los gatos commercial design guidelines final 060305.pmd

CommercialDesign Guidelines

Town of Los Gatos

Commercial Design Guidelines2

Town of Los Gatos

Town of Los GatosCommunity Development Department110 East Main StreetP.O. Box 949Los Gatos, CA 95031(408) 354-6872(408) 354-7593 faxwww.losgatosca.gov

Adopted by theLos Gatos Town CouncilJune 20, 2005

1Forbes MillSteakhouse

N. Santa Cruz Avenue

2Cornerstone

Shopping CenterLos Gatos Blvd.

3Matter of Taste

Main Street

4Sweetpea’s CafeN. Santa Cruz Avenue

5Antiquarium Antiques

Main Street at University Avenue

6Campo di Bocce

University Avenue

Cover Photos


CONTENTSTown of Los Gatos

CONTENTS

APPENDICES

Applicability ................................................................... 6Relationship to other plans .............................................. 6Purpose .......................................................................... 7Community Expectations ................................................ 7Common Design Guidelines ........................................... 9

Basic Design Principles ................................................... 15Site Development ........................................................... 16Building Design .............................................................. 18

C-2 District ..................................................................... 21C-2 District Subareas ...................................................... 22Basic Design Principles ................................................... 22District C-2A .................................................................. 23Historic Preservation Districts .......................................... 29Los Gatos Historic Commercial District ............................ 29University/Edelen Historic District ................................... 32District C-2B .................................................................. 33District C-2C .................................................................. 36

Basic Design Principles ................................................... 37Site Development ........................................................... 38Building Design .............................................................. 40

Los Gatos Boulevard ....................................................... 41Commercial Guidelines .................................................. 41Basic Design Principles ................................................... 42Site Development ........................................................... 43Building Design .............................................................. 45Auto Dealership Guidelines ............................................ 48Basic Design Principles ................................................... 49Site Development ........................................................... 49Building Design .............................................................. 51

General Guidelines ....................................................... 53Wall Signs ..................................................................... 57Awning Signs ................................................................. 60Window Signs ............................................................... 60Projecting Signs ............................................................. 61Hanging Signs ................................................................ 63Plaque Signs .................................................................. 64Ground Signs ................................................................. 64Freestanding Signs ......................................................... 67

Appendix AOrdinance 1843 Los Gatos Historic Commercial District

Appendix BOrdinance 1820 University/Edelen Historic District

Appendix CDesignated Landmarks

CONTENTS

1 INTRODUCTION

2 C-1 DISTRICT

3 C-2 DISTRICT

4 LM DISTRICT

5 LOS GATOS BOULEVARD

6 SIGNAGE GUIDELINES


Town of Los Gatos

ACKNOWLEDGMENTS

TOWN COUNCILMike Wasserman MayorDiane McNutt Vice-MayorSteve GlickmanJoe PirzynskiBarbara Spector

PLANNING COMMISSIONPhilip Micciche ChairMichael Burke Vice-ChairThomas O’DonnellMorris TrevithickJoanne TalesforeLee QuintanaD. Michael Kane

GENERAL PLAN COMMITTEEMichael Burke Planning CommissionPhilip Micciche Planning CommissionMorris Trevithick Planning CommissionDiane McNutt Town CouncilSteve Glickman Town CouncilBarry Bakken Community Services CommissionMark Sgarlato Public RepresentativeJosh Bacigalupi Public RepresentativeMark Weiner Public Representative

TOWN STAFFDebra Figone Town ManagerPamela Jacobs Assistant Town ManagerOrry Korb Town AttorneyBud Lortz Community Development DirectorRandy Tsuda Assistant Community Development DirectorSuzanne Davis Associate PlannerLarry Cannon Town Architect / Cannon Design Group


INTRODUCTIONTown of Los Gatos

1HOW TO USE THIS DOCUMENT

• Review the Community Ex-pectations in the Introduction to ob-tain an overview of the characteris-tics and features valued by the Town.

• Take a drive and walk aroundthe Town’s commercial and residen-tial areas to observe both existing de-velopment as well as elements thatcontribute to the community’s over-all ambience.

• Review the Common DesignGuidelines in the Introduction. Ofspecial importance are the guidelineswhich stress design that maintains andreinforces the unique scale and char-acter of Los Gatos.

• Review the Guidelines chapterapplicable to the location of yourproject.

• Review the Signage Guidelinesin Chapter 6.

• An early, informal meeting withthe Town’s planning staff to reviewyour preliminary development plansand designs is generally a good ideato identify any special problems andconcerns before you have committedlarge amounts of time and money forthe preparation of application draw-ings and materials.

• For projects that are locatedadjacent to or near residential neigh-borhoods, applicant meetings with af-fected residents are strongly encour-aged.

Addresses noted in this document asgood examples are as of the creation ofthe document. Please inquire at theCommunity Development Departmentfor an updated list.

Should you have any questions aboutthese guidelines, please contact theCommunity Development Departmentat (408) 354-6872.

INTRODUCTIONThe Town of Los Gatos has developed a unique character andambience over more than a century as the community’s residentialand commercial structures combined with the natural setting oftopography and landscape have defined an overall character andenvironment which is cherished by its residents and instantly recog-nized by visitors. The community’s built environment is character-ized by relatively small scale buildings, a quiet architectural demeanor,respect for neighboring properties, and the attention to architec-tural detail and landscaping.

These guidelines contain a clear statement of community ex-pectations to assist property and business owners in understandingthe Town and commercial development features that assist in de-fining the overall ambience and sense of place that contribute sostrongly to the liveability and economic vitality of Los Gatos.

The guidelines are intended to establish a balance that preservesand enhances the Town’s livability while supporting the economicvitality that provides the resources for community services and theuses that make Los Gatos a complete community.

These design guidelines will be used by the Town staff, Plan-ning Commission, and Town Council in evaluating changes to ex-isting properties and new construction. While the guidelines are or-ganized around specific physical districts within the community, othercommercial properties located outside the specific district bound-aries should conform to the Common Design Guidelines (see pages9-14) and the spirit of this document.

Main Street Shops



1HISTORIC PRESERVATION

The unique character of Los Ga-tos is in part a result of the older struc-tures in the community. The Down-town Area, which is listed on theNational Register of Historic Places,is especially important in this regard.

There are separate Town ordi-nances and guidelines for special dis-tricts and sites which address the treat-ment of these older structures and thenature of development in their vicin-ity. In addition, the Town considersall buildings constructed prior to 1941to be historic.

The intent of the historic ordi-nances and these commercial designguidelines is to preserve those com-munity assets and to accommodatechanges and new development in amanner that is sympathetic to thestructures’ historic qualities. Historicpreservation regulations applicable tothe Town’s commercial propertiesare:

Los Gatos Historic Commercial Dis-trict

Downtown Los Gatos is listed on the Na-tional Register of Historic Places. Ordinance1843 covers an area located along North SantaCruz Avenue and West Main Street. See Sec-tion 3.4 of these guidelines and Appendix A.

University/Edelen Historic DistrictOrdinance 1920 includes properties on ei-

ther side of University Avenue between WestMain Street and Los Gatos/Saratoga Road.See Section 3.5 of these guidelines and Appen-dix B.

Designated LandmarksSome properties have individual designations

as Historic Landmarks in recognition of theirhistoric, architectural, or aesthetic significanceto the community. They may consist of build-ings or features such as walls or fences. Informa-tion on Individual Historic Landmarks withinthe commercial areas subject to these design guide-lines is included in Appendix C.

1.1 APPLICABILITYThese guidelines are applicable to all types of permits includ-

ing sign permits, building permits, and architecture and site ap-provals.

The Common Design Guidelines ( see pages 9-14) and theSignage Guidelines (see pages 53-67) apply to all commercial prop-erties in Los Gatos. The design guidelines contained in Chapters 2through 5 are area specific, and apply to the C-1, C-2, LM and LosGatos Boulevard areas shown on the map below and more de-tailed diagrams contained within each individual guidelines chapter.They do not apply to other areas outside of these specific zoneseven though those areas may contain similar or the same zoningdesignations.

1.2 RELATIONSHIP TO OTHER PLANSThe design guidelines in this document incorporate and re-

place the following:• Development Standards for the C-2 Zone• Commercial Design Guidelines for the Central Business

District• Design Standards for the Rear of the Commercial Build-

ings Located Adjacent To Town Parking Lot #4 Elm StreetTo Grays Lane

• Los Gatos Boulevard Design StandardsThe design guidelines in this document meet the Los Gatos

Boulevard Plan which remains in effect.



11.3 PURPOSEThe guidelines contained in this document are intended to ac-

complish the following:• Provide guidance to property owners and their design pro-

fessionals in planning and designing new buildings and re-modeling existing structures.

• Provide a greater degree of project review and approvalpredictability.

• Ensure that new development reinforces and supports thespecial qualities of the Town of Los Gatos.

• Establish a high level of design quality.• Maintain a building scale that is consistent with the Town’s

small scale image.• Provide information to allow for the adaptation of cor-

porate and franchise designs to the unique character ofLos Gatos.

• Reinforce the special qualities of the Town’s visual charac-ter.

• Protect property owner investments by discouraging inap-propriate adjacent development.

• Good design can enhance the viability of a business.• Streamline the development review process by more clearly

communicating community expectations to property own-ers and developers.

• Provide visual continuity along street frontages.• To encourage signs which are in scale and harmony with

the architecture and the character of the Town.

1.4 COMMUNITY EXPECTATIONS• Maintenance of the existing small town feel• Highest quality architectural, landscape and site develop-

ment design• High quality materials and craftsmanship• Careful attention to architectural and landscape details simi-

lar to the Town’s residential structures• Variety and diversity of architectural character that sup-

port the current interesting mixture of styles• Small scale buildings with a strong pedestrian orientation• The sensitive interface of commercial development with

adjacent residential neighborhoods• Strong encouragement of a unique Los Gatos scale and

character

A small scale, walkable Downtown

Respect for the Town’s rich architecturalhistory

Interesting storefronts with highquality materials and detail



11.4 COMMUNITY EXPECTATIONS• Chain or franchise projects tailored to the unique qualities

of Los Gatos• Avoidance of architecturally trendy buildings in favor of

more timeless qualities• A strong commitment to landscaping• Maintenance of a sense of place with views of surround-

ing hills preserved• Rich architectural fabric with interesting details• Designs adapted to a human and pedestrian scale rather

than to an automobile scale• Scale and character appropriate to the setting• Buildings over two stories are discouraged in areas cov-

ered by these guidelines unless special circumstances war-rant additional building height

• Mixed use buildings are encouraged wherever appropriateto the surrounding neighborhood

• Thoughtful architectural design - not boxes with cosmeticattachments

• Unity of design treatment with all sides of the structurerelated to the design of the primary facades (i.e., 360 de-gree architecture)

Shopping centers designed for the pedestrian

Businesses and buildings unique to Los Gatos

Commercial structures with the sameattention to materials and details as theTown’s residences

Lush landscaping Interesting signs



1ARCHITECTURAL STYLE

• These guidelines are not in-tended to establish or dictate a spe-cific style beyond the desire to main-tain the Town’s small town characterand attention to human scale and de-tail.

• Although many building stylesare represented, the Town has a dis-tinguished architectural heritage withsome excellent past examples ofCraftsman, Victorian, and other resi-dential architectural styles along withseveral fine examples of traditionalMain Street style commercial struc-tures.

• Applicants are asked to look atthe historic and more recent smallscale structures which have been de-signed with attention to the provisionof layers of detail and the integrationof landscaping into the designs. Re-cent examples that seem to expressthe characteristics desired by the Towninclude 206 North Santa Cruz Avenuein the Downtown (cover photo 1),the Shopping Center remodeling at421-431 North Santa Cruz Avenue(lower left photo on page 20), themixed use project at the northeastcorner of Highway 9 and UniversityAvenue (upper left photo on page 18),and the Cornerstone shopping cen-ter on Los Gatos Boulevard (coverphoto 2).

• Proposals for new commercialstructures should be developed withinthis context of Los Gatos’ heritage.Designs merely repeated from othercities or without thought to the spe-cial qualities of Los Gatos arestrongly discouraged, and unlikely tobe accepted.

1.5 COMMON DESIGN GUIDELINESThe following guidelines apply to all commercial development

in the Town of Los Gatos regardless of location.

1.5.1 Design to maintain and reinforce the uniquescale and character of Los Gatosa) Break overall building masses into segments similarto those of nearby structures and parcels.

b) Design with respect for nearby historic buildingsand unique neighborhoods of the Town.c) Avoid design which consists largely of boxes withapplied design elements.

Example of new structures designed toreflect typical downtown storefront module

Avoid boxes with applied elements



1CORPORATE ARCHITECTURE

• The Town will work with ap-plicants to adapt critical functionalfeatures of prototype plans to theirLos Gatos sites, but will not acceptstandard plans, building forms, eleva-tions, materials, or colors that do notrelate to the site, adjacent develop-ment, or Los Gatos’ community char-acter.

• Applicants are encouraged tomeet early in the process with theTown’s Community DevelopmentDepartment staff to discuss theirplans and building prototypes.

SUSTAINABLE DESIGN

The Town of Los Gatos supports sus-tainable design in the construction ofnew facilities and the remodeling of ex-isting buildings. Applicants are expectedto utilize creativity in adapting sustain-able design elements to the uniquequalities of the Town’s visual environ-ment and the community expectationsset forth in this design guidelines docu-ment. Town staff will work closely withapplicants to achieve this goal.

Special attention will be expected of allapplicants in the following areas:

• Use of energy efficient HVAC sys-tems• Use of solar energy• Reduction of energy demandsthrough simple techniques such as op-erable windows and sun control meth-ods• Minimization of storm water runoff• Use of recycled materials

• Limit use of copper roofing, guttersand trim

• Increase insulation and energy effi-cient lighting

d) Avoid “awning architecture” where large awningsdominate the building frontages.

e) Provide varied building and parapet heights exceptin locations where flat parapets are common.f) Place awnings and canopies at elevations that relateto the height of pedestrians and provide a sense ofshelter. Use awning appropriate to the building style.

g) Break facade segments into modules that reflectthose common along nearby commercial building front-ages. For facades along streets that are closely relatedto nearby residences, break larger building elementsinto modules that are sympathetic to the smaller scaleof those houses.

Awnings placed high on building facades donot provide a sense of shelter or pedestrianscale

Awnings placed at pedestrian scale

Avoid awnings-as-architecture



1MIXED USE PROJECTS

Mixed Use projects will generallyconsist of residential units or officespace located over ground floor re-tail shops or restaurants. Entries toupper floor uses should be located onfacing streets or on landscaped pas-sageways with direct access to thestreet. The entries should be distinc-tive and well defined with elementssuch as attractive doorways and side-lights, awnings, carriage lights, plant-ers with flowers, appropriate signage,and other elements to add visual rich-ness and human scale.

Upper levels should be designedwith a distinctive character and de-sign elements that will relate the up-per levels to the street and providevisual interest. These elements mightinclude bay windows, projecting bal-conies with landscaping and frenchdoors, or awnings over the windows.Window proportions on the upperlevels should generally be smaller thanground floor windows, vertical inproportion, and related to the groundfloor windows.

1.5.2 Provide a richness of architectural facade depthand detaila) Express columns and beams on the building’s exte-rior.b) Provide a number of facade layers (e.g., front ofcolumns or pilasters, wall plane, window frame, andwindow glass).c) Finish wall tops with overhangs, projecting cornices,and column caps that provide a strong visual terminusto the structure.d) Use applied and integrated design elements (e.g.,exposed rafter tails on sloped roofs, cornice mold-ings, applied medallions).

1.5.3 Provide a unified design around all sides ofbuildingsa) Maintain continuity of design, materials, color, formand architectural detail for all elevations of a buildingthat are visible from public areas or adjacent residences.b) Where continuity of design is difficult to achieve,substantial landscaping should be provided to screenthe area.

Los Gatos example of facade depth and detail

Los Gatos example above showing simplereflection of front facade design on buildingside



11.5.4 Avoid blank walls and service areas which are

visible from adjacent streets and projectsa) Orient buildings to avoid blank walls and serviceareas which are visible.b) When blank walls are unavoidable, add pilasters,trellises, and/or lattices along with landscaping to makethe facades more attractive.

1.5.5 Integrate the screening for all trash and serviceareas into the design of the buildings.a) Avoid walls that appear to be tacked onto the mainstructure in favor of walls that integrate the servicewalls into the overall design of the building complex.b) Match wall materials to that of the building.c) Where screen walls are prominently visible, pro-vide additional detail appropriate to the design of themain structure (e.g., wall caps similar to those on aprimary structure).d) In many cases, the use of a lattice work with dense,flowering vines may be used. In those cases, a lesserbuilding material (e.g., concrete block) may be used ifthe lattice work will provide a strong texture while thelandscaping is growing to maturity, and if it can bedemonstrated that the landscaping selected will pro-vide a green screening of the walls within two years ofinstallation.

