localbrand.co.id - style to less
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Meet the Icon TAT J A N A S A P H I R A
#38
l o c a l i n s p i r e d
style to less
featured brand K O T O N E
The final weeks of holiday are right in front
of us, so naturally we’re trying to spend
time with doing nothing at the little time we
have left. But doesn’t just planning some
downtime always seem to create so much
depress to wait what happen next? Well, we
are coming to the rescue! There’s nothing
wrong to put your LBD to standby, inspired
by Breakfast at Tiffanys, Tajtjana Saphira,
doing a Audrey Hepburn make-up look a
like. We’re trying to re-show you the white-
side of the movie. But let’s be real: Even the
blacks need a break sometimes—especially
if you swap for something a bit more sexy
with more white. But what style should you
slip into this holiday-end moment? Well, just
turn the page to your favorite ensemble!
Whether you want to take it easy with
watching movie at mall or wander through
at park, we’ve gathered the best items to
bring on your laid back time so you can
take advantage of your precious time away
from the office. Keep scrolling at Local-
Brand.co.id to get a hassle-free guide for
wherever your free time might take place,
either in/outdoor.
Editor in Chief
Dwimayu Budinastiti
E D I T O R ' SL E T T E R
C O N T E N T S
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E d i t o r ’ s L e t t e r
C o n t e n t s
C o v e r S t o r y
M e e t t h e I c o n ~ TAT J A N A S A P H I R A
C u r r e n t T r e n d ~ T E A T I M E & E V E N I N G R I D E
M i x & M a t c h ~ B Y A N D R E W I R E D J A &
A N G E L I A P R I S C A
T h e S e l e c t
F e a t u r e d b r a n d ~ K O T O N E
Te a m FOLLOW US ON
Twitter : @LocalBrandID
Facebook : LocalBrand.co.id
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CONTACT US
SMS/WA +62 858 3015 3333
LINE LocalBrandID
www.localbrand.co.id
Cover Story.
PAGES4
ARTICLECover Story
MAGAZINEAugust 2015
IN STYLE
Tatjana Saphira
PHOTOGRAPHER
Sally Ann & Emily Gunawan
STYLIST
Tatiana Anggita
MAKE UP
Aldis Setiadi
LOCATION
Pavilion Apartment
Jl. KH Mas Mansyur kav.24
DIRECTOR OF
LOCALBRAND.CO.ID
Dwimayu Budinastiti
ART DIRECTOR
Krishna Pradana
STYLIST
Tatiana Anggita
STYLING ASSISTANT
Tazia Maharani
GRAPHIC DESIGNER
Ridwan Hadinata
Ilyas Rivani
is published by
PT. Local Intech Solution
Conclave Building
Jl. Wijaya 1 No. 5C
12170 - Jakarta Selatan
Phone. (021) 3025 3333
PAGES6
ARTICLEMeet the Icon
MAGAZINEAugust 2015
MP-Boxi Black Sweat Shirt MANNEQUIN PLASTIC IDR 215,000 / Meet Me Up M.Y.E IDR 350,000
PAGES7
ARTICLEMeet the Icon
MAGAZINEAugust 2015
Meet THE icon
This edgy young girl gaining popularity after becoming one of the main cast in drama-musical series Stereo. In
this edition, Tatjana Saphira will share us the story of her career in movie industry and how experience becoming
her best lesson in life.
PHOTOGRAPH BY Sally Ann & Emily Gunawan STYLING BY Tatiana Anggita MAKE UP ARTIST Aldis Setiadi
STYLING ASSISTANT Tazia Maharani INTERVIEW BY Tatiana Anggita TEXT EDITED BY Ivandra Wafiathaya
TAT J A N A S A P H I R A
“ Fashion is very impor-tant, it’s a presentation of
who you are,your personality. “
PAGES9
ARTICLEMeet the Icon
MAGAZINEAugust 2015
WHAT IS YOUR BIGGEST MAIN GOAL FOR THIS YEAR?Award and stuff are not that much of target for me, so it’s not a big deal as long as people out there still appreciate our work, but main goal is I want to be more versatile actress and I really want to work with people as much as possible to gain experience.
