machine-to-machine (m2m) – the 4th industrial … · jürgen hase - vp m2m competence center -...
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MACHINE-TO-MACHINE (M2M) – THE 4TH
INDUSTRIAL REVOLUTION?
Jürgen
Springe, March 20, 2014
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 2
Global leading integrated telco
provider
Revenue EUR 58.2 bn; 232,000 Employees
Presence in 50 countries
T-Systems: global presence & alliances via partners
2
DEUTSCHE TELEKOM –
FROM TELCO
TO TELCO
PLUS MY
FIRST
CHOICE
FOR
CONNECTED
LIFE & WORK
Development
of innovative services
& new
business
models
Entering new
business
areas
(e.g. Automotive, Health, Energy
M2M –The
overall
enabler
for
Connected
Life & Work
NEW BUSINESS AREAS
TRADITIONAL INDUSTRY & MARKETS
VISION & STRATEGY
Aim: Service provider
Deutsche Telekom
“My First Choice
for
Connected
Life and Work”
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 3
WHAT IS M2M?
Machine-to-Machine communication stands for a technology that supports wired or wireless communication between devices anytime and anywhere.
M2M enables innovative solutions for monitoring, localizing, controlling or maintaining machines remotely.
It is expected that by 2020 nearly 50 billion devices worldwide will be connected.
Mobile Fixed-line
M2M Enabler
Data Integration Point
Machine 1 Machine 2
Machine 3
DEVICES NETWORK APPLICATION
AREAS
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 4
M2M MARKET VIEW TREMENDOUS IMPACT ALONG ALL INDUSTRIES
M2M Ecosystem
1.
Transport & logistics2.
Vehicle telematics3.
Smart metering/Smart grid4.
Connected consumer electronics
5.
Security6.
Retail & commerce7.
Industrial automation, monitoring & control
8.
Health care9.
Public sector & infrastructure
11
22
33
99
77
6655
88
44
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 5
M2M STRATEGIC APPROACH
Standard and customized solutions
DT as a one-stop M2M provider
An open
and scalable
M2M
management
platform
Extended
device
and data
management
Highly reliable connectivity
Global footprint and seamless M2M services
ACCESS
END-TO-END SOLUTIONS
HORIZONTAL SOLUTION ENABLING
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 6
DEUTSCHE TELEKOM‘S
M2M ECOSYSTEM TOOLS FOR ALL MAJOR PLAYERS IN THE MARKET
Manage the M2M connectivity
M2M Service Portal
All around M2M application development
M2M Developer Platform
Close to 600 products available
M2M Marketplace
Around 500 registered companies
M2M Partner Portal
Deutsche Telekom’s open landscape
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 7
Real Time Cargo
Monitoring
Real Time Cargo
Monitoring
Solar Power Plant
Management
Solar Power Plant
Management
Water Flow Management
Water Flow Management
Remote Equipment
Management
Remote Equipment
Management
Serial Switch Network
Serial Switch Network
Parking & Mobility
Management
Parking & Mobility
Management
Street Lighting Management
Street Lighting Management
Tank Level Monitoring
Tank Level Monitoring
Vending Telemetry
Vending Telemetry
Wind Power Plant
Management
Wind Power Plant
Management
M2M SOLUTION OVERVIEW
P
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 8
REMOTE
EQUIPMENT
MANAGEMENT
Wind Power
Photo-
voltaic
Water Plant
Any
machine
or
plant
Monitor and manage machines remotely –
from wind turbines to manufacturing plants.
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 9
REMOTE
TANK LEVEL MANAGEMENT
Highly improved distribution. 24% fewer fuel and gas delivery trips needed
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 10
FROM TECHNICAL VIEW TO CUSTOMER BENEFITS CONNECTIVITY -
BUSINESS INTELLIGENCE -
BUSINESS MODELS
ANALYSE
& OPTIMIZE
Data Analytics
& Business
Enhancement
INNOVATE & GROW New Business
CONNECT & VISUALIZE
Connectivity
& Business
Transparency
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 11
M2M SOLUTION AND DATA SILOS
Isolated M2M Solutions in every vertical segment
Data silos –
limited use of data
produced and collected by M2M Solutions
Missing horizontal integration
M2M SOLUTION SILOS
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
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tion
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tion
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tion
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tion
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tion
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tion
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tion
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tion
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tion
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tion
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tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
Solu
tion
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 12
GLOBAL INDUSTRY REQUIREMENTS BEYOND ISOLATED M2M SOLUTIONS AND DATA SILOS
Individual
end-customer
wishesFurther
reduction
of
costs
Optimization
of resource
usageAvailability of information
in real time
Integration of customers
and
business
partner
into
processes
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 13
Cer
tific
atio
n &
Addi
tiona
l Ser
vice
s
FROM VERTICAL ISOLATION TO HORIZONTAL INTEGRATION DEUTSCHE TELEKOM HORIZONTAL SOLUTION ENABLING
Secure Data Storage & Big Data Analytics
M2M Application Services
Vert
ical
So
lutio
n
Vert
ical
So
lutio
n
Vert
ical
So
lutio
n
Vert
ical
So
lutio
n
Vert
ical
So
lutio
n
Rem
ote
Equi
pmen
t Man
agem
ent
Seria
l Sw
itch
Net
wor
k
Sola
r Pow
er P
lant
Man
agem
ent
Wat
er F
low
Man
agem
ent
M2M Services Enabling Middleware
M2M Access & Enabler Platforms
ISOLATION HORIZONTAL SOLUTION ENABLING & OPEN API’S
......
