linkedin products: class of 2012
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Take a look back at the incredible year of new products and enhancements on LinkedIn.TRANSCRIPT
Product Yearbook 2012 simplify
product
yearbook2012
Product Yearbook 2012
We’ve been working hard this year to bring out new products and features that simplify the LinkedIn experience, help our members grow and manage their networks, and equip them everyday with the relevant insights and tools to be great at their jobs. The best part is that we’re just getting warmed up and expect 2013 to bring even more new innovation. In the meantime, here is a look back at our amazing year…
Oh, what a year it’s been!
Product Yearbook 2012 simplify
PROFILE
PROFILE TEAM
We introduced a better way for our 187 million members to tell their unique, professional story with the new LinkedIn profile.
“The company has been focusing on simplifying its service, helping its members’ career growth, and making it a place to visit every day.” -ABC 7
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Product Yearbook 2012 simplify
HOMEPAGEWe made it simpler to discover, share and discuss what’s important to our members, their industries, and their networks to help them be great at what they do.
“The new homepage seems like a much better fit with the rest of LinkedIn’s increasingly good-looking product suite.” -VentureBeat
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Product Yearbook 2012 simplify
LINKEDIN TODAYWe reimagined LinkedIn Today and made it easier to navigate trending news to quickly access and share the news that matter most to our members.
“It’s an aesthetic refresh of the Today user interface, complete with increased attention to social functionality.” -AllThingsD
Product Yearbook 2012 simplify
COMPANY PAGESWe made it easier to access the most relevant and timely updates from companies our members care about. There are more than 2.6 million companies that have Company Pages on LinkedIn.
“In the redesign, company news and updates take a more prominent placement, and the layout has been changed to make navigation simpler and more intuitive.” -IDG
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Product Yearbook 2012 grow
LANGUAGE Today, more than 63% of LinkedIn members are from outside the U.S. and we now offer 19 languages.
“LinkedIn has continued its efforts to roll out internationally and appeal to local markets after the professional social network introduced support for Danish, which becomes its nineteenth local language.”-The Next Web
polish
czech
danish
dutch
danishnorweigan
Product Yearbook 2012 grow
PEOPLE YOU MAY KNOW
We made it easier to find and connect with colleagues, classmates, and more by providing more accurate and relevant recommendations through People You May Know.
“LinkedIn has tweaked its People You May Know feature with a streamlined look and more accurate recommendations.” -Mashable
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Product Yearbook 2012 everyday
INFLUENCERSMembers now have access to some of the most recognized and influential thought leaders on LinkedIn by following one of our 170 influencers who are sharing their unique professional insights and knowledge with professionals on LinkedIn.
“LinkedIn is adding “expert advice” and making it easier for users to find experts’ “pearls of wisdom.” -Associated Press
“Colleagues should take care of each other, have fun, celebrate success, learn by failure, look for reasons to praise not to criticise, communicate freely, and respect each other.” – Richard Branson
Product Yearbook 2012 everyday
ENDORSEMENTSMore than 550 million endorsements have been given out on LinkedIn. Help build the profes-sional brands of your professional connections by spreading some kudos for their work and expertise.
“Your connections don’t just Like you, they Endorse you!” -The Next Web
Product Yearbook 2012 everyday
MOBILE PHONE
“Mobile, even without the dedicated app, has been a big deal for LinkedIn. The company’s existing apps… represent the social network’s fastest growing consumer segment.” -USA Today
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Mobile is our fastest growing consumer service – 25% of our unique members are visiting LinkedIn while on-the-go.
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Product Yearbook 2012 everyday
iPADWe introduced an iPad app that complements how professionals start and end their workday by providing all the info they need to be great at their jobs.
“The interface is quite slick, intuitive and user-friendly…” -Los Angeles Times
IPAD TEAM
Product Yearbook 2012
“Everything we do starts with you, our 187+million members around the world.
We are just getting started! I can’t wait to share more about what we have up our
sleeve in 2013.”-Deep Nishar,
Senior Vice President, Product and User Experience