YOU WERE SELECTED AS ONE OF THE MAIN CHARACTER IN DRAMA MUSICAL, STEREO, WHAT IS THE BIGGEST CHALLENGE DURING THIS TV SERIES PRODUCTION?It’s actually same, but during the singing part I feel little bit awkward to lip-sync with my own voice. And also other actors and actress is ac-tual singer like Vidi Aldiano, Angel Pieters, and Indra Aziz...
in the beginning I’m so nervous because I don’t have too much experience in music industry, but in the end I learned a lot from them.
SO, DO YOU HAVE ANY PLAN TO WORK IN MUSIC INDUSTRY?For now, not really, I need to do more proper exercise. My skill is still raw.
FOR YOUR UPCOMING MOVIE, “NEGRI VAN ORANJE”, YOU HAD A CHANGE TO SHOOT OUTSIDE INDONESIA, HOW DO YOU FEEL?Oh my god, it was so fun, that’s what I love my job right now! It brings me to places, well even though there are a lot of challenges. The shoot-ing was started in April and its so cold back then and I also started to feel homesick, but I learned to get out from comfort zone and learn to adapt with condition like this.
Cropped Silver Blouse NOSLAB IDR
255,000 / The Found One Skirt VANISHING
AND VOUND IDR 289,000 / Sleeve-
less Back Cotton Stripe SOLO IDR 375,000 / Tie VANISHING
AND VOUNDMulhouse Shirt Long Sleeves 01 KURT SCHWITTERS IDR 279,000
PAGES10
ARTICLEMeet the Icon
MAGAZINEAugust 2015
IS CHARACTER THAT YOU PLAY RELATED TO YOUR PERSONALITY?My character that I play is so girly and feminine, actually it’s little bit relates to me but in real life I’m quite laid-back especially in the way I dress. I’m T-shirt jeans kind of girl.
DO YOU HAVE SPECIFIC MOVIE GENRE THAT YOU REALLY WANT TO TRY?I want to do action or thriller or anything I never done before, like in pervious movie that I al-ways did some girly and dramatic character, that’s why I really want to do something differ-ent.
WHAT MOVIE THAT YOU REALLY INTO?I love quirky movie! I really amaze by Wes An-derson’s the grand Budapest hotel, Tim Burton, Alfred Hitchcock, and many more.
HOW YOU BALANCE YOU CAREER WITH EDU-CATION?I just graduated from high school, in my opin-ion college is something that doesn’t need to be rushed, right now I want to learn something from my career experience, which thought me a lot..
HOW IMPORTANT FASHION FOR YOU?I think it’s very important, it’s a presentation for who you are, your personality, not only for peo-ple around us but most importantly, how we feel about it.
Stretch Mini Skirt Electric Blue SIN IDR 113,400Sinatra Blazer V BY SILVY IDR 599,000Lego Dress ASK IDR 485,000
“I’m quite laid-back in the way i dress. I’m t-shirt jeans kind of girl.”
“I’m quite laid-back in the way i dress. I’m t-shirt jeans kind of girl.”
PAGES11
ARTICLEMeet the Icon
MAGAZINEAugust 2015
WHO ARE YOUR FASHION HEROES?Chloe Moretz and Christine Centenary their style are imy inspirations for me, simple but edgy! Not only them actually, there were so many cool fashion bloggers out there that in-spire my style.
WHAT IS THE MOST UNDERRATED FASHION ITEM?Umm, watches?
WHAT KIND OF MUSIC THAT YOU REALLY INTO?I like any kind of music, its based on mood actu-ally, but I really like digging into music, I like to search something new, but for now I really like Jamie XX, Florence and The Machine, Bjork, and Pond
WHAT MAKES YOU ANGRY?A lot! Incompetence and unprofessionalism,I work so hard for my professional.
WHO IS THE HOTTEST GUY ON THE PLANET?Ryan gosling, ugh he’s just….
WHAT IS YOUR FAVORITE FOOD THAT YOU JUST LOVE?Bibimbap, burger, and pasta oh my god, carbs fest!
