lucabrando sanfilippo - amazon web services...visual storytelling the fastest growing social media...
TRANSCRIPT
LUCABRANDO SANFILIPPOCONTENT CREATOR
ABOUT
WHY IS IT IMPORTANT TO BE
SOCIAL FIRST?
SERVICES
My name is Lucabrando Sanfilippo and I am a lifestyle and travel photographer based in Milan, Italy. After many years of travel I have grown a passion toward this world, the environment and its protection and celebration. This is why I always challenge myself to create something beautiful, creative and unique. With my work, I hope to inspire people to go and explore, enjoying more the beauty of this planet.
Social first content marketing is the most effective way to reach your audience. People are spending more and more of their time on platforms like Instagram and thus their taste is changing toward influencers kind of content. Long gone are the standard and boring product shots. What brands need today is a kind of content that tells a story and evokes emotions.
Travel photographySocial media campaign
Product photographyGiveawaysTakeovers
Lifestyle photography
VISUAL STORYTELLING
The fastest growing social media is, not surprisingly, Instagram. Visual content is becoming the major source of entertainment and information in the digital world and beyond. In fact, people process images 60,000 times faster than they do text. This is why visual storytelling is not important for
brands, but necessary as photos and videos convey their message more effectively than anything else.
[email protected]: @lucabrando_