The ‘not so social’Social Media

100 million+ business-oriented users

http://info.gigya.com/LIIdentity.html

100 million+ business-oriented users Exportable database Groups Recommendations = credibility = enhanced reputation Questions & Answers - demonstrate talent Powerful recruitment tool Reference checking tool Connect to your connections, connections Automation features Advanced search & filtering tools Fewer “Gatekeepers” & guaranteed response to messages

(InMail)

Export Connections

“Answers” Are The Answer

Grow Your Influence

Gain +ve feedback & ‘points’ as an expert in your chosen topic/s

Recommendations

Searching & Filtering Tools

• Massive pool of passive job candidates (in addition to the active ones!)

• Viral distribution potential – Jobs are forwarded 11 times on average collecting 400 view and 30

applications (Source: LinkedIn)

• Smooth management of the hiring process (including reference search)

• Personal approach – connections help both candidate and recruiter see how they are connected resulting in more efficient matching and fewer ‘surprises’ in the process

Powerful Groups

Add Video!

Source: LinkedIn Groups SlideShare Presentation

Avoid “Newbie” Mistakes

‘Newbie’ Mistakes

• No photograph• Information incompleteor not up-to-date• No keyword

optimisation• Unhelpful email settings

Check Your Settings

Be Found On Your Terms

LinkedIn Keywords Matter Too…

Privacy Screen

5 Places To Repeat Keywords

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Paid or Free?

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