m2mAIR MISSION

WHITE PAPER

TABLE OF CONTENTS Page

1.Overview 3

2.Them2mAIRMissionStatement 3

3.Challenges 3

3.1.Perceptionvs.Reality 3

3.2.MajorChallenges 4-5

4.m2mAIRGlobalServices 6

4.1.GlobalConnectivityPartnership 7

4.2.ManagedServices 8

4.2.1.Subscription(SIM)LifecycleManagement–ServiceDeliveryPlatform 9

4.2.2.PostProductionFeatureAccess(RemoteAT) 10

4.2.3.ModuleManagement 10-12

4.2.4.Security 12-13

4.3.CustomerSupportandProfessionalServices 14-15

4.4.BillingandBusinessSupportSystem 15

5.BenefitsForm2mAIRCustomers 16

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Them2m industry isatan interestingevolutionarypointnowa-days.Ontheonehand it isstillverymucha“DoItYourself” in-dustry in need of stable and common application developmentstandards,protocols,middlewareanddevelopment tools.Whendesigningandbuildinganm2mapplication/solutionone isre-quirednotonlyputallthepiecestogetheranddealwiththecom-plexitiesofbuildingaworkingscalableclientserverapplication,butalsotodealwithcomplexlogisticissuesliketheprocurementofglobalmanagedandvalue-addedservices includingconnec-tivity,scalablesubscription lifecyclemanagement,and efficienttroubleshootingdeployment issuesaswellasvariousotherdif-ficultiesthatapplytomostm2mapplications.Ontheotherhand,the industry is growing, applications and solutions across allm2m industry verticalsarebecomingmore complex,pervasiveandglobalandahighqualitystandardisexpectedbothfromthecoreproductand from theoperationalperspective.m2mAIRbyTelit is uniquely positioned to offer managed and value-addedservicesincludingconnectivitythatallowm2mapplication/solu-tionproviderstofocusonwhattheyreallyneedtodo,i.e.design,develop,deployandrunbusinessapplications.

Thepremisethatmostpeoplehave,includ-ingm2mapplication/solutiondevelopers,isthatscalable,multiplegeographyandevenglobalconnectivityisseamlessandthatitisfundamentallyeasy toprocure, implementandmanage.Thispremiseisbasedonthepersonalexperience thatpeoplehavewiththeiradvancedconsumermobilehandset/smartphone that costs between severaldozen toseveralhundredUSDand that isdesignedtocatertotheneedsofsubscrib-erswhogeneratemonthlyARPUsrangingintothemultipledozensofUSD.

The driving assumption when designingand implementing,notall,butmanym2mapplications/solutionsissomethingalongthese lines:“Let’sbuild thebox, inventanapplication level protocol, write a devicesideapplication thatworkswith the com-

The m2mAIR mission statement is “Making m2m connectivityseamless“.Them2mAIRapproach toaccomplishing thisobjec-tive is straight forward:Makingm2m connectivity seamless isaboutensuringthatmanagedandvalue-addedservicesincludingconnectivitycome“outofthebox”andthattheyareeasytodeployanduse.Customersshouldnotbeconcernedwithprocurementprocedures,complexlogisticsandintegrationintotheirownsolu-tionsandapplications.Inm2mAIRwebelievethatwhenconnec-tivityisseamless,wellintegratedandeasytouseitwillbecomepervasive, be embedded, used and integrated everywhere, andevolveintoapowerfulmanagedserviceseco-system.

1. OVERVIEW

3. CHALLENGES3.1. PERCEPTION VS. REALITY

2. THE M2MAIR MISSION STATEMENT

municationsmoduleandimplementaback-endthatcanreceiveinformationfrommanyboxesanddosomethingwithit.Then,we’llpurchaseabunchofSIMcards,stickthemintheterminalsanditshouldjustworkforthousandsorevenmillionsofsubscribers,everywheretheboxesgo,muchlikeitdoesonamobilephoneandeverythingshouldbefine”.

Atanaïveandveryhighlevelthisisacor-rect assumption; this is how mobile con-nectivity should work. But, the reality ofcommercial, scalable, cross geographysolution deployments is somewhat differ-entandcommerciallydeployed,enterprisegradem2msolutionshaveuniquemanagedservices and connectivity needs and theypose challenges that differ from the con-sumermarket.

m2mAIR is based on both grassroots andhighlevelknowledgeofthechallengesfac-ingreallifem2mdeployments.Thisknowl-edgecomes from thedeepunderstandingofdevicesidemobileconnectivityandappli-cationdevelopmentthatexistsatTelitandthem2mAIRbusinessunitwithinTelitthatincludes mobile network and applicationdevelopmentexperts.m2mAIRhasabusi-nesspartnershipwithaleadingglobalcon-nectivityprovider,Telefónica,andanunder-lying service infrastructure (subscriptionlifecyclemanagement,BSS,VAS,technicalsupportandprofessionalservices) todealwith these challenges, allowing m2m ap-plication/solution providers to get all thatfromthem2mAIR“onestopshop”andfo-cusontheircorebusiness.

