linkediin 101: 10 useful tips to develop your profile
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To Develop Your LinkedIn Profile
10 Useful Tips
to enhance your LinkedIn profile
10 Useful Tips
Whilst developing your profile you can opt to make it private until you are ready to share it
#1Look at the
privacy settings and
options
10 Useful Tips
Research has found that profiles are more trusted when they contain a photo
to enhance your LinkedIn profile
#2Include a
photo
Click on the 'Edit Profile' button to update any of the sections or the 'Improve your
profile' button for suggestions.
Proofread any changes you make for errors!
10 Useful Tips
to enhance your LinkedIn profile
#3Complete
your whole profile
10 Useful Tips
LinkedIn members did over 5.7 billion professionally-oriented searches on the
platform in 2012
Consider the search words they will use to find expertise in your field and include these
in your profile
to enhance your LinkedIn profile
#4Include relevant
keywords
10 Useful Tips
Your headline will default to your current job title, but this can be edited to add further
information and keywords
to enhance your LinkedIn profile
#5Edit your headline
10 Useful Tips
The default URL will also include random numbers and letters and appears underneath your photo. uk.linkedin.com/pub/your-name/1x/11x/111.Customise this to have your full name then add to:• your email signature• business cards• your bios on other social sites
to enhance your LinkedIn profile
#6Customise your public profile URL
10 Useful Tips
Add relevant skills to your profile. Valued connections may then publically endorse your skills and expertise
to enhance your LinkedIn profile
#7Add skills to your profile
10 Useful Tips
You may give others a recommendation, but do also consider asking people you have
worked with to give you one too.
to enhance your LinkedIn profile
#8Ask for
recommendations
10 Useful Tips
• Connect with current and previous work colleagues • Search by name, company, school, email contacts or
group members. Drill down using advanced search.• Develop relevant 2nd and 3rd degree connections
to enhance your LinkedIn profile
#9Make
connections
10 Useful Tips
• Engage in discussion topics and answer questions in your specialism
• Develop new connections• Create your own group
to enhance your LinkedIn profile
#10Join relevant
Groups
LinkedIn members are sharing insights and
knowledge in more than 1.5 million
LinkedIn Groups
Make the most of your profile!
uk.linkedin.com/in/suebeckingham/