life is beautiful - himgs.com · phone: 212-807-4650 email: [email protected] life is...
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FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
Life isBEAUTIFUL
FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
SOURCES:HISPANICMILLENNIALPROJECT,SENSIS/THINKNOW;GFKMRI,FALL2014;USCENSUSBUREAU:THESTATEOFLATINASINTHEUNITEDSTATES2015/*40%OFTOTALUSHASHHI+$75K
Launched September 2016 in the U.S. Market!A Global Luxury Brand Celebrating the Best Moments In Life
HISPANIC AUDIENCE
EMERGENT & AFFLUENT26% of Hispanic HH earn +$75K/year
55.4 Million Hispanics in the U.S.Projected to double in size by 2060
SPANISH-SPEAKING44% of Hispanic millennials are foreign
born
PASSIONATE READERS86% read magazines in the last 6 monthsAdults read avg. 9.8 magazines/month
CIRCULATION
NATIONAL DISTRIBUTIONFocus on Hispanic Affluent Zip Codes
CIRCULATION MODEL75% Subscribers15% Newsstand
10% Verified
LANGUAGEHOLA! USA is available to
subscribers in English or Spanish
RATE BASE
2H 2016: 200,0001H 2017: 300,0002H 2017: 400,000
2018: 400,000
6 Issues in 20177 Issues in 2018
AAM Measured in 1H 2016Delivered Rate Base in Full
BRAND MISSION
To entertain, engage and thrill our audiences by extending an
exclusive invite for women to celebrate the greatest moments in life.
EDITORIAL VISION
We offer exclusive access to global celebrities, with a top-notch
storytelling approach that is always ahead of trend. With an
irresistible twist to fashion and lifestyle, we deliver the aspirational
and intimate stories of the personalities our reader cares about:
beauty, celebrity glam, travel and life-changing moments. Through
impactful images and human interest reports, we will make our
reader’s life even more fulfilling, fun—and fabulous!
A COVETED GLOBAL BRAND
120 Countries Distributed | 30 International Editions
First Issue Introduced in 1944 | Family Owned & Operated
FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
2018 Editorial CalendarISSUE THEME AD CLOSE
MARCH Love Is In The AirOscars
Jan 16 2018
APRIL Spring is Here!TheDesignIssue
Feb 212018
MAY/JUN Spectacular WeddingsMother’sDay
Apr 112018
SEPTEMBER Fashion Issue #FashionFiesta
Jul 42018
NOVEMBER Appreciation Issue#GraciasMoment
Sept 262018
DEC / JAN New Year, New You Nov 142018
MATERIALS
Jan 192018
Feb 262018
Apr 162018
Jul 92018
Oct 12018
Nov 192018
ON SALE
Feb 82018
Mar 222018
May 102018
Aug 22018
Oct 252018
Dec 152018
OCTOBER Best of FallChangeYourLook
Aug 162018
Aug 202018
Sep 132018
Revised2.15.18
FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
BLEEDSIZE(Imperial)
BLEEDSIZE(Metric)
NON-BLEEDSIZE(Imperial)
NON-BLEEDSIZE(Metric)
FullPage 8.25”x11.125” 209.55mmx282.575mm 8”x10.875” 203.2mm x276.225mm
2page spread 16.25”x11.125” 412.75mmx282.575mm 16”x10.875” 406.4mmx276.225mm
1/3vertical 2.75” x11.125”withtop,bottom,and
outsidebleed
69.85mmx282.575mmwithtop,bottom,andoutside
bleed
2.625”x10.875” 66.675mm x276.225mm
2/3vertical 5.125”x11.125”withtop,bottom,and
outsidebleed
130.175mm x282.575mmwithtop,bottom,andoutside
bleed
5”x10.875” 127mmx276.225mm
1/2horizontal 8.125”x5.375”withtop,bottom,and
outsidebleed
206.375mmx 136.525mmwithtop,bottom,andoutside
bleed
8”x5.25” 203.2mmx133.35mm
1/2pagespread 16.25”x5.375”withtop,bottom,and
outsidebleed
412.75mmx136.525mmwithtop,bottom,andoutside
bleed
16”x5.25” 406.4mmx133.35mm
GENERALINFORMATION:.125”(3.175mm)bleedathead,faceandfoot,notongutter
Positionliveimagenocloserthan.25”(6.35mm)fromtrim
Print-ReadyAds
SupportAdobeAcrobatPDFX-1A
Images– CMYK,300dpi
PleaseconvertCMYKProcessColortoPantone
FourcolorsolidsshouldnotexceedSWOPdensityof280%
.Embedallfontsandflattenalltransparencies
Rulesshouldbe.25pointorthicker
DonotnestEPSfilesinotherEPSfiles
FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
Magazine National Rate Card2018GROSSADVERTISINGRATES 300K
JAN- JUL 2017400K
AUG- DEC 2017400K
JAN- DEC 2018
4CBLEED
FullPage $53,600 $71,467 $73,611
2/3Page $42,900 $57,200 $58,916
1/2Page $34,800 $46,400 $47,792
1/3Page $24,100 $32,133 $33,097
Cover2 $61,640 $82,187 $84,653
Cover3 $58,960 $78,613 $80,971
Cover4 $64,320 $85,760 $88,333
BLACK &WHITE
Full Page $40,200 $53,600 $55,208
2/3Page $32,200 $42,933 $44,221
1/2Page $26,100 $34,800 $35,844
1/3Page $18,100 $24,133 $24,857
FORADVERTISING&INTEGRATEDMARKETINGOPPORTUNITIESCONTACT:SYLVIA BANDERAS COFFINET, PUBLISHER/VP OF INTEGRATED SALES PHONE:212-807-4650EMAIL:[email protected]
2018 Magazine Advertising Terms & ConditionsMAGAZINE