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Thescopeofm2mapplication /solutionchallenges iswide,butthosethatarerelatedtom2mconnectivitycanbedividedintothefollowingbusiness,logisticandtechnicalchallenges:

1.

Procuring scalable cross-geography connectivity with minimumimpactontheapplication/solutionBillofMaterials(BOM)andareasonableimpactonthesolution’sTotalCostofOwnership(TCO)fortheapplication/solutionoperatororendcustomer.

Customerswith an actual or potentialnear term deployment ofseveralthousandsofunitsoftenexperiencelackofaccesstorea-sonablepricingformanagedservicesandconnectivitythatwillen-surethattheirapplications/solutionsarecompetitive.

This typeofcustomer isstill tooclose toa“regular”or“single”scalesubscriber fromthepointofviewofconsumerMobileNet-workOperatorsandtheystruggletodealwiththepricing,billing,geographical footprintand technical support requirements.Asaresultthesolutiontheyofferistooexpensiveandinflexible.

2.

Procuring scalable cross-geographymanaged services and con-nectivity from theminimum number of providers as possible tostreamlinelogistics,operations,financehandling,etc.

m2mapplication/solutionprovidersoftenhavespecialoperationsand logisticsneeds,e.g. theyarerequired toaddress issues likescalable subscription lifecycle management. Some have largenumbersofSIMcardsinstockforawhilebeforetheyactuallyde-ploytheminmobileunitsandtheyneedthesubscriptionstobeinanon-activestateandtransfertoanactivestateonlyafteracertainamountoftimepassesoracertainamountoftrafficisconsumedbytheunit.Sometimestheyneedthesesubscriptionstodeactivateundercertainconditionsand tochange thepricingmodelappro-priately,etc.

Anothertypicalrequirementoflargescalem2mapplications/so-lutionsistheneedforconsistentconnectivityforalargegeographi-cal footprintacrossmultiplecountriesand regions.Buying frommultiplelocalsupplierswithdifferentpricingandbillingplans,dif-ferent technicaland logisticcapabilitiesanddifferentqualitiesofserviceandtechnicalsupportcanposemajoroperational issues.Atbestthese issuesbecomelogisticandfinancialhassles,but insomecasestheycanbedetrimentaltothecorefunctionalityandbusinessmodeloftheapplication/solution.

3. Real time cost control

Thereisaclearneedtobeabletoverifythatthecostofconnec-tivityonunits isnotrunningrampantand therebyavoidunpre-dictablebillshocksthatmaycompromisethem2mapplication/solutionpricingandbusinessmodel.

Thefactisthatmostm2mapplications/solutionsareextremelycostconscioussincetheARPUofasinglesubscriptionistypicallyquite low comparedwith a regular “human” subscription.Thismakesm2msubscriptionssensitive todeviations insingleunitlevelnetworkconsumptionpatterns.Sometimes,asingle“highrunner”unitconsumingoveragenetworktrafficduetointention-almisuseorasoftwaredefectcancauseanunpredictable“billshock”thatcompromisestheprofitabilityofalargedeploymentformanymonths.

4. Consistent Roaming Service / Network Coverage

AmajorchallengeformanyglobalandcrossborderM2Mappli-cations /solutions isaccess toconsistentnetworkandservicecoverage inall therespective territories,alongwith theappro-priatetechnicalsupportandtroubleshootingtoolstoanalyzeandresolveparticularsituationswherecoverageissuesoccur.

Although network coverage may seem like a given with GSM/UMTSroamingthisisnotalwaysthecase.Roaminghasitstech-nical challenges like: preferred operator selection, interveningsteeringmechanisms,andlocalcoverageandregistrationissues.Itismoredifficulttotroubleshootanissuewhileroamingandtoaccessinformationfromtheroamingpartnernetworkandconse-quentlythe incidentresolutioncycle islonger.Sometimesm2mapplications / solutions were developed under home networkconnectivityconditions.Thereforeapplicationhandlingofcertainroamingissueslikelongerfirsttimeregistrationareoverlookedandthiscancausemajor issuesduringdeployment.Asaresultitwillbeextremelydifficulttoanalyzeintheabsenceofeffectivetechnicalsupportandtroubleshooting.