1.5.6 Screen all roof equipmenta) All roof equipment must be screened to minimizeits visual impact on views from public rights-of-way.b) Locate equipment in recessed roof wells or hideequipment behind parapet walls so that it cannot beseen are the preferred solutions.c) Roof screens should be constructed from materi-als as similar to the building walls as possible, andshould be designed to appear as an architecturally in-tegrated part of the building rather than an added-onelement.d) In cases where mechanical wells or parapets of suf-ficient height to screen equipment are not possible,equipment should be clustered and placed as far aspossible from building edges. The visible equipmentshould be painted a color that will blend the equip-ment visually with the backdrop (e.g., pale blue forelements seen against the sky.)e) Submit a roof plan at the time of submittal for re-view and approval. The plan shall show the location,

Trash enclosures that are well integrated intothe building’s design

Arbors used to mitigate blank walls

Equipment screen integrated with buildingdesign

Lattices and flowering vines used to mitigateblank walls



1type and size, including height, of all roof mountedequipment. The application elevation and section draw-ings shall also show the location and size of all roofmounted equipment.f) Special conditions for solar panelsSeek to minimize any negative visual impacts on Towncharacter. A less than optimal efficiency slope for thepanels may be required to minimize their visual impactif such a condition would not decrease the efficiencyof the panels by more than 20%. Or, other visuallyneutral methods to achieve similar energy efficienciesmay be required (e.g.; insulation, efficient windows, solarscreening of windows, energy efficient HVAC systems,etc.).

• Hide solar panels, if possible, or integrate panelsinto the architectural forms and character of thebuilding if it is not possible to hide them

• Avoid a tacked on look• Operable windows are encouraged in recognitionof the area’s temperate climate and the typicallysmall scale of commercial structures.

1.5.7 Provide visual buffering of on-site utility elementsa) Locate transformers, valves and similar elementswhere they will be least visible from public rights-of-way. If not possible, these elements should be placedunderground or, at a minimum, screened from viewwith walls and landscaping that relate to the remainderof the project.b) Utilize landscaping and/or walls to screen trans-formers and other utility elements if they must be lo-cated in close proximity to the public right-of-way.c) Applicants will be required to submit a site plan atthe time of submittal for review and approval to showthe location, type and size, including height, of all util-ity elements to be located on the parcel.

1.5.8 Subordinate parking to the buildingsa) Avoid parking lots in locations that interrupt retailand/or structural continuity near front property lines.b) Divide larger parking areas into smaller segmentswith blocks of landscaping.c) Provide low walls and landscaping at parking lotedges adjacent to public streets.

Utilitity screening with landscaping and cover

Hedge as edge parking lot screen

Example of solar panels integrated into thebuilding form



11.5.9 Utilize high quality building materials and

detailsa) The use of exposed concrete block is strongly dis-couraged in favor of wood, stucco, stone or brick, andin the case of the LM District, metal.b) Avoid plywood wall facings.c) Avoid plastic or shiny metal materials and finishes.d) Avoid rough sawn wood for exposed structural orfinished surfaces.

1.5.10 All projects shall be well landscapeda) Landscaping should relate to existing landscapetreatments along the adjacent street fronts.b) Smaller landscaping (e.g., planter pots, windowboxes) are used often within the Town to providesmaller scale elements close to the pedestrian, andshould be included within commercial projects when-ever possible.c) Landscaping should have form and substance todefine edges and paths, to provide visual focal points,and to buffer less desirable views (e.g., less finishedfacades facing public ways or residences.)

1.5.11 Maintain a high degree of transparency at allwindow areasa) Avoid dark or highly reflective glazing.

1.5.12 Utilize colors that are appropriate to the use andthe surrounding areaa) Muted tones are generally preferred with strongeraccent colors limited to smaller areas of trim.b) Thoughtful consideration shall be given to the se-lection of color hues. Consider muted tones of blues,yellows, tans, greys and other hues rather than selectingnondistinctive beiges and browns.c) In most cases, a range of analogous or comple-mentary colors is preferred over painting all wall sur-faces with the same paint color and shade.d) Strong building colors that are used for brandingor advertising purposes may not be approved.e) Uses which might make a case for stronger colorswill be evaluated case-by-case based on the design andthe context of surrounding buildings and uses.

Strong landscaping used to define main entryto the shopping center

Small scale landscaping used to enhancepedestrian areas and storefronts

Planter boxes can be used to enhancestorefronts and add visual interest to thestreetscape


C-1 DISTRICTTown of Los Gatos

2C-1 DISTRICTThe C-1 District extends generally along North Santa Cruz Avenuebetween Blossom Hill Road and Highway 9 (Los Gatos/SaratogaRoad) although other commercial areas are zoned C-1. The streetis relatively narrow, and traffic speeds are slow.

The district is bordered on the west by a single family residen-tial neighborhood, and on the east by the LM Light Industrial dis-trict. The mix of uses within the C-1 District is broad, and includesoffice buildings, banks, small shopping centers, restaurants, and ser-vice commercial structures along with some residential uses.

Large trees line the street for its length, providing a soft andwelcoming environment, which serves to link the area comfortablywith the adjacent residential neighborhood and encourages outdoordining and pedestrian circulation along the street.

2.1 BASIC DESIGN PRINCIPLESThe following principles have been used as touchstones for the

development of individual commercial design guidelines. In theevent that the specific guidelines do not clearly address a given con-dition, the Basic Design Principles should be consulted for generaldirection. The Basic Design Principles will be used by the Townstaff and Planning Commission/Town Council when evaluatingprojects in the C-1 District, and when considering the acceptabilityof unique proposals that vary from the specific guidelines.

• Projects shall possess a village scale and character which issensitive to the scale and liveability of the adjacent residen-tial neighborhood.

• Commercial buildings shall be designed with small scalecomplexity appropriate to the low speed, pedestrian na-ture of North Santa Cruz Avenue or adjacent commercialstreet.

• Street front functional and visual continuity shall be main-tained, and all projects shall be sympathetic in form, scale,and height to adjacent structures.

• Landscaping shall be used to soften the appearance ofbuildings and to integrate new construction into the over-all commercial/residential neighborhood. Where space isinadequate for in-ground planting, use container plantings.

• The physical and visual impact of parking shall be mini-mized.

• Structures over one story shall be designed to minimizetheir visual bulk and relate to the human scale of pedestri-ans on the street.

• Multi-tenant complexes shall be designed to emphasize anoverall sense of project and place, rather than the promi-nence of individual tenants.

INTENT OF THE C-1 DISTRICTGUIDELINES

• Provide a high quality entry tothe Los Gatos Downtown

• Maintain a building scale andcharacter sympathetic to the ad-jacent residential neighborhood

• Minimize the impact of park-ing on the character and imageof the area

• Reinforce the street’s lush land-scaped character

• Encourage pedestrian use of thestreets sidewalks

• Keep signs subdued in recogni-tion of the low speed of trafficon the street

C-1 District boundaries



22.2 SITE DEVELOPMENT

2.2.1 Orient building entries to North Santa CruzAvenue

2.2.2 Place parking behind buildings orunderground, whenever possiblea) If placement behind structures or underground isnot possible or practical, the preferred parking place-ment is adjacent to the structures in order to maintainthe presence of active uses along the North Santa CruzAvenue commercial street frontage.b) If the only possible parking location is between thebuildings and Santa Cruz Avenue or other commercialstreet, parking area frontages shall be screened andlandscaped as noted below, and parking lots shall betreated with extensive landscaping.c) For any parking which fronts on a public street,provide low walls along with landscaping to soften theparking area’s visual impact.

2.2.3 Provide substantial landscaping along the NorthSanta Cruz Avenue and other commercial streetfrontagesa) Avoid large amounts of paving between structuresand the street sidewalk. Unless the front setback isused for a functional use, such as outdoor dining, overfifty percent of the front setback should be devoted togreen landscaping.b) Flowering plants are strongly encouraged.

2.2.4 Provide greater landscape buffering adjacent toresidential parcels

Orient entries to North Santa Cruz Avenue

Provide substantial landscaping in setbacks

Avoid large amounts of paving in setbacksunless used for outdoor dining or otherfunctional purposes

Flowering plant landscaping is stronglyencouraged

Underground parking is encouraged in theC-1 District



22.2.5 Enhance front sidewalk and plaza paving

a) The use of brick banding along with concrete isencouraged for the commercial street sidewalks.b) A change of pattern and/or material for paved ar-eas within front setback sidewalks and plazas is stronglyencouraged to set them apart from the sidewalks. Theuse of concrete that would just seem to be a largeextension of the sidewalk will be strongly discour-aged.c) Where paved plaza areas are located adjacent tosidewalks, provide a positive separation between thetwo with landscaping and/or raised planters.

2.2.6 Pedestrian amenities are encouraged in frontsetback areasa) Benchesb) Planter pots with flowersc) Trash receptacles

2.2.7 Minimize the visual impact of parking lot lightinga) Limit light pole height to a maximum of fifteen feet.b) Use luminaires with shielding to direct light down-ward and avoid glare.

2.2.8 Provide landscaping along the Industrial Way andsecondary street frontagesa) Use trees to buffer views between C-1 uses andLM uses across Industrial Way.b) Use low hedges and walls to screen views of park-ing lots.

Landscape Industrial Way edges



22.3 BUILDING DESIGN

2.3.1 Break larger building facades into smallersegmentsa) Treat commercial street-facing facades which ex-ceed fifty feet in length as though they were con-structed on individual parcels no wider than fifty feet.

2.3.2 Respect the character of adjacent residentialneighborhoodsa) Strongly consider residential building forms forprojects on the west side of North Santa Cruz Av-enue where there is a close proximity to a residentialneighborhood.b) For projects located on corner parcels of streetsleading into residential neighborhoods, special atten-tion should be given to the following:• Breaking building forms into modules that are simi-lar to those in the residential neighborhoods• Providing landscaping and landscape elements (e.g.,fencing) that would be consistent with those used inresidential areas• Screening any parking areas with low walls and land-scaping

2.3.3 Respect the privacy of neighboring residentsa) Avoid windows which would provide views intoresidential private yard spaces.

b) Keep window sizes small on facades facing resi-dences where windows can be seen to minimize light-ing intrusion.c) Provide shielding for any exterior lighting visiblefrom neighboring residential uses.

Break larger buildings into smaller buildingmasses

Avoid large building masses

Consider residential building forms adjacentto residential neighborhoods

Avoid windows looking into residentialprivate yard spaces

Residential window shapes and details areencouraged



2d) Provide landscaping between commercial structuresand neighboring residents to screen, break up and softenviews of the structures. See diagram to the right forview cones in which buffering landscaping should beprovided.e) Avoid placement of mechanical equipment wherenoise would negatively impact residential neighbors.f) Visually screen all trash and outdoor storage areasfrom view.

2.3.4 Visually treat any exposed walls visible fromfronting streetsa) Use landscaping and screen walls or architecturaltreatment consistent with the primary and nearby fa-cade designs.

2.3.5 Avoid visually bulky buildingsa) Provide horizontal wall plane changes along streetfrontages and areas easily viewed from adjacent prop-erties. Wall plane changes should have some portionsthat are at least two feet to provide building articula-tion.b) Keep the size of roof fascias small.c) Inset windows as much as possible from wall facesto provide some visual depth to facades. Where inte-rior uses make this difficult, provide exterior trim aroundwindows to achieve facade depth.d) For any structures over two stories in height, setback upper floors by a minimum of fifteen feet fromthe lower floor facades to minimize scale and bulkchanges that would stand out significantly from thenorm along the adjacent streetscape.e) Break up large wall surfaces.f) Use a mix of materials that have a smaller scale(e.g., stone, brick, wood siding, shingles). Avoid con-crete block and metal siding or panels. Step upper floors back on structures taller

than two stories

Provide buffer landscaping in view cones toresidential windows and private yard space

Mitigate exposed wall surfaces witharchitectural and/or landscaping treatment



22.3.6 Utilize solid building forms with punched window

openingsa) Avoid ribbon windows and other types of large win-dow areas.b) Limit the amount of typical commercial storefronttreatment in favor of smaller window areas.

2.3.7 Use sloping roof forms with substantialoverhangsa) Avoid buildings with flat parapet tops.

2.3.8 Provide architectural elements, detailing andornament to add richness and variety to buildingfacadesa) Design with a scale consistent with residential ar-chitecture in Los Gatos.b) Awnings are encouraged as auxiliary elements, butnot as the predominant architectural feature.c) Projecting balconies are encouraged.

2.3.9 Outdoor dining uses are encouraged.a) Design wall edges and landscaping to be compat-ible with the building design.

2.3.10 Screen all roof top mechanical equipmenta) Integrate equipment into roof forms, wheneverpossible. If equipment cannot be located in this man-ner, consider alternatives such as interior mechanicalrooms and undergrounding.

Use punched windows

Avoid ribbon windows

Do This Not This

Outdoor dining uses are encouraged

Detail elements can add richness tocommercial facades



3C-2 DISTRICTThe C-2 District is Los Gatos’ Central Business District where retailshops, restaurants, and service businesses combine to create a uniquesocial and economic focal point for the community. Much of theTown’s unique character is defined by the downtown’s commercialarea’s uniform scale, massing, types of buildings, and very strongpedestrian orientation.

The District is roughly two blocks wide, stretching along SantaCruz Avenue from Highway 9 (Los Gatos/Saratoga Road) on thenorth to the Town Limit on the south, and along the frontage ofMain Street west to near Tait Avenue.

There are several distinct areas within the district. The heart ofthe area extends along the Santa Cruz Avenue frontage from RoyceStreet to Main Street, and is composed of traditional Main Streettype buildings constructed at or near the front property line andforming a virtually continuous line of interesting shop fronts alongboth sides of the street.

Building patterns north of Royce Street on the west side andBachman Avenue on the east side are substantially different withmany structures or small complexes of buildings physically sepa-rated from their neighbors and often set back substantially fromthe front property line. Within this Village scale area, the uses alongHighway 9 are much more automobile oriented than those alongSanta Cruz Avenue.

Santa Cruz Avenue south of Main Street has mostly newerdevelopment, greater setbacks from the front property line than thearea to the north, and less of a Main Street style building designcharacter.

Main Street east to the Town Hall is similar to the Main Streetstyle area of Santa Cruz Avenue, and has more structures that aretwo stories in height.

INTENT OF THE C-2 DISTRICTGUIDELINES

• Maintain and enhance the pe-destrian orientation of the ex-isting Central Business District(CBD)

• Maintain retail and visual con-tinuity

• Maintain a building scale andcharacter sympathetic to the ex-isting fabric of the CBD

• Recognize the special scale andcharacter of unique subareaswithin the CBD

• Respect the historic communityroots in the Town core

• Maintain and encourage diver-sity

• Provide for visual interest andrichness

• Keep signs subdued in recogni-tion of the strong pedestrian ori-entation of the street

C-2 District boundaries

North Santa Cruz Avenue



33.0 C-2 DISTRICT SUBAREASGiven the diversity of site development and design within the

Los Gatos Central Business District, the design guidelines for theC-2 District have been divided into subareas as shown on the dia-gram to the left.


development of individual commercial design guidelines. In theevent that the specific guidelines do not clearly address a given con-dition, they should be consulted for general direction. The BasicDesign Principles will be used by the Town staff and Planning Com-mission/Town Council when evaluating projects in the C-2 Dis-trict, and when considering the acceptability of unique proposalsthat vary from the specific guidelines.

• New construction shall be sensitive to the small scale ofthe existing environment of the CBD.

• Architectural character and detailing shall be sensitive tothe historic structures remaining in the CBD.

• Building form and scale shall be appropriate to the uniqueCBD subarea in which the project is located.

• Retail and pedestrian continuity shall be maintained alongSanta Cruz Avenue and Main Street.

• Storefronts shall be constructed of high quality materialsthat are consistent with those historically used in the Town.

• Diversity of design shall be encouraged with timeless char-acter sought over trendy architectural styles.

• New construction shall respect the scale, character and de-tail texture of adjacent and nearby structures.

• Landscaping appropriate to the village qualities of the dis-trict shall be incorporated into projects.

• Reinforcement of re-tail linkages along re-tail-oriented sidestreets shall be en-couraged whereverpossible. One goodway of accomplish-ing this is with the useof corner entries andadjacent display win-dows on both street frontages, as shown in this example atthe corner of Main Street and University Avenue.

C-2 District Subareas



3DISTRICT C-2A

3.2 SITE DEVELOPMENT (C-2A SUBDISTRICT)

3.2.1 Facades should be setback from public streetproperty lines no more than five feeta) The intent of this guideline is to maintain retailcontinuity along block fronts in support of a strongpedestrian and retail environment.

b) An exception may be considered for restaurantswith outside dining areas. Setbacks for this use shall belimited to fifteen feet. Design of outdoor dining areaswill be considered on a case by case basis. When adja-cent to a sidewalk or public right-of-way, adistinquishing barrier or feature is needed to separatethe dining area from the right-of-way. Plastic furnitureshall not be used.

c) Paving within the setback areas should be distinc-tively different from the adjacent public sidewalk (e.g.,brick pavers.)d) Front setback areas should contain some elementsof landscaping. These may be in-ground plantings,plants in containers or plants within window boxesattached to the ground floor facade of the structures.

