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1 South Florida Lifestyles Listing Presentation Monday, June 17, 13

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Anne Marie Pascual understands the unique needs of affluent buyers and sellers who appreciate working with a discreet and savvy professional. Fluent in English, Spanish, French , and Portuguese

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South Florida LifestylesListing Presentation

Monday, June 17, 13

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Meet Anne Marie

In a successful career spanning more than 16 years, I have been involved in a large number of transactions which have earned me the reputation of a skilled and knowledgeable Real Estate Broker with keen marketing and negotiating skills.

I also understands the unique needs of affluent buyers and sellers who appreciate working with a discreet and savvy professional.

Providing the very best service is essentially about putting my clients first. This means keeping myself accessible, being a good listener as well as a good communicator, and responding quickly to your needs. Having a good handle on local market condition is crucial.

When you need top level thinking and advice in this challenging Real Estate market, wether Selling or Buying, Call Anne-Marie Pascual. Broker-Associate. 305-773-2277 www.miamiwaterworld.com Certifications: Florida Luxury Homes Specialist

Fluent in: English Español Francais & Portuguese

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“Create and deliver an unparalleled customer experience throughout the home transaction process.” 

EWM Realty International

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“Discover the EWM

difference!You will

love working with us!”

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Any questions about Real Estate?Whether Selling, Buying or InvestingAsk [email protected] 305-773-2277

Anne Marie PascualEWM Realty International

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Mission Statement• To get you where you want to go on time.

• To place you in the strongest negotiating position possible.

• To make your transaction as smooth as possible – and make this move seem easy.

• To apply proven methods of marketing which will bring about favorable results.

• To ensure the health and safety of your family and assets during the showing process.

• To keep you informed of the market and our discovery of new market trends as they occur in our ever-changing marketplace!

• To guarantee to do everything within our power to bring about a favorable result and closely follow the custom marketing plan that has been devised for your home.

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About EWM Realty

International

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Our HistorySince 1964, Esslinger • Wooten • Maxwell, Inc., Realty, better known as "EWM," is part of a larger family of affiliated companies: HomeServices Lending, Columbia Title d/b/a EWM Title, and Complete Insurance Agency, an EWM Insurance preferred vendor. EWM has 10 offices and 750+ associates and employees in Miami-Dade and Broward counties. We all share a love of life in South Florida and are dedicated to improving the fine reputation established by our founders, Anna Mae Esslinger, Dodie Wooten, and Arline Maxwell.

EWM's full-service capabilities extend beyond residential real estate to include commercial and business brokerage, relocation (individual to corporate groups), and a development services division that works with developers of new condominium projects in the complex sales and marketing process of bringing a project to life. Offering a complete line of services, EWM will take you from searching to closing with the confidence that comes from working with trusted professionals. Understanding and meeting the needs of new residents and their families is a hallmark of our service and our success. We never forget, our company was built one deal at a time.

Widely regarded as the leader in market knowledge and personal service in South Florida real estate, in 2003, EWM became a part of the HomeServices of America, Inc.™ family and extended our mortgage outreach with an affiliation with Wells Fargo Home Mortgage.

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LIMITED EDITION LIVINGSpacious residences with more than 7,600 square feet of livable space, 5,515 interior square feet, 2,100 exterior square feet, feature floor-to-ceiling glass

walls framing the dramatic ocean and 360 degrees of unobstructed views. Living spaces are flooded with light and air from sunrise to sunset.

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Corporate RelationshipsBerkshire

MidAmerican Energy Holdings

HomeServices of America

EWM Realty International

Columbia Titled/b/a EWM Title

Complete Insurance Agency

HomeServices Lending(Joint venture with Wells-

Fargo)

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Full Service• Residential and commercial real estate

services• Corporate relocation• International services• Business brokerage as well as • Home mortgage (HomeServices

Lending)• Title closing services (Columbia Title)

and • Property insurance (Complete Insurance

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Locally, Nationally, & Internationally: EWM is on Top!

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Leading RE Companies

As one of the principal owners of the Leading Real Estate Companies of the World, EWM is a member of the nation's largest real estate referral group, comprising more than 550 real estate firms across North America.

Through joint alliances with their member firms, these affiliated real estate companies provide home buying and selling services to relocating families and individuals all across the continent.

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US Coverage / International Coverage

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InternationalAffiliates

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International Affiliates - Europe

• London Telegraph

• MayfairInterna-tionalRealty.com

• These are for properties priced over $250,000.

• CountryLife.co.uk $1M+(UniqueLiving.com)

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Florida Leads In Foreign Buyers 2012

Purchasers from South America frequently find Florida attractive. Miami is viewed as a culturally diverse, international city. Canadians tend to focus on Florida and Arizona, vacationing from the weather of northern winters. .. .There are a sizeable number of German speakers in Southwest Florida. NAR Profile of International Home Buying Activity 2012

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Luxury Market $1M+

Multiple LuxuryAffiliates

Christie’s Great EstatesLuxury PortfolioWho’s Who in Luxury Real EstateMayfair International Realty (Our London Affiliate)CountryLife.co.uk (Queen’s Magazine)

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• EWM is an affiliate of Christie's International Real Estate, the largest network of luxury independent real estate firms in the world and a subsidiary of Christie's International PLC, the London-based art auction company founded in 1766.

