lets talk quality
DESCRIPTION
Presentation by Maarten Bas-Backer and Ruurd Priester on new (marketing) rules in relation to exponential change. Presented at Lost Boys Amsterdam, February 3d 2010.TRANSCRIPT
Let’s talk Quality
Lost Boys International
Exponential change
Ray
Kur
zwei
l
Uncertainty Paradigm Shift
We do not know what it means Current systems have no answers
The rules of the game changed
5 new rules By Maarten Bas-Backer
Rules of the game # 1
Abundance, not scarcity
Rules of the game # 2
Distributed, not central
www.opte.org
Rules of the game # 3
Layered, not separate
Rules of the game # 4
Aware, not calculated
Rules of the game # 5
Trust, not control
So what does this mean
for us?
# 1: Abundance, not scarcity
Focus on opportunities
# 2: Distributed, not central
Embrace talent and diversity
# 3: Layered, not separate
Create new connections
# 4: Aware, not calculated
It’s irrational to be rational
# 5: Trust, not control
Build trust not ego
Trust Speed Cost
Duh
Let’s talk Quality Amsterdam, February 3 2010
Maarten Bas-Backer, Ruurd Priester
Lost Boys International