long street pop-up€¦ · send your proposal to [email protected]. long street pop-p shop:...

Long Street Pop-Up Shop: Call for Proposals v1.0

Book your space Long Street Pop-Up


It’s a pop-up space to test ideas.an opportunity to take a risk and see how the market responds. an invitation to breath life into that idea you’ve only ever entertained in your mind.


Introducing the Long street pop-up shop

It’s on the corner of Long Street and Leeuwen Street (just opposite Yours Truly) - a prime space in the city centre with lots of foot traffic.

We are inviting you to take it over for one, two or four weeks, depending on your needs.

You can use it to test a new business idea, host an exhibition, run seminars, create an experimental restaurant, or try anything else you have been itching to pilot.

All you need to do is send us a short proposal by 6pm on 18 Feb 2015 to stand in line for subsidised access to this prime space.

1 week rental: R 1000 ex VAT (R 1140 inc)2 week rental: R 2000 ex VAT (R 2280 inc)4 week rental: R 3000 ex VAT (R 3420 inc)

4 week rentals will not necessarily start at the beginning of the calendar month.

Send your proposal to [email protected]


Submit a proposal to run a pop-up for a

period of 1, 2 or 4 weeks.


Who can apply?

The aim of the shop is to profile Cape Town’s creativity and to carry forward the World Design Capital 2014 Legacy. This initiative aims to support individuals and businesses working in the creative sector. Whether you want to pilot a new product or retail concept, show a conceptual project or invite engagement from people on the street, the space is suitable for you.

applications are open to:

· Small business owners / entrepreneurs

· Bespoke Retailers

· Makers

· Artists

· Students

· Educational Institutions

Please note: Corporates and large commercial companies may not apply.


Individuals, collaborations, small businesses: pop-up shoppop-up restaurantpop-up Gallerypop-up Theatre | performances | Gig venue

universities and colleges: use the space to teach specific course modules run workshops Display student work

social Innovation organisations: Interface with the public Host hackathons and other design related events


What do I get?

You will receive a blank space that you are allowed to transform and make your own for the duration of your lease, with agreement that it is returned to its original condition at the end of the lease period.

You will need to request special permission to drill holes in the wall, but painting and application of vinyl is allowed and encouraged.

The space will be given to you for one, two or four calendar weeks, depending on what you apply for. Time for fit-out and break down is included in this envelope.

There is some basic inventory included in the rental cost:

· 10 trestle tables · 13 benches · Wifi modem that you will need to load with you own sim and data · An alarm system linked to an in-store siren · Hanging bulbs for displays


Layout

The store is split into two areas - a front corner section that is accessible from Long Street, and a back section accessible from Leeuwen Street.

In 2014 the store was used as a WDC2014 pop-up shop. The front section was used to retail products made by local designers and the back section was used to make and sell food. The combination of food and product was key in attracting customers.

If you are a ‘non-food’ applicant try to think about how to integrate a food element into your concept. Could you collaborate someone else to offer this? Would a strong partnership strengthen your application?

Address: 150 Long Street

Long Street

Leeu

wen

Str

eet

Back Section

Storage

Front Section

Shop exterior and interior - 150 Long Street


Terms and conditions

1. The space must be accessible to the public for at least 8 hours a day, 5 days a week, predominantly in the daytime, and from 09:00 - 13:00 on Saturdays. Evening trading is also encouraged.

2. The activities of the store should elicit curiosity and engagement from the general public. The space cannot be used as a private work space that is only accessible to the public for a few hours each day.

3. Rent is payable in advance, within 7 working days of an offer of a time-slot. Should the applicant fail to pay within this time, the offer of a slot will cease, and the slot will be offered to another applicant.

4. The property is to be returned by the tenant in the condition it was received. All tenants will pay the same refundable deposit of R 2500 held in case of damage to the property. This deposit is due 21 days before occupation. An ingoing and outgoing inspection will be held with a CCDI staff member.

5. Occupation will not be allowed until rent and deposit are paid in full.

6. The security of the store is the tenant’s responsibility for the duration of the lease. There is an alarm system linked to an in-store siren.

7. The CCDI expects fair and respectful use of the space - respect for the neighbours, the area and the shop itself. Any malicious behaviour will result in immediate cancellation of the lease with no refund of rental fees.

8. The store does not come with any credit card facilities. Tenants are responsible for organising their own payment facilities.

9. The shop does not have an liquor license. Should you wish to get one you will need to organise this with the relevant authorities.


10. The CCDI cannot be held responsible for any loss or damage that occurs during occupation of the store.

11. You need to be a CCDI member to take advantage of this subsidised opportunity. If your application is selected and you are not already a member, you will need to sign up. Membership is free. Register at www.ccdi.or.za.

12. All tenants commit to writing a short close-out report at the end of their lease covering learnings, turnover and recommendations. This information assists us in feeding back learnings to our funders. A template will be provided by the CCDI.

13. Deposit will be returned within 30-days of a satisfactory outgoing inspection and receipt of a close-out report. Should the tenant fail to return the shop in the condition it was handed to them, the deposit, or part thereof, will be used for repairs.

You need to be a CCDI member to take

advantage of this subsidised opportunity. If your application

is selected and you are not already a member, you will

need to sign up. Membership is free. Register at www.ccdi.or.za.


application process

Download the application form at bit.ly/longpopup

· If possible, please add visual references to your proposal as this will assist the selection panel in understanding your idea. These could be references of your own work, sketches or president of what you plan to do in the store.

· You proposal should not exceed eight a4 pages (including written and visual). Lengthy proposals will not be considered.

· Your proposal should not exceed 8mb in size.

Wed 18 Feb Deadline for submissions

Friday 27 Feb Shortlisted applicants will be informed and invited for an interview

05 and 06 March (TBC) Interviews

Future submission windows will be determined based on number of proposals received in call 1.


assessment criteria

1. The extent to which running the pop-up will boost the applicants learning and long term business potential.

2. The extent to which the proposal showcases local talent and creativity.

3. The level of thought given to how the pop-up will be marketed. Does the proposal use events to attract interest and drive visitors?

4. The level of potential engagement with people on the street and ability to pull traffic into the space.

5. The potential of the individuals involved to fully implement their proposal.

6. The presence of an appropriate food / beverage component.

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Preference will be given to concepts with a clear business vision that will support local industries.

In order to offer a diverse mix of programming, a selection of experiential proposals will also be considered for selected.

Who is managing the space?

The Cape Craft and Design Institute (CCDI) is managing the space. The organisation has a mandate to support creative businesses in the Western Cape. Creating a space for experimentation and testing market uptake of ideas is part of this mandate.

Go to www.ccdi.org.za for more info.

As a WDC2014 legacy project, the Western Cape Government have made the shop space available to the CCDI to use for this experimental project.


open Day: come and check out the space to see how you can use it:Friday 30 JanFriday 06 February09 am - 12 pm


Get your proposal in by 6pm on Wednesday 18

February 2015.

Mail it to [email protected]


Download application form: bit.ly/longpopup

please send proposals to: [email protected] by 6pm on 18 Feb 2015

enquiries: Mwabi [email protected] 461 1488

long street pop-up€¦ · send your proposal to [email protected]. long street pop-p shop:...

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