leveraging mobile technology for point-of-sale marketing
DESCRIPTION
- Trend and showcase sharing - Mobile marketing technology demonstration - Getting ready for iOS6TRANSCRIPT
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we create Everyday Essentials >
GreenTomato
< check the complete list : gtomato.com
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Dedicated R&D Team
120+ Professionalswith 5 regional offices
HongKongGuangzhouBeijing
SingaporeCanada
OneStop solution
150+ Blue Chips Clientswith 500+ Apps & Services
started in 2003100+ Industrial Awards
aboutGreenTomato
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NEWS SOCIAL NETWORKING BUSINESS
LIFESTYLE TRAVEL
ENTERTAINMENT FINANCE SPORTS
our Ad Network
serving 10,000,000 impressions a day
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Mobile Marketing Technology
to potential customers
(acquisition)
leading to repeat purchase(loyalty)
Customer Relationship Management
(CRM)
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What you have been doing...
Printable CouponMembership Card
1. Loyalty program
Challenges:> Customers never bring their cards> Fail to measure the effectiveness
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What you have been doing...
2. coupon apps
Challenges:> App distribution> Missing common standard
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Everything changes when iOS 6 arrives
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> 80% of iOS users are upgradable to iOS 6
iOS 5.1 adoption rate reached 61 % in first 3 weeks
iPhones (3GS, 4, 4S) and iPod Touch support Passbook
iPhone 5 sales projected to hit 250 mil devices
The promising future of Passbook
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Introducing you....
DIY your “Passbook” campaign
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A self-serve platform that allows you to create and distribute Apple Passbook contents across iOS and Android
What is Passduck?
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Step 1 Create your pass Step 2 Distribute for you
Step 3 Scan and Redeem Step 4 Track your results
Feature Highlights
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And it’s beyond coupons...
sign up at: www.passduck.com
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Mobile Marketing Technology
to potential customers
(acquisition)
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turn your receipts into promotional channel
no change to POS hardware
setup takes only 30 min
sign up at: www.thespotick.com
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Mobile Marketing Technology
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Customer Acquisitionthrough indoor positioning
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Indoor Positioning?
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by using GPSthis is the closest we can get
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powered by
with
it’s Point-Specific
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Potential applications of indoor positioning
www.senstation.com
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Showcase
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GreenTomato
Thank you
Jacqueline ChongCMO - GreenTomato Group
[email protected]: JackieCTwitter: jacquejac