living smart - pardee homes

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JOYCE MASON, VP of MARKETING PARDEE HOMES June 2, 2009

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Living Smart - Joyce Mason, vice president of marketing, Pardee Homes - Presentation 2/2 Water and Efficiency in New Construction

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Page 1: Living Smart - Pardee Homes

JOYCE MASON, VP of MARKETINGPARDEE HOMES

June 2, 2009

Page 2: Living Smart - Pardee Homes

A Few Pardee FactsA Few Pardee FactsBegan building in San Diego in 1952Built range of homes including Urban infill, detached and attached housing and master planned communities Introduced High Speed wiring in homes in 1995Built our first Energy Efficient home in 1998Introduced our Living Smart green building program in 2001One of the first builders to qualify for California Green Builder designation in 2003Expanded Living Smart to all Pardee homes in April 2009

Page 3: Living Smart - Pardee Homes

Pardee’s LivingSmart ProgramPardee’s LivingSmart Program

EnergySmart: Reduces energy demand and produces energy

EarthSmart: Conserves resources or uses recycled or sustainable materials

HealthSmart: Supports healthier indoor air and water quality

WaterSmart: Minimizes consumption and conserve one of earth's most precious natural resources

Page 4: Living Smart - Pardee Homes

WaterSmart FeaturesWaterSmart FeaturesLow flow toilets*High-efficiency clothes washer*Smart sprinkler controller*California-Friendly landscaping*WaterSense faucetsWater-efficient showerheadsWater-saving dishwasher

*Qualifies for California-Friendly

Page 5: Living Smart - Pardee Homes

What a Living Smart Home Means for Homebuyers

What a Living Smart Home Means for Homebuyers

1. Lower energy bills2. Lower water bills3. Healthier indoor air4. Greater indoor comfort5. Better resale value6. Special financing7. Feeling of contribution to a better planet

Page 6: Living Smart - Pardee Homes

LivingSmart and Community DesignLivingSmart and Community Design

EnergySmart: Energy efficient Rec. Center with Solar panels. LEED Certified Fire Station

EarthSmart: Land Plans that protect sensitive areas and in some cases restore native habitat

Page 7: Living Smart - Pardee Homes
Page 8: Living Smart - Pardee Homes

Living Smart and Community Design

Living Smart and Community Design

HealthSmart: Walkable communities with access to hiking and biking trails when possible. Public transit is accommodated

WaterSmart: Extensive use of drought tolerant plant material throughout community areas. Plumb for recycled water in new communities. In some cases working with local agencies to build regional facilities such as transmission lines or possibly on site recycling capabilities.

On the horizon-Looking at ways to use ground water for irrigation when it has been used historically for farming purposes on our properties. Replenish the supply with percolation of storm water

Page 9: Living Smart - Pardee Homes

Energy-Efficient Rec Center, Complete with Solar Technology

Page 10: Living Smart - Pardee Homes

What a LivingSmart Community Design means

What a LivingSmart Community Design means

A design that makes conservation practical and livableA community where natural resources are taken into accountA land plan that allows for people and the environment to thriveA showcase that demonstrates when we work together environmentally sensitive design can also be beautiful.

Page 11: Living Smart - Pardee Homes

Portico, a case studyPortico, a case study

Small Lot program in Pacific Highlands RanchCA Green Builder DesignationWon several Green Building Awards including Gold Nugget-CA Green Building, Honorable mention as Green Project of the Year at the NAHB National Green Building awards

Page 12: Living Smart - Pardee Homes
Page 13: Living Smart - Pardee Homes

Bronze Silver Gold Portico Platinum

222 406 558 570 697

Lot Design, Preparation and Development 39 66 93 131 119

Resource Efficiency 45 79 113 97 146

Energy Efficiency 30 60 100 178 120

Water Efficiency 14 26 41 41 60

Indoor Environmental Quality 36 65 100 112 140

Homeowner Manual and Education 8 10 11 14 12

Page 14: Living Smart - Pardee Homes
Page 15: Living Smart - Pardee Homes

All Homes Combined:• kWh saved (per year): 42,279• Number of trees saved: 185• Waste diverted: 238.22 tons• Water saved (per year): 4,085,720• Greenhouse gasses (C02): 37,052 lbs

Figures are based on design analysis for features required for California Green Builder program

Portico Green Savings

Page 16: Living Smart - Pardee Homes

Manzanita Trail, A Pardee Living Smart Neighborhood

Page 17: Living Smart - Pardee Homes

Manzanita Trail Landscape Plan

Page 18: Living Smart - Pardee Homes

Manzanita Trail, Plan 3

Page 19: Living Smart - Pardee Homes

California

Friendly®

Public –

Private Partnerships

Page 20: Living Smart - Pardee Homes

Rebates and PartnershipsRebates and Partnerships

Helps consumers understand the benefitsProvides reliable third-party verificationRebates allow builders to offer green and keep homes affordableFills gap until supply catches up demandMoves education about green building forwardMoves the building of good green homes ahead

Page 21: Living Smart - Pardee Homes
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Page 23: Living Smart - Pardee Homes