C-2A District boundaries

One example of an open separation betweenoutdoor dining and adjacent sidewalk



33.2.2 Open space on the parcel should be placed

away from the front of the parcela) Open space, in excess of any front setback, shallbe devoted to functional use or landscaped areas.b) Open space should be located at the rear of theparcel or at the sides of the parcel away from the frontfacade. This open space will allow for rear dining court-yards for restaurants, outdoor display areas for busi-nesses, enhanced entries to courtyards for small retailand personal service uses with an orientation to thefronting street.

3.2.3 Pass-through pedestrian walkways from rearparking lots may be required at the discretionof the deciding bodya) Pass-throughs should include landscaping, trellises,lighting, and other elements that enrich the pedestrianexperience.b) An exception to the location of open space front-ing on front sidewalks may be considered for out-door dining plazas along the length of pass-throughs.

3.2.4 On-site parking will be allowed only where itwould not abut Town Parking Lot #4, and whenaccess is from a public way other than NorthSanta Cruz Avenue or East Main Street

3.2.5 Primary access to any second floor uses shallbe from a fronting commercial street

Examples of pedestrian pass-throughimprovements

Outdoor dining along pass-throughs isencouraged



33.3 BUILDING DESIGN (C-2A SUBDISTRICT)

3.3.1 Maintain a building front module that isconsistent with the remaining block frontstreetscapea) Pilasters and columns along with wall beams andcornices which are in front of the building wall anddisplay windows should be used to provide a layeringand hierarchy of structure. Storefront widths shouldbe similar to those of other adjacent stores. This is ofspecial importance for buildings with street frontageswhich are wider than the norm along a street front.b) In general, pilasters and columns should occur atintervals of no more than approximately ten (10) feet.

3.3.2 Design buildings along North Santa Cruz Avenueand Main Street to be compatible with traditionalarchitectural stylesa) Characteristics of traditional Main Street Contempo-rary architecture include the following:

• Shaped parapets or projecting cornices at streetwall tops

• Large display windows framed by high qualitymaterials

• Projecting columns and pilasters• Column/pilaster bases and bulkheads below dis-

play windows• Projecting belt courses and other moldings• Decorative details

b) Provide architectural details to enhance the visualinterest of facades. Elements that are encouraged in-clude the following:

• Projecting cornices withdecorative moldings and/or brackets

• Shaped parapets• Planter boxes• Projecting molding• Inset medallions

Desirable storefront components

Contemporary storefront compatible withtraditional design



3• Bay windows• Moldings around windows• Pilaster and column capitals

c) Size and height of all detail elements shall be sym-pathetic to the major elements of adjacent structures.

3.3.3 Emphasize display windows and storefrontentriesa) Provide interesting storefronts with prominent dis-play windows.b) Traditional storefronts with bulkheads below thewindows and glass on both the street front and thesides of vestibules are desirable. However, larger andmore contemporary display windows are also accept-able, but should have some solid base at least 12 incheshigh between the bottom of the window and the pav-ing below.c) Use bulkhead materials that are consistent with thebuilding’s materials and traditional to Mainstreet-stylestorefronts (e.g., stucco, tile, stone, wood panels.) Thedecorative treatment of bulkheads is encouraged (e.g.,wood moldings over a wood base panel, decorativetile patterns.)d) Window box planters below display windows areencouraged to add color and visual interest.

3.3.4 Maintain transparent storefronts and public right-of-way wallsa) Maintain a minimum of sixty percent (60%) trans-parent glazing along primary store frontages up to eightfeet above grade.b) In the example to the left, A+B+C+D must equalat least 60% of E.c) Avoid blank walls over ten (10) feet long on pri-mary frontages, and from the first fifty (50) feet fromSanta Cruz Avenue or Main Street. Break up largerblank walls with pilasters and landscaping.d) Display window proportions should generally re-flect traditional storefront windows with proportionsthat are horizontal or approximately square. Strong ver-tical window proportions should be avoided.e) Display window lighting to enhance the CBD night-time vibrancy is strongly encouraged. Methods mayinclude shielded or recessed spotlights to highlight dis-play merchandise or pin lights used to define the out-line of windows.

Storefronts with attractive display windows,friendly entries, landscaping and well designeddetailing enhance both the character of thebusiness and the Town



33.3.5 Provide vestibules at building entries

a) Recess entry doors three to six feet from the frontfacade.b) Pave vestibule floors with tile, brick, stone, or asimilar high quality hard surface to set the vestibuleapart from the sidewalk.

3.3.6 Utilize high quality storefront materialsa) Use wall materials primarily composed of stone,brick or stucco for facades. Avoid nontraditional ma-terials such as wood, shingles, cultured stone, small tiles,rough finished materials, and metal.b) Wood window frames are common in this area andare strongly encouraged.c) Alternatively, vinyl covered or dark anodized alu-minum metal storefront window and door frames aresuggested.d) Anodized aluminum frames are not generally de-sired, but may be considered on a case-by-case basis.e) Entry doors should be selected to compliment thedesign of the storefront. High quality entry doors areencouraged, while standard storefront doors are dis-couraged, consistent with the attention paid in the pastto doors in this area of the CBD. Dutch doors shouldalso be considered to open up businesses to passingpedestrian traffic, and provide a welcoming small townfeeling to storefronts.

3.3.7 Operable windows and french doors areencouraged for restaurants and coffee cafesa) Window types and proportions should be comple-mentary to the architecture and design of the facade.b) Two examples of operable restaurant facade win-dows are shown below and to the right.

Provide vestibule entries

Restaurant operable window example Restaurant operable window example



33.3.8 Install awnings when weather and sun

exposure protection are desireda) Fabric awnings are the preferred material. Metalawnings may be used if they are of contemporary de-sign, are composed of sloping awning faces only, andare compatible with the building style.b) Fabric awnings should be installed on painted tu-bular metal frames. End panels returning to the build-ing face are optional.c) Avoid shiny fabrics.d) Backlit awnings that visually appear as large lightsources will not be permitted.e) Relate awning placement to the major architec-tural elements of the facade.

• Avoid covering any transom windows or architec-tural elements such as belt courses, decorativetrim and similar features

• Use separate awnings over individual storefrontbays defined by the columns or pilasters ratherthan placing a continuous awning across the build-ing frontage

• Patterned and stiped awnings are discouraged. Ifpatterned awnings are proposed, the burden willbe on the applicant to demonstrate that the col-ors and pattern are appropriate for the design andcolor of the building

• Operable awnings are encouraged when appro-priate for the style of the building.

Awnings are used here to provide color and asense of intimacy between the windowshopper and the clothing displayed

Awnings can call attention to building entriesand soften the forms of a rectangular building



3HISTORIC PRESERVATION DISTRICTSThe C-2A District contains two designated historic districts es-

tablished by Town ordinance. The standards and guidelines estab-lished for those districts will continue to apply to structures withintheir boundaries. In the event of any inconsistency between the or-dinances and these design guidelines, the ordinances will control.

The following is provided as a summary of the special guide-lines for projects within the boundaries of these two districts. Ap-plicants with properties within the districts should refer to TownOrdinance 1843 (Los Gatos Historic Commercial District) and Or-dinance 1920 (University/Edelen Historic District) which includeaddresses and designations for structures contained within the dis-tricts. They are included in this document as Appendices A and B.

Applicants are strongly encouraged to conduct historical re-search on their properties, and to meet informally with staff priorto the preparation of detailed drawings for the alteration of exist-ing structures or the construction of new ones within the historicdistricts.

3.4 LOS GATOS HISTORIC COMMERCIAL DISTRICTThe district is listed on the National Register of Historic Places,

and contains Los Gatos’ only surviving concentration of reason-ably intact historic commercial buildings. It includes the Town’searliest commercial intersection and half of the 19th century com-mercial center. A wide variety of architectural styles is representedin the district, including Victorian, Queen Anne, Richardsonian Ro-manesque, and Mission Revival through most of the interveningmodes to Art Deco. All are typical commercial versions of thestyles.

Structures within the historic district have been classified asSignificant, Contributing, or Noncontributing.

Significant Structures are those with special historic value.Changes to designated structures will be carefully reviewed to en-sure their historic qualities are preserved and enhanced.

Contributing Structures are those that are supportive of thehistoric district by virtue of their individual qualities and overallsupport for the character of the historic district. They may havehad changes over time that compromised their historic integrity.

Buildings which contribute to the district should not be demol-ished except under exceptional circumstances. Their historic appear-ance should be maintained, and remodelings should either maintainthe existing extent of departure from the documented historic ap-pearance, or shall make the appearance closer to the documentedone. Remodelings shall not increase the extent of departure froman appearance which can be documented in historic photos (over50 years old) or similar records.

Los Gatos Historic Commercial District

Hofstra Block: circa 1875 with later additionsQueen Anne Style

Fretwell Building: 1906Richardsonian Romanesque Style



3Non-Contributing Structures are those that have no intrin-

sic historic value. Major remodeling of these buildings or their re-placement with new structures should seek to support the historicdistrict through designs that complement the scale and character ofthe district.

3.4.1 Guidelinesa) SetbacksSince the historic buildings have no setbacks from thesidewalks on North Santa Cruz Avenue or West MainStreet, no new setbacks on these streets will be per-mitted, either of whole structures or of parts of build-ings, except for entrances.b) Heights and ProportionsHeights and proportions of additions and alterationsshould be compatible with those of the existing struc-tures. New construction should maintain the existingscale and character through compatible design and at-tention to detail while being subservient to the originalbuilding.c) Building FacadesProtected elements include cladding, transoms, para-pets, splash panels, display and other windows, en-trance vestibules if any, historic tile work, and otherdetailing.d) SidingThe historic siding should be maintained on all sidesof the historic buildings, and it should be matched inrepair or rehabilitation or for additions. Preferred ma-terials for siding on new construction are stucco orbrick, but a single material on all elevations of thebuildings. When cleaning is necessary for brick or othermasonry, the gentlest means possible should be used.Sandblasting will not be permitted because it acceler-ates deterioration of the building by allowing water tointrude.e) Building MaterialsThe original materials shall be matched as closely aspossible when rehabilitating a structure. Modern ma-terials such as plastics or aluminum are generally notallowed.f) RoofsLarge roofs should be concealed behind parapets orwall elements with cornices unless a typical element ofthe architectural style.g) Windows and DoorsExisting historic windows and doors should be re-tained where possible. If not possible, they should be

First National Bank: 1920Spanish Revival

Rankin Block 1902Mission Revival Style



3replicated in kind. The preferred material for doorsand windows (except the large display windows) iswood. Plastic materials should not be used in place ofglass. For new construction and additions, windowsshould be compatible with their surroundings in pro-portions, size, type, subdivisions, and materials. Tran-som windows above display windows should be main-tained and/or restored. They are encouraged in newconstruction.h) DetailingHistoric detailing such as patterned brickwork, cor-nices, ceramic tile, pentroofs, decorative splash panels,molded or bas relief ornament, columns and pilastersshould be retained or, if necessary, replicated in kind.New construction may use detailing to create compat-ible scale.i) ColorBrick or stone that is currently unpainted shall not bepainted over. Colors should be appropriate to the styleand period of the building. The Town may require theuse of a color consultant, hired by the Town, to re-view color scheme proposals.j) PavementHistoric tile work or mosaic in entrance vestibules shouldbe maintained. Sidewalks should meet Town standards.k) Street FurnitureExisting electroliers and light standards shall be main-tained. Any additions or changes to street furniture shallbe compatible with the building style and are subjectto Architecture and Site Application approval.

Example of new building designed tocomplement existing adjacent historic structure

Historic storeftonts

The above West Main Street buildings areoutside of the Los Gatos Historic CommercialDistrict, but represent desirable attributes ofhistoric preservation.



33.5 UNIVERSITY/EDELEN HISTORIC DISTRICTThe district was originally a part of the Mason Tract subdi-

vided in 1880, and later further subdivided prior to the turn of thecentury. Victorian is the predominant architectural style, includinginformal wood frame cottages and impressive homes, intermixedwith Craftsman/Bungalow style cottages. Also present in smallernumbers are Colonial Revival.

Contributing structures are both residential and commercial.Individual architectural distinction is not as important as the neigh-borhood entity created. The University/Edelen district has easilyidentifiable boundaries which adds to its perception as a distinctneighborhood.

3.5.1 GuidelinesDesign guidelines are similar to those for the Historic Com-

mercial District, but many are directed toward the predominanceof residential structures in the district. Applicants should refer toAppendix B for detailed guidelines.

University/Edelen Historic District

Gem City Laundry: 1906Art Deco



3DISTRICT C-2B

3.6 SITE DEVELOPMENT (C-2B SUBDISTRICT)

3.6.1 Provide larger setbacks for parcels fronting onSanta Cruz Avenue and Saratoga/Los Gatos Roada) Front setbacks should be similar to those of struc-tures on adjacent parcels, but not less than ten feetunless those of adjacent structures are less.b) Front setbacks should be landscaped or treated withlimited special hardscape paving that contrasts with theadjacent sidewalk.c) Side setbacks should be provided to set the struc-tures off from their neighbors unless the building ispart of a continuous storefront within the same parcel.If no side setback is provided, the building designshould blend with the adjacent buildings to create acontinuous storefront.d) On-site parking will not be allowed within the SantaCruz Avenue front setback.e) On-site parking may be allowed along the LosGatos/Saratoga Road frontage. However, parkingmust be separated from the adjacent sidewalk by alow wall and a minimum of five feet of landscapingon the street side of the wall.

3.6.2 Provide substantialsite landscapinga) Where appropriate,larger tree species shouldbe provided and groupednear the front property linein informal groupings.b) Parking lots shouldhave internal trees equal innumber to one for everysix parking spaces.

C-2B District boundaries

Many of the buildings in the C-2B District havesloped roofs and distinctly individual forms

Treat front setbacks with special paving and/orlandscaping



3c) Incorporate substantial landscaping in the buildingdesign using planter pots or boxes attached to the build-ing, climbing vines in columns or lattices, or similardevices.

3.6.3 Passageways to retail or personal service usesin off-street courtyards are encouraged.

3.7 BUILDING DESIGN (C-2B SUBDISTRICT)

3.7.1 Design structures to project a village scale andcharactera) Each building should be designed to reflect its ownindividual personalityb) A wide diversity of architectural styles is encour-aged.c) Sloped roof forms are encouraged.d) Larger structures should be broken up into smallermodules to resemble a collection of small buildings. Awidth of twenty-five feet is suggested. This small scalecharacter should be carried around to any facade vis-ible from a public way or nearby property.e) A wider range of building materials will be ac-ceptable in this subdistrict. Buildings with wood sidingand a mix of materials (e.g., stucco and brick or stone)are encouraged. However, windows and doors shouldbe wood, vinyl covered metal, or dark anodized alu-minum similar to those described in the guidelines forthe C-2A subdistrict.f) Design structures with a great deal of architecturaldetail

Use narrow building modules and small scaledesign elements to create a Village character

Informal pedestrian oriented structures areappropriate for this area

Small scale landscaping will add to thecharacter of the district



33.7.2 Limit building heights

a) One story building heights are encouraged in thisarea. Structures taller than one story in height shouldhave design elements that strongly emphasize the firstfloor. Elements might include:

• Awnings• Planters• Projecting signs• Divided light windows• Small scale materials (e.g., brick, board and batten

wood)b) Upper floors should be separated from the firstfloor with projecting molding or other architecturaldetail, and incorporate elements that will reduce theirvisual scale and bulk. Examples include smaller win-dows with substantial trim or awnings, small project-ing balconies, landscaped planters.c) Any buildings taller than two stories should havefloors above the second floor set back from the wallsbelow.

Upper level texture and planter boxes help toreduce the visual bulk of this mixed usebuilding



3DISTRICT C-2C

3.8 SITE DEVELOPMENT (C-2C SUBDISTRICT)

3.8.1 Provide setbacks from street property lines tomatch those currently existing in the subdistricta) Utilize street setbacks for landscaping or outdoordining

3.8.2 Locate parking behind structures orunderground

3.9 BUILDING DESIGN (C-2C SUBDISTRICT)

3.9.1 Design structures with an informal charactersympathetic to those in the subdistrict

3.9.2 Utilize sloped roof formsa) Provide substantial roof overhangs.b) Limit roof slopes to those similar to the existingroofs in the area.

C-2C District boundaries

Setbacks between sidewalks and buildings are commonin this area

Sloped roofs with substantial overhangs arecommon in this area


LM DISTRICTTown of Los Gatos

4LM DISTRICTThe LM District for which these design guidelines are applicable islocated along University Avenue between Andrews Street and Blos-som Hill Road. It is bordered on the west by the C-1 District alongSanta Cruz Avenue and on the east by a residential neighborhood.

Uses include a wide range of light industrial uses including autorepair, wholesale, and service commercial uses. Active storage andoutdoor work areas are generally clustered along Industrial Way onthe western edge of the district. Office uses are limited to minorareas auxiliary to the primary allowed uses.

