list your home with jim and helena buckley

Sell with confidence every step of the way Sell with confidence every step of the way

Jim and Helena BuckleyDenver, Colorado Real Estate Expertise

JimandHelenaBuckley.com303.967.2698 ~ [email protected] | [email protected]

Confidence from Start to Finish

Our Selling Process


Why List with Jim and Helena

Experience and Results

Jim is more than qualified to be your trusted advisor with over 800 completed transactions and

25 years as a Residential Real Estate Broker. Jim will guide you through the many intricacies of a

transaction and ultimately to the successful sale of your home.

Working Together as a Team

Jim is complemented by his wife Helena who is also a licensed real estate professional. Together

they create a synergy which enables them to achieve at a much higher level than working

individually.

Expert Guidance

Provide a marketing strategy, a competitive market analysis and recommend an appropriate list •price for the sale of your property

Make recommendations as to staging, potential repairs and cleaning your property in order to •make your home more attractive to buyers

Suggest quality contractors and vendors and coordinate all repairs, purchases and installations•

Market your property to buyers and other agents utilizing all possible, appropriate methods•

Guide you in making informed decisions to keep your sale moving forward•

Present and respond to all offers in a timely manner•

Negotiate the best price and terms possible always keeping your specific •

Responsiveness

Act in good faith at all times•

Return all calls and emails promptly•

Receive and deliver all documents in a timely manner•

Loyalty

Place your interests above all others•

Keep your personal information strictly confidential•

Once the sale has closed continue to be of service as your Residential Real Estate Advisor •through our “After Sale Service Program”


Why List with Kentwood Companies

First in Sales

Kentwood brokers outsell the competition, with our active agents selling an average of 8.3 million

per broker, per year – more than any other office in the markets we serve.

Experienced Brokers

Our agents average 20 years in real estate and are full time professionals who have sold every

property type in virtually every neighborhood.

Working Together for You

We approach the sale and marketing of your home as a team! We have weekly sales meetings to

discuss our new listings, current listings and buyer needs and tour all of our listings so that we can

knowledgeably market our properties.

Broad Exposure

Our comprehensive approach to marketing integrates electronic, print and other media reaching a

wide range of qualified buyers and brokers. Our website presence with DenverRealEstate.com is

unparalleled.

Our Relocation Department

Kentwood Relocation specializes in buyers transferring to Denver through our affiliation with some

of the best real estate companies across the country and around the world.

A Dedication to Professionalism and Results

Kentwood has been synonymous with Denver real estate since 1981. Count on the highest level

of personal attention from results-driven professionals. In short when you hire Kentwood, you

receive all of the knowledge, experience and resources of our entire company. That’s what keeps

Kentwood clients coming back.


Our Agents are the Best in Class

Results Driven


Kentwood Sales Process

Comprehensive

Prepare Your Home for Sale

Monthly Market Review


No One Does More to Market Your HomeOver the years, we’ve built a billion dollar-plus business by knowing where the buyers are and how to reach them. We understand how people shop for homes today. We apply our extensive resources, experience and knowledge of the marketplace to sell your home for the best price in an ideal time frame.

The Internet has changed how people buy and sell real estate.

The 2008 National Association of Realtors Profile of Home Buyers and Sellers study shows that 83% of first-time buyers and 78% of repeat buyers used the Internet to search for a home – that’s an incredible number!

This study also underscores the fact that the Internet has become one of the most-used marketing tools by real estate agents in all four regions of the country, and is used in 87% of home sales nationally.

In 1997, only 2% of home buyers reported that they first learned about their home on the Internet. In 2006, that number had grown to 24%!*

*Source: The 2008 National Association of Realtors Profile of Home Buyers and Sellers.

Integrated Marketing CampaignDenverRealEstate.comTop real estate websiteseBlastsPrint advertisingNetworkingMultiple Listing Services

Integrated


The Internet and Realtors®The Most Valuable Resources Used by Buyers

Integrated


Every Kentwood Listing Gets Its Own Website

Signs and the Internet are two of the leading ways that prospective buyers find their next home. Kentwood has combined these two advertising media into a unique marketing program that will help sell your home faster.