Christie’s International Real Estate

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South Florida’s Residential Real Estate Market to Benefit from Launch of Christie’s International Real Estate

EWM Realty, Miami-Dade and Broward Exclusive Christie’s Affiliate, Anticipates Exponential Increase in Global Visibility South Florida’s high-end residential real estate market, already a hotbed of international attention, will broaden its global awareness with today’s announcement that Christie’s, the world’s leading art business, has changed the name of its exclusive property brand to Christie’s International Real Estate. It was formerly known as Christie’s Great Estates.

“I have no doubts that the new name will resonate with the global consumers to whom these properties are marketed,” says Ron Shuffield, President of EWM Realty, a HomeServices of America Company, an affiliate of Berkshire Hathaway. “With more than 35% of EWM’s sales being realized by international buyers -- further clarifying that the renowned Christie’s and its real estate arm are one in the same -- is a branding win-win for South Florida’s luxury residential real estate market.”

Christie’s International Real Estate is the only real estate network wholly owned by a fine art auction house. The real estate network is uniquely positioned to follow the footprint of its parent company, Christie’s, into growing markets such as Miami-Dade and Broward Counties.

As Christie’s global announcement noted, the new name further underscores that the values that distinguish Christie’s – commitment, expertise, integrity, discretion and five-star customer service – are qualities that are embedded in the company’s luxury residential property specialists.

Year-end sales reports compiled by Christie’s International Real Estate and its network of affiliates show a solid lead in serving the luxury real estate market in Florida.

In Miami-Dade County, Florida, for the annual period ending 12/31/10, according to data from EWM’s Trendgraphix platform which aggregates local Multiple Listing (MLS) data, EWM was the definitive market leader in the sale of homes and condos in excess of one million dollars. EWM had a total dollar volume market share of 14.0%, compared to 9.1%, 6.4% and 6.1% for its nearest competitors. The company also noted an increase of 28% in the number of sold units in excess of one million dollars for the period ending 12/31/10 vs the period ending 12/31/09.

The Christie’s International Real Estate rebrand will be spearheaded by UK-based Lisa King, who not only serves as Chairman of Christie’s International Real Estate, but Chief Operating Officer of Christie’s. King comes from a three-generation family business in property development.

“Lisa’s (King) connection to both the art and the real estate business is a huge benefit to the affiliates,” adds Shuffield. “We are extremely gratified by the confidence that our customers have placed in our company over the years, and we look forward to continually exceeding their expectations under the Christie’s International Real Estate banner.”

Christie’s International Real Estate

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Luxury Portfolio InternationalEWM is also a charter member of Luxury Portfolio International, a Fine Property Collection brings together the finest luxury real estate, luxury properties, and luxury homes for sale in the world.

The companies that make up Luxury Portfolio represent more million-dollar-plus transactions than any other single real estate organization.

The Luxury Portfolio program is the flagship luxury offering from The Leading Real Estate Companies of the World TM, the international network of independent real estate organizations representing 650 firms and 160,000 associates worldwide, of which, EWM is proud to be a member and principal owner!

Homes over $1Million in our market area.

Since its November 2005 launch, it has quickly become the fastest growing program of its kind, with nearly 200 member companies and more than 17,000 properties on its website.

Luxury Portfolio is designed to empower LeadingRE companies, such as EWM Realty, selling $1 million+ homes with integrated marketing tools, centering on its award-winning website, LuxuryPortfolio.com. A targeted advertising campaign in high net-worth publications such as Departures, The Wall Street Journal, Veranda, Unique Homes and duPont Registry drives traffic to the website while raising awareness of the program and promoting notable properties.

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Global ReachAverage 140,000+ high-net-worth visitors every month spend average of 12 minutesTraffic to site almost 200+ territories/ countries each month.

Top countries are: US, UK, Canada, Australia, South Africa, Italy, Spain, Switzerland, Germany, France, New Zealand, India, Mexico, Brazil, Ireland, Portugal, Netherlands, Belgium.

Conversion to multiple currencies (60+) and translations in 9 languages.

• United States• Canada• United Kingdom• Australia• Spain• Switzerland• Italy• Germany• New Zealand

• France, Mexico• South Africa• Brazil• Ireland• India• Netherlands• Belgium• Philippines

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EWM.COM

Property Search in 19 Languages.

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Virtual Tour• There will be a 360❍ Virtual Tour for

the Internet. • Your tour will be upload to many

internet sites. • MLXchange• Realtor.com• Ewm.com• Affiliate websites• Personal websites• And many more!

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EWM’s Exclusive Mailer: Miami-Dade County

Distribution: Home Value >$350,000 61,000 Homes in

Miami-Dade

The Mailer is an EWM

Tradition. It is printed by And distributed

throughout

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Factors Affect the Market

• Location – The single most important factor in determining the value of your home.

• Competition – Prospective buyers compare your property against competing properties.

• Timing – Property values are affected by the current real estate market. As the real estate market cannot be manipulated. A flexible marketing plan should be

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More Factors

• Condition – The condition of the property affects the price and speed of the sale.– As prospective buyers often make purchases

based on emotion, first impression are important.

– Optimizing the physical appearance of your home will maximize the buyer’s perception of value.

• Price – Pricing your home properly from the beginning is an important factor in determining the length of time it will take to sell your home.

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Data Explained• For the evaluation of your

property, these have come into consideration:

• Relevant sales

• Competitive listings (actives, pendings, back-ups and expireds) in yours and similar areas

• Square footage

• Location

• Amenities

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