release date: 11th JanuaryRecord label: VirginWebsite: www.youmeatsix.co.uk

Page 5: Magazine advert research

This magazine advert is for Jessie J’s album “Who You Are”. The genre of music is pop and is being advertised not only to her fans but people who share a love of pop music or perhaps have heard her in the charts.

The new album is being advertised well and a message being sent out by the look of the advert is that Jessie J is very wacky with her appearance and with the words “who you are” expresses that she's not afraid to be how she is. This is a good message to be sent out to her fans.

The typography is the font she uses for her name. It is very powerful on the page and in gold looks expensive and stands out on the black behind. The image is very powerful of her face and she is directly looking at the camera and so almost communicating with the reader. The typography below also stands out well in capital letters and the gold and white writing works effectively on the black background.

Release date: This is one problem, there is no release date visible.Record label: Universal RepublicWebsite: www.jessiejofficial.com

Page 6: Magazine advert research

This is a magazine advert for Bombay Bicycle Club. It is for their debut album. The company would have to advertise well seeing as it is their debut album and they may not have had a loyal fan base by then yet.

The typography is effective because the blue stands out on the dull background. However, as a debut album advert I think the image could have been bolder and more unique rather than a dull background. The band logo is good thought and the capital letters works well.

Release date: “OUT NOW”Record Label: Island RecordsWebsite: www.bombaybicycleclubmusic.com

Page 7: Magazine advert research

This advert is for Taylor Swifts album Speak You. Her genre is country pop.

I don’t like this advert as much as the others. I think the image is very strong and pretty but the typography doesn’t stand out as a new album advert. There is too much information and it should be bolder and more to the point.

The album is being advertised because she is a world wide artist with a huge amount of fans who want to be update with her music. The advert is mainly targeting teenage girls because her music is suitably aimed at girls and their boy problems! The colours used such as red and white work well together.

Release date: Doesn’t sayRecord label: Big Machine RecordsWebsite: www.taylorswift.com

Page 8: Magazine advert research

This magazine advert is for Kings Of Leon. It is advertising their new album release.

Kings of Leon are a rock band and are known worldwide. I like this advert because it is such a calm image and in comparison to their sound, its quite contrasting!

The graphology is yellow or just outlined which does look good against the image as it doesn’t overpower the peaceful background. There is the necessary information on the advert such as when the album release is and the name of the album.

Release date: October 18th

Website: www.kingsofleon.com