lighthouse list company
TRANSCRIPT
As many as 42% of consumers said that they preferred receiving
promotional emails from companies.Source: Econsultancy How We Shop study
18- to 34-year-olds prefer to receive direct mail versus online marketing about lifestyle
and home goods and services.
Source: USPS
Consumers who received direct mail as well as email on average contributed $17 in revenue
and $4 in margin per household.
Source: Merkle
On average, those who receive a catalog in the mail spend 28% more with a brand than those who do not.
Source: USPS
New movers spend more in the first 90 days after they move than
they will in the next five years.
Every year there is more data generated than all data
before 1960
Data Doubles Every 18 Months!
Do You Have The Freshest Data?
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