MUSIC MAGAZINE INDUSTRY

Jill Sheridan

13G

Media Studies

EMAP

EMAP owns a variety of industries brands which all relate to Retail, Health, Construction, Architecture,

Fashion and Media.

Its purpose is to connect other communities and help them grow and progress. Brands such has HSJ and

Retail Week.

“We deliver this through senior networking events; industry leading awards; online data products; social

media communities; headline conferences and, of course, critical insight, news and analysis. We hear the market agenda, and create innovative solutions and better ways for our advertisers and sponsors to

connect with their audience. We provide highly valued subscription services and are rewarded by a

following” - EMAP

BAUER

Bauer is Europe’s largest privately owned publishing Group. It is a worldwide media empire offering

over 300 magazines in 15 countries, as well as online, TV and radio stations.

Bauer Media is UK based media Group consisting of many companies based around two main groups Magazines and

Radio

“Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives

us advantages over pure play magazine or radio competitors” – Bauer.

IPC MEDIAIPC has over 60 media brands, IPC creates content for multiple

platforms, across magazine, online, mobile, tablets and events. They engage with 26million UK adults, which around

two thirds of UK women and 42% of UK men.

IPC media has three publishing sectors; The first one is PC Connect, which is the market of women's division including famous women's weeklies, The men's portfolio, IPC Inspire, has a wealth of leisure brands including Country Life, Horse & Hound, Rugby World and Decanter. The third one is IPC Southbank which is the upmarket women's division and

includes luxury fashion brands including Marie Claire and InStyle

“IPC Media is committed to working in partnership with its consumers, advertisers, business partners and employees to

deliver exceptional value, service, innovation and creativity.”- IPC MEDIA.

Q MUSIC MAGAZINE

Q magazine first issue was in October 1986, published by Bauer Media, the founders of

this magazine are Mark Ellen and David Hepworth.

Q magazine mission statement “it brings music alive. It draws together the biggest stars, the most exciting

phenomena, the new artists that matter and a healthy dose of irreverence to create an unmissable

widescreen picture of what’s really happening in rock and roll right now.”

The social demographic of its audience is target at more of an older crowd and not teenagers or children.

Q MAGAZINE

Q magazine won its very own award; they also use their very own media outlet which is their radio station Q music.

This is Q rate card, from reading this card we can see it is very expensive to advertise on such a popular magazine.

Q MAGAZINE

Q magazine Media pack!Readership Male/Female

around 473,000 75%/25%

Median Age Twitter followers

29 19,220

Email subscribers Q TV

18,000 293,000

average weekly audience

Only Q can gain you exclusive

access Europe’s biggest Notable consumer brands

music event Glastonbury. That have used Q in the last twelve months:

Q MAGAZINE

Extra Information about the magazine!

Q magazine was originally spelt “Que” however they did not want to be recognized

with a snooker magazine.

KERRANG! MAGAZINE

Kerrang! Magazine was first published on 6 June

1981; it was published by

Bauer Media Group.

Kerrang! Mission Statement is

“Kerrang! Will ensure that we are constantly appealing to our spectrum of readers. From the younger teenage

readers who are more open to different genres of rock music – from emo to thrash etc, to the readers who

respect Kerrang! as an authority when it comes to our scene’s

heritage bands.”

Kerrang! social demographic audience is made up for 60% men and 40% women who fall into the social class D-C. The ethnicity of the readership is mainly white British.

KERRANG! MAGAZINE

Kerrang! Magazine has been holding annual awards, to reward most successful bands in the interests of the readers. They have also won PPA Specialist Mag of the year twice in the last decade and also Media Week Brand of the year.

Kerrang! also use their very own media outlet which is their radio station.

This is Kerrang! magazine rate card; from reading this card it tells us to advertise on a double page would cost just over

£9,000 which is the cheapest compared to Empire, Mojo and Q.  

KERRANG! Magazine

KERRANG! Magazine media pack!

Readership404,000**

87% of KERRANG! Reader’s buy every issue

KERRANG Radio:1.3 million listeners

12,208FacebookFans

55,589twitterfollowers

1 72,600unique users

7.1million viewers watchKERRANG! TV

Kerrang! is the official media partnerwith Download Festival.

Notable consumer brands that have used Kerrang! in the last 12 months include:

KERRANG! MAGAZINE

Extra information about the magazine!

Named after the onomatopoeic word that you get from the sound made when playing a power chord on an electric guitar!