Vert
ical
So
lutio
n
M2M
Dev
elop
er P
latfo
rm
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 14
COMMUNICATION
WITHIN
THE
INDUSTRIE 4.0 COMPONENTS
AND BENEFITS
Big DataBig Data
Cloud ComputingCloud Computing
M2MM2M
NetworksNetworks
IPv6IPv6
ICT-SecurityICT-Security
Industry machinesIndustry machines
DevicesDevices
Sensor technologySensor technology
VehiclesVehicles
Steering
systemsSteering
systems
GridsGrids
Productivity
increase
and cost
reduction
Support services
for
the
employee
Increase
competitiveness
of German industry
New business
models
THANK YOU! JÜRGEN
HASE
–
Vice President
M2M Competence Center
Deutsche Telekom AG
Landgrabenweg
151, 53227 Bonn
Mobile: +49 160 7166220
E-Mail: [email protected]
http://www.m2m.telekom.com
BACK UP
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 173/6/2014–
Strictly confidential, Confidential, Internal –
Author / Presentation title 17
REAL TIME CARGO MONITORING
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 18
16 MILLION CONTAINERS IN TRANSIT DAILY
30%
of all perishable goods never
reach their destinationThe EU suffers
€
6 billion
of tax fraud every year
30%
of all shipments are either damaged or delayed
15%
of companies‘
logistics cost is
inventory cost –
safety stock
$60 billion
global shrinkage from expiry, loss,
damage before delivery1 in 5
cargo claims is due to moisture
Growing demand for global real time solutions to track and secure cargo containers.
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 19
REAL TIME CARGO MONITORING SOLUTION
Tracking Device Wireless Connectivity SaaS
and Dashboard Customer Care / Support
+ + ++
Tracking and sensor device mounted to reefer
or dry container
Embedded SIM card/
Wireless connectivity
Cloud based real time cargo monitoring appli-
cation; web based dash-
board for cargo moni-
toring
and management
Customer care/Support for complete E2E
solution
+
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 20
TRACKING DEVICES
Tracking devices
available for dry and reefer
container
GPS module
tracks the containers’
position
GSM module
(quad band) to transmit
all data
Sensors inside containers measure ambient conditions (e.g. temperature and humidity), detect shock, light intrusion, door opening, and device mounting/removal
For reefer containers the tracking device is in two parts –
one for inside and one for outside
the container to seal it hermetically
Easy to mount
and to remove
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 21
SaaS AND DASHBOARD
Cloud-based monitoring software
Real-time analytical data accessed via a Web-
based customer dashboard
(for PCs)
Data for position, temperature, humidity, door opening/light intrusion, movement, shock and mounting, shipment status and history
Ability to manage start and end of shipments per shipment
Automated e-mail alert and notification
Data export to Excel
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 22
CUSTOMER SUPPORT
Scope: Handling of perceived service anomalies
Support language: English
Channel: e-mail to [email protected]
Availability: The help desk is available by e-mail from Monday to Friday
Response time: Within 4 hours if the request is sent in before 2 pm EST. Anomalies forwarded after 2 pm will be answered by 8 am next morning EST
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 23
FLEXIBLE AND TRANSPARENT
Flexible in handling
Tracking device is not built into the container
Customer can mount tracking device to and remove it from any container
Transparent business model and flexible use
“Pay-as-you-use”
–
service fee per shipment
for complete end-to-end support
No investment in new assets –
CAPEX-free
Immediate start of service
One-time set-up fee
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 24
OPTIMIZED SUPPLY CHAIN AND REDUCED COSTS
Manage and control supply chain and ensure compliance with regulations by tracking the freight
from start to finish
Improve security and reduce shrinkage –
real time tracking 24/7
Reduce inventory carrying costs –
know exactly when freight arrives at destination
Fulfill customers’
expectation and enhance customer retention by delivering on time
and in perfect quality
“Pay-as-you-use”-service with no pre-investment Reduce insurance costs
Deutsche Telekom’s Real Time Cargo Monitoring solution.
03/20/2014Jürgen Hase - VP M2M Competence Center - Deutsche Telekom AG 25
IF YOU CAN THINK IT, IT’S POSSIBLE …
WITH US!
Name LastnameM2M Competence
Center, Deutsche Telekom [email protected]
++49 228 939-46721
+49 160 7166220Landgrabenweg 151, 53227 BonnGermanywww.telekom.com/m2m