While several structures are constructed at or near their frontproperty lines, current codes require a fifteen foot setback fromUniversity Avenue. These setbacks are currently used for landscap-ing, outside display and parking.


development of individual commercial design guidelines. In theevent that the specific guidelines do not clearly address a given con-dition, they should be consulted for general direction. The BasicDesign Principles will be used by the Town staff and PlanningCommission/Town Council when evaluating projects in the LMDistrict, and when considering the acceptability of unique propos-als that vary from the specific guidelines.

• The visual appearance of University Avenue and east-weststreets will be emphasized with more flexibility allowedalong Industrial Way.

• New development shall be sensitive to its location adjacentto a residential neighborhood.

• Outdoor work and storage areas will be accommodatedand screened to improve their visual appearance.

• New development should be sympathetic to the small scalecharacter of the existing structures in the district.

LM District boundaries

INTENT OF THE LM DISTRICTGUIDELINES

• Provide flexibility for the reten-tion of light industrial uses inthe Town

• Minimize negative visible im-pacts on surrounding residentialneighborhoods

• Improve the visual appearanceof University Avenue and Indus-trial Way

• Maintain the small scale, lowkey character of the district

• Improve the visual appearanceof individual structures



44.2 SITE DEVELOPMENT

4.2.1 Provide special treatment for UniversityAvenue setbacksa) Substantial landscaping in front setbacks is pre-ferred. Landscaping with trees and flowers sympatheticto the adjacent residential neighborhood will assist insoftening the industrial nature of the district, and pro-vide a pleasant pedestrian environment.b) Parking within front setbacks may be allowed ifaccess to parking spaces is from a driveway on theparcel and not directly from University Avenue. Simi-lar restrictions will apply to Saratoga/Los Gatos Roadand east-west streets in the district.

c) Limited paving may be allowed within front set-backs, and shall be treated with special patterns or ma-terials (e.g., brick, modular paving, brick banding withexposed aggregate concrete fields) to set the area apartfrom the adjacent sidewalk.

d) Front setbacks for parcels that have double front-age (e.g., University Avenue and Industrial Way) shallbe measured from University Avenue.

4.2.2 Locate parking and outdoor work or storageareas away from the University Avenue andBlossom Hill Road frontages

Landscaped setbacks are desired along mainstreet frontages



44.2.3 Screen parking and outdoor service areas with

quality fencing and wallsa) Walls may be allowed along University Avenueand Blossom Hill Road. They should be constructedof high quality materials with more attention to finishand detail than other frontages. Split face concrete blockand stucco are two examples of appropriate construc-tion finish. The addition of climbing flowered vines tosoften the appearance of the walls should be consid-ered. Keep wall heights as low as practical (e.g., threeand a half foot high walls as screening for parking lotsthat are not used for the extended storage of vehicles.)b) Wall/fencing may be allowed along Industrial Way,and may be solid walls or chain link. Chain link, ifused, should be vinyl covered in a black or green color.Barbed wire will not be permitted. Chain link with woodslats is discouraged.c) Open work or parking areas facing east-west streetfrontages should be separated from adjacent sidewalksby a low wall with a planting strip included on thestreet side to allow the planting of vines or low land-scaping.

d) Parking lots located on University Avenue cornersare strongly discouraged.

4.2.4 Organize and screen trash areasa) Provide a durable solid enclosure with doors forall trash and debris boxes.

4.2.5 Minimize the impact of site lightinga) Select exterior security lighting fixtures that areshielded and limit visibility from off site locations.b) Use the minimum amount of wattage and coverageneeded to address specific security concerns.

Screen trash receptacles with solid walls,landscaping and doors

Trash enclosure walls should be softened withlandscaping



44.3 BUILDING DESIGN

4.3.1 Utilize simple building forms that are sympatheticto the light industrial nature of the areaa) Use forms and materials consistently on all build-ing sides.b) Avoid finished front portions (e.g., stucco) and un-finished sides (e.g., concrete block) that are visible fromthe street.

c) Sloped roof forms are desirable for buildings thatare close to the adjacent residential neighborhood.

4.3.2 Respect the small scale character of buildingsin the areaa) Breaking larger buildings into smaller segmentswhich are similar to adjacent structures is desirable.b) Simple fabric or metal awnings are encouraged toadd scale and interest to buildings.

4.3.3 Emphasize building pedestrian entries.

4.3.4 Provide attractive lightinga) Avoid standard security lighting fixtures in fa-

vor of simple fixtures which blend in more with thebuilding facades.

b) Select fixtures with shields to minimize glare andlight spill onto areas off of the building site.

The Campo di Bocce structure is a goodexample of a simple industrial building form

Examples of other simple light industrialbuildings

Shallow lot depths and variable buildingheights expose many side wall surfaces


LOS GATOS BOULEVARDTown of Los Gatos

5LOS GATOS BOULEVARD

Commercial development along Los Gatos Boulevard extendsa length of approximately one mile, and contains a wide variety ofuses including small shopping centers, automobile dealerships, of-fice buildings, individual retail structures, gas stations, and other com-mercial service structures. All uses are served by surface parkinglots located in front of or at the side and behind the buildings.Many buildings are strongly related to the street front while othersare more oriented to the parking lots.

While very wide and accommodating relatively high speed traffic,Los Gatos Boulevard has a softer appearance than many similarcommercial streets in the Bay Area, largely because landscaping is amajor feature of the Boulevard. Some type of green setback iscommon along the full length of the street, but is quite varied intreatment. A large number of tall evergreen trees provide a specialcharacter to the street. The landscaping and periodic views of thesurrounding hills impart a special sense of place to the street thatspeaks to its location in the Town of Los Gatos.

Many of the structures along the street, including the automo-bile dealerships, are relatively old, and lacking in special architecturalqualities. Newer projects are mixed in terms of their style, scale andcharacter as it relates to the Town of Los Gatos. Generally, theCornerstone shopping center is thought to embody the qualitiesthat are desirable for the future of the Boulevard. It contains neigh-borhood shopping uses while maintaining a unique scale and pe-destrian friendliness that is highly desirable to Town residents. Theseare important considerations given the Boulevard’s close proximityto surrounding residential neighborhoods.

In addition to the general commercial design guidelines out-lined below for Los Gatos Boulevard, special guidelines have beendeveloped for automobile dealerships in recognition of the uniquenature of their functional uses and the international branding strat-egies sought by individual manufacturers.

5A COMMERCIAL GUIDELINESThe intent of these design guidelines for the Boulevard is to

allow a great deal of variety and architectural diversity, while en-couraging a street environment that is unique to the Town of LosGatos. Given the small scale character of the Town and the closeadjacency of residential neighborhoods to the Boulevard, largebuilding users will be expected to design their projects to a smallerscale than might be their standard practice in other communities. Agreat deal of attention will also be expected in the design of land-scaping and architectural detail to a level comparable to that seenon commercial buildings along Santa Cruz Avenue and Main Street.

Los Gatos Boulevard boundaries

INTENT OF THE LOS GATOSBOULEVARD GUIDELINES

• Provide a degree of visual unityto the Boulevard

• Accommodate auto orienteduses while maintaining a highdegree of human scale and ap-peal

• Maintain a sense of placeunique to the Town of Los Ga-tos within a broad range of ar-chitectural diversity

• Create a mix of buildings andlandscaping that seems a partof the Town’s environmentalfabric

• Encourage commercial devel-opment that is sensitive to ad-jacent residential neighbor-hoods



55A.1 BASIC DESIGN PRINCIPLESThe following principles have been used as touchstones for

the development of individual commercial design guidelines. Inthe event that the specific guidelines do not address a given condi-tion clearly, these principles should be consulted for general direc-tion. The Basic Design Principles will be used by the Town staffand Planning Commission/Town Council when evaluating projectson Los Gatos Boulevard, and when considering the acceptabilityof unique proposals that vary from the specific guidelines.

• Projects will maintain a strong landscaped setback alongstreet edges, and will seek to create visual continuity alongthe street front.

• Views to the surrounding hills should be maintained - es-pecially at signalized intersections.

• Projects shall be designed to meet their functional needs,but will be expected to reflect Los Gatos’ unique qualitiesof small scale, pedestrian friendliness, and attention to ar-chitectural detail.

• Chain or franchise uses will be expected to adapt theirstandard designs to the unique qualities of Los Gatos Bou-levard and the Town of Los Gatos.

• Substantial landscaping of parking areas and project en-tries will be expected.

NORTH FORTY DEVELOPMENTAREA

These design guidelines do not applyto the North Forty development arealocated north of Lark Avenue andwest of Los Gatos Boulevard.

Special guidelines will be devel-oped for the North Forty as part ofa more detailed plan to be preparedfor the entire area.



55A.2 SITE DEVELOPMENT

5.A.2.1 Los Gatos Boulevard setbacks should besubstantially landscapeda) A minimum landscaped setback of 15 feet shallbe maintained from fronting sidewalks. (Note: Cur-rent zoning code requires only a 10 foot setback but largersetbacks along the Boulevard are common)b) The inner edge of front setbacks (i.e., away fromthe street edge) should be treated as a positive edgewith one or more of the following:• Low wall• Hedge• Trellis structure• Buildingsc) Front setback edge treatments should be threefeet in height to screen the view of automobile grillesin the parking lot from street view.d) Front setback landscaping shall include large spe-cies trees.e) Flowering plants are strongly encouraged.

5.A.2.2 Automobile entries to projects and individualbuildings shall be given special treatmentwith paving and landscapinga) Provide special textured and/or colored pavingat pedestrian crossings of project entries.b) Special accent landscaping should be providedat entries to include flowering plants.c) Care should be given in the development ofproject site plans to provide substantial focal pointsat the terminus of project entries (e.g., major build-ing entries or architectural forms, groupings of land-scaping.)

5.A.2.3 All projects shall have a clear and direct walkwaybetween fronting streets and one or more ofthe primary building entriesa) Provide pedestrian amenities (e.g., benches, land-scaping, special paving) and pedestrian scale lighting.

5.A.2.4 Parking lots should be located behind or tothe side of buildings facing Los Gatos Boulevard,whenever possiblea) The exception to this guide would be for projectsthat would block significant views to the surround-

Provide landscaped setbacks along Los GatosBlvd.

Flowering landscaping is encouraged at projectentries

Link street sidewalks to project buildings

Providepedestrianamenities



5ing hills if designed with buildings close to the LosGatos Boulevard frontage. In that event, parking maybe placed between Los Gatos Boulevard and thebuildings so long as the edge of the front setback isstrongly defined and the parking lots are heavily land-scaped.

5.A.2.5 Parking lots shall be heavily landscapeda) Break up large parking lots with groupings oftrees and shrubs.b) Parking lot edges at adjacent streets should bedefined positively with three feet walls and/or boxhedges.c) Parking lot edges at property or setback linesshould include landscape islands with large speciestrees and low plants to visually break up long linesof parked vehicles.

5.A.2.6 Projects located on corner parcels at signalizedintersections should incorporate major designfeatures on the intersection cornera) Buildings located at these corner locations arestrongly encouraged. Buildings located on cornersshould generally be limited to one story in height,and special care shall be taken to avoid obstructingviews to the surrounding hills.b) Other physical improvements such as fountains,special landscaping or other unique improvementsshall be provided.c) All corners should have special landscaping in-corporating flowering plants.d) Parking lots should be heavily screened.

5.A.2.7 Projects backing up to residential neighborhoodsshould be sensitive to their potential impactson the residentsa) Locate service and trash collection areas to mini-mize noise impacts on adjacent residents.b) Provide attractive solid walls of concrete blockor stucco to separate commercial uses from adjacentresidential parcels.c) Minimize exterior lighting that might be seen fromadjacent residences. Provide shielding for all exte-rior lights.d) Provide landscaping to buffer views from resi-dential parcels to the commercial structures.

Create positive parking lot edge at cars

Provide well landscaped parking lots

Building and landscaping at the corner of LosGatos Blvd. and Blossom Hill Road softenscorner visually and buffers views to parking lot

Buffer landscaping at the Cornerstone project



55A.3 BUILDING DESIGN

5.A.3.1 Integrate the design of all buildings in largerprojects

a) Large structures should be visually broken up intosmaller components through changes in massing, formand texture.

b) Avoid boxy structures with appendages.c) Pad buildings, including fast food restaurants, shouldhave forms, colors, and detailing similar to the mainbuildings of the complex.

d) Provide size transitions between larger and smallerbuildings.e) Provide pedestrian walkways and crosswalks to linkall buildings within a complex together.

LOS GATOS BOULEVARD PROJECTSCALE AND CHARACTER

The scale and character of Los Ga-tos Boulevard structures vary over itslength as the street transitions fromlarger commercial development nearLark Avenue to the residential neigh-borhood fronting on the street at itssouth end.

New development should take thistransition into account, and be sensi-tive to the surrounding physical fab-ric. Projects south of Shannon Roadshould be designed in smaller build-ing increments, and utilize forms, ma-terials and details that will be sym-pathetic and compatible with thenearby residential neighborhood.

Projects near the southern end ofLos Gatos Boulevard are expected tobe especially sensitive to the historicquality of houses in the adjacent resi-dential areas. Parking areas should besubservient to the buildings, and theirvisual impact on the streetscape mini-mized.

Fast food restaurant located adjacent to thestreet in this example is related to the mainshopping center through the use of buildingform, color, and awning design



55.A.3.2 Design buildings to relate to the unique qualities

of Los Gatosa) Avoid Theme Architecture that could be seen indozens of other communities.b) Strongly consider the use of sloped roofs to relateto the adjacent residential neighborhoods. This appliesto gas service stations as well as other commercial struc-tures.

5.A.3.3 Provide well defined project and building entriesa) Provide a visual focal point for project entry drives.b) Define major vehicular entries with edge landscap-ing.

5.A.3.4 Relate architectural focal point elements topedestrian scale rather than automobile scale

Examples of sloped roofs on two existingprojects on Los Gatos Blvd.

Example of a chain restaurant designed with aunique architectural character

Don’t do this

Do this



55.A.3.5 Design all projects with a strong commitment

to human scalea) Provide pedestrian arcades and/or other one storyarchitectural elements to reduce the visual height oftall walls.b) Integrate landscaping on trellises and lattices intothe design of buildings.

5.A.3.6 Select colors to be compatible with otherprojects along the Boulevarda) Corporate color combinations may be used, buta change of the shade and intensity of color may bea requirement of approval.b) White trim color is well represented along LosGatos Boulevard. Consider its use to increase thestreet’s sense of place.

Arcades and awnings can lower the visualheight of structures and provide a pleasantpedestrian experience

The scale of the accent towerin this example is desighed torelate to pedestrians ratherthan passing cars



55B AUTO DEALERSHIP GUIDELINESAutomobile dealerships in Los Gatos, as of the adoption of

this document, are for the most part located in relatively older build-ings that fall far short of current dealership standards for the imagebranding desired by automobile manufacturers. In some cases, theyconsist of a complex of buildings constructed over a period oftime - often with limited materials or visual relationship to otherparts of the dealership complex. The existing facilities neither projectan upscale image to compete with other Bay Area auto sales centersnor do they have a unique quality that would make them beloved asarchitectural models for the Town of Los Gatos.

Improvements to existing buildings or the construction of newfacilities is complicated by the internal rules and standards imposedby individual auto makers. Frequently, a dealership must follow thecorporate prototype standards or risk loss of supporting financingand future car allotments. These conditions also have the potentialto affect Town finances by a reduction in sales tax revenue. On theother hand, corporate prototypes vary widely in their character andsuitability to the character of the Town and Los Gatos Boulevard.Some are very well designed but may have a predominance ofshiny metal wall surfacing, while others may incorporate materialsor elements that might seem foreign to the Town of Los Gatos.

The challenge of these design guidelines will be to find a bal-ance between the dealerships’ special business needs and the main-tenance of the special visual qualities of the Town of Los Gatos.



55B.1 BASIC DESIGN PRINCIPLES• The Town will work with individual auto dealerships to

incorporate manufacturers’ design standards and imagebranding, but will not automatically accept all of their man-dates.

• Front setback treatment of Los Gatos Boulevard front-ages will be expected to be sympathetic to and comple-ment the other commercial frontages on the street.

• Dealerships will be expected to be sensitive to their poten-tial impact on surrounding residential neighborhoods. Onthe other hand, residents must recognize that they live inclose proximity to a significant commercial business that isextremely important to the Town from a service and rev-enue perspective.

• Site development plans may include substantial outdoorareas for the display of sales vehicles, but will seek to main-tain the visual continuity of the Los Gatos Boulevardstreetscape.

• Large paved areas for vehicle display and storage will beoffset with increased property edge landscaping.

