long tail keywords – untapped opportunity
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Long-Tail Keyword
The Untapped Opportunity
Untapped Opportunity!!
Study found that 70% of search queries are long tail
http://www.vabrion.com/how-to-find-profitable-long-tail-keywords
Long-tail keywords convert 2.5x more frequently
More clear Intent
ShoesBuy ShoesBuy White ShoesBuy Nike White ShoesWhere to buy white shoesWhere to Buy Nike White Shoes
Queries performed on Google are completely unique
Convinced?
KISSmetrics received 142,149 visitors from long-tail keywords
http://www.quicksprout.com/2013/01/21/the-state-of-seo-whats-working-now/
WPBeginner Grew Organic Traffic by 20% in Just Two Months
http://www.wpbeginner.com/wp-tutorials/how-we-increased-our-organic-search-traffic-by-using-hittail/
How to Find?
Keywords
Forum & board Forum Categories
Use as a seed keywords in adwords
Forum & board Analyze Questions
Many long tail keywords opportunity
Quora / Yahoo Answers
Related Searches
Google Trends Related Searches
Tools
Solvee
ubersuggest
www.keyword.io
www.keywordshitter.com
How to Use!!!
How to Use Long-tail keywords in headlines
Example - IOriginal headline: Do’s and Don’ts of a Remotely Accessible Home
Security System
Keyword to integrate: Remote home Security system
Keyword-rich blog post headline modeled on the original Checklist to buy a Remote home Security
system 7 Simple Tweaks to Improve Remote Home
Security System The 5 Biggest Remote Home Security System
Buying Mistakes You Can Avoid
Example - IIOriginal headline5 Simple Ways to Start a Small Business
Keyword phrase to integrate: Steps to Starting a Small Business
Unique and keyword-rich blog post headline based on the model: 7 Steps to Starting a Small Business and
Growing It 3 Simple Steps to Start a Small Business
That You’ll Love
Title Generator portent.com/tools/title-maker tweakyourbiz.com/tools/title-generator/
How to UseLong-tail keywords in headlinesUse keywords in a natural manner
ExampleTargeted Keywords web design new york web design nyc
Our PracticeWeb Design New York | Web Design NYC
Top 10 Web Design: New York Web Designers You Can Trust
Best Web Designers: NYC Companies That Specializes In Responsive Web Design
* In the eyes of Google, that colon (:) doesn’t in any way modify the keyword
How to Use Long-tail keywords in headlinesUse keywords in a natural mannerUse keywords in introduction
Example
How to Use Long-tail keywords in headlinesUse keywords in a natural mannerUse keywords in introductionUse long-tail keyword in conclusion
Example - I
Example - II
How to Use Long-tail keywords in headlinesUse keywords in a natural mannerUse keywords in introductionUse long-tail keyword in conclusionUse in internal linking
Example
How to Use Long-tail keywords in headlinesUse keywords in a natural mannerUse keywords in introductionUse long-tail keyword in conclusionUse in internal linkingBlog topics
Example How to connect CCTV camera to a TV? Can renter get home Security system? …
Presentation Credit
Presentation content is curated from various sources but mostly from Neil Patel blogs.