looking statements and non gaap financial measures

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September 8, 2014 Security Analyst Meeting MARRIOTT INTERNATIONAL ForwardLooking Statements and NonGAAP Financial Measures This material contains “forwardlooking statements” within the meaning of federal securities laws, including RevPAR, profit margin and earnings trends; the number of lodging properties we may add in future years; our potential investment spending and share repurchases; and similar statements concerning possible future events or expectations that are not historical facts. We caution you that these statements are not guarantees of future performance and are subject to a number of risks and uncertainties, including changes in market conditions; the continuation and pace of the economic recovery; supply and demand changes for hotel rooms; competitive conditions in the lodging industry; relationships with clients and property owners; the availability of capital to finance hotel growth and refurbishment; and other risk factors that we identify in our most recent quarterly report on Form 10Q; any of which could cause actual results to differ materially from the expectations we express or imply here. We make these statements as of September 8, 2014 and we assume no obligation to publicly update or revise any forwardlooking statement, whether as a result of new information, future events or otherwise. Throughout the Security Analyst Meeting presentations we report certain financial measures, each identified with the symbol "†," that are not required by, or presented in accordance with United States generally accepted accounting principles (“GAAP”). We discuss our reasons for reporting these nonGAAP measures and reconcile each to the most directly comparable GAAP measures at www.marriott.com/investor .

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Page 1: Looking Statements and Non GAAP Financial Measures

September  8,  2014

Security Analyst MeetingMARRIOTT INTERNATIONAL

Forward‐Looking Statements andNon‐GAAP Financial Measures

This material contains “forward‐looking statements” within the meaning of federal securities laws, includingRevPAR, profit margin and earnings trends; the number of lodging properties we may add in future years; ourpotential investment spending and share repurchases; and similar statements concerning possible futureevents or expectations that are not historical facts. We caution you that these statements are not guaranteesof future performance and are subject to a number of risks and uncertainties, including changes in marketconditions; the continuation and pace of the economic recovery; supply and demand changes for hotel rooms;competitive conditions in the lodging industry; relationships with clients and property owners; the availabilityof capital to finance hotel growth and refurbishment; and other risk factors that we identify in our most recentquarterly report on Form 10‐Q; any of which could cause actual results to differ materially from theexpectations we express or imply here. We make these statements as of September 8, 2014 and we assumeno obligation to publicly update or revise any forward‐looking statement, whether as a result of newinformation, future events or otherwise.

Throughout the Security Analyst Meeting presentations we report certain financial measures, each identifiedwith the symbol "†," that are not required by, or presented in accordance with United States generallyaccepted accounting principles (“GAAP”). We discuss our reasons for reporting these non‐GAAP measures andreconcile each to the most directly comparable GAAP measures at www.marriott.com/investor.

Page 2: Looking Statements and Non GAAP Financial Measures

9

Executive Vice President and Chief Marketing & Commercial Officer 

LINNARTZ

Stephanie

15

NEWNOWNEXT

CONSUMER

CONSUMER16

Page 3: Looking Statements and Non GAAP Financial Measures

10

SIGNATURE LIFESTYLE EXTENDED STAY ENTERTAINMENT

LUXURY

UPPER UPSCALE

UPSCALE

UPPER MODERATE

MODERATE

ECONOMY

Portfolio Power

17

International Arrivals

25M

278M

525M

1.1B

1.8B

18

Page 4: Looking Statements and Non GAAP Financial Measures

11

Gen X/YGLOBAL MARKETS—WORKING AGE POPULATION

Gen Y & BeyondGen X

Boomers

201473%

27%

41%

32%

19

Gen X/YGLOBAL MARKETS—WORKING AGE POPULATION

Gen Y & BeyondGen X

Boomers

201473%

202487%

27%

41%

32%13%

60%

27%

20

Page 5: Looking Statements and Non GAAP Financial Measures

12

Gen Y—Distinctly Different

Values

Attitudes

Behaviors

21

Gen Y—Distinctly Different

CHARACTERISTICS

Design and Style

Accustomed to Luxury

Blend Work and Play

Tech Dependent

Sharing Generation

CHARACTERISTICS

22

Page 6: Looking Statements and Non GAAP Financial Measures

13

New Brands Turning Heads

23

HOTELS THAT DON’T ACT LIKE HOTELS

The New York EDITION

$8.5Btarget consumer opportunity in the U.S.