5B.2 SITE DEVELOPMENT

5.B.2.1 A landscaped setback shall be provided alongall public street frontagesa) The minimum setback along Los Gatos Boule-vard property line shall be fifteen feet. (Note: Currentzoning code requires only a 10 foot setback but larger setbacksalong the Boulevard are common)b) Landscaping in the Los Gatos Boulevard setbackshould include grass or low ground cover along withlarge species trees at no more than 30 feet on center.c) Low, continuous hedges should be provided atthe parking surface edges, except at display pads.d) The minimum setback along east-west publicstreets property line shall be ten feet.e) Landscaping in the east-west street setbacksshould include hedges or ground cover.f) Flowering plants are encouraged in all street set-backs.

Examples of landscaped frontages at two LosGatos Blvd. auto dealerships

Examples of edge hedges at auto display areas



55.B.2.2 Dealership showrooms should be located

near Los Gatos Boulevard

5.B.2.3 Display pads for new vehicle display may beconstructed in the Los Gatos Boulevard setbacka) A maximum of two display pads will be allowedper dealership. Pads may be located within the land-scaped setback.b) Display pads will be limited to Los Gatos Bou-levard and Blossom Hill Road frontages.c) Display pads located at ground level should in-clude special paving.d) Display pads may be elevated above ground levelso long as the top of vehicles on the pads will notexceed a height of ten feet above sidewalk level.

5.B.2.4 Customer parking should include trees inparking islands and special paving patterns

5.B.2.5 Exterior sales vehicle display areas will betreated differently than normal parking lotsa) Exterior sales vehicle display areas will not berequired to include landscaping.b) Exterior sales vehicle display areas should in-clude areas of permeable surfacing to reduce sur-face water runoff. Permeable surfaces could includegrass swales, turf block or other techniques to allowwater to penetrate into the ground rather than flowto storm sewers.

5.B.2.6 All surface areas not absolutely required forcirculation or vehicle storage shall belandscaped

5.B.2.7 Functional uses with the potential for noiseand lighting impacts should be located anddesigned to be sensitive to nearby residentialproperties

5.B.2.8 Access and circulation to customer serviceparking and to service areas should be clearlydelineated

5.B.2.9 Site lighting should be mounted on low polesand be limited to shielded fixtures

Auto showrooms located near the street edgewill enliven the Los Gatos Blvd. streetscape

Limited display pads will be allowed in frontsetback areas

Special paving is strongly encouraged inareas accessible to buyers



55B.3 BUILDING DESIGN

5.B.3.1 Dealership designs should recognize theunique qualities of the Los Gatos charactera) The design of rear service areas should be inte-grated visually with front showroom areas. Techniquescould include:• Using the same materials• Using similar building forms• Linking the two areas with common elements such

as projecting canopies and trim• Using the same or analogous colorsb) Landscaping should be integrated into buildingand site designs as much as possible. Examples in-clude:• Landscaped lattices or trellises applied to blank

walls• Using service doors with a design related to win-

dow treatments for showroom areas• Trellises added along property edges or linking

parking areas with showrooms

Examples of the visual integration ofshowrooms and service areas

Landscaped trellis used to provide visualinterest and pedestrian scale to autodealership

Example of dealership designed to the uniquecharacter of Sonoma, California



55.B.3.2 Special emphasis should be given to

showroom entries

5.B.3.3 Service entries and bays visible from adjacentstreets should be carefully integrated into theoverall design

5.B.3.4 Parking provided on building roofs shall bescreened from views from adjacent streets andresidential areasa) The building top should appear as an integralpart of the building design and not as a parking deckon top of the building.

5.B.3.5 High quality material should be utilizeda) Wood, metal panels, and high quality stuccoshould be used.b) Plastic and shiny materials should be avoided.

5.B.3.6 Subdued colors should be used with moreintense colors limited to signage

Integrate roof parking with the buildingdesign

Design building massing to make showroomentry clear


SIGNAGE GUIDELINESTown of Los Gatos

6SIGNAGESignage is a necessary feature to assist residents and visitors inlocating goods and services within the community, and it is criticalto the economic viability of individual businesses as well as to theTown as a whole. This importance must be balanced with the goalsof providing a strong sense of community, and using the design ofsignage to reinforce the special character and ambiance of the Townof Los Gatos.

Applicants should refer to Division 3 of the Town of LosGatos Zoning Ordinance which contains relevant definitions andthe basic standards which will be applied to commercial signage.The guidelines in this chapter supplement the Sign Ordinance, andare intended to provide more detail in regard to good signage de-sign principles and community expectations. In some cases, theseguidelines are more restrictive than the maximums established inthe ordinance.

The sign examples shown are drawn from the Town of LosGatos and other communities. They are for the purpose of illustrat-ing specific guidelines only, and might not be appropriate for alllocations. Each sign will be reviewed in the context of the pro-posed project buildings and the surrounding area.

6.1 GENERAL GUIDELINES

6.1.1 Allowed signage typesSigns will be limited to the following types which areillustrated below and described on the following pages.

• Wall Signs• Awning Signs• Window Signs• Projecting Signs• Hanging Signs• Plaque Signs• Ground Signs• Freestanding Signs

INTENT OF THE SIGNAGEGUIDELINES

• Reinforce the high quality char-acter and image of the Town ofLos Gatos

• Assist businesses within thecommunity to inform residentsand visitors of their presence

• Assist residents and visitors infinding businesses and serviceslocated within the community

• Design signage which is appro-priate to the special character-istics of the district in which itis located

• Encourage commercial sig-nage that communicates moreeffectively to potential custom-ers

• Avoid the visual chaos of ex-cessive or inappropriate sig-nage

SIGNAGE PROGRAMSProjects with multiple tenants will berequired to prepare a Master SignageProgram for review and approval.The program will establish the spe-cific location and design for majorproject signs (e.g., Ground Signs)

Property owners are encouragedto upgrade signage to conform tothese design guidelines. However,when tenants change within a projectwith a previously approved SignageProgram, new signs should be fabri-cated to meet the standards of theapproved program.



6

Awning Sign

Window Sign

Projecting Sign

Hanging Sign Plaque Sign

Freestanding Sign

Ground Sign

Wall Sign



66.1.2 Prohibited signage types

• Flags (except for the American flag and other re-lated flags as described in the Town’s Zoning Ordi-nance)• Lighted signs that flash on and off, fluctuate or ap-pear to move• Moving signs that rotate or move in any fashion,except barber poles• Attraction Boards and Movable Letter Signs (ex-cept for churches, cinemas, performing arts facilitiesor similar uses that have frequently changing events orshowings)• A-Frame Signs• Off-premises Signs• Electronic Signs• Projected Light Signs which are flashed or projectedonto walls or other structures by means of a projectoror other device• Roof-mounted Signs (except where other types ofsignage cannot be effectively employed)• Billboards• Cloth, paper or fabric signs hung from the buildingor placed in windows except for Temporary Signs al-lowed under the Sign Ordinance• Any signs not specifically authorized by the SignOrdinance

6.1.3 Maximum allowed sign areaOne (1) square foot for each linear foot of primarybusiness frontage plus one (1) square foot for eachlineal foot of secondary business frontage up to fiftypercent (50%) of the amount allowed by the primarybusiness frontage.

Los Gatos Boulevard Auto DealershipsSignage quantity will be evaluated under the review and ap-proval of a master signage program based upon the followingcriteria:• Signage compatibility with the scale and character of LosGatos Boulevard• Signage sizes needed for readability from reasonable viewingdistances• Limitation of text content to the minimum necessary toconvey ownership and brand recognition• Compatibility of the signage and supporting structures to thearchitecture of the dealership

SIGN AREASign area is the total area of the faceor faces of a sign. Each face is mea-sured by determining the smallest areawithin a single perimeter composedof not more than eight (8) straightlines drawn by the applicant enclos-ing the extreme limits of the face.

For the purposes of measure-ment, a six-inch margin around allwords and symbols will be includedin the perimeter composed of notmore than eight (8) straight lines.

For more information on what consti-tutes a sign face, consult Division 3: Signsof the Town of Los Gatos Zoning Ordi-nance.

SIGN LOCATIONSApplicants should choose proposedsign types as well as their locationand mounting heights to avoid block-age by street tree foliage, taking intoaccount the possibility that the treesmay continue to grow and be largerin the future.



66.1.4 Avoid excessive wording and advertising messages

Signs are most effective when their messages can begrasped quickly. Too many words or images competefor attention and reduce the readability of the sign.

6.1.5 Use no more than two letter font types per signThe primary purpose of a sign is to quickly conveyinformation to passing pedestrians and motorists. Morethan two letter styles make readability more difficult.A simple logo with an additional type style may beconsidered.

6.1.6 Keep the size of letters and graphics in proportionto overall sign areaText and graphics are difficult to read if they crowdthe borders of the sign. Smaller letters with spacearound them will have more impact than larger letterswith limited space around them.Generally limit the width and height of lettering andgraphics to 85% of the overall sign width and 65% ofthe height of the sign area. Information, such as graphiclogos, may be closer to borders if a significant amountof background is provided for the sign as a whole. Agood rule of thumb is to limit the amount of signinformation to no more than 50 to 55% of the overallsign area.

6.1.7 Use high quality materialsAppropriate materials include finished wood, metal, andfor projecting banner signs, woven fabric. Plastic signmaterials and signs painted directly onto building sur-faces will not be allowed.The sign materials and design should be related to thoseof the building on which it is mounted, and all signedges must be cleanly finished.

6.1.8 Use simple and symmetrical sign shapesGeometrical shapes such as rectangles, squares, circles,ovals and triangles are visually stable shapes which helpfocus attention on the sign message. These should beused in almost all cases. Combinations of geometricshapes will also generally produce a good sign shape.

TYPE STYLE EXAMPLES

Below are examples of type styles whichwould generally be considered acceptable.All letters are shown at the same point sizewhich gives an indication of the amount ofrelative space that each will require.

ArialBook AntiquaBook Antiqua ItalicBrush ScriptBrush ScriptBrush ScriptBrush ScriptBrush ScriptCalisto

Century SchoolbookEngraEngraEngraEngraEngraversversversversvers

FootliFootliFootliFootliFootlightghtghtghtght

Garamond

Goudy Old Style

HelveticaHumanist 521 BTLucida Bright

Lucida Sans

Monotype CorsivaMonotype CorsivaMonotype CorsivaMonotype CorsivaMonotype CorsivaPerpetua

Souvenir Lt BTTimes New RomanViner Hand ITCViner Hand ITCViner Hand ITCViner Hand ITCViner Hand ITCZaph Humanist BT



66.1.9 Use relatively slender type styles

Slender letter styles are encouraged over fat or blockstyles to improve readability, and avoid a cumbersomeappearance. Some examples of readable letter stylesare shown in the side bar on the previous page.

6.2 WALL SIGNSWall signs are panels or individual letters mountedflat against and parallel to a building wall or rooffascia

6.2.1 Limit sign informationGenerally, limit sign information to the business name.Graphic logos, date of building construction, address,and other elements may be allowed at the discretionof the Town.

6.2.2 Place signs within a clean Signable Areaa) The Signable Area should:

• Be relatively flat• Not contain doors or windows• Not include projecting molding or trim• Be in reasonable proportion to the overall facade

The Signable area should generally not exceed 15% of thebuilding facade

b) If a building does not have a good location for awall sign, use other allowed types such as awning, win-dow, or projecting signs.c) Sign dimensions and coverage within the SignableArea should conform to Guideline 6.1.8

Signable Area

SIGN LETTER SIZE

The messages of effective signs need tobe easily read and understood by passingmotorists and pedestrians. A number offactors including distance from the sign,speed of travel, letter-to-background con-trast, and the number and nature ofnearby competing signs contribute to the“readability” of a sign.

The signage industry generally recognizesa standard of 1 inch of letter height forevery 40 feet to 50 feet of viewing dis-tance. This size factor may be increasedby up to 10% for higher speed streetswhere businesses are strongly auto ori-ented.

Maximum letter heights are included inthese guidelines for each sign type. Insome cases, the maximum letter heightmay be too large for the surrounding en-vironment and existing signs. In other spe-cial circumstances, the maximum lettersize may not provide adequate businesssignage.

For the purpose of evaluating appropri-ate sign size, the Town will consider thenormal sign viewing distances, the gen-eral nature of the street (e.g., width andtraffic speed), and the size of other ex-isting signs in the area,



66.2.3 Use sign materials which project slightly from

the face of the building.a) Use either individually applied letters to the faceof the wall, or apply sign letters to a board or panelmounted on the wall face.b) Do not paint signs directly onto wall surfaces.

6.2.4 Provide sign illumination appropriate to thedistricta) Interior illuminated can signs which include mul-tiple letters within a single sign enclosure will not beallowed for any Wall Sign.

b) Interior illuminated individual letters may be usedonly in the following areas and under the followingconditions:

• District C-1 only in locations not directly visiblefrom nearby residences

• District C-2B only for signs facing Los Gatos/Saratoga Road

• District C-2C• Los Gatos Boulevard

c) Exterior illumination with shielded spot lightsshould be used for wall signs in the following areas:

• District C-1 when signs are directly visible fromnearby residences

• District C-2 A• District C-2 B• LM District

d) Sign copy and graphics applied to a board or panelmay consist of any of the following:

• Individual letters and graphics of wood, metal orsimilar materials

Exterior illuminated wall signs are allowed inall districts

Sign board/panelexample

Interior illuminated can signsare not allowed

Individual interior illuminated letters areacceptable on Los Gatos Blvd., and in areas ofDistrict C-1 when not directly visible fromnearby residences



6• Individual letters and graphics carved into the sur-

face of a wood panel• Letters and graphics painted directly onto the sur-

face of the panele) Neon wall signs may be allowed, but will be evalu-ated on a case-by-case basis.f) Conceal all sign and sign lighting raceways andother connections.

6.2.5 Maximum letter heightSign height and width should be appropriate to thebuilding on which it is placed and the distance of thesign from fronting streets. Generally, wall sign letterheights should not exceed the following:C-1 District: 12 inchesC-2 District: 12 inchesLM District: 12 inchesLos Gatos Boulevard: 18 inchesException: Auto dealership wall signage will be considered inthe context of the overall Signage Program

6.2.6 Relate sign colors to building colorsSelect wall sign colors to blend with the building andstorefront colors. Select from color ranges which areanalogous and complementary to them.Corporate branding colors will be considered, but willnot be automatically approved if they are consideredout of place with the building or the surrounding envi-ronment. The use of toned down colors in the samehue family may be required in place of brighter stan-dard corporate colors.

Examples of restrained corporate wall signage

Subdued wall signage for well knownrestaurant

Green-blue sign color is acomplementary color to the redtones of the wall shingles



66.3 AWNING SIGNS

Awning signs consist of letters and graphics applieddirectly to the face or valence of awnings. Awningsigns are often used effectively in combination withwindow signs.

6.3.1 Place signs for easy visibilityApply signs to awning front valences (i.e., the flat ver-tical surface of awnings) or to sloped awning faces witha slope of at least 2 to 1.

6.3.2 Limit the signage information on awningsSince awning signs will often be viewed from passingvehicles, the amount of information which can be ef-fectively conveyed is limited. Keeping sign text shortwill allow viewers to better comprehend and remem-ber the message.

a) Generally, limit awning signs to the businessname, business logo, services or type of business (e.g.,French Cuisine), and/or the business address number.

b) Limit the size of logos or text placed on aw-ning sloped faces to a maximum of 15% of the slopedsurface areas.

c) Limit sign width on awning valences to a maxi-mum of 85% of the awning width. Limit the letterheight to a maximum of 80% of the valence height.

6.3.3 Avoid interior illuminated awningsBacklit awnings that make the entire awning a largesign will not be allowed. Signage on the awning’s slopedface may be illuminated by shielded and attractive di-rectional spot lights.

6.4 WINDOW SIGNSWindow signs are primarily oriented to passing pe-destrians, and are generally applied to the inside ofdisplay windows.

6.4.1 Limit the amount of signage usedWindow signs should be limited to a maximum of 25%of any individual window, and an aggregate area of nomore than 10% of all ground floor windows on anybuilding face.



66.4.2 Limit the size of lettering

The maximum height of letters should be 10 inches.Exceptions may be granted for the leading capital let-ter of text as shown in the Rockridge Cafe sign shownto the right.

6.4.3 Consider the use of logos and creative sign typeGraphic logos and images along with special text for-mats can add personality and interest to window signs.

6.4.4 Use high quality materials and applicationmethodsLimit window sign materials to the following:

• Paint or vinyl film applied directly to the insideface of the window

• Tubular neon suspended behind the window glass• Wood or metal panels with applied lettering• Paper signs placed in windows are not allowed.

6.5 PROJECTING SIGNSProjecting signs are relatively flat, two-sided solidpanels attached to brackets which are mounted onand perpendicular to the face of buildings and store-fronts. They often include graphic images in addi-tion to text, and express the unique personality ofan individual business.

6.5.1 Use high quality materialsUse wood, metal or non-glossy fabrics. Avoid plastics.



66.5.2 Limit the number and size of projecting signs

• Use no more than one projecting sign per busi-ness frontage.

• Limit the size of any projecting sign to five squarefeet.

• Project signs no more than 36 inches from thebuilding face, and provide at least 6 inches be-tween the inside edge of the sign and the build-ing.

