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EXECUTIHISTORYLEGACYPUBLIC E

1.0 D1.1 P1.2 P1.3 P

2.0 ID2.1 P2.2 P2.3 W2.4 TA

3.0 C3.1 B

4.0 P4.1 SO4.2 P4.3 P4.4 E4.5 C4.6 LY4.7 C4.8 TA4.9 D

5.0 D

6.0 EV

LIST OF A

APPENDA.1 PA.2 La

APPEND

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of Conte

VE SUMMAY AND BACKY STORMWAEDUCATION

DEFINE THE DROGRAM DROGRAM GROGRAM O

DENTIFY ANUBLIC INVOOLLUTANTS

WATER QUAARGET AUD

CREATE THE MRANDING A

ACKAGE THOCIAL MEDROMOTIONRINTED MADUCATIONA

CITY WEBSITEYNCHBURG

CITY SOURCAKE THE PLE

DO YOUR PA

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VALUATE TH

APPENDICES

TRIX Aet Waste trawn care t

ACIX B

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RY ..............KGROUND .ATER ISSUES N AND OUTR

DRIVING FODRIVING FOGOALS .......OBJECTIVES

D ANALYZEOLVEMENT ..S AND STORLITY ISSUES .

DIENCES ......

MESSAGE ..AND DELIVE

HE MESSAGDIA ..............NAL MATERITERIAL (FLYAL MATERIAE ..................

G TV .............E NEWSLETTEDGE ..........ART - BE SEP

HE MESSAG

HE OUTREAC

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RI-FOLDS .....ri-fold ..........ri-fold .........

CTIVITY FUN

CATION AN

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ORCES, GOAORCES .........

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E ....................................AL ..............ERS/BROCH

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BJECTIVES .............................................................

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i

....... I

....... I

...... II

..... V

... 1.1

... 1.1

... 1.1

... 1.2

... 2.3

... 2.3

... 2.5

. 2.10

. 2.11

. 3.18

. 3.20

. 4.23

. 4.23

. 4.24

. 4.25

. 4.25

. 4.25

. 4.27

. 4.27

. 4.28

. 4.28

. 5.29

. 6.30

.. A.1

.. A.1

.. A.3

... B.5

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APPENDC.1 PC.2 P

APPEND

APPEND

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C.18 C.18 C.19

D.21

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July 1, 20

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ND OUTREAC

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PUBLIC EDUC

he Target Aud

t to have streams?

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AND STORM

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CATION AN

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the DEQ and

ND OUTREAC

make the w

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onmentalism

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CH PLAN

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ynchburg wil

MCM #4 (cons

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PUBLIC EDUC

he Target Aud

aters. Human

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burg has a com

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ek was added

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DLs or TMDL

utrients are es

systems and l

oxygen, and

with most f

osphorus lim

phosphorus,

entrations of p

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abitat and w

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construction

ll be required

struction site

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of habitat for

the stream ch

CATION AN

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n sources of

sanitary syste

mbined sewer

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al loading. T

were listed a

d to the list in

r, which inclu

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ssential to life

ead to undesi

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freshwater sy

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and DEQ m

phosphorus.

ream bank er

as individua

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ucing habitat a

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often associa

or are carried

ters are thro

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d to address i

stormwater r

off increases i

ntensity and v

r fish and m

hannel. Tradit

ND OUTREAC

fecal bacteri

ems resulting

r system that

ng term con

n the City hav

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as being impa

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udes segment

ns will be app

e, but when p

irable conseq

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monitoring of

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CH PLAN

a are often r

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cycle of the C

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s extensively w

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discharge san

minimize su

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as algal bloom

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nutrients in s

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with sediment

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2.6

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during

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ollution. Au

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PUBLIC EDUC

he Target Aud

ducing peak r

se in run-off

e holistic and

rom the citiz

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managing the

community w

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worked with

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dequately dea

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eyance or prov

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significant is

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ash pickup ou

ard to the hea

– Many of th

utomobiles ca

infrastructure

pollutants tha

CATION AN

ience

run-off rates,

volume. Stor

d integrated

zenry. Distri

proach to red

tices targeted

ects of erosio

a large degre

Virginia has

run-off asso

will need to le

r potential to

h the develop

del for future o

Virginia will c

alt with under

e a significant

d watersheds.