Your home will be advertised around the globe on the Internet via its own unique Independent Property Website (IPW). In order to make finding your home easy, the street address forms the IPW web address (For example, 6 West Elm Street would be http://6welm.denverrealestate.com).

The web address is also included on a rider under the Kentwood ‘For Sale’ sign. A prospective client passing by can use a handheld PDA to view a complete online brochure, including outstanding photographs, a property description, price, and agent contact information.

Focused


Where Do Kentwood Listings Appear Online?

Your Home will be Advertised on these WebsitesListing syndication maximizes a home’s exposure and a brokerage’s presence on the web.

The Kentwood Companies strives to differentiate ourselves from the competition by syndicating the listing of your home to these highly used web sites. These websites have

thousands of unique users everyday and millions of page views every month which increases your home’s exposure in today’s real estate marketplace.

Integrated


DenverRealEstate.com

Display of all property listing data on the map according to the search characteristics selected by the buyer

The ability to draw custom search boundaries using the interactive ‘polygon’ search tool

Point-of-Interest Plotting, enabling the buyer to search for area shops, services and amenities such as restaurants and schools

Satellite photos of entire search areas as well as close-up “Street View” photographs of any neighborhood

All of Kentwood’s listings can be viewed 24/7 on our award-winning website. Kentwood has deployed the most cutting edge technology in order to give your home maximum exposure to qualified prospects on the web. All Kentwood properties are professionally photographed for both interior and exterior views and all receive a stunning Video Tour.

The cornerstone of DenverRealEstate.com is our Advanced Interactive Mapping (AIM). Consumer studies show that home buyers prefer visually oriented, interactive property searches. We provide potential buyers with a unique map-based property search that allows them to search for just the right home and neighborhood. Through our AIM technology, DenverRealEstate.com gives potential buyers all of the tools they need for productive property searches:

Integrated

All of Kentwood’s listings can be viewed 24/7 on our award-winning website. Kentwood has deployed the most cutting edge technology in order to give your home maximum exposure to qualified prospects on the web. All Kentwood properties are professionally photographed so that we can generate inquiries and showings from interested buyers.

The cornerstone of DenverRealEstate.com is our Advanced Interactive Mapping (AIM). Consumer studies show that home buyers prefer visually oriented, interactive property searches. We provide potential buyers with a unique map-based property search that allows them to search for just the right home and neighborhood. Through our AIM technology, DenverRealEstate.com gives potential buyers all of the tools they need for productive property searches:


REALTOR.Com Showcase Listings

Every property represented by Kentwood Companies has enhanced ‘Showcase’ listing status on the most popular property search engine in the United States: Realtor.com

Showcase listings have higher visibility and direct email links to our agents so that consumer inquiries can be addressed quickly. Buyers looking at your home can connect with your Kentwood agent so that no time is lost in generating a possible sale.

Over 60 million homebuyers visit Realtor.com every month. Having Showcase listing status on this all-important website gives your home greater exposure to millions of buyers, which is what you need to sell your home in today’s market.

Focused


We Create Powerful Networking Opportunities

Imagine the power of over 165 Kentwood agents sharing your property’s story with their vast network of contacts.

In addition to our local market knowledge, we use national and international networks of broker and agent affiliates to increase network opportunities. Our affiliates include some of the best real estate companies across the country and around the world:

LEADING REAL ESTATE COMPANIES OF THE WORLD is the world’s largest single-source network of leading independent real estate brokers. Globally, member companies have total sales exceeding $400 billion, and in the U.S. they consistently outperform all other networks.

RELO national home search is a nationwide marketing alliance that provides reciprocal links on more than 650 affiliated websites.

Kentwood Relocation specializes in buyers transferring to Denver. As the proud recipient of the coveted RELO Quality Certification Award, we uphold rigorous standards for leadership, commitment, resources and customer focus.

Kentwood Relocation Services offers comprehensive services on a national scale, from home marketing and finding services to van line assistance and mortgage services; you can rely on us.

For those moving out of the Denver Area, our affiliation with Leading RE connects you with high quality professionals across the nation and throughout the world. Relocating can be stressful and complicated without the right company leading you through the maze, and the professionals with Kentwood Relocation Services are the most qualified in Colorado.

