llpr crisis communication theory & practice (sample)

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CRISIS COMMUNICATIONS : THEORY & PRACTICE by CHRISTAL P. AUSTIN Corporate Communications Consultant LYRICAL LAVA PR Oct. 28, 2015

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Page 1: LLPR Crisis Communication Theory & Practice (Sample)

CRISIS COMMUNICATIONS : THEORY & PRACTICE

by CHRISTAL P. AUSTINCorporate Communications ConsultantLYRICAL LAVA PR

Oct. 28, 2015

Page 2: LLPR Crisis Communication Theory & Practice (Sample)

TABLE OF CONTENTS- Strategic Conflict Management- Issues vs. Crises- Operating Vs. Non-Operating Crises- Conflict Lifecycle Management- Issues Management in Five Basic Steps- Threat Appraisal Model- Crisis Communication Channels- How to Communicate in a Crisis- Crisis Response Strategies- Crises Here at Home

Source: Institute for Public Relations, 2008

Page 3: LLPR Crisis Communication Theory & Practice (Sample)

Source: Public Relations: Pearson New International Edition:Strategies and Tactics; Wilcox & Cameron

Competition Conflict

STRATEGIC CONFLICT MANAGEMENT

Page 4: LLPR Crisis Communication Theory & Practice (Sample)

WHAT IS AN ISSUE?“…a situation that evokes the attention and concern of influential organizational publics and stakeholders”

Source: Institute for Public Relations, 2008

Page 5: LLPR Crisis Communication Theory & Practice (Sample)

WHAT IS A CRISIS?Crises are show-stopping, people-stopping, product-stopping, reputation-defining situations that create victims and/or explosive visibility.

Source: The Lukaszewski Group, 2012

Page 6: LLPR Crisis Communication Theory & Practice (Sample)

CONTACT US1.246.243.4307

[email protected]

AMPLIFY YOUR CRISIS COMMUNICATION STRATEGY

GET THE FULL PRESENATION.

BOOK ONE OF OUR SPEAKERS TODAY!

Page 7: LLPR Crisis Communication Theory & Practice (Sample)

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ABOUT US

LYRICAL LAVA PR IS A FULL-SERVICE AGENCY PROVIDING OUR CLIENTS WITH SUPERIOR SUPPORT

IN: CORPORATE COMMUNICATIONS | SOCIAL MEDIA MANAGEMENT |

EVENT PLANNING | MEDIA RELATIONS | ENTERPRISE SOCIAL NETWORKS SUPPORT

| MARKETING COMMUNICATIONS | GAMIFICATION OUR COMMITMENT IS TO DESIGNING CREATIVE, MEASURABLE PLANS THAT STRENGTHEN OUR CLIENTS’ REPUTATIONS AND HELP THEM TO

ATTAIN THEIR BUSINESS GOALS WITH APLOMB.