3.2. MAJOR CHALLENGES

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5. Technical Support and Troubleshooting

The network connectivity provider’s technical support and trou-bleshootingcapabilitiesareoftenakeyfactorforsuccessfulm2mapplication/solutiondeploymentsandtheirimportanceisusuallyunderestimatedandplayeddownbyapplication/solutionprovid-ers.

Statisticallywhendeployinganapplication/solution,especiallyafledglingonewithoutaproventrackrecord,thereisalmostalwaysacertainpercentageofunitsthatdonotoperateasexpectedandthatbehavequitedifferently than theydid“in the lab”oreven infieldtesting.Therearemultiplereasonsandpointsoffailurethatcause this: for example, unit installation, software bugs in boththeunitandservercomponentsoftheapplication/solution,faultydesignofnetworkaccess implementationon theunitside, faultydesignofnetworktopologyontheserversideandalsorealmobilenetworkconnectivityissues(bothlocalandroaming)likeregistra-tion,coverage,packetdatacommunicationssetupetc.

Whenthem2munitsarebeingdeployed,andevenwhentheyarealreadyinthefieldandoperational,ifaproblemoccursitisoftenthesophisticationofthenetworkconnectivityprovider’stechnicalsupportand troubleshooting capabilities, ranging fromOverTheAirdiagnosticsolutions toprofessionalservices, thatcandeliveraRootCauseAnalysis(RCA)andsometimesevenaresolutionofacripplingtechnicalfault.

6. Security

Securityisalwaysachallengeineverytypeofcomputingsolutionthat includes components that need to communicate with eachother.Thechallenge in thecaseofm2mapplications /solutionshasseveraldimensions,someof themareunique tom2msinceoftenthere isnobodywhocancontrolaspecificunit,notifyacallcenterthatsomethingiswrongwithit,alertabouttheftormisuse,orsimplyshuttheunitdownorrestartit.

Firstofalltherearethe“usual”securitydimensionsrelatedtocon-nectivity,likeauthentication,encryptionandprivacythatrequireacertainITinfrastructuretobeinplace.Theseconddimensionisawholelayerofdefensiveservicesandsolutionsthatneedtobeputinplaceagainstmalevolentmisuseofthem2munitorconnectivityassets.

Examples include fraudulentusagepatternsdetection,SIM theftdetection,assetgeo-fenceviolationdetection,unitlocationaware-ness,alerting,etc. Followingdetectiondamage limitationssolu-tionsneed to inplace inquicklydeactivate thesubscriptionofastolenunitorSIMcardinordertopreventrampantnetworkusagethatwouldcompromiseadeployment’sprofitability.

Ifthesesecuritysolutionsdonotcomefromthemanagedconnec-tivityprovider,thentheM2Mapplication/solutionprovidershavetocustombuildthemintotheirapplication.Thisrequiresconsider-ableR&Deffort,integration,maintenance,hardware,hostingandsoftwarelicensingcoststhatarenotrelatedtothecorem2map-plication/solution.

7. Immature m2m Applications

Manyapplicationsaredevelopedalmostfromscratchandarenotbaseduponrobust,provenplatforms.Althoughtheunderlyingcom-municationshardwareisahardened,industrialgradecomponent,developersinmostcases,andespeciallyinnewapplications,writemost ifnot all the application code themselves.Thismaymeanthattheydonottakealltheapplicativeaspectsofconnectivityintocompleteandthoroughconsideration.Therearemanyexamplesofthisrangingfromincorrecthandlingofendcaseproblemsindeviceregistration,incorrectconnectionretrymechanisms,incorrectim-plementationofrecoveryscenariosfrommomentaryoutofcover-agethroughtoasynchronousPDPcontextdropsandsoon.

Some issuesarenoteasily reproducible in laboratoryconditionsandaretriggeredbyspecificreallifeconditionsinthefield.Incas-eslikethis,applicationcertificationbyanexperiencedpartnerwithbroadhorizontalusecaseexperienceandtherightenvironmenttosimulatepotentialerrorscenariosmayproveveryvaluablewhenstartingtodeploytheapplication.

