LG SMART TV

By,A. Prince

CONTENTSWhat is a Smart TV?Web 2.0About the brandAbout the productProduct VariantsCompetitors

WHAT IS A SMART TV?A smart TV, sometimes referred to

as connected TV or hybrid TV, is a television set or set-top box with integrated Internet and Web 2.0 features, and is an example of technological convergence between computers and television sets and set-top boxes

WEB 2.0Web 2.0 describes World Wide Web sites that

emphasize user-generated content, usability, and interoperability

Examples of Web 2.0 include social networking sites, blogs, wikis, folksonomies, video sharing sites, hosted services, Web applications, and mashups

ABOUT THE BRANDLG Electronics Inc. is a South

Korean multinational electronics company headquartered in Yeouido-dong, Seoul, and a member of the LG Group, employing 83,000 people working in 119 local subsidiaries worldwide

CEO of LG Electronics is Bon-joon Koo, who assumed the role of Vice Chairman of LG Electronics on 1 October 2010

ABOUT THE PRODUCTKey Features

o WebOS 2.0

o Magic Remote

o Full HD 1080p Resolution

o Energy Star

ABOUT THE PRODUCT(Cont.)Technical Specifications

Model No. LG 40 LF6300Screen Size 40”1080p Full HD YesProcessor Dual CoreNatural Voice Recognition YesWeb Browser YesWi-Fi® Built-in Yes Limited Warranty1 Year Parts & Labor

Price Range₹83,000 - ₹90,000

VARIANTSLG 50LF6090LG 55LF6090LG 60LF6090LG 60UF7700LG 65UF7700LG 70UF7700LG 79UF7700LG 60LF6300LG 55UF7600

COMPETITORSPanasonic Smart Viera

o Panasonic's new My Home Screen user interface is the freshest, newest idea in connected TV

o It takes design cues from both LG and Samsung, though the customization options on My Home Screen are unique

COMPETITORS(Cont.)Samsung Smart Hub

o All Samsung Smart TVs now include S Recommendation, which suggests content from both live TV and its video-based apps based on your viewing habits

COMPETITORS(Cont.)Sony Entertainment Network (SEN)

o Press the SEN button on the remote and you just get a long list of all the apps available on Sony's connected TV service

COMPETITORS(Cont.)Toshiba Cloud TV

o Looking like a cross between Samsung and Panasonic's smart TV, Cloud TV has split between separate screens for Home, Premium Apps and TV & Video

COMPETITORS(Cont.)Philips Smart TV

o Philips' system has a thumbnail that displays - with sound - either live TV or a live video source, a Tweet button and a fresh design that puts all apps along the bottom of the screen

o Philips has created a roomy connected TV interface that borders on looking classy

CONCLUSIONLG's connected TV platform gets the nod largely

because of its oh-so-simple design that puts seemingly disparate sources of video onto one home screen

It's beautifully simple, and file support is hugeIt's not got the most extensive choice of apps, but

LG's Smart TV platform succeeds on ease of use - and spectacularly so