Trend
STYLIST Tatiana Anggita
STYLING ASSISTANT Tazia Maharani
PHOTOGRAPHER Aditya Wicaksono
90
’s
60
’s
80’s
40’s
50’s
20
00
’s
70
’s
Who said simple fashion style are boring? Coco Chanel once said “Simplic-
ity is the keynote of all true elegance”. In this edition, we will show you how to
rock your style with super simple fashion items like t-shirt, shorts, and long skirt.
Current
All Wardrobes by LocalBrand.co.id
60’s
PAGES13
ARTICLECurrent Trend
MAGAZINEAugust 2015
Tea Time
Gincu Note A6GINCU RENIKIDR 150,000
Boyfriend ShirtSPOTLIGHTIDR 299,000
Midi Cullot Pants Blue KOTONEIDR 270,000
Miles Juniper ESCOIDR 250,000
Kara BlueLB X AMBLEIDR 314,300
Little District GoldTHE THEMEIDR 150,000
Districh 03THE THEMEIDR 200,000
Martel Clutch TanBLACK IDR 300,000
PAGES13
ARTICLECurrent Trend
MAGAZINEAugust 2015
Evening Ride
Katla Blue SmallMONCERIDR 490,000
KongeegenESCOIDR 225,000
FBBRMX35-Br CrmFONBELTIDR 169,000
Happy Wulfy Spacy KITCIDR 150,000
Carter BlueLB X AMBLEIDR 384,300
Shorts BlackKOTONEIDR 219,000
Black Karma 1.0DJERATIDR 235,000
BrownetteBatavia BRANDLEYIDR 300,000
Angelia Prisca and Andre Wiredja both known as their contribution in
Indonesian fashion industries.
Angelia create image through her imagination and Andre create image
through his eye. Because of their uniqueness in their style, our team
chose them as guests of ‘Mix and Match’.
STYLIST Tatiana Anggita
PHOTOGRAPHER Aditya Wicaksono
Mix & Match
All Wardrobes by LocalBrand.co.id
Meet Me UpM.Y.EIDR 385,000
ZeaLOVELINESSIDR 215,000
PAGES16
ARTICLEMix & Match
MAGAZINEAugust 2015
Angelia Prisca
WHAT DOES SIMPLE STYLE MEAN TO YOU?Simple style is a signature and timeless trend that will never go out of style.
MONOCHROME OR PASTEL?Monochrome.
DESCRIBE YOUR STYLE IN 3 WORDSMinimal, simple, clean.
WHAT ITEM MAKES YOU FEEL COMFORTABLE?Comfy outerwear.
WHAT MAKES YOU LAUGH?Comedy movies.
LESS OR MORE?Less.
WHAT IS YOUR EFFORTLESS ACTIVITY?Editing Photos.
INSTAGRAM : @ANGELIAPRSC
Loose Up BlackM.Y.EIDR 385,000
Black AngularNeoprene Hi-neck TopPINXIDR 230,000
1.
2.
3.
4.
1
Mix & Match
2
3
4
Cargo Jogger NavyKOTONEIDR 299,000
Sandal 2 Straps GoldenTXTUREIDR 250,000
PAGES17
ARTICLEMix & Match
MAGAZINEAugust 2015
Andre Wiredja
Twill Kimono NavyKOTONEIDR 299,000
Androu ShirtKOMMAIDR 349,00
1.
2.
3.
4.
2
1
4
Mix & Match
WHAT DOES SIMPLE STYLE MEAN TO YOU?Bored.
MONOCHROME OR PASTEL?Pastel.
DESCRIBE YOUR STYLE IN 3 WORDSFun, quirky, street.
WHAT ITEM MAKES YOU FEEL COMFORTABLE?T-shirt.
WHAT MAKES YOU LAUGH?Jokes.
LESS OR MORE?More.
WHAT IS YOUR EFFORTLESS ACTIVITY?Sleep.