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As indicated insection3,scalable,wideaream2mconnectivityentailsmany challenges. So, how canm2mAIR help dealwiththosechallengesandenableapplication /solutionproviders tofocusontheircorebusinessapplications?

m2mAIRoffersamulti-tieredmanagedservicessolutionbuilton:

• GlobalSIMandnetworkconnectivitybyTelefonica;• IndustryleadingServiceDeliveryPlatform;• AdvancedTelitValueAddedServices.• CustomerSupportandProfessionalServices.

Telit’s contribution to thisoffering isenhancedby itsexpertiseand control as the module manufacturer, including control ofmodule software and enabling managed value added servicesthatinteractwiththemodule.

BUSINESS SUPPORT SYSTEM

SERVICE DELIVERYPLATFORM

DEDICATED M2M CORE NETWORK

GLOBAL NETWORK & SIM

CUSTOMER SUPPORT

MODULE MANAGEMENT

Figure1:m2mAIROfferingBuildingBlocks

4. m2mAIR GLOBAL SERVICES

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Animportantelementofm2mAIR’sofferingis a strategic partnershipwith Telefónica.Telefónicaisoneofthetopthreetier-1glo-balmobilenetworkoperators. Ithaswideservice coverage including Europe, LatinAmerica and China. Moreover Telefónicahasmadehugeinvestmentsinm2minclud-ingdedicatedservicecomponents, the in-dustryleadingservicedeliveryplatformandvalueaddedservices.

Through its partnership with Telefónicam2mAIR isoffering itscustomers,rangingfromthoseusingonlyhundredsofmodulestothoseusingmanythousandsofmodulesormore,enhanced functionalityand lowercostconnectivity,i.e.ratesthatwouldnor-mallyberestrictedtothekindoflargescaleprojects thatobtain thedirectattentionoftier-1MNOs.

Moreoveritiscombinedwiththeconnectiv-ityfootprintandbackingofatier-1MNOandasetofservicesthatMNOsdonotusuallyprovidetosmallandmid-rangecustomers.Inadditiontotheabove,m2mAIRprovidesits customers with subscription lifecyclemanagement,ValueAddedServices, tech-nicalsupportandprofessionalservices.

Some of this additional functionality goesbeyond what even tier-1 MNOs currentlyoffer,forexample,servicesthatprovideac-curate ofusage control plusnetwork andmodulerelatedmonitoring.

4.1. GLOBAL CONNECTIVITY PARTNERSHIP

Figure2:GlobalServiceCoverage

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Let’s take a look at the services thatm2mAIR is offering alongwith connectiv-ity.Theyallowm2mAIRtofunctionasaonestop shop for m2m application / solutionproviders, therebyhelping themovercomescalable,wideareaconnectivitychallengesand allowing them to focus on their corebusinessfunctionality.

SIM CARD

SECURITY

E-PORTAL

CUSTOMER SUPPORT

REPORTING AND MONITORING

MANAGEDSERVICES

SIM MANAGEMENT

RATE PLANS

Figure3:Them2mAIROneStopShop

4.2. MANAGED SERVICES

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DEVELOPER SUPPORT

DEPLOYMENT DISTRIBUTION PURCHASE CUSTOMER CARE

HELP DESKBILLINGSTARTS

OPTIMAL PRODUCT PERFORMANCE

FACTORY INSTALL

AUTOMATIC SERVICE ACTIVATION

1ST AND 2ND LEVEL CUSTOMER CARE

SIM SHIPPED

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MSE

RV

ICE

P

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INVENTORY IN SERVICE

SUPPORT CALL

DISTRIBUTION

Figure4:FlexiblesubscriptionLifecycle

Effectivemobileconnectivityandsubscrip-tion lifecycleservicedeliverystartswithaConnected Device Service Delivery Plat-form(SDP)thatistightlyintegratedintotheMNO’scorecomponents.Thisallowsboththemanagedconnectivityproviderandtheusertoaccessandmanageasubscription

An important feature of subscription life-cycle management is automatic serviceactivation that allows setting and imple-menting a threshold based rule (e.g. firstuse of XKB of data) for subscription andbillingstatetransitions(e.g.transitionfrom“testready”to“active”).Thiswayitispos-sibleforanm2mapplication/solutionpro-vidertoholdbatchesofSIMcardsinstock,waitingfordeployment.TheSIMcardscanalsobeusedtoperformproductunittest-ingwithoutbeingbilledforthetraffic.OnlywhenaSIMcard iscommerciallydeployedinthefieldandthesubscriptionconsump-tiongoesbeyond thepredefined thresholdwill the subscriptionmove to the “active”stateandtheagreedbillingcyclewillstart.

deploymentdowntothesinglesubscriptionlevel.Theplatformexposes its functional-ityusingaWebportalforhumaninteractionandasetofWebServiceAPIsforintegrating3rdpartysolutionssuchasBusinessSup-port Systems that can implement customautomatedbatchprocessingprocedures.

