2019/2020Sponsorship DeckOct5, 2019 – Jan8, 2020

Miami,Florida

Jungle Island is redefining the Magic City’s nightlife with an array of immersive night time experiences in the heart of a glowing jungle, right here in Miami.

L UM INOSAIntroduction

Enter Luminosa! A nighttime festival of lights

and artistic Chinese Lantern craft with a Magic City twist. Luminosa will feature 13-

acres of life-sized lanterns, beautifully hand-crafted out of colorful silk by Chinese artisans.. Jungle Island has partnered with

Zigong Lantern Group, an industry leader with a solid track record of successful

Chinese Lantern festivals worldwide.

Luminosa! A festival of light.When: October 5th 2019 to January 8th 2020

E V E N T O V E R V I E WAn entire park transformed.

Luminosa! will feature 4 exhibit zones spanning 13 acres at

Jungle Island and will showcase

South Florida’s popular attraction

in a whole new light at night,

highlighting its monumental

transformation into Miami’s first

eco-adventure destination. BIRDS & BLOOMBISCAYNE BAY

MAGIC CITY

JUNGLE ROAD

EVENT ATTENDANCEA unique Miami opportunity.

Jungle Island forecasts

200,000visitors will flock to the park to witness this magical spectacle.

Luminosa is bound to be South Florida’s most "Instagram-able” event of the season.

E X P O S U R E & R E A C HAppealing to a valuable demographic.

Luminosa is reaching an upscale demographic, with digitally first behaviors and

coveted lifestyle interests.

Exposure Estimates

40M+Total Media Impressions

600K+Site Visits

200K+Emails & Communications

10M+PR & Press Impressions

Target Audience

Core DMA Miami +30 miles

HHI $90k+

Demographic Declared parents,

millennials, core 21-54, primarily

locals + US visitors, with

international overlay.

Interests Culture, arts, music, food,

fashion, outdoors, design.

E X P O S U R E & R E A C HA powerful communication platform.

Luminosa will be powered by a strong array of paid and earned media, perfect for

sponsor inclusion.

Key Media Activity

OOH Transit, shelters, vehicles, billboards and OOH exposure.

Digital Highly targeted programmatic, contextual, native and geo-fenced digital media.

Social Paid promotion of visual content and event stories and offers.

Email/SMS Constant stream of messaging to JI’s 60k+ subscribers, 100k+ ticket purchasers

and more.

Print High quality print partner inclusion (Ocean Drive, Luxury Magazine or other)

Radio Massive awareness in terrestrial and digital radio.

Press & News Planned coverage from DecoDrive, WSVN, CBS and many more.

S P O N S O R S H I P O P P O R T U N I T I E SA powerful communication platform.

The presenting sponsor will co-opt all media and onsite activations and have total visibility

with added opportunities to communicate offers and prospect with consumers.

PRESENTING SPONSOR (Exclusive)

Who is this for?

Brands with an active presence in market with similar demographic target. Potential presenting sponsors include cars, transportation, travel, CPG, fitness, education, telco, music and more.

What’s Included

Media- “Presented By” inclusion in all long form communications

(print, articles, guides, maps, emails, website, etc.)- Inclusion in up to 15M impressions in paid media, email

and PR communications.- Inclusion in up to 5 promoted social stories- Audio inclusion in up to 1M radio impressions- 500 VIP tickets for use by sponsor

Onsite- Exclusive opening ceremony presence.- Branded VIP area, featuring cocktails, refreshments and

seating, charging stations and more.- Brand inclusion in all event signage- Custom branded giant lantern at entrance- Customized sponsor exhibit area- Inclusion in VIP and branded gift package

S P O N S O R S H I P O P P O R T U N I T I E SA powerful communication platform.

The zone sponsors have an opportunity to showcase their brand in conjunction with

each of the 4 exhibit zones and unique stories.

Who is this for?

Brands and partners whose brands have a strong correlation with market demographicand/or the event zones. Potential title sponsors include tourism, hotels, watersports, green tech, arts/culture and more.

Sponsorship Package

Media- Naming inclusion in zone naming. Ex: ”Birds &

Bloom, sponsored by Brand Name”- Inclusion in up to 10 promoted social media posts or

advertising communications, up to 2M impressions.- Clickable logo + text inclusion in up to 2 event

related emails, with a distribution up to 60,000guests.

- 20 VIP tickets for use by sponsor.

Onsite- Illuminated placement on zone entrance lantern- Brand inclusion in all zone related print media- Brand inclusion in all zone related event signage- Inclusion in VIP and branded gift package

ZONE SPONSOR (4 sponsors)

S P O N S O R S H I P O P P O R T U N I T I E SA powerful communication platform.

Diamond sponsors (multiple) have an opportunity to showcase their brand and

promote offers to a key demographic throughout event communications.

Who is this for?Brands with an active presence in market with similar demographic target. Potential presenting sponsors include cars, transportation, travel, CPG, fitness, education, telco, music and more.

DIAMOND SPONSORS (5-10 sponsors)

Sponsorship Package

Media- Naming inclusion in event sponsor communications,

including event landing page.- Exclusive inclusion in 2 promoted social media posts

about the event ($6,000 value) to our audience.- Visible clickable logo + text inclusion in up to 2

event related emails, with a distribution up to 10,000guests.

- 5 VIP tickets for use by sponsor.

Onsite- Brand inclusion in all sponsor related print media- Brand inclusion in all sponsor related event signage- Inclusion in VIP and branded gift media- One week onsite event presence in 10x10 sponsor

tent, for an estimated 20k guests per week.

EVENT H ISTORYThe progression oftradition.

The Chinese Lantern Festival is

believed to date back 2000 years ago to the Eastern Han Dynasty

when Buddhist monks would light lanterns in the temples. Traditionally, the Lantern Festival marks the end

of the Chinese New Year, also known as Spring Festival. The lanterns are

thought to symbolize people letting go of their pasts and celebrating a new future, much like Jungle Island.

“When you realize how

perfect everything i s ,

you will tilt your head b ac k

and laugh at the sky.”

– Bu dd h a

EVENT ORGAN I Z ERA worldwide leader.

Zigong Lantern Group is the #1 industry leader and the

largest in Chinese Lantern Festivals worldwide.

In 2016, Zigong Lantern Group merged with multiple reputable Zigong lantern culture enterprises and an

investment company from Shenzhen.

Dedicated to storytelling and sharing traditional Chinese cultures, Zigong Lantern Group specializes in lantern exhibition, lantern design, simulated dinosaurs

and animals, and landscape and horticulture design.

As the first group to bring this festival from China to the

overseas markets, Zigong has held lantern festivals in over 30 cities in 16 foreign countries and more than 200

cities and regions in China

Zigong Lantern Group was the only Chinese lantern group

invited to participate in the G20 Summit, held in Hamburg,Germany.

EVENT MAPExhibit Layout

ParkMap ThemeZones

BIRDS IN BLOOMExhibit Rendering

BISCAYNE BAYExhibit Rendering

JUNGLE ROADExhibit Rendering

MAGIC CITYExhibit Rendering

READY TO TAKE THE NEXT STEP?To become a sponsor, contact: sponsorship@jungleisland.com

#JungleIsland #AdventureIsHere #Luminosa

jungleisland.com/luminosa