let’s talk about what you really do (1)

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Let’s talk about what you really do Not what you call yourself

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Page 1: Let’s talk about what you really do (1)

Let’s talk about what you really do

Not what you call yourself

Page 2: Let’s talk about what you really do (1)

What is the 60 second introIt is your chance to introduce your business to the world.

Your Super Chat with a potential client.

Your chance to shine.

Page 3: Let’s talk about what you really do (1)

What do people buy?

?

Page 4: Let’s talk about what you really do (1)

They buy a Solution to a problemTo do something particular

To do something emotional

To achieve something

To remedy something

Page 5: Let’s talk about what you really do (1)

There are 7 things people need to know1. The Problem2. The Solution3. Who you work with4. Your unique selling point5. Your tool kit6. How you work7. What you want them to do next

Page 6: Let’s talk about what you really do (1)

If people buy a solution - what do they need?

A problem!

Page 7: Let’s talk about what you really do (1)

You need to know what there problem isWhat do you solve -

A restaurant is just a restaurant

However - A space for small business to bring clients and eat great local food while discussing business - is something else

Page 8: Let’s talk about what you really do (1)

How do you solve the problem?You have to have the solution

You have to be able to tell people the solution

E.g.

Marketing a problem - Dynamic posters to attract new clients (the solution)

Page 9: Let’s talk about what you really do (1)

What next?They need to know you can work with them.

If you only work with women, then spending time talking to Men is a waste of time.

Tell them who you work with.

Page 10: Let’s talk about what you really do (1)

What is unique about you?There may be a lot of you doing what you do

Tell them why you are unique

E.g.

“I take the pain out of your end of year accounts”

“I offer light at the end of the tunnel when you get divorced”

Page 11: Let’s talk about what you really do (1)

Now you can tell them how clever you areYour qualifications, knowledge, experience etc. are just part of your tool kit.

Qualifications

Experience

Treatments

Page 12: Let’s talk about what you really do (1)

Where and How you do all thisOnline

In workshops

1:1

In Groups

Ongoing

Set time

People need to know if they can access what you do

Page 13: Let’s talk about what you really do (1)

The most importantTell them what to do next

YOUR CALL TO ACTION

Page 14: Let’s talk about what you really do (1)

Put it all together1. Scared of public speaking2. Make them more confident3. Work with women in business4. Change mind set5. Experience in Acting and NLP6. Work offline and online7. Contact me for a chat

Page 15: Let’s talk about what you really do (1)

And you getI work with women in business to help you overcome your fear of public speaking. Using my experience in Acting and as a NLP Master Practitioner, I help you change your mindset and understand the 6 steps to confident public speaking. Helping you grow and attract new clients for your business. I run short online courses or you can work with me 1:1 to really get to grips with your fears. Come and have a chat to see how I can help you.

Page 16: Let’s talk about what you really do (1)

Ta DAYour Turn ……………………..

Any Questions

[email protected]

www.bevhepting.co.uk