Theadvanced,stateoftheartSDPusedbym2mAIRexposesasetofAPIsthatcanbeused to implementcustombusinessrulesthat arenot offered out of the box by theplatform.Theserulescanbeimplementedbyabackendapplicationsuchasm2mAIR’sBusinessSupportSystem(BSS).Usingthisfunctionality, customized billing rules canbe implemented in order to tailor fit theuniquebusinessneeds of somem2m ap-plication/solutionproviders.

Forexampleanadvancedbillingplan canbe implementedbasedonarulethattrig-gers subscriptions to automatically tran-sition toanon-billablestatewhen theydonot generate any traffic after X days andthen move back to a billable state whendata traffichas resumedandhas crossed

TheSDPallowsthemanagedservicespro-vider (m2mAIR in thiscase) tocontrol thesubscriptionlifecycleandtomanagewhenandunderwhichbusiness rulesand con-ditions the subscription should transitionbetween activation and billing states (e.g.from“testready”to“active”).

acertainthreshold.Thisway it ispossibletoallowanapplication / solutionprovidertoensurethesubscriptionsareinabillablestateonlywhentheendconsumeractuallyconsumestheserviceandispayingforthesubscription.

TheSDPusedbym2mAIRalsoenablesthedeliveryofadvancedcapabilitiesandsup-porttosmallercustomers.AkeyfeatureoftheSDP is that it iseasy toprovisionnewsmalltomediumsizedcustomeraccounts.Eachcustomeraddedbym2mAIRcanthenaddfurthersub-accountsfortheirowncus-tomers.Using thisapproach, it ispossibletoprovidesmallercompanieswiththelevelof service that isusuallyprovided onlybymuch largerapplication / solutionprovid-ers.

4.2.1. SUBSCRIPTION (SIM) LIFECYCLE MANAGEMENT – SERVICE DELIVERY PLATFORM

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Telit’s richAPI comprises hundreds ofATcommands that are implemented in themodules.Throughm2mAIRManagedSer-vices, Telit enables application / solutionproviderstousemoduleAPIsandfeatures,overtheair,forwhichtheirterminalbasedapplications were not initially designed.

BuiltuponTelit’spostproduction featureaccess framework, re-motemodulemanagement is anOver theAir (OTA) service thatm2mAIRintendstoswitchoninearly2013.Itwillenablesevenini-tialremotemodulemanagementfeatureswithmoretocomegoingforward.Theseveninitialmodulemanagementfeaturesare:

4.2.2. POST PRODUCTION FEATURE ACCESS (REMOTE AT)

4.2.3. MODULE MANAGEMENT

This capability is the foundation of Telit‘sOverTheAir(OTA)servicecapabilities

Through managed services it is possibleto access module features and servicesafter themoduleshavebeen shippedandinstalled (post-production). This enables

• NetworkDiagnostics;• RemoteReset;• ModuleInventoryProperties;• RemoteIPTesting;• PreferredMNOSelection.• RemoteHardwareTesting;• UsagePolicyManagement;

Thefocusoftheinitialreleaseisonfeaturesrelatedtodiag-nostics,servicelevelmonitoringandcostcontrol.

Figure5:ModuleManagement

NETWORK DIAGNOSTICS

REMOTE HARDWARE TESTING

REMOTE RESET

REMOTE IP TESTING

MODULE CONFIGURATION VERIFICATION

PREFERRED MNO SELECTION

USAGE POLICY MANAGEMENT

solutionandapplicationproviderstoutilizevalue added services that are not directlylinked to the terminalapplication.All thiscan be done easily and seamlessly, postproduction, through a modern SaaS webplatform.

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1. Network Diagnostics

Fundamentalnetworkserviceinformationsuchascurrentrecep-tion level, reception quality, network operator and location in-formation,etc.,canbechecked inreal timeandaccessedby thecustomer.Mobileoperatorsdonotusuallyprovideaccess to thisinformation,which is very important for technical support, trou-bleshooting,andmanagingproblematic issues inwideaream2mdeployments.

2. Remote Reset of a module

Aselectedmodulecanberemotelyreset.Thisisvaluableincaseswhereaconnectivityreboot isrequired forSIMre-registration tothenetwork.

