llpr crisis communication theory & practice (sample)
TRANSCRIPT
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CRISIS COMMUNICATIONS : THEORY & PRACTICE
by CHRISTAL P. AUSTINCorporate Communications ConsultantLYRICAL LAVA PR
Oct. 28, 2015
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TABLE OF CONTENTS- Strategic Conflict Management- Issues vs. Crises- Operating Vs. Non-Operating Crises- Conflict Lifecycle Management- Issues Management in Five Basic Steps- Threat Appraisal Model- Crisis Communication Channels- How to Communicate in a Crisis- Crisis Response Strategies- Crises Here at Home
Source: Institute for Public Relations, 2008
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Source: Public Relations: Pearson New International Edition:Strategies and Tactics; Wilcox & Cameron
Competition Conflict
STRATEGIC CONFLICT MANAGEMENT
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WHAT IS AN ISSUE?“…a situation that evokes the attention and concern of influential organizational publics and stakeholders”
Source: Institute for Public Relations, 2008
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WHAT IS A CRISIS?Crises are show-stopping, people-stopping, product-stopping, reputation-defining situations that create victims and/or explosive visibility.
Source: The Lukaszewski Group, 2012
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ABOUT US
LYRICAL LAVA PR IS A FULL-SERVICE AGENCY PROVIDING OUR CLIENTS WITH SUPERIOR SUPPORT
IN: CORPORATE COMMUNICATIONS | SOCIAL MEDIA MANAGEMENT |
EVENT PLANNING | MEDIA RELATIONS | ENTERPRISE SOCIAL NETWORKS SUPPORT
| MARKETING COMMUNICATIONS | GAMIFICATION OUR COMMITMENT IS TO DESIGNING CREATIVE, MEASURABLE PLANS THAT STRENGTHEN OUR CLIENTS’ REPUTATIONS AND HELP THEM TO
ATTAIN THEIR BUSINESS GOALS WITH APLOMB.