Connected

TM


Buyers Always Determine VALUE!

How do buyers determine value?

When you bought this home, how did you

establish value? By comparing your home

to others that were for sale at the time.

Buyers still determine the value of a home by

comparison shopping. If your home is over-

priced, you simply assist others in the quicker

sale of their home.


Pricing Your Home To Sell

The Market Value ofyour home IS NOT:

•What you paid for it• How much money you put into it• What you need out of it• What it appraised for• What you hear your neighbor’s house sold for• What the Tax assessor’s office says it’s worth•What it’s insured for• What memories you have of your home• Based on the prices of homes where you are moving

The Market Value IS based on:• Today’s market• Today’s competition• Today’s financing• Today’s economic conditions• Buyer’s perceptions of property condition• Location• Normal marketing time

What is yourproperty worth?

Pricing Your Home To SellWhat is your property worth?

The Market Value of your home IS NOT:

What you paid for it•

How much money you put into it•

What you need out of it•

What it appraised for•

What you hear your neighbor’s house •sold for

What the Tax assessor’s office says it’s •worth

What it’s insured for•

What memories you have of your home•

Based on the prices of homes where •you are moving

The Market Value IS based on:

Today’s market•

Today’s competition•

Today’s financing•

Today’s economic conditions•

Buyer’s perceptions of property •condition

Location•

Normal marketing time•


The Pitfalls of Overpricing!

Some Common Seller Viewpoints

“They can always make an offer.” “We can always

come down.” “I need to get my costs out of it.”

Your Most Qualified Buyers Will Not...

“make an offer” because they probably will never see your property. They will view properties

that are priced within their purchase power range, knowing that they cannot afford anything

above that range.

Overpricing Reduces Sales Associate Activity

Agents won’t show your home if they feel it is priced too high.

Overpricing Helps Sell Other More Competitively Priced Homes First

An overpriced home makes other homes appear more attractive. Buyers will “bounce off” an

overpriced home and purchase a properly priced home.

Your Home May Become “Stale” On The Market

The first question a prospective buyer asks their agent is “How long has this home been on

the market?” Prospects may wonder why it has been on the market so long or if something is

wrong with the property, even after you lower the price. You may even have to settle for less

than market value. A house takes on a reputation surprisingly fast, so don’t wear out your

welcome on the market.

You Lose A Strong Negotiating Position... When Your

House Is On The Market A Long Time, Both Financially And Mentally. Prospects will not

“rush” to make an offer on an overpriced property, and you may feel compelled to accept less

when they finally do.

The Pitfalls of Overpricing!Your Most QualifiedBuyers Will Not...“make an offer” because they probably will never see your

property. They will view properties that are priced within

their purchase power range, knowing that they cannot afford

anything above that range.

Overpricing Reduces Sales Associate ActivityAgents won’t show your home if they feel it is priced too high.

Overpricing Helps Sell Other MoreCompetitively Priced Homes FirstAn overpriced home makes other homes appear more attractive. Buyers will “bounce off” an overpriced home and pur-

chase a properly priced home.

Your Home May Become “Stale” On The MarketThe first question a prospective buyer asks their agent is “How long has this home been on the market?” Prospects may

wonder why it has been on the market so long or if something is wrong with the property, even after you lower the price.

You may even have to settle for less than market value. A house takes on a reputation surprisingly fast, so don’t wear out

your welcome on the market.

You Lose A Strong Negotiating Position... When Your

House Is On The Market A Long Time, Both Financially And Mentally. Prospects will not “rush” to make an offer on

an overpriced property, and you may feel compelled to accept less when they finally do.

SomeCommon

SellerViewpoints

“They can alwaysmake an offer.”

“We can alwayscome down.”

“I need to get mycosts out of it.”


“Can’t we just try the higher price for a few weeks?”

1 2 3 4 5 6 7 8 9

Time in Weeks

Sho

win

gs

Pri

ce

Market Value

Time On Market

list your home with jim and helena buckley

Documents

denver real estate

residential real estate

best real estate companies

successful sale

appropriate list price

marketing strategy

best price

new listings