3. Module Inventory Properties

Thisdevice inventory featureallows themodule tobequeriedoritsexactmodel,firmwareversion,IMEI,etc.This is importantfortroubleshootinganm2mterminal.Itallowsthecorrectactionsandworkaroundsfortheindividualmoduletobeselected,forexample,ifasoftwarebugisdetectedintheapplicationinteractionwiththemodule. Thisserviceprovides immediateaccesstothis informa-tion,whichisoftenverydifficulttoobtaininanyotherwayinlargem2mdeployments.

4. Preferred MNO selection

Thisserviceenablestheusertotriggerthemoduletochangetheservingmobileoperator.CustomerscanswitchbetweenroamingMNOcoverageinrealtime.Thiscanassistinensuringnetworkac-cessservicelevelsandincontrollingoperationalexpenditure.

5. Remote IP testing

Enablesamodule’sconnectivitytobetestedinthefieldinordertoverifythateverythingisworkingandthatthepacketdatanet-workingresourcesareavailable.Examplesinclude:PingIP;echotesting;andincomingconnectiontesting.

6. Remote hardware testing

Thisdiagnosticfeatureenablesremotehardwaretestsincluding:antennaconnection;batterycharge;temperatureofthemodule;andothers.Ifthem2munitdoesn’tworkthenthecauseisoftennotapparent.Thisfeaturecan,forexample,getareportfromthemoduleshowingwhether there isanantenna installationprob-lem,whichisquitecommon.

7. Usage Policy Management (Roadmap)

This cost control service is focused on real time module sideconsumptionmonitoring.Usuallyconnectivityprovidersofferanalertingserviceifaunitisusingtoomuchdatainachosenperiod.Thisinformationisusuallygatheredfromroamingpartners,oftenwithconsiderablelatencyofaround20minutes.Suchdelaysareaproblemgiven,forexample,asoftwarebugthatcausestheunittooverconsumedata.Thisserviceallowsrealtimemonitoringofmoduleusage.Thisalsomeansthattheservicecanbeusedtogainaccuratedataandvoiceusage inrealtimeforcostcontrolpurposes..

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Themodulemanagementservice isbasedon Telit’s’ remote AT command interface.Becauseoftheflexibilityenabledbyaccess-ingfacilitiesatthemodulelevel,manynewservicesareexpectedtobeswitchedon inordertoextendtherichnessoftheoverallserviceoffering.TheModuleManagement

Service can be accessed by the customerusingaWebportal(forsingledeviceaccess)oraWebserviceAPIforbatchaccess.

ThesecapabilitiesareadditionaltothoseoftheServiceDeliveryPlatform.Overallthesenewservicesandtherestoftheofferingcan

REAL-TIME ALERTS

REMOTE AT COMMAND INJECTION

PROACTIVE REMOTE MONITORING

REMOTE HW/IP/GSMTROUBLESHOOTING AND DIAGNOSTICS

A service by

E- PORTAL

Username

Password

Login

Figure6:TheResolutionCycle

beseenasa“cycle”.Thecyclebeginswithproblemdetectionthenwithanalysisandfi-nallywithresolution.TheModuleManage-mentServicesareanimportantcomponentof problem analysis and resolution withinthecycle.

Asdiscussedinsection3.2part6above,securityisafundamentalchallengeandrequirementinallcommunicationsandnetworkingsolutions.Them2mAIRapproachtosecurityismulti-dimensional.It isbasedonpreventive technologies focusedonauthenticationandencryption,aswellasdefensive technologies thatdealpostfactumwithmalevolenteventslikeinterceptionandtheft.

Thecoresecuritysolutionsimplementedbym2mAIRare:

• IPsec(SSL)VPNTunnelingallthewayfromthemoduletothebackend,usingTelitmodulesembeddedSSLstackimplemen-tationandthem2mAIRIPCore.Thisprovidespowerfulencryp-tion (on top the standard GPRS/EDGE/HSPA encryption) andremovesthepossibilityofeavesdroppingonthedatacommuni-cations.

• DedicatedAPN–AdedicatedAPNassociationtothesubscrip-tionpreventsastolenSIMcardbeingmisusedforunwarranteddatacommunication.

4.2.4. SECURITY

• Secure SIM authentication and PIN code – requires authenti-cationbeforeadatachannel issetup,eitherexplicitor implicitbasedon thehardware identification.This technologypreventsunwarranteddatausageandmisuseofstolenSIMcards.