ng neighborh

sult from wide

ypically dealt

vide storage f

waters receiv

ssue in urban

untry. It also

utings and ad

alth, safety, a

he public com

an contribute

e that is requ

at they depos

ND OUTREAC

but are less

rmwater man

approach to

ibuted volum

ucing combin

d at less fre

on. However

ee, in MCM #

developed ne

ociated with

earn more ab

mitigate the i

pment commu

outreach. Wh

ertainly incre

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issue in area

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e swaths of s

with through

for large quan

ved the most

n watersheds

presents an o

dopt-a-highwa

and welfare o

mments dealt

significantly

uired to supp

sit in the wa

CH PLAN

effective at r

nagement pra

dealing with

me reduction

ned sewer ove

equent rainfa

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#5, and the C

ew stormwate

developmen

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ay range from

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slow moving w

h large scale c

ntities of run-o

feedback from

and in recen

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ay or adopt-a

of the public,

t with the im

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ort them (roa

atersheds. Th

reducing the i

actices to redu

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practices hav

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all events, th

ogrammatic w

Chesapeake B

er regulations

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ciated with fu

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nce and efficac

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off.

m the local p

nt years has

for public par

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impacts assoc

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water quality

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s that will alt

ming years.

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tanding of th

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ovement proje

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been the bas

rticipation th

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, parking lots

pollutants tha

2.7

ciated

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quires

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er the

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ons in

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WORK FOR P

nd Analyze th014

ssociated with

nto the draina

ollution throu

res dumped i

Wastewater D

uch as indus

hould be perm

ndustrial disc

an be affecte

wastewater, bo

han the City o

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heir watershe

acterial and n

hemicals in re

tential water q

water quality is

eet the MS4 P

the framewor

PUBLIC EDUC

he Target Aud

h automobile

age system fro

ugh illegal du

into creeks).

Discharges – W

strial discharg

mitted under

charges and L

ed through pu

oth industria

of Lynchburg’s

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eds. Agricul

nutrient loads

eceiving wate

quality issues

ssues that wil

Permit requir

rk for quantify

CATION AN

ience

es are oil, grea

om automobi

umping and

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ges, residenti

separate perm

Lynchburg ha

ublic educati

al and munic

s MS4 progra

Isolated urba

ltural source

s, and crops,

rs.

were present

ll be selected

ements betwe

ying the ident

ND OUTREAC

ase, and heav

iles, the beha

illicit dischar

discharges ma

ial septic sys

mits). Public

as a significan

on and outre

ipal are perm

am.

an areas may

s of pollutio

which can co

ted for consid

for developm

een July 1, 20

tified water qu

CH PLAN

vy metals. In

avior of autom

rges (e.g. oil

ay include a w

stems, and p

c feedback inc

nt number of

each program

mitted under

y have signific

on include ca

ontribute to s

deration as rep

ment of the pu

014 and June

uality parame

n addition to

mobile owners

disposed of i

wide range o

point source

cluded severa

f septic syste

ms. However

separate per

cant agricultu

attle, which

sediment, nut

presenting th

ublic education

30, 2018. Th

eters.

pollutants th

s can contrib

in storm drai

f pollution so

discharges (w

al comments

ems, both of w

r, most sourc

rmitting prog

ural activity w

can contribu

trients and or

he City’s three

n and outreac

he following ta

2.8

hat get

ute to

ins or

ources

which

about

which

ces of

grams

within

ute to

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Table 2-2

Based on

City, it ha

will be ad

1. B2. N3. Se

The three

not regula

and educa

Chesap

Local T

MCM1

MCM2

MCM3

MCM4

MCM5

MCM6

CSO Lo

Compre

Rain Ba

Storm D

Litter C

Pet Wa

* Wastew

** These is

Relates to othe MS4 pe

Relates to rCity initiativ

Relates to pmay implem

Public percsignificant

Parameter creduced thr

WORK FOR P

nd Analyze th014

2: Weighting

the feedback

as been determ

dressing are:

acteria Nutrients (Pho

ediment

high priority

ated under a s

ation.

eake Bay TMDL

TMDL(s)

- Public Educatio

- Public Involvem

- IDDE

- Construction

- Post-Construct

- Good Houseke

ong Term Contro

ehensive Plannin

arrel

Drain Marking

lean-Up Activitie

st Programs

water Discharges

ssues are holist

other requiremenermit

requirements of oves

programs that thment

eives this to be aparameter

can be significanrough outreach

PUBLIC EDUC

he Target Aud

table for wa

obtained from

mined that the

osphorous and

y water quality

separate contr

Weight

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4

tion 4

eeping 4

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Total 100

s, in most cases

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CATION AN

ience

atershed poll

m various stak

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rol measure a

Bac

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a

Phos

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us

(1-10) (1-10)