6.5.3 Relate the design of projecting signs and supportsto the character of the buildingSimple round or square horizontal supports with cappedends, painted black or white, are generally acceptable.However, more decorative approaches may be desir-able when appropriate to the sign and/or architecturalcharacter of the building.

6.5.4 Position projecting signs to complement thebuilding’s architectural detailsLocate solid panel signs below the first floor ceilingline, or no more than 14 feet above the sidewalk, which-ever is less. Provide at least 9 feet from the bottom ofprojecting signs to the ground in pedestrian areas and14 feet in areas with vehicular traffic.



66.5.5 Provide sign lighting only with shielded

spotlightsa) Utilize high quality fixtures such as cylinder spotsor decorative fixtures. Avoid exposed standard spotand flood light bulbs.b) Design light supports to complement the design ofthe sign and building facade.

6.6 HANGING SIGNSHanging signs are relatively flat panels, generallytwo-sided, which are similar to projecting signs, butare smaller and suspended below awnings, bay win-dows, balconies, and similar projections. They areintended primarily for business identification to pe-destrians passing on the sidewalk.

6.6.1 Use high quality materialsUse wood or metal and avoid shiny plastic or fabric.Finish all exposed edges. Suspend signs with metalrods, small scale chain, cable, or hooks.

6.6.2 Limit the number and size of hanging signsUse no more than one hanging sign per business. Limitthe maximum sign size to 3 square feet. Mount signs toprovide a minimum of 9 feet clearance between thesign and the sidewalk.

6.6.3 Orient hanging signs to pedestrian trafficMount signs under awnings, bay windows or other pro-jections with their orientation perpendicular to thebuilding face so that they will be visible to pedestrianspassing on the sidewalk. If multiple hanging signs areplaced along a business frontage, they should all bemounted with their bottom edge the same distance abovethe sidewalk, and should be of a similar size and shape.



66.7 PLAQUE SIGNS

Plaque signs are pedestrian-oriented flat panelsmounted to wall surfaces near the entry to a busi-ness. They include signs that identify a specific busi-ness, directory signs for multiple businesses, andmenu boxes for restaurants.

6.7.1 Limit the location and size of plaque signsLocate signs only on wall surfaces adjacent to tenantentries or entry passageways to off-street courtyards.Signs identifying a single business should be limited toan area of 4 square feet. Directory signs for the identi-fication of multiple second floor or courtyard tenantsmay be larger, but no more than 8 square feet in area.

6.7.2 Use plaque signs for the display of restaurantmenusA restaurant district is enhanced when a variety ofrestaurants share the area and customers are able towalk from one to the next to compare menus and prices.Attractive menu boxes with lighting assist in this pro-cess. Menu signs or boxes should not exceed 6 squarefeet in area, and should have internal indirect lighting(e.g., bulbs located in the frame to cast direct lightover the menu surface) or direct lighting using decora-tive fixtures.

6.8 GROUND SIGNSPrimary Ground Signs are low signs that assist mo-torists in finding businesses along auto-orientedstreets where businesses are separated from the streetfront by parking or large landscaped setbacks. Infor-mational and Directional Ground Signs are smallersigns that assist motorists in safely exiting from mov-ing traffic lanes to on-site uses in projects with mul-tiple entries.

6.8.1 District Limitationsa) Ground signs are allowed only in the followingareas:

• C-1 District• LM District• Los Gatos Boulevard



6b) Ground signs may be considered on a case-by-case basis in the C-2 District, generally for larger ormulti-business projects facing Los Gatos/Saratoga Road,or projects south of Main Street with frontage on SantaCruz Avenue.

6.8.2 Limit the information on each signa) Ground signs should generally be limited to thefollowing information:

• Project or primary business identification nameand/or logo

• Address number (strongly encouraged)b) Multi-tenant ground signs are strongly discouraged.However, the display of up to three tenants may beconsidered for small ground signs so long as the signand background color is common throughout, andthe type style and logo colors of each tenant are thesame.c) The inclusion of services and products offeredshould not be included on ground signs.

6.8.3 Locate signs for easy visibility from passingvehiclesa) Locate signs within 10 feet of the front propertyline.b) Avoid blocking any vehicular or pedestrian sightlines which might result in safety problems.

Example of corporate signage designed toaddress local conditions and design standards



66.8.4 Limit the number, type and size of ground

signsa) Only one project or tenant identification sign isallowed for each development parcel street frontage.b) The height and sign area per face for PrimaryGround Signs should be appropriate to the District inwhich the sign is located.

• C-1 District: Maximum Area: 20 sq. feetMaximum height: 7 feet *

• C-2 District: Maximum Area: 16 sq. feetMaximum height: 7 feet *

• LM District: Maximum Area: 20 sq. feetMaximum height: 7 feet *

• Los GatosBlvd. Maximum Area: 20 sq. feet

Maximum height: 7 feet* Lower ground sign heights than theseSign Code maximums are generally de-sirable in these districts

c) Directional Signs are limited to a maximum areaof 6 square feet, and only allowed on arterial streets.One per entrance or exit will be allowed (see Sign Code29.10.130.)

6.8.5 Lightinga) Lighting for ground signs must be by direct spot-light illumination from fixtures mounted either at thetop of the sign or on the ground below the sign. Fix-tures must be shielded to avoid direct view of thebulbs.

6.8.6 Materiala) All ground signs, including price signs for servicestations, shall be constructed of matt finish nonreflectivematerials.

Ground signs that are unique to the businessor the architecture of the building, and thatincorporate special landscaping may beparticularly suited to Los Gatos



66.9 FREESTANDING SIGNS

Freestanding Signs are ground-mounted signs thatemphasize business brand identity.

6.9.1 Use Limitationsa) Freestanding signs will be allowed only for autodealerships on or near Los Gatos Boulevard.

6.9.2 Size Limitationsa) Maximum Sign Area and Height:

• 125 sq. feet / 25 feet high for first sign

• 75 sq. feet / 20 feet high for any additionalapproved freestanding signThe intent of these guidelines is to maintain a verticalproportion for all Freestanding Signs similar to the ex-amples shown on this page. Signs with heights lowerthan the maximum allowed should generally be reducedin area.

6.9.3 Information Limitationsa) Sign information should be limited to the follow-ing:

• Auto brand name and/or logo• Special dealer recognition (e.g., Gold Medal Deal-

ership)

6.9.4 Sign Basesa) Open sign bases, as shown on the Mercedes Benzsign to the right, are preferred to minimize the visualbulk of freestanding signs.b) Solid bases will be considered if their width andheight are minimized as shown in the Volvo exampleto the right and the BMW example below.


Town of Los Gatos


APPENDIX A

Historic Commercial District

Town of Los Gatos

ORDINANCE 1843AN ORDINANCE OF THE TOWN OF LOS GATOSAMENDING THE ZONING ORDINANCEAFFECTING ZONE CHANGE NO. 84 FROM C-2AND C-2-LHP TO C-2-LHP(LOS GATOS HISTORIC COMMERCIAL DISTRICT)

THE TOWN COUNCIL OF THE TOWN OF LOS GATOSORDAINS:SECTION I.

The district delineated on the attached map is herebydesignated historically and culturally significant as theDowntown Commercial Historic District HD-91-1.

SECTION II.

The district is designated to be historically, architec-turally, or aesthetically significant for the reasons listedbelow:

A. Property: Downtown Commercial HistoricDistrict Boundaries:

North - Elm Street/Old Town Parking LotSouth - Main StreetEast - Los Gatos CreekWest - North Santa Cruz Avenue

(See Map - Exhibit A)B. Historic designation no.: HD-91-1C. Description of designation: DistrictD. Description of characteristics which justify the

designation:Historical:Los Gatos’ only surviving concentration of reason-ably intact historic commercial buildings, the districtincludes the Town’s earliest commercial intersection

and half of the 19th century commercial center.Important businesses, institutions and civic leaderswere all located here. It continues to be a lively com-mercial center, and an important component of theTown.

Architecture:Styles from Queen Anne and Richardsonian Ro-manesque, through most of the intervening modes,to Art Deco, all in typical commercial versions withlarge display windows. Bulk and scale continuity aregood; nothing exceeds two-stories, and many build-ings are single-story. Most buildings front directlyon the sidewalk.E. Standards for review of new commercial struc-

tures and all exterior remodels and additions as requiredby Section 4.86.180 are as follows:

1. Contributing Buildings: Buildings which con-tribute to the district should not be demolishedexcept under exceptional circumstances. Theirhistoric appearance should be maintained, andremodelings should either maintain the existingextent of departure from the documented his-toric appearance, or shall make the appearancecloser to the documented one; remodelings shallnot increase the extent of departure from anappearance which can be documented in his-toric photos (over 50 years old) or similarrecords.2. Setbacks: Since the historic buildings haveno setbacks from the sidewalks on North SantaCruz Avenue or West Main Street, no new set-backs on these streets will be permitted, eitherof whole structures or of parts of buildings,except for entrances. However, new upper storyadditions may be set back to conceal them fromview and/or to differentiate them from the his-toric building.3. Heights and Proportions: Heights and pro-portions of additions and alterations should becompatible with those of existing structures.New construction should maintain the existingscale and character through compatible designand attention to detail.4. Building Facades: Protected elements in-clude cladding, transoms, parapets, splash pan-els, display and,other windows, entrance vesti-bules if any, historic tilework, and other detail-ing.

70

APPENDIX A


Town of Los Gatos

Commercial Design Guidelines

5. Siding: The historic siding should be main-tained on all sides of the historic buildings, andit should be matched in repair or rehabilitation.Preferred materials for siding on new construc-tion or additions are stucco or brick, but a singlematerial on all elevations of the buildings. Whencleaning is necessary for brick or other masonry,the gentlest means possible should be used; sand-blasting will not be permitted because it accel-erates deterioration of the building by letting inwater.6. Building Materials: The original materialsshall be matched as closely as possible when re-habilitating a structure. Modern materials suchas plastics. or aluminum are discouraged.7. Roofs: Roofs should be concealed behindparapets. The ends of gable roof should not bevisible.8. Windows and Doors: Existing historic win-dows and doors should be retained where pos-sible; if not possible, they should be replicatedin kind. The preferred material for doors andwindows (except the large display windows) iswood; plastic materials should not be used inplace of glass, but glass block may be approvedif individual circumstances warrant it. For newconstruction and additions, windows should becompatible with their surroundings in propor-tions, size, type, subdivisions, and materials. Tran-som windows above display windows shouldbe maintained and/or restored; they are encour-aged in new construction.9. Detailing: Historic detailing such as patternedbrickwork, cornices, ceramic file pentroofs,decorative splash panels, molded or bas reliefornament, columns and pilasters should be re-tained or, if necessary, replicated in kind. Newconstruction may use detailing to creation com-patible scale.10. Color: Brick or stone that is currently un-painted shall not be painted over. Colors shouldbe appropriate to the style and period of thebuilding.11. Pavement: Historic tilework or mosaic inentrance vestibules should be maintained. Side-walks should meet Town standards.12. Other Features: Awnings and other featuresshould be compatible with those on other struc-

tures in the district, especially with those on struc-tures nearby.13. Relation to other codes and guidelines:Nothing in this ordinance shall lessen the require-ments of other zoning ordinances or guidelines.Where there is a conflict, the stricter provisionshall prevail.

F. Street Furniture1. Existing electroliers and light standards shallbe maintained.2. Any additions or changes to street furnitureshall be compatible with the building style andare subject to Architecture and Site Applicationapproval.

G. All structures (including accessory buildings) in-cluded in the district are regulated by this ordinance andsubject to all of the provisions of Chapter 4.86 of theZoning Ordinance. However, the permit requirementsof Section 4.86.120 only apply to work which is consid-ered a material change. A material change is any exterioralteration for which a building permit is required.

SIGNIFICANT STRUCTURES:

Sorenson Plumbing - 21-23 West Main StreetA one-story wood frame building in Mission Re-

vival style, constructed in 1906. In 1941 the propertywas purchased by Mr. Sorenson when the governmentforced him to move his plumbing business out of theFoothill Hotel which was then located across the street.Sorenson Plumbing has been here ever since.

Fretwell Building - 88-98 West Main Street at Uni-versity Avenue

This Romanesque Revival style building is a one-storyimitation stone faced reinforced concrete structure. It isa good example of early heavy reinforced concrete con-struction. The building was constructed in 1907. The finedetailing of the concrete facade really looks like stoneand the storefronts remain basically unchanged. The FirstNational Bank of Los Gatos occupied the building from1912-1918.3

Rankin Block (Montebello Building) - 123-149 WestMain Street

This two-story stucco faced brick commercial build-ing is another example of Mission Revival style architec-ture. Although two curvilinear parapets have been re-moved, and the storefronts and applied relief ornamen-tation on the upper floor have been modified, the build-ing is an important visual anchor for the district. It re-


APPENDIX A


Town of Los Gatos

tains the historic tile hip-roofed towers, exterior stucco,fenestration, ornamental window mullions, comer en-trance, brick pilasters, vertical divisions, entrance andhallways for the upstairs. The building was constructedin 1902 following the October 13, 1901 fire. The PostOffice was located here from 1917-1948, and from 1932to the October 17, 1989 earthquake the Chamber ofCommerce occupied a portion of the building.

First National Bank Building - 170 West Main StreetA fine example of Renaissance Revival style archi-

tecture, this tall one-story building was constructed in1920 and was occupied by The First National Bank ofLos Gatos until 1955. The lunettes over four windowscontain bas relief sculptures of Franciscan Missions.

Bank of America Building - 198 West Main StreetThis stucco faced two-story reinforced concrete

building was constructed in 1931-32. The Art Deco stylebuilding was occupied by Bank of America until 1963.It was one of the earliest new buildings constructed forthe bank after the name changed from Bank of Italy toBank of America, and includes an enframed windowwall composition and a fine zigzag frieze under the ce-ramic tile roof.

Hofstra Block (La Canada Building) - 1-17 NorthSanta Cruz Avenue

Located at the comer of North Santa Cruz Avenueand West Main Street, this building was originally con-structed as three partywall structures. The northern mostsection and the first floor of the center portion werebuilt in 1891. The southern portion was added in 1895,and the second story was added on to the center por-tion in 1905. A circular bay window with a witch-hatroof projects out from the comer of the building. Thestructure was remodeled in 1947, 1972, 1976, and fol-lowing the 1989 Loma Prieta Earthquake, but thebuilding’s essential character has remained.

Bogart Block (Woodmen’s Hall) - 18-20 North Santa.Cruz Avenue

Constructed in 1907, this two-story reinforced con-crete building has Classical Revival ornamentation includ-ing rusticated plasters, a modillioned cornice, paneledparapet and arc headed second story windows. The up-stairs was at one time the meeting place for the Woodmenof the World. The second story separated from the firstfloor in the 1989 Loma Prieta Earthquake, but was setback together and strengthened without changing thehistoric appearance.

Templeman Hardware Store - 24 North Santa CruzAvenue

A one-story reinforced concrete building in MissionRevival Style with a combed brick parapet, molded ac-cent blocks and green marble splash panels. Arthur W.Templeman had a hardware store here from the timethe building was constructed in about 1921 until 1966.

Libante’s Gem City French Laundry - 11 UniversityAvenue

One of Los Gatos’ best examples of Art Deco style,this small stucco faced building was constructed in 1934for Jacques Libante. The structure was built in the rearyard of the Libante residence, the River Rock Bungalowat 15 University Avenue, and was used for a French handlaundry into the 1960’s.

Charles Warner River Rock Bungalow – 15 Univer-sity Avenue

This is the only residential structure included in thedistrict. Constructed in the 1920’s, the exterior of theone-story bungalow is composed entirely of roundedrock obtained from Los Gatos Creek. The original owner,Charles Wagner, had a barber shop on West Main Street,and Mrs. Alice Wagner conducted her professional pho-tography business here. In the 1930’s the owner of thelaundry at 11 University Avenue resided in the house.

SECTION III.

This Ordinance shall rescind Historic DesignationHD-73-3, Section 2 of Ordinance 1145, and HD-76-2,Section 2 of Ordinance 1354.

SECTION IV.

This Ordinance was introduced at a regular meetingof the Town Council of the Town of Los Gatos onApril 1, 1991 and adopted by the following vote as anordinance of the Town of Los Gatos at a regular meet-ing of the Town Council on April 15, 1991.