• SecureSMSC–assuresthatallSMScommunicationstothede-ploymentsubscriptionsisdonefromadesignatedsecureSMSC.Thispreventsspoofingandtheabilitytosendfalsecommandstom2mapplications/solutions thatuseSMSasaMobileTermi-nated (MT)OTAcontrolandconfigurationbearer.UsingSecureSMSCthepossibilityofusingSMSasanattackvectoronanM2Mapplication/solutionisgreatlyreduced.

• Module based policy management – is a real-time, module-basedusagehedgingsolutionthatprotectsagainstunpredicteddatausagecaused,forexample,byapplicationsoftwareissues.

• EmbeddedJammingDetection(Roadmap)–Adiagnosticsecuri-tyfeaturethatcanreporteitherinrealtimeorpostfactumthatajammingattempt,intendedtoblockmobilecoverage,wasmadeinthevicinityofthemodule.Thisismainlyapplicabletoapplica-tionsinthesecurityverticalspace.

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END-TO-END SECURITY

END-TO-END SECURITY

FIREWALLINTERNET

SERVICE DELIVERY PLATFORM

SECURE SIMBY RADIUS

Figure7:m2mAIRsecuremanagedandvalue-addedservicesincludingconnectivity

Figure8:SecuritySolutionsandrespectiveusecases

IMPERSONATION INTERCEPTION SIM THEFT

• Embedded SSL encryption

• IPsec

• Network usage alarms & limits

• Module-embedded usage policy management

• Secure SMSC

• Embedded SSL encryption

• IPsec

• Embedded jamming detection

• PIN Authentication

• Dedicated APN

• "Secure SIM"

• Network & module based policy management

• Low bandwidth tunnel

• IMEI verifi cation

• VPN IPsec

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SUPPORT CENTER

24 x 7 1st / 2nd Line Support Center by Telit’s m2m experts

ACCESS TO TELIT’S R&D

EMBEDDED DIAGNOSTICS

• Remote IP and GSM testing• Remote HW testing

M2M LAB

REAL-TIME ACCESS

to network and provisioning info

ON-SITE TECHNICAL SUPPORT

via Telit‘s Field Application Engineers

M2M VAS FORUM

m2mAIR emphasizes effective proactiveandreactivecustomertechnicalsupportasafundamentalpillarofitsmissionof“Mak-ingm2mconnectivityseamless”.Proactivetechnical support is focused on applica-tionvalidationandcertification inorder tominimize occurrences of unpredicted unitbehavior in commercial deployments.Re-active technicalsupport is focusedon the

4.3. CUSTOMER SUPPORT AND PROFESSIONAL SERVICES

analysis and resolution of connectivity is-sueswhentheyunfold.m2mAIRiswellpo-sitioned forboth typesofsupport throughits managed services infrastructure anditspartnershipwithTelefonica. Inadditionthere isTelit’s in-depthacquaintancewithits customers’ m2m offering gained over2-3yearsengineeringdesigncycles.

Proactive technical support is offeredthroughthem2mLabprogramandaccesstoTelitR&D,which is focusedonapplica-tioncertificationandcorrectapplicationim-plementationpractices.Reactivecustomersupportisbasedonm2mAIR’sServiceDe-liveryPlatform,diagnosticsandresolutioncapabilitiesasdetailedearlier.

Figure9:m2mAIRCustomerSupport

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Billing is one of the most important fea-tures of the m2mAIR mission of “Makingm2m connectivity seamless”. It is pivotalbecause inm2m it is evenmore complexthan that inconsumerconnectivityservic-es.ARPUisusuallyquitelowandverycostsensitive.Aninappropriatebillingplancanbedetrimentaltoanapplication/solution’sbusiness caseand can induceoperationalexpensesthatwouldcrippledeployment.

4.4. BILLING AND BUSINESS SUPPORT SYSTEM

Supportingcustomersofdifferentsizede-ployments, from different m2m verticals,and with different geographical footprintsoftenrequirestheabilitytorapidlysetupatailoredbillingplanwithcustomizedbusi-nessrulesthatareuniqueforspecificcus-tomers.Thebillingplanmusttakeintoac-countalltheparametersmentionedaboveaswell as the subscription lifecycle rulesthatfitthatspecificcustomer(seeexampleinsection4.2.1above).MNOs’legacybillingsystems are not designed to support thislevelofflexibilityandcustomization.

m2mAIR’s internally-developed BusinessSupport System (BSS) is a multi-layered,flexible and scalable platform that in-cludesend-to-endfunctionalitythatallowsm2mAIRtoperformasafully-fledgedm2mmanagedserviceprovider tocustomersofallsizes.Thisincludesthefollowingcarriergrade subsystems: customer and productmanagement,provisioning,billing,and in-tegrationinterfacestowardsTelefonicaandotherrelevantthird-partyWebServices.

