ljsl leave behind 041320 · 2020-04-16 · ljsl_leave_behind_041320.indd created date: 4/15/2020...

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Page 1: LJSL Leave Behind 041320 · 2020-04-16 · LJSL_Leave_Behind_041320.indd Created Date: 4/15/2020 9:39:43 AM
Page 2: LJSL Leave Behind 041320 · 2020-04-16 · LJSL_Leave_Behind_041320.indd Created Date: 4/15/2020 9:39:43 AM

Day-to-day operations We have spent our careers honing our skills within this industry. With years in the business, and equipped with proven programs and procedures, we know how to operate senior communities competently and efficiently. From dining to healthcare services, we offer a holistic approach to the care of each resident with customized programs to maintain and monitor their mental and physical health at every level of living.

And we do it with compassion and care, ensuring the welfare and comfort of our residents while protecting your investment.

New-Development ConsultingAs developers ourselves, we can assist with the unique process of senior housing development: state and local approvals, zoning, licensing, appropriate architectural and interior design. We can answer questions about staffing, and wages, and budgets. In fact, we have a 300-point critical path program that delineates the myriad of tasks on a month-by-month basis.

Our in-house resources, including legal, accounting, and marketing, provide a cost-effective means of addressing the challenges of new development.

New-Community Lease-Up AssistanceOur leaders have opened 60 senior communities over the past 20 years, giving us a unique understanding of the lease-up process. Successful lease-up starts well before the doors open. It requires a strategic marketing plan tailored to the specific market. From local outreach and advertising to social media and digital marketing, our accomplished in-house marketing department can handle it all.

OurServices

lloydjonesseniorliving.com 1

LLOYD JONES SENIOR LIVING is a senior-housing operator. Like most senior-housing operators, we are passionate about the well-being of our residents.

We are also passionate about the well-being of your investment.As owner/operators, we have faced the challenges you face; we understand the relationship between the bottom line and satisfied residents. Backed by forty years in the multifamily and senior housing industry, we offer proven programs and systems to meet those challenges.

Our senior living leaders have devoted their careers to improving the lives of seniors. They are supported by the full resources of Lloyd Jones: Multifamily and Senior Investment/Development/Management. As your partner, we bring you solutions to whatever situations you face.

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Human ResourcesOur employees are the face, heart, and soul of our communities. They are the key to a well-performing property. It’s not an easy job, and an employee must have a passion for the work. Through outreach, networking, and a variety of sources, our human resources department recruits the finest, most dedicated healthcare professionals. It’s a very specialized field, the employee pool is limited, and we are highly selective. But our human resources department knows how to find the very best.

MarketingA strong marketing campaign is critical to the success of any senior community. Our in-house marketing department employs an aggressive, high-visibility omni-channel strategy. Based on local centers of influence and culture, we create customized campaigns that incorporate a wide variety of tactics including website optimization; digital marketing, with pay per click and banner ads; direct mail; print ads; local events. The goal is for the individual community to become synonymous with senior housing in the market area.

Investment and Development ExpertiseWith over $1.2 billion in investment and development experience, we understand that your community is a business. Our investment team provides in-depth analytical and asset management skills based on years of financial modeling.Development expertise comes from the hands-on experience of developing 60 senior communities in the past twenty years.

CorporateResources

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Management Services Continued...

Occupancy Loss MitigationThrough technology and our sophisticated accounting software, we can track occupancy on a real-time basis. This technology anticipates changes in a resident’s condition and consequential need for additional services. But that’s not enough. As occupancy falls, local outreach and marketing must increase. Our in-house marketing department (in tandem with the executive director and sales manager) is well positioned to undertake aggressive campaigns.

Non-Performing/ Distressed Asset SolutionsTo tackle distressed situations, Lloyd Jones starts with a full and comprehensive analysis of the market and the property’s position within that market. After a thorough market study, we then create a strategic business plan to position the property most effectively. To do this, we apply the full corporate resources of Lloyd Jones. We find solutions.

Page 4: LJSL Leave Behind 041320 · 2020-04-16 · LJSL_Leave_Behind_041320.indd Created Date: 4/15/2020 9:39:43 AM

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Corporate Resources continued

TechnologyThe evolution of technology in senior housing is exciting to watch. From innovative internal and external communications, to security systems, to “person-centered” entertainment, we study, analyze and incorporate new technology into each of our communities. Especially interesting are the advances in healthcare technology.

AccountingWe use the industry’s most advanced senior living software platform which features comprehen- sive tools and services for community and healthcare management. We offer institutional- quality financials prepared by corporate CPAs. Monthly financial statements can be customized to include a variety of reports. A/P processing is handled at our corporate offices, freeing community-level staff to focus on daily operations and resident care.

LegalOur in-house legal department is available to address day-to-day legal issues as they arise.

FOR MORE INFORMATION CALL

+1 305 415 [email protected]

Risk comes from not knowing what you’re doingWarren Buffet“Mitigate this risk by partnering with a knowledgeable, experienced operator. Lloyd Jones Senior Living