2hotels

9in global pipeline

WHERE GOOD THINGS COME TOGETHER

24

Page 7: Looking Statements and Non GAAP Financial Measures

14

The Miami Beach EDITION

25

The London EDITION

26

Page 8: Looking Statements and Non GAAP Financial Measures

15

The Cosmopolitan of Las Vegas, NV

INDIVIDUAL AND ORIGINAL

27

Hotel am Steinplatz, Germany

28

Page 9: Looking Statements and Non GAAP Financial Measures

16

Hotel Adagio, San Francisco, CA

61hotels

12,358rooms globally

29

The Algonquin Hotel Times Square, NY

More than 100hotels expected 

by 2017

30

Page 10: Looking Statements and Non GAAP Financial Measures

17

LIFESTYLE EXPERIENCE IN THE UPPER‐MODERATE TIER

Palau de Bellavista, Girona, Spain

43hotels in global 

pipeline

LIFESTYLE EXPERIENCE IN THE UPPER MODERATE TIER

31

New Orleans Bourbon/French Quarter Area, LA

73hotels in Europe

Openings in North America begin in October

32

Page 11: Looking Statements and Non GAAP Financial Measures

18

Cuzco, Madrid, Spain

33

Ambassadeur Antibes‐Juan les Pins, France

34

Page 12: Looking Statements and Non GAAP Financial Measures

19

STYLE, ATTITUDE, VALUE

1hotel

15in global pipeline

STYLE, ATTITUDE, VALUE

35

Opportunity exists in Europe

Only 28%of economy supply 

is branded

36

Page 13: Looking Statements and Non GAAP Financial Measures

20

37

38

Page 14: Looking Statements and Non GAAP Financial Measures

21

39

Broad Brand Appeal

View from The Ritz‐Carlton, Tokyo, Japan

40

Page 15: Looking Statements and Non GAAP Financial Measures

22

REDEFINING LUXURY IN TODAY’S WORLD

The Ritz‐Carlton, Lake Tahoe, Truckee, CA

85hotels

34in global pipeline

REDEFINING LUXURY IN TODAY’S WORLD

41

The Ritz‐Carlton Key Biscayne, Miami, FL

130RevPAR Index

42

Page 16: Looking Statements and Non GAAP Financial Measures

23

OFFERING APPROACHABLE LUXURY

JW Marriott Hotel Pune, India

65hotels

48in global pipeline

doubled customer awareness

OFFERING APPROACHABLE LUXURY

43

JW Marriott Hotel Mumbai, India

World’s

Top 5Luxury Hotel 

Brands

44

Page 17: Looking Statements and Non GAAP Financial Measures

24

REINVENTING LIFESTYLE ON A GLOBAL SCALE

Renaissance Providence Downtown Hotel, RI

159hotels

44in global pipeline

REINVENTING LIFESTYLE ON A GLOBAL SCALE

45

REIMAGINING EVERYTHING

Bangkok Marriott Hotel Sukhumvit, Thailand

493hotels

109in global pipeline

REIMAGING EVERYTHING

46

Page 18: Looking Statements and Non GAAP Financial Measures

25

WE PARTNERED WITH FELLOW TRAVELINNOVATOR VIRGIN AMERICA TO ASK:

HOW CAN WE MAKE THE JOURNEY AS BRILLIANT AS THEDESTINATION?

SU BM I T   I D E A

47

Baltimore Marriott Waterfront, MD

MARKETING

doubledad exposure

increasedbrand consideration

48

Page 19: Looking Statements and Non GAAP Financial Measures

26

0

50,000

100,000

150,000

200,000

250,000

Social MediaACTIONS

Marriott Hotels

HiltonHotels

WestinHotels

HyattHotels

Sheraton Hotels

49

modern

designedwith Gen X & Y 

feedback

Portland Marriott Downtown Waterfront, OR

50

Page 20: Looking Statements and Non GAAP Financial Measures

27

Bethesda Marriott, MD

51

San Francisco Airport Marriott Waterfront, CA

M CLUB LOUNGE

73%choose 

Marriott Hotels for next stay

52

Page 21: Looking Statements and Non GAAP Financial Measures

28

Amsterdam Marriott Hotel, Netherlands

GROUP BUSINESS

33%of room revenue in North America

30%globally

53

A key reason why I would plan 

a meeting at Marriott

MEETING SERVICES APP

54

Page 22: Looking Statements and Non GAAP Financial Measures

29

GLOBALIZATION55

Fairfield by Marriott Bengaluru Rajajinagar, India 

customizedbrands

localization

56

Page 23: Looking Statements and Non GAAP Financial Measures

30

Fairfield by Marriott Bengaluru Rajajinagar, India 

57

Fairfield by Marriott Bengaluru Rajajinagar, India 

58

Page 24: Looking Statements and Non GAAP Financial Measures

31

Fairfield by Marriott – Brazil Prototype

59

Protea Hotel Kruger Gate, Skukuza, South Africa

60

Page 25: Looking Statements and Non GAAP Financial Measures

32

Relating to Gen Y

Reinventing

Tailoring global brands to local sensibilities

MARRIOTT PORTFOLIO

61

SALES & MARKETING  ENGINES

62

Page 26: Looking Statements and Non GAAP Financial Measures

33

7xgreater account 

coverage

7‐pointincrease in 

group RevPAR Index (5 years)