COUNCIL MEMBERS:AYES: Randy Attaway, Steven Blanton, and

Mayor Brent N. VenturaNAYS: NoneABSENT: NoneABSTAIN: Joanne Benjamin, and Eric D. Carlson

SIGNED: /s/ Brent N. VenturaMayor of the Town of Los Gatos, CaliforniaATTEST: /s/Marian Y. CosgroveClerk of the Town of Los Gatos, California

72

APPENDIX A


Town of Los Gatos

Commercial Design Guidelines

33-35 W. Main*Charles J. & Jo J. Conover1988Post Modern

50 W. Main (parking)*Charles & Constance Beretold——Mission Revival

65-117 W. Main*James & Louise B. Farwell1902Googie

78 W. MainJoreta Sondrol & Britt Fernandez1901Colonial Revival

88 W. MainCharles & Constance Beretold1902Richardsonian

100-130 W. Main (remodeled)*Jane Summers Trustee1901Tudor Revival

131 W. MainPhillip L. Scott1908Mission Revival

140 W. Main (ext. remodeled)*Paul J. & Linda E. Dorsa1901——

150 W. Main (remodeled)*Nino Gallo Trustee et al1910Victorian Revival

160 W. MainRobert L. & Muriel J. Brouwer1920Renaissance Revival

180 W. Main (parking)*Town of Los Gatos————

198 W. MainDennis Berry1931Art Deco

1-17 N. Santa CruzJames and Louise B. Farwell1894Queen Anne

6-8 N. Santa CruzRose Taormina1931Mission Revival

10-16 N. Santa Cruz (new)*Michael J., Thomas M. & Timothy C. Bonasera1970’sModern

18-20 N. Santa CruzSky Properties1910’sClassical Revival

19 N. Santa CruzRandall D. Reedy1920’sMission Revival

21 N. Santa CruzCrall Estate1910’sClassical Revival

24 N. Santa CruzLarry J. Arzie et al1920’sMission Revival

11-15 UniversityTheresa Libante1920’sRiver Rock Bungalow

14 W. MainFrank G. & Carol Borgardt et al1904Classical Revival

21-23 W. MainEleanor L. Sorenson1901Mission Revival

25 W. MainPaul W. Chamberlain & Carol Kasaban1901Commercial

Properties Included in this District:AddressOwnerApproximate Construction DateStyle*Non-contributing property.


APPENDIX B


Town of Los Gatos

ORDINANCE 1920ORDINANCE OF THE TOWN OF LOS GATOSAMENDING ORDINANCE NO. 1844 RELATING TO THEMODIFICATION OF THE DEVELOPMENT STANDARDSWHICH EFFECTEDZONE CHANGE NO. 88 (UNIVERSITY/EDELEN HISTORICDISTRICT)

The Town Council of the Town of Los Gatos doeshereby ordain:

SECTION I

The district delineated on the attached map is herebydesignated historically and culturally significant as theUniversity/Edelen Historic District HD-86-1B.

SECTION II

The district is designated to be historically, architec-turally, or aesthetically significant for the reasons listedbelow:

A. Property:University/Edelen District Boundaries:North - Saratoga AvenueSouth - Main StreetEast - Los Gatos CreekWest - Old Southern Pacific Railroad(see map - Exhibit A)

B. Historic Designation HD-86-1BC. Description of Designation: DistrictD. Description of Characteristics which justify des-

ignation:Historical:The University/Edelen area was originally part ofthe Mason Tract. In September 1880, the area wassubdivided into five parcels ranging from 6.75 acresto 10 acres. These parcels were further subdividedand became the Miles/Edelen Subdivision (TheVineyard Lots), the Hagerty Subdivision, the Quick

Subdivision, the Bentley/Pierce Subdivision and theEngrish Subdivision which created the lots formingthe University/Edelen Area. These subdivisions pre-dated the turn of the century.Architecture:Victorian is predominant architecture, including in-formal wood frame cottages and impressive homes,intermixed with Craftsman/Bungalow style cottagesbuilt somewhat later. Also present in smaller num-bers are Colonial Revival. Contributing structures areboth residential and commercial. Individual archi-tectural distinction is not as important in a historicdistrict as the neighborhood entity created. The Uni-versity/Edelen district has easily identifiable bound-aries which add to its perception as a distinct neigh-borhood.

SIGNIFICANT RESIDENTIAL STRUCTURES:

Harry Perrin Home - 315 University Avenue: Thishouse is estimated to have been built in 1895. The origi-nal owners were Harry and Theresa Perrin. Mr. Perrinwas a brick mason and contractor and built the housewith his own hands for his bride. They sold the house in1906. Mr. Perrin later constructed the revetments for thePresidio of San Francisco. The house has been called“Honeymoon House.” The home is an excellent exampleof romanesque style architecture.

In 1972 a major remodeling job was redone underthe direction of Boris and Nancy Baranowski. The inte-rior was redone and made into law offices. In 1989 thestructure was significantly damaged by the earthquakeand in 1990 the building under went major repair andthe seismic retrofit was completed in 1991 by VSL Cor-poration.

Miles House (Los Gatos Museum RestorationAward, 1971), 130 Edelen: This Queen Anne, two-storyVictorian was built by contractor-land developer O. E.Miles in 1886. The house was converted to a duplex in1932 and was then reverted to a single-family house in1963. The home was used as a movie set for the 1970Orson Wells movie “The Toy Factory.”

Skinkle House, 129 Edelen: This Queen Anne, two-story Victorian was built by pharmacist A. Skinkle, Jr., in1890. He was co-owner of Watkins Skinkle Drug Storeon Main Street and Santa Cruz Avenue. Skinkle waspresident, in 1895, of the Borad of Trade (forerunnerto the Chamber of Commerce).


APPENDIX B


Town of Los Gatos

CONTRIBUTORS TO DISTRICTStreet Address Estimated Date of Construction91 Bentley 1910s107 Edelen 1890s110 Edelen 1930-50s114 Edelen 20th century117 Edelen 19th century124 Edelen 1900s217 Edelen 19th century219 Edelen 1920s233 Edelen 1890s239 Edelen 1890s252 Edelen 1910s255 Edelen 1920s258 Edelen 1920s68 Miles 1920s72 Miles 1890s40 University 1901112 University 1930s123 University 1900s205 University 1900s210 University 1920s217 University 1910s229 University N/A230 University 1920s241 University 1930s242 University 1860s245 University 1930s250 University 1920s251 University. 1930s254 University 1890s266 University 1890s313 University 1920s324 University, 1920s326 University 1920s327 University 1890s329 University 1920s330 University 1900s333 University 1910s259 University 1940s111 Edelen 1880-90s118 Edelen 1890s129 Edelen 1890s130 Edelen 1886260 Edelen 1880s115 University 1910s118 University 1880s ,122 University 1870.80’s126 University 1880s128 University 1890s

201 University 1890s202 University 1870s215 University 1880-90s221 University 1920s231 University 1930s232 University 1920s237 University 1880s256 University 1880s262 University 1890s301 University 1910s303 University. 1910s315 University c.1895321 University 1890s350 University N/A611 University 1950s

SIGNIFICANT COMMERCIAL STRUCTURES:

Old Town - 50 University Avenue: The most popularcommercial structure in the Historic District are locatedat Old Town (formerly the University Avenue Schooland Auditorium). The property was a school site from1881 to 1964. At one time (1893-1908), the site includedboth a grammar school and high school. Although thestructures have been remodeled over time, they stillmaintain the historic character and charm of the oldschool site.

The first school opened on August 8, 1881. Thestructure was added to in 1885 and an addition for ahigh school was constructed in 1893. A final additionwas constructed in 1916.

The old building was demolished and a new onebuilt in 1923. The original two-floor school built in 1923was modeled after the early California-Spanish missionof San Juan Capistrano. The school was abandoned in1961. The property was sold in 1964 and convertedinto a Fine Arts Center housing more than 50 shops andrestaurants the school auditorium and was the home ofCalifornia Actors Theater and other performance groupsuntil 1982. Today, the stripped Spanish Colonial Revivalstucco schoolhouse has been reconstructed to workneatly as a shopping center in the woodsy contempo-rary style. The result is a complex and pleasing design,curiously recalling the Monterey Colonial Revival. Theschool auditorium/theater remains available for theatri-cal performances and cultural events.

E. Description of particular features subject topreservation in addition to items covered under Section

Source : Historic InventorySurvey conducted by AnneBloomfield.

Street Address Estimated Date of Construction


APPENDIX B


Town of Los Gatos

4.86.120 of the Zoning Ordinance are as follows:1. Date stamps in concrete sidewalks.2. All existing picket and ornate wire fences, rock

walls and front yard concrete walls shall be repaired andretained.

SECTION III

The intent and purpose of this section is t6 preserveand protect the Town of Los Gatos’ historic heritage,neighborhoods, streetscapes, and districts.

A. Demolitions:Demolition of any contributing structure is forbidden absent cataclysmic event or upon deter-mination by the deciding body that demolitionis necessary for the proper restoration of thestructure. In the event of demolition as a resultof cataclysmic event, the structure shall be re-constructed to match the structure existing im-mediately prior to the cataclysmic event or aprevious structure on that site.

B. Remodels or Additions:1. Standards for review as required by Section29.80.290 of the Town Code as follows:

a) Architectural Review: Modification ofthe existing style or overall design of a con-tributing structure in the district is prohib-ited. A non-contributing structure may beremodeled into the architectural style anddesign of a contributing structure in the dis-trict (see list of contributors in Section IIand Section III, C. herein). New architec-tural features may be added to the protectedexterior facade only upon a demonstrationby the applicant proving consistency withthe existing architectural style and design asdetermined by the deciding body. Any pro-posed new architectural features must beproven to demonstrate architectural excel-lence, as well as be stylistically accurate andmust clearly enhance the existing architec-tural style and design of the structure. Anyuncertainty by the deciding body regardingthe consistency, excellence or enhancementof the proposed new features to the exist-ing structure must be resolved by the de-ciding body against the applicant.b) Contributing_ Structures: The structuresidentified herein as contributors to the dis-trict have been determined to be. histori-cally, architecturally or culturally significant.

Great care and scrutiny is required to prop-erly remodel or add on to any of the con-tributing structures so that the structure’shistoric or architectural integrity is preservedand not destroyed or damaged in the re-modeling or addition process (see SectionIII, A. herein regarding demolitions). Thefollowing provisions are guidelines and re-quirements for the proper historic rehabili-tation and alteration of a contributing struc-ture.c) Non-Contributing Structures: A non-contributing structure, if not rehabilitatedinto a contributing style or design as pro-vided herein, should be remodeled or ex-panded consistent with its existing architec-tural style and design. Introduction of en-tirely new architectural styles (i.e. other thanVictorian, Craftsman/Bungalow, MissionRevival/Mediterranean) is prohibited.

2. Restoration/Rehabilitation Guidelinesa) General Guidelines: All protected ele-ments as described in Section III, B.2.(e)herein, of the existing exterior facade mustbe maintained. Any alteration of or addi-tion to an existing structure shall incorpo-rate and continue the same style patterns anddesign on the new construction as is on theexisting, and also incorporate and continuein a consistent manner the protected exte-rior elements. Original, existing, protectedexterior elements shall be repaired and re-used whenever possible. When an additionor remodel requires the use of newly con-structed exterior elements, they must beidentical in size, dimension, shape and loca-tion, and must use the same materials as theexisting protected exterior elements (exceptas provided in Section III, B.2.(e)).b) Front yard setbacks: The prevalent frontsetback for existing houses is 15 feet. Frontyard setbacks for new construction may beincreased or decreased in accordance withthe prevailing setback on the block. (refer-ence Section. 29.40.050 and 29.40.055 ofthe Town Code, note these sections onlyapply to front yards, not side, rear or sideyards abutting streets.)c) Heights and proportions: Heights and


APPENDIX B


Town of Los Gatos

proportions of additions and alterationsshall be consistent with and continue theoriginal architectural style and design. Allexterior elements including, but not limitedto, rooflines, porches, doorways, windows,trim and siding shall be consistent with andcontinue the original architectural style anddesign. New construction should maintainthe existing scale and character through com-patible design and attention to detail. Theheight and proportion of an addition or asecond story shall not dominate the originalstructure.d) Building Materials: Use of natural/ origi-nal construction materials (e.g., real woodsiding, rock, brick, shingles, plaster) match-ing and consistent with existing materials isrequired. Composite, synthetic, metal, vinyl,plastic or fabricated/ imitation wood prod-ucts, painted brick or imitation used brickare prohibited. New materials shall identi-cally match original materials in shape, size,dimension, texture and pattern. (metal usedas flashing, screening, gutters, and utility ser-vices and other traditional elements are ac-ceptable). Upon a demonstration of hard-ship by the applicant, the decision makingbody may approve an acceptable alterna-tive to the original building material if useof the original material is unfeasible due tounreasonable cost and commercial availabil-ity, or health and safety considerations.e) Protected Exterior Elements: The pro-tected exterior elements of a structure in-clude all elements on the building’s facadesand roof; however, minor structural alter-ations (e.g., addition of windows, doors,skylights, porches or decks) not visible fromthe public right-of-way are exempted fromthe provisions of this ordinance. Except forthose minor alternations not visible fromthe public right-of-way, the protected exte-rior elements are defined to include, but arenot limited to, doors, windows, glass,porches, posts, railings, stairways, cupolas,gables, bay windows, widows’ walks, ar-bors, siding, chimneys, towers, turrets, trim,mouldings, corbels, plaster features, rockwalls, picket fences, shingles, roof lines, eaves

and overhangs, colors, gingerbread, shinglesiding, tiles, wrought iron and other deco-rative materials. Other exterior elements ofa particular building may be protected asdetermined by the deciding body. Consis-tent with these requirements, further speci-fications regarding particular protected ele-ments is provided as follows:(1) Doors: Original doors should be re-tained and restored. New replacementdoors for Victorians should not be flush,but of raised or flat panel design. Frontdoors generally should be painted notstained (not applicable to Mission Revival/Mediterranean style structures). Screeneddoors shall be real wood framed of simpledesign unless patterns can be shown to fitthe existing style. Glass or windows in doorsshall meet all requirements immediately fol-lowing.(2) Windows and Glass: Original windows,glass and window decorations shall be re-tained and restored. It is recommended thatonly the deteriorated portions of the win-dows shall be replaced rather than the en-tire window. New or replacement windowsshall be wood-sashed and mutined if ap-plicable. Sills, lintels, frames, sashes, mutins,and all decorations shall be identically re-placed. All elements of new windows shallbe identical in size, shape, proportion, anddimensions as original windowsof the building, or consistent with traditionalsizes, proportions and dimensions of build-ings of the same architectural style, designand era. Windows must be constructed ofreal glass and window frames must be con-structed of real wood, not vinyl, metal orplastic. All lites (panes of glass) shall be truedivided lite, not artificial or snap-in grids.New arched, angled, octagonal and stainedglass windows are discouraged. Large ex-panses of blank exterior walls without win-dows are discouraged.(3) Bay Windows: Size, shape, proportion,dimension, type of foundation, and -roofmaterial and style of bay windows, whetherrestored or of new construction, must beidentical to the original or existing bay win-


APPENDIX B


Town of Los Gatos

dows of the structure. New bay windowsmay be added to the building in locationswhere no bay windows previously existed;however, such new bay windows must beidentical and replicate the style, design, size,shape and proportion, type of foundationand roof of other bay windows existingon structure; or in the alternative, any saidnew bay windows must be built in the samesize, shape, dimension, proportions, mate-rial and type of foundation and roof es-tablished by original Victorian structures ofthe same design and style. New bay win-dows are permitted only when the appli-cant proves to the deciding body that saidbay window is consistent with existing style,design and character of the contributingstructure.(4) Chimneys: Wood-framed chimneys areprohibited unless their exteriors are coveredwith brick or river rock(3) veneers; stucco Mission. Revival or Medi-terranean style houses may have stucco cov-ered chimneys.. Painted metal stove pipeprojections of less than four feet are per-mitted in less visible locations of the struc-ture. The size, shape, dimensions, design andpatterns of new and reconstructed chim-neys must match those features of existingstructure. Chimneys shall not be cantileveredand shall be narrower at the top than at itsbase.(5) Porches: Existing front porches, railings,posts, corbels,. roof coverings, ceilings,floors, steps, mouldings, trim; gingerbread,and other decorative features must be re-tained and restored using original materials,or identical material of same size, shape,proportion, pattern and in same locations.Construction of new porches must consistof materials of same size, shape, dimen-sion and pattern as contributing structuresof similar style and design in district and bein appropriate locations on structure. Newconcrete or masonry porch floors are pro-hibited on Victorians or Craftsman/Bun-galow style houses. Minor alternations ofexisting porches are permitted only whenthe applicant proves to the deciding body

that said alteration is consistent with the ex-isting style, design and character of the con-tributing structure.(6) Roofs, Gables, Eaves and Overhangs:Roofs shall maintain their original size, shapeand pitch. Any changes in roof area, roofline, roof coverings, and eave depth andmaterials shall be consistent with the exist-ing structure. In general, original gables shallbe retained. New gables may be added onlywhere consistent with theexisting style and design and approved bythe deciding body. In general, gable endsshould be symmetrical. Eaves and fasciasare to be constructed of wood. Roof cov-erings of fireproof composition materialsand dark colors in a heavy profile are ac-ceptable where they are made to resemblewood, if they are compatible with the ar-chitectural style of the building. Mission Re-vival or Mediterranean style structures shallhave tide roofs of a color, texture, thick-ness and shape to look like the original clayroof tile. Plastic-and modern style tiles areprohibited.(7) Siding: Siding materials and placementon structure shall be appropriate to the ex-isting style and. design. All existing siding isto be restored and. retained wherever pos-sible.a. Wood siding, (Victorian/Craftsman):Siding must be real wood and not a com-posite, synthetic or fabricated wood prod-uct. Metal and vinyl siding products are pro-hibited. New siding must identically matchexisting in size, depth, width, pattern, andmust match the existing cut or bevel in sid-ing in angle, slope, type width and depth ofcut, if any. Old deteriorated shingles maybe replaced, however, new shingles mustmatch existing shingles in size, shape, dimen-sion and pattern. Siding material must runfrom the foundation to the roof, unless ex-isting pattern of house varies, in which caseit must match pattern.b. Stucco Siding, (Mission Revival/Medi-terranean/ Craftsman): Stucco and stuccopattern must be retained and duplicated toidentically match existing. The stucco should