1. 24x7x365 1st Line support center

24x7isastandardthatonlyahandfulofconnectivityandmanagedserviceprovidersprovide.

2. Access to Network and provisioning infor-mation

Access todevice information through theSDP.m2mAIRbelievesthis isoneof thedifferencesbetween itsplatformandallof itscompetitors.m2mAIRhasananalyticallayerontopoftheinforma-tionreceivedfromtheoperator’snetwork.Thesefeaturesarenotreadilyaccessible toMNOsorcustomers thatarenotusing thisSDP.

3. Fast Access to Telit’s R&D ies

Thisisanotheradvantageofm2mAIR’sTechnicalSupport.Telitde-velopeditsownsoftwarestackinmanymodulemodelsandaccessto itprovidesverystrongtroubleshootingandproblemresolutioncapabilities.

4. Built in diagnostic capabilities n

TelitmoduleshavebuiltindiagnosticscapabilitiesbasedonthepostproductionfeatureaccessthroughremoteATcommands.

5. m2m Lab

m2mAIRinvitescustomerstovisititsLabs,wheretheyhaveinfra-structureandfacilitiesfortestingtheirdesigns.Customerscantest theirsolutionswithm2mAIR’s internal tools,andcanalsotestandvalidatetheirapplications,theirsourcecodeandotherpartsoftheirm2msolutions.

6. m2m VAS Forum

Telithasaverystrong,WebbasedForum for itscustomers.AspartofthenewservicesTelitwilladd“ManagedServices”tothatForum.

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1.

m2mAIR’s partnershipwith Telefónica brings in scale, presenceand a wide geographical footprint, which enables customers topurchasemanagedservicesandconnectivityfromasingleproviderinmanycountriesandreducelogisticalcomplexityandfragmenta-tion.

2.

Telit,aleadingglobalproviderofhigh-qualitymachine-to-machine(m2m)modules and value-added services, has inmost cases along-termrelationshipwiththecustomerandadeepacquaintancewith them2mapplication /solution.Sonowacustomercanbuycommunicationequipmentandmanagedservices includingcon-nectivity from the same supplier, thereby reducing supply chaincomplexityandprofitingfromthesynergiesbetweenTelitmodulesandthecurrentandfuturem2mAIRserviceportfolio.

3.

Telit is theownerof themodulesoftwarestackand is thereforewellpositionedtointroducethroughm2mAIRnew,uniqueservicesthatbetterhandlethetechnicalandbusinesschallengesdescribedinthiswhitepaper.Theseservicesareallbasedonseamless,em-bedded, runtimeservices in themoduleand theydonot requireintegrationwiththeapplicationlayer.

4.

m2mAIRoffers real-timecostcontrolsolutions thatenableveri-ficationthatthecostofconnectivityonsomeunits isnotrunningrampant.Thisavoidsunpredictablebillshocksthatmightcompro-misethepricingandbusinessmodel.

5.

m2mAIRoffersreal-timecostcontrolsolutionsthatenableveri-ficationthatthecostofconnectivityonsomeunitsisnotrunningrampant.Thisavoidsunpredictablebillshocksthatmightcom-promisethepricingandbusinessmodel.

6.

m2mAIRoffersextensivetechnicalsupport,diagnosticsandtrou-bleshooting,keyfactorstoasuccessfulm2mapplication/solu-tiondeployment.m2mAIRalsooffersonsitefieldsupportbasedonTelit’sFieldApplicationEngineertaskforce.Thisisafirstofitskinddevelopment.

7.

m2mAIRoffersasetofadvancepreventiveanddefensivesecuritysolutionsasaservicetoitscustomersthatotherwiseneedtobeimplementedattheapplicationlevel.

8.

Andlastbutnotleast,m2mAIRoffersm2mapplicationdevelop-ment relatedprofessionalservicesand labcertification.This isbasedbothonbestpracticeM2Mapplication/solutiondevelop-ment,witha focusonconnectivity,aswellasaddressingprob-lematicapplicationrelatedissues,rootcauseanalysisandreso-lution.

m2mAIRoffers itscustomersservices,solutionsandwaysofef-fectivelydealingwithallmajorm2mconnectivitychallenges,boththebusinessandtechnicalaspects.

5. BENEFITS FOR m2mAIR CUSTOMERS

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byTelitCommunicationsPLC

Phone +390404192555Email sales@m2mAIR.com

www.m2mAIR.com