10

10

3

8 5

8

8 5

3 3

8 4

6 6

5 2

37 42

, are addressed

address most p

ND OUTREAC

lutants of co

keholders wit

priority water

ted were the h

and that could

Nit

roge

n

Sedi

men

t

Run

off

(1-10) (1-10) (

10 10

3

5

8

8

5

3 3

5

4

6 4

2 5

37 38

through separat

pollutants throug

CH PLAN

oncerns base

thin the City a

r quality issue

highest ranke

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Run

off

V

olum

e **

Stor

mw

ater

R

egul

atio

ns *

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Fldi

1-10) (1-10) (1-

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10

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47 26 2

te permitting pro

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ed on reside

and among re

es that the Cit

ed pollutants

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Floo

ding

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-10) (1-10) (1-1

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21 36 15

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Various w

contribute

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W

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nu

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WORK FOR P

nd Analyze th014

WATER QUAL

water quality i

e to the pollut

Water Quality

Pet Wa

Unma

Wildlif

Anima

Water Quality

Yard F

Unma

Pet Wa

Livesto

Water Quality

Agricu

Home

Stream

discussion wi

), citizen feedb

n, three prima

nce and Septi

Pet Waste: C

udience can b

Yard Mainte

ard maintena

Outreach to pr

eptic System

utrient loads.

utrient and b

PUBLIC EDUC

he Target Aud

LITY ISSUES

ssues contrib

tants of intere

Issues Contri

aste

intained sept

fe

al fertilizers

issues contrib

Fertilizers

intained sept

aste

ock waste

issues contrib

ulture

maintenance

m buffer deple

ith City staff a

back, and con

ary audience f

ic Systems.

Contributes to

be defined and

enance: Prop

ance contribut

rivate citizens

m Owners:

. Outreach to

acterial loads

CATION AN

ience

bute to the pol

est are listed a

ibuting to Bac

ic systems

buting to Nut

ic systems

buting to Sed

e and constru

etion

and a review o

nsidering the a

for outreach w

o bacterial im

d outreach ha

per yard main

tes to solid (y

s on proper ya

Failing septic

o septic system

s.

ND OUTREAC

llutants of con

as follows.

cteria:

trients:

iment:

ction

of the availab

ability to influ

were selected.

pairments an

as been proven

ntenance influ

yard debris) an

ard maintenan

c systems hav

m owners has

CH PLAN

ncern. The pr

ble literature,

uence behavio

. They deal sp

nd nutrient co

n to be effecti

uences water

nd to nutrien

nce can also b

ve a proven lin

been proven

rimary local is

local water qu

ors through a

pecifically wit

oncerns. Suita

ive to this aud

quality conce

nts (over-fertil

be an effective

nkage to bact

to be effectiv

ssues that

uality issues

an outreach

th Pet Waste,

able target

dience.

erns. Specific

lization).

e outreach too

eria loads and

ve in reducing

2.10

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2.4 TA

Each of th

Not every

locations

Animal L

Pet and an

citizens to

citizen wh

a park rul

on how pe

could influ

impact wa

without an

Natural A

Streams fl

streams a

areas coul

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contribute

impacts m

but in rur

water bod

discourag

urban are

should be

In coordin

unavailab

outreach t

process m

version th

WORK FOR P

nd Analyze th014

ARGET AUD

he selected hig

y citizen may b

and methods

Lovers

nimal waste i

o clean up pet

hile they are w

le requiring p

et waste in str

uence animal

ater quality ar

ny treatment.

Area, Jefferson

flow through t

nd could imp

ld also impac

ould also help

e large amoun

may not be as

ral areas feces

dy without any

ge geese from

ea could lead t

e encouraged h

nation with th

ble/inaccessib

to pet supply

marketing (ma

hereof) describ

PUBLIC EDUC

he Target Aud

DIENCES

gh priority po

be contributin

to reach the

s a large cont

t waste and gi

walking their d

et waste to be

reams can hu

l lovers to furt

re those direc

. The parks th

n Park, Peaks

these parks. A

pact water qua

t the receivin

p reduce anim

nts of nutrien

bad, because

s can accumul

y filtration. D

remaining at

to more probl

however in fo

he City, we att

ble. Primary v

companies, p

ailers, etc.), w

bed below un

CATION AN

ience

ollutant loadin

ng to the curr

citizens contr

tributor of bac

iving example

dog. One sign

e picked up, m

rt the wildlife

ther consider

ctly adjacent t

hat are in the

View Park, R

Although the m

ality the most

g waters in ea

mal waste due

nts and bacter

there is less r

late on an imp

Deterring citiz

the lake. If ci

lems than goo

orested areas.

tempted to ob

venues for out

possible coord

we recommend

nder Yard Mai

ND OUTREAC

ngs can be im

rent loading, s

ributing to the

cteria and nut

es of implicati

n could influen

may help peop

e in the stream

r their actions

to streams, wh

closest proxim

Riverside Park

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