INSTAGRAM : @ANDREWIREDJA
3
PHOTOGRAPH BY Aditya Wicaksono
STYLING BY Tatiana Anggita
STYLING ASSISTANT Tazia Maharani
MAKE UP ARTIST Tazia Maharani
MODEL Aldo Tramell & Novita Angel
LOCATION Pelaspas, Jl. Dharmawangsa Raya No.4
T H E S E L E C T
Long Sweatshirt Maroon KOTONE IDR 300,000 / Long Ciat Black LB X PEVITA PEARCE IDR 399,000 /Monki Wide Leg Trouser Navy Blur KELANA IDR 250,000Dagna Dress GREY AREA IDR 245,000 / Tree Shirt HVALA IDR 259,000
Plunder Navy ARAFURA IDR 135,000 / Shorts Grey KOTONE IDR 219,000 / Sandal Two Straps Golden TXTURE IDR 250,000 / Ultra Crop Top SPOTLIGHT IDR 179,000 / Monki Wide Leg Trousers Navy Blue KELANA IDR 170,000 / Sandal Two Straps Golden TXTURE IDR 250,000
Dagna Dress GREY AREA IDR 225,000 Midi Cullot Pants Green KOTONE IDR 270,000
Sandal Three Straps Golden TXTURE IDR 235,000
Hoodie With Short Sleeves Dark Grey 01 JUUNIGATSU IDR 300,000 Skinny Fit Trousers In Navy KURT SCHWITTERS IDR 299,000
Sandal Two Straps Golden TXTURE IDR 250,000
Irani Top GRACE AT MERCY IDR 169,000 / Scottish Plaid Skirt BLAIZE IDR 225,000Tree Shirt HVALA IDR 259,000 / Shorts Grey KOTONE IDR 219,000 / Sandal Three Straps Golden TXTURE IDR 235,000 / Dagna Dress
GREY AREA IDR 245,000 / Monki Wide Leg Trousers Navy Blue KELANA IDR 170,000 / / Sandal Three Straps Golden TXTURE IDR 235,000
Aib LEAP OF FAITH IDR 169,000 / Jogger Cargo Blue KOTONE IDR 299,000 /Carter Blue LB X AMBLE IDR 384,300
Sandal Three Straps Golden TXTURE IDR 235,000 / Jorg Top GREY AREA IDR 205,000 / Stripe Inspired Knit Pair BLAIZE IDR 385,000
Kotone brings you the 4th collection that different from previous collection! Inspired by Japanese style,
Kotone provide you oversiezed kimono outwear. With comfortable texture it will be perfect for you who
need long sleeve outwear in this hot ramadhan. Not only kimono but we also provide various shirts with
calm color like Khaki, White, Navy, and Blue so it would be easy for you to mix and match. With only
Rp 249.000- Rp 299.00, and get ready to be stylish. This collection only available at LocalBrand.co.id
PHOTOGRAPH BY Jusuf Fathony
STYLING BY Tatiana Anggita
STYLING ASSISTANT Tazia Maharani
K O T O N E
Twill Kimono Navy 01 KOTONE IDR 299,000 / Short-Sleeve Collar White KOTONE IDR 249,000 / Boyfriend Shirt KOTONE IDR 249,000 /Simply Straight Pants Navy KOTONE IDR 299,000 / Sandal Three Straps Golden TXTURE IDR 235,000
Boyfriend Shirt White KOTONE IDR 249,000 / Longline Maxi Shirt Navy KOTONE IDR 249,000 /Simply Straight Pants Khaki KOTONE IDR 299,000
Twill Kimono 01 KOTONE IDR 299,000Mid-Short Casual Pants Navy KOTONE IDR 299,000Sandal Three Straps Golden TXTURE IDR 235,000
Boyfriend Shirt White KOTONE IDR 249,000 / Short-Sleeve Collar White KOTONE IDR 249,000 /Simply Straight Pants Khaki KOTONE IDR 299,000 / Sandal Three Straps Golden TXTURE IDR 235,000
Boyfriend Shirt White KOTONE IDR 249,000 / Short-Sleeve Collar White KOTONE IDR 249,000 /Simply Straight Pants Khaki KOTONE IDR 299,000 / Sandal Three Straps Golden TXTURE IDR 235,000
Boyfriend Shirt KOTONE IDR 249,000 / Mid-Short Casual Pants Navy KOTONE IDR 299,000 / Cargo Short Khaki KOTONE IDR 299,000 / Boyfriend Shirt White KOTONE IDR 249,000 /
Twill Kimono 01 KOTONE IDR 299,000