CHANGES NOW

63

TRANSFORMING THE LOYALTY LANDSCAPE 64

Page 27: Looking Statements and Non GAAP Financial Measures

34

47Mmembers

50%paid/stayed room nights

65

Best Hotel Loyalty Program

7 years

Turnberry Isle Miami, Aventura, Autograph Collection, FL

66

Page 28: Looking Statements and Non GAAP Financial Measures

35

The Ritz‐Carlton, Dove Mountain, Marana, AZ

#1 Best Hotels Rewards 

Program

67

Highest OverallSatisfaction AmongTravel‐Hospitality

Programs

Instant

Easy

Shareable

Meaningful

Surprising

GEN Y CONSUMERS

68

Page 29: Looking Statements and Non GAAP Financial Measures

36

Boscolo Exedra Roma, Autograph Collection, Italy

Earn points for sharing Marriott experiences

Low‐point redemption options

69

JW Marriott Hotel Mumbai, India

60%Gen X and Y

accessed in over

80countries

70

Page 30: Looking Statements and Non GAAP Financial Measures

37

JW Marriott Marquis Hotel Dubai, UAE

12‐week offering starting July

High‐value,                         limited  availability

Purchase with cash/points

71

Announce in e‐blast

Available for 24 hours

72

Page 31: Looking Statements and Non GAAP Financial Measures

38

73

"I was able to book the JW Marriott Hotel in Hong Kong for 20000 points per night!”

milepoint

74

Page 32: Looking Statements and Non GAAP Financial Measures

39

75

76

Page 33: Looking Statements and Non GAAP Financial Measures

40

TRANSFORMING THE LOYALTY LANDSCAPE

77

35M+visits a month

nearly

$10Bgross room 

bookings in 2013

MARRIOTT.COM

78

Page 34: Looking Statements and Non GAAP Financial Measures

41

Grand Bohemian Hotel Orlando, Autograph Collection, FL

40%from mobile devices

Ranked #1Lodging company in mobile sales 

by Internet Retailer

MARRIOTT.COM

79

Courtyard New York Manhattan/Chelsea, NY

70%of Gen X & Y 

customers want mobile 

check‐in/check‐out

MOBILE CHECK‐IN/CHECK‐OUT

80

Page 35: Looking Statements and Non GAAP Financial Measures

42

4,000hotels scheduled for 

year‐end

400Kcheck‐ins,

100Kcheck‐outs

3.9Mapp downloads

Manila Marriott Hotel, Philippines

MOBILE CHECK‐IN/CHECK‐OUT

81

Courtyard Stafford Quantico, VA

Scalable

Impeccable execution

MOBILE CHECK‐IN/CHECK‐OUT

82

Page 36: Looking Statements and Non GAAP Financial Measures

43

AC Santo Mauro, Autograph Collection, Madrid, Spain

MOBILE

78%stronger impression 

of Marriott vs. competition

81%of Gen Ys would recommend

83

DOUBLING DOWN ON DIGITAL

Digital conversations

Room selection

84

Page 37: Looking Statements and Non GAAP Financial Measures

44

NEWNOWNEXT

CONSUMER

CONSUMER85

Linnartz EndnotesSlide 18 – International ArrivalsUNWTO Tourism Highlights 2014 Edition

Slides 19 & 20 – Gen X/YU.S. Census Bureau, International Database 

Slide 24 – EDITIONSTR Luxury Industry Revenue, December 2013

Slide 29 – Autograph  CollectionAs of June 30, 2014

Slide 31 & 32 – AC HotelsAs of June 30, 2014

Slide 35 – MoxyAs of June 30, 2014

Slide 36 – MoxySTR Existing Supply Report, December 2011

Slide 41 – Ritz‐CarltonAs of June 30, 2014

Slide 42 – Ritz‐CarltonSTR Index Data, Last 12 months as of June 2014

Slide 43 – JW MarriottOpen and pipeline hotels as of June 30, 2014Doubled customer awareness  from 2010 to 2013, U.S. Luxury Brand Tracking Survey, December 2013

Slide 44 – JW MarriottJ.D. Power & Associates 2012 and 2013

Slide 45 – RenaissanceAs of June 30, 2014

Slide 46 – MarriottAs of June 30, 2014

Slide 48 – MarriottMillward Brown, LRW, Hall & Partners (2013‐2014)

Slide 49 – Social MediaTrack Monitoring, January – June 2014

Slide 53 – Marriott Group BusinessFY2013 North America and worldwide systemwide room revenue by trip purpose 

Slide 63 – Changes NowSTR Index Data for FY 2007 and FY2013

Slide 65 – Marriott RewardsNumber of Marriott Rewards members as of June 2014Percent of stayed and paid room nights for June 2014YTD

Slide 66 – Marriott RewardsJ.D. Power  2014 Hotel Loyalty/Rewards Program Satisfaction ReportFreddie Awards 2014 Hotel Program of the Year; also in 2013, 2012, 2011, 2010, 2009 and 2008

Slide 67 – Marriott RewardsU.S. News and World Report 2014‐2015 Best Rewards ProgramBond Brand Loyalty, The Loyalty Report 2014 

Slide 78 – Marriott.comVisits per month YTD through 8/16/14Gross room bookings  represent reservations made.  

Slide 79 – Marriott.comFY2013 percent of visits to marriott.com via mobile devicesInternet Retailer, November 2013

Slide 81 – MobileCheck‐in statistics since launch in November 2013Check‐out statistics since launch in February 2014App downloads from August 2011 through August 2014, Distimo