APPENDIX B


Town of Los Gatos

be sand textured, finished and colored tomatch existing, or to match other contrib-uting structures of the same style in. theDistrict.(8) Fences/Walls: All existing picket andornate wire fences, rock walls and front yardconcrete walls shall be repaired and retained.Replacement or newly constructed fencesor walls shall match those existing on theproperty, or shall match those of other con-tributing properties on that block. Introduc-tion of new rock wall patterns. or new. typesof rocks or veneers in walls, not alreadyexisting in the district, is prohibited. Mortarshould also match existing in color, texture,joint width and profile. New fencing shallbe of open design, shall be constructed ofwood, ornate wire (does not include chainlink) or wrought iron and shall be consistentwith those existing in the district. Coveredgateways are permitted. Side and rear yardfencing shall be of traditional constructionand materials and shall be consistent withprevalent fencing in the district.(9) Decorative Trim/Mouldings/Ginger-bread: All existing to be repaired and re-tained. Replacement must match .existing inmaterials, size, shape; dimension, locationand pattern. Addition of new trim, mould-ing, gingerbread, etc., on new constructionmust be located and continued in the exist-ing pattern around the exterior of the struc-ture so as to maintain consistency with theoriginal style and design. Excessive or inap-propriate use of gingerbread or other deco-rative materials is prohibited. Addition ofnew trim, moulding, gingerbread, etc. onareas where not previously existing is dis-couraged.(10) Colors: For Victorians, traditional3 or 4 color paintings patterns are encour-aged. For Craftsman, traditional colors areencouraged. For Mission Revival/ Mediter-ranean, the traditional use of earth tones andred-hued roofing materials is required.(11) Garages: Style, roof pitch, propor-tions, and overall design of the garage (orcarriage house, etc.), as well as buildingmaterials and architectural details shall be

consistent with those of the era of the house.Exterior features of garages which are moremodern or contemporary than the style ofthe house for which the garage is being builtare discouraged. This includes features suchas aluminum or roll up doors, aluminumframe windows, etc. This restriction appliesonly to features visible from a public right-of-way. Garages should be detached (maybe attached by a breezeway) and set backbehind the front facade of the house.12) Interior Features: Only in cases wherethe owner desires to take advantage of the1976 Tax Reform Act, the owner must re-tain original material, architectural features,hardware, original paint colors, plaster, wall-paper, etc., wherever possible. Repair andrestore original materials wherever possibleor replace with identical, replicated materi-als. Further information regarding consis-tency with interior remodels is available uponrequest.

C. Construction of New Structure or Rede-sign or Remodel of Non-Contributing Struc-ture into a Contributing Style:

1. Entire New Structure: Construction ofa new structure must be built in the styleand design of contributing structures in thedistrict. Exact duplication is neither requiredor encouraged. Strict adherence to achiev-ing consistency with a traditional, recognizedarchitectural style and design of a contrib-uting structure in the district is required. NewVictorian and Craftsman style structuresmust accurately replicate the traditional style,design and integrity of those contributingstructures in the district. All doubts or in-sufficiencies regarding an applicant’s proposalregarding the consistency of a proposed newstructure, style and design with that of acontributing structure in the district are tobe resolved against the application by thedeciding body’2. Remodel Non-contributor into Con-tributing Style and Design: An owner whowishes to remodel a non-contributing struc-ture into the style and design of a contrib-uting structure in the district may do so.However, the same requirement of SectionIII, C.I. herein, must be adhered to by the


APPENDIX B


Town of Los Gatos

applicant.3. Standards for Review:a) Intent and Purpose:The intent and purpose of this section is toprotect Los Gatos’ historic heritage, neigh-borhoods, streetscapes, and districts. Greatcare and scrutiny is required to properlybuild or remodel a structure so that it be-comes an asset to a historic district. Approv-als for applications under this section shallbe granted only where these guidelines havebeen met.b) Acceptable Architectural Styles and De-signs: In general, Victorian, Craftsman/Bun-galow, and Mission Revival/ Mediterraneanstyles are the contributors to Los Gatos’historic districts. An applicant must producephotographs, counts, and documentation ofthe location of existing structures of thatstyle in the district or reference materials in-dicating consistency with contributing stylesin the district. All exterior elements subjectto review shall be consistent with the pro-posed style.4. New Construction/Remodeling intoContributing Style and Design - Construc-tion Guidelines:a) Front yard setbacks: The prevalent frontsetback for existing houses is 15 feet. Frontyard setbacks for new construction may beincreased or decreased in accordance withthe prevailing setback on the block. (refer-ence Section 29.40.050 and 29.40.055 of theTown Code these sections only apply tofront yards, not side, rear or side yards abut-ting streets). The front facade shall be par-allel to the street.b) Heights and proportions: Heights andproportions of altered or new structuresshall be consistent with those of contribut-ing structures of the same style in the dis-trict. They should not be significantly taller,more massive, or in greatly different pro-portions from other contributing structuresof the same style in the district.c) Required Building Materials: Use ofnatural construction materials (e.g. real woodsiding, stucco, rock, brick, wood shingles,plaster) is required. Composite, synthetic,

metal, vinyl, plastic or fabricated/ imitationwood products, painted brick. or imitationused brick are prohibited. Materials usedshall be the same as those used in existingcontributing buildings of the same style inthe District (except that masonry or stoneveneers on chimneys are acceptable).Upon a demonstration of hardship by theapplicant, the decision making body mayapprove an acceptable alternative to theoriginal building material if use of the origi-nal material is unfeasible due to unreason-able cost and commercial availability, orhealth and safety considerations.d) Exterior Elements Subject to Review:To be reviewed are: all elements on thebuilding’s facades and roof, including butnot limited to, doors, windows, glass,porches, posts, railings, stairways, cupolas,gables, bay windows, widows’ walks, ar-bors,’ siding, chimneys, towers, turrets, trim,mouldings, corbels, plaster features, rockwalls, picket fences, shingles, roof lines, eavesand overhangs, colors, gingerbread, shinglesiding, tiles wrought iron and other decora-tive materials. Other exterior elements of aparticular building may be protected as de-termined by the deciding body. Consistentwith these requirements, further specifica-tions regarding particular protected elementsis provided as follows:(1) Doors: Doors should not be flush butof raised or flat panel design and painted,rather than stained, on. Victorian and Crafts-man-Bungalow style structures. Screeneddoors shall be real wood framed of simpledesign unless patterns can be shown to fitthe existing style. Glass or windows in doorsshall meet, all requirements immediately fol-lowing.(2) Windows/Glass: New or replacementwindows shall be wood sashed and, ifmutins are appropriate, wood mutined. Allelements of new or replacement windowsshall be consistent with the traditional’ sizesand proportions of those in buildings ofthe same architectural style in the District(e.g. the long, narrow windows of Victo-rian Architecture).


APPENDIX B


Town of Los Gatos

Victorian style structures shall have windowsconstructed in the proportion and dimen-sions matching original Victorians. Vinyl, alu-minum or other types of window framesare prohibited. All lites (panes of glass) shallbe individual lites, not artificial or snap-ingrids. Arched windows are discouraged inVictorian styles. Octagonal windows arediscouraged in Victorian, Craftsman/Bun-galow, and Mediterranean/Mission Revivalstyles.(3) Bay Windows: Size, shape, proportion,scale, materials, type of foundation or sup-port, type of decorative elements, and styleof new bay windows must replicate thosein existing contributing structures of thesame architectural style in the District. Ingeneral, bay windows are only appropriateto Victorian styles. Victorian style structuresshall have windows constructed in the pro-portion and dimensions matching originalVictorians.(4) Chimneys: Chimneys of Victorian orCraftsman/Bungalow styles shall be of re-inforced masonry or stone, or wood framewith brick or stone/rock veneer and besmaller at the top than at the bottom. Chim-neys on Mission Revival/Mediterraneanbuildings may also be of a stucco to matchthe exterior of the building.(5) Porches: New porches must be of thesame materials, relative size, shape, dimen-sion, and having the same type of decora-tive elements as those of contributing struc-tures of the same style in the district. Newconcrete or masonry porch floors and stepsare prohibited on Victorian or Craftsman/Bungalow style houses.(6) Roof Lines. Gables, Eaves and Over-hang: For Victorian and Craftsman/Bun-galow style structures, fire retardant woodshingles are the preferred material; fireproofcomposition materials are acceptable in darkcolors and with a heavy profile, especiallythose which resemble wood. Mission Re-vival/ Mediterranean style structures shallhave tile roofs of a color, texture, shape,and thickness to look like traditional tiles.Plastic and modern style tiles are prohib-ited.

(7) Siding: Siding on Victorian or Crafts-man/Bungalow style structures must matchthose of a contributing structure of the samestyle in the District in size, depth, width,material, pattern, cut or .bevel, angle; slope,type; and width or depth of cut, if any.(a) Wood siding (Victorian/Craftsman): Allwood siding material shall be real wood andnot .a composite or fabricated wood prod-uct. Shingles must also be of a size, shape,dimension, and pattern to be consistent withsingles of one or more contributing build-ing of the same style in the District. Sidingmaterials must run from the foundation tothe roof unless the applicant can cite othercontributing houses of the same style in theDistrict on which the siding pattern variesin the manner proposed.(b) Stucco Siding (Mission Revival/Medi-terranean/Craftsman: Stucco pattern, color,finish, and texture should closely resemblethat on other houses of the same style inthe district.(8) Picket Fences/Rock Walls/Arbors:Picket fences/rock walls/arbors shall matchor be very similar to those on a contribut-ing building of the same style in the Dis-trict. Excessive or inappropriate use of “gin-gerbread” or other decorative elements isprohibited. New fencing shall be of opendesign, shall be constructed of wood, or-nate wire (does not include chain link) orwrought iron and shall be consistent withthose existing in the district. Covered gate-ways are permitted. Side and rear yard fenc-ing shall be traditional construction andmaterials and shall be consistent with preva-lent fencing in the district.(9) Decorative Trim/Mouldingss/Ginger-breads:Excessive or inappropriate use of ginger-bread or other decorated elements is pro-hibited. Size, shape, dimension and locationof these decorative materials shall be con-sistent with that on other contributing struc-tures of same style and design in the dis-trict.(10) Colors: For Victorians, traditional3 or 4 color paintings patterns are encour-


APPENDIX B


Town of Los Gatos

aged. For Craftsman, traditional colors areencouraged. For Mission Revival/Mediter-ranean, the traditional use of earthtones andred-hued roofing materials is required.(11) Garages: Style, roof pitch, propor-tions, and overall design of the garage (orcarriage house, etc.), as well as buildingmaterials and architectural details shall beconsistent with those of the era of the house.Exterior features of garages which are moremodern or contemporary than the style ofthe house for which the garage is being builtare discouraged. This includes features suchas aluminum or roll up doors, aluminumframe windows, etc. This restriction appliesonly to features visible from a public right-of-way. Garages should be detached (maybe attached by a breezeway) and set backbehind the front facade of the house.

D. All structures (including accessory buildings)included in the district are regulated by this or-dinance and subject to all of the provisions ofArticle VIII, Division 3 of the Town Code.However, the permit requirements of Section29.80.260 of the Town Code only apply towork which is considered a material change. Amaterial change is any exterior alteration forwhich a building permit is required or whichwill affect the protected exterior elements asdefined in Section II, B.2.(e) herein. This doesnot include painting and ordinary maintenancewhich do not require a permit.

SECTION IV

This Ordinance takes effect 30 days after thedate it is adopted. Within 15 days after this Or-dinance is adopted, the Town Clerk shall causeit to be published once in a newspaper of gen-eral circulation published and circulated in theTown.This Ordinance was introduced at a regularmeeting of the Town Council of the Town ofLos Gatos on October 5, 1992, and adoptedby the following vote as an ordinance of theTown of Los Gatos at a meeting of the TownCouncil of the Town of Los Gatos on Octo-ber 19, 1992..

COUNCIL MEMBERS:AYES: Randy Attaway, Joanne Benjamin,

Steven Blanton, Brent N. VenturaMayor Eric D. Carlson

NAYS: NoneABSENT: NoneABSTAIN: None

SIGNED: /s/ Eric D. CarlsonMayor of the Town of Los Gatos, California

ATTEST:/s/ Marian V. CosgroveClerk of the Town of Los Gatos, California


APPENDIX B


Town of Los Gatos

BIBLIOGRAPHYBloomfield, Anne. Los Gatos Historic ResourcesInventory, 1991.

Rifkind, Carole. A Field Guide to American Archi-tecture. New York, Bonanza Books, 1980, 1986.

HELPFUL REFERENCES

American Life Foundation. “Gordon-Van Tine Co.Architectural Details 1915”, Catalogue, New York,American Life Foundation. 1985.

Amrhein, James E., S.E: Residential Masonry Fire-place and Chimney Handbook. Los Angeles, Ma-sonry Institute of America. 1989.

Blumenson, John J.G. Identifying American Archi-tecture. Nashville, American Association for Stateand Local History, 1977, 1981.

Bruntz, George G. History of Los Gatos. SantaCruz, Western Tanager. Press (Valley Publishers).1983.

Howard, Hugh. How Old is this House? A Skel-eton Key to Dating and Identifying Three Centuriesof American Houses. New .York; Farrar, Straus andGiroux for Home Renovation Associates. 1989.

Kariotis, John, Roselund, Wells and Krakower, Mike.The Engineer’s View. Loma Prieta: Historic Build-ings. Earthquake Damage and Seismic Strengthen-ing. California, California Preservation Foundation.1991.

Klein, Marilyn W. Clues to North American Archi-tecture. Markham, Ontario; Fitzhenry & WhitesideLimited. 1985.

McAlester, Virginia & Lee. A Field Guide to Ameri-can Houses. New York, Alfred A. Knop. 1984,fourth printing 1986.

Merritt, John. Loma Prieta: Seismic Safety and His-toric Building. California, California PreservationFoundation. 1990.

Moss, Roger. Century of Color. Watkins Glen, NewYork; American Life Foundation 1981.

Myers, John H., revised by Hume. Gary L. “Alumi-num and Vinyl Siding on Historic Buildings”. Vol-ume 8, Preservation Briefs. Washington, D.C.; U.S.Government Printing Office.

Myers, John H. “The Repair of Historic WoodenWindows”. Volume 9, Preservation Briefs. Wash-ington, D.C.; U.S. Government Printing Office.

Nelson, Lee H., FAIA. “Architectural Character:Identifying the Visual Aspects of Historic Buildings.as an Aid to Preserving Their Character”. Volume17, Preservation Briefs. Washington, D.C.; U.S. Gov-ernment Printing Office.

Park, Sharon C., AIA. “The Use of Substitute Ma-terials on Historic Buildings Exteriors”. Volume 16.Preservation Briefs. Washington, D.C.; U.S. Govern-ment Printing Office.

Prentice, Helaine Kaplan and Prentice, Blair. RehabRight. How to Realize the Full Value of your OldHouse. City of Oakland Planning Department. Ber-keley, Ten Speed Press, 1978, 1986.

Stahl, Frederick A. A Guide to the Maintenance.Repair, and Alteration of Historic Buildings. NewYork, Van Nostrand Reinhold Company. 1984.

Sweetser, Sarah M. “Roofing for.Historic Buildings”Volume 4. Preservation Briefs. Washington, D.C.;U.S. Government Printing Office.

U.S. Department of the Interior National Park Ser-vice The Secretary of the Interior’s Standards forRehabilitation and Guidelines for Rehabilitating His-toric Buildings (Revised 1989). Washington, D.C.; U.S.Department of the Interior National Park ServicePreservation Assistance Division.

Weeks, Kay D. “New Exterior Additions to His-toric Buildings: Preservation Concerns”. Volume 14.Preservation Briefs. Washington, D.C.; U.S. Govern-ment Printing Office.


APPENDIX C

Designated Landmarks

Town of Los Gatos

DESIGNATED LANDMARKSThe following commercial buildings or properties

which are not located within one of the Town’s historicdistricts have been designated as historical landmarks bythe Town of Los Gatos.

HD -73-2 Toll House142 South Santa Cruz Avenue

HD -75-6 Coggeshall Mansion115 North Santa Cruz Avenue

HD -76-3 Rex Hotel (Beckwith Block)31 East Main Street

HD -76-737, 41, and 45 East Main Street

los gatos commercial design guidelines final 060305.pmd

Documents