A medium shot is used for the main image as it allows for more detail in the shot. This means we can see tattoos and chains included on the front cover which further accentuates the overall rap feel of the magazine.

Use of black and white makes the masthead and main cover line stand out. The colour scheme is very edgy and sets up the feel for the magazine. The red aspects are very bright and attract attention, drawing the audience in.

The word “superstar” represents the artist as of high status, this makes the audience want to buy the magazine as they want to stay on top of what's popular and not read irrelevant information therefore the word “superstar” shows the information is current

We know the magazine is aimed at fans of rap music as the information and people included are rap based. The cover lines include the word “rappers” and things such as “rap’s next big superstar” which clearly points out the aim of the magazine and therefore the audience.

The magazine represents power and wealth, the stance Gucci Mane is in makes it look like he is ready to fight which portrays power. His tattoos, chains and watches show wealth as it is over the top and excessive which shows he has money to spend.

The use of white and pale colours gives the magazine a classy feel which contrasts the style of music that is grime. This reflects the artist it a professional light which a lot of people wouldn’t associate with Skepta but gives fans a sense of pride that would attract them to the magazine.

His stance is as if he’s looking to the audience which makes it feel quite personal. This would attract the audience as it makes you feel engaged and associated with the magazine.

His name is in a central position giving it a sense of importance. Along with his overall stance, Skepta is given a sense of power which would makes people look up to him and therefore buy the magazine.

The masthead is bold and professional again reflecting the feel of the magazine. The ‘F’ is contrasted to make it stand out which could again signify a sense of importance. The masthead include the word ‘Fade’ which links in with how the colours blend together.

The colours are very heavenly portraying Skepta as some kind of angel or ‘Gods gift’.

His stance shows off his chains representing wealth. He has his hands in his pockets which gives a relaxed effortless feel.

The word “king” portrays Jay Z in a regal manor making him of very high status and gives us the image that he is the best in the business.

The cover uses mainly secondary colours, the white signifies purity and black, elegance. This gives the magazine a professional feel and the yellow stands out attracting attention and making the cover more fun.

Artificial lighting is used in the photo which reflects off his face and arms, this attracts attention to the main features of his face and shows strength in his arms which is what Jay Z is wanting to show.

His white top blends in with the background, white is a very heavenly colour so by him wearing it presents him in an angel like way.