Los Angeles Tourism Site

Sample Mood Board

By Tommy Bezreh

Logo / Icon DesignI wanted a vibrant, tropical feel to my logo. So I decided to put in important images and colors that scream Los Angeles. I chose blue, yellow, and white. As well as putting a beach in the background with a bright sky as well as putting palm trees within the font. For the font, I wanted to do something close to the LAX airport font.

CompetitiveAnalysis The Bad Website-

•Very Government Like

•Does not remind you of LA

•Almost makes you not want to go to LA

•Too much content

•Overwhelming

•http://www.lacity.org/index.htm

Competitive AnalysisThe Good Website-

•Reminds you a lot of LA

•Easy to use / Organized

•Gives you everything you need

•Color Scheme is great

•Very Vibrant

• http://www.visitcalifornia.com/Explore/Los-Angeles/

Color Analysis #1

Color Analysis #2

Color Analysis #3

Color Analysis #4

Look and Feel- Typefaces

Los AngelesLos AngelesLos Angeles

Imaginative / Decorative Elements

The Beaches The Scenery

Imaginative / Decorative Elements

The Nightlife The Excitement

Imaginative / Decorative Elements

The Sites to see The Celebrity Factor

SitemapHomepage

(Tabs below)

Places to See

Things to Do

Hotel Booking

Places to Dine

Planning your trip

Approved by Gary Busey Los Angeles