let’s talk about what you really do (1)
TRANSCRIPT
Let’s talk about what you really do
Not what you call yourself
What is the 60 second introIt is your chance to introduce your business to the world.
Your Super Chat with a potential client.
Your chance to shine.
What do people buy?
?
They buy a Solution to a problemTo do something particular
To do something emotional
To achieve something
To remedy something
There are 7 things people need to know1. The Problem2. The Solution3. Who you work with4. Your unique selling point5. Your tool kit6. How you work7. What you want them to do next
If people buy a solution - what do they need?
A problem!
You need to know what there problem isWhat do you solve -
A restaurant is just a restaurant
However - A space for small business to bring clients and eat great local food while discussing business - is something else
How do you solve the problem?You have to have the solution
You have to be able to tell people the solution
E.g.
Marketing a problem - Dynamic posters to attract new clients (the solution)
What next?They need to know you can work with them.
If you only work with women, then spending time talking to Men is a waste of time.
Tell them who you work with.
What is unique about you?There may be a lot of you doing what you do
Tell them why you are unique
E.g.
“I take the pain out of your end of year accounts”
“I offer light at the end of the tunnel when you get divorced”
Now you can tell them how clever you areYour qualifications, knowledge, experience etc. are just part of your tool kit.
Qualifications
Experience
Treatments
Where and How you do all thisOnline
In workshops
1:1
In Groups
Ongoing
Set time
People need to know if they can access what you do
The most importantTell them what to do next
YOUR CALL TO ACTION
Put it all together1. Scared of public speaking2. Make them more confident3. Work with women in business4. Change mind set5. Experience in Acting and NLP6. Work offline and online7. Contact me for a chat
And you getI work with women in business to help you overcome your fear of public speaking. Using my experience in Acting and as a NLP Master Practitioner, I help you change your mindset and understand the 6 steps to confident public speaking. Helping you grow and attract new clients for your business. I run short online courses or you can work with me 1:1 to really get to grips with your fears. Come and have a chat to see how I can help you.
Ta DAYour Turn ……………………..
Any Questions
www.bevhepting.co.uk