lesson 1 ja it’s my business! date: name of volunteer 1 name of volunteer 2

Lesson 1

JA It’s My Business!

Date:

Name of Volunteer 1Name of Volunteer 2

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Introduction:

Volunteers: Background[2] Sessions, each [3-1/2] hours long, [8:00 am – 11:30 am][Mon 13th May & Tues 14th May]

• Learn & have fun: activities & games

• Help each other; work in groups

• Participate in the class; raise your hands

• Be respectful

• Take turns


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What do you know - Pre?5 minutes


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Goal

- To provide an engaging hands-on learning on entrepreneurship.

- The study of Entrepreneurship is not the same as studying business.

- Learning how to be a successful entrepreneur does not necessarily require a business school degree.

- Basic business skills that will be useful for any companies you work for.


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Overview

6 sessions covering:

• I Am an Entrepreneur

• I Can Change the World

• I Know My Customer

• I have an Idea

• I See a Need

• Celebrate Entrepreneurs!


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The world’s largest organisation whose programs prepare young people for the real world by showing them:

•How to generate and manage wealth

•How to create jobs

•How to think like an entrepreneur

•How to be prepared for work

What is Junior Achievement ?


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• 6 Sessions over 2 days

• Group games and role-plays

• Journals

Your first step in entrepreneurial thinking


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Lesson1I Am an Entrepreneur


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• A person who starts his or her own business in the hope of earning a profit.

Who / What is an Entrepreneur?

What is Profit?

• Profit = Sales Revenue Minus Cost

JA It’s My Business! I Am an Entrepreneur

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Who is an Entrepreneur?

Examples


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THEGOLDEN

RULESWhat do you think are important to think

about when you start a business?

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THE GOLDEN RULES:

1. Fill A Need

Know the market need and your potential customers.

There must be a need for your product or service.

2. Know Your Customer and Product

Have expert knowledge of both the customer

and the product.


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THE GOLDEN RULES:

3. Be Creative and Innovative

Think outside the box, and look for new and

different solutions to needs that have been identified.

4. Believe in Yourself

Identify likes, skills/abilities, and work

to improve them.

Believe you can do it!


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•6 Groups (6 – 7 students per group)

• Give your group a name


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The Game Rules• 4 categories, each with 4 questions

• Each group takes turn to choose a category and question

• 3 clues provided per question

• If a group does not know the answer, it will be opened up to the other groups

• First group to raise hands will answer first


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More Game Rules

• Correct answer – The group wins the number of points

• Wrong answer – No penalty

The Group with theMost Points Wins!


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$35

$60

$85

$110

$25

$50

$75

$100 $100$100

$75 $75

$50 $50

$25$25

Mystery Revenge of the Nerds

Food for Thought

Show Business

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25 + 10I once said, “I find out what the world needs, then I proceed to invent.”

I invented the first “sound machine”, the phonograph player.

When you turn on the lights, you can thank me. I helped invent the light bulb.

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Thomas Edison

• a famous inventor

• best known for inventing the light bulb and the phonograph.

• he often was better at improving someone else’s invention than thinking up things on his own.

• he had a hard time concentrating in school when he was young

• one of his teacher told his mother that he was easily confused and unable to pay attention.

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50+10In 2007, this company celebrated its 60th year anniversary and was ranked 33rd in Fortune World’s Most Admired Company in 2009.

This company made history when it became the 1st to operate the World’s largest aircraft, the A380 on 25 Oct 2007 between Singapore and Sydney.

This company is famous for its in-flight service and entertainment.

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Singapore Airlines

From a single plane to an internationally respected brand, more than 60 years of innovation and service has propelled the growth of Singapore Airlines (SIA) to become one of the world’s leading carrier with an advanced fleet. The route network spans 101 destinations in 43 countries.

The history of SIA dates back to 1 May 1947, when a Malaysia Airways Limited Airspeed Consul took off from Singapore Kallang Airport on the 1st three scheduled flights a week to Kuala Lumpur, Ipoh and Penang. Over the next two decades, the Airline steadily acquired more planes. May 1966, it became Malaysia-Singapore Airlines. Later, the new look of the Airline evolved further with its 1st Boeing – Three B707s, then a fleet of B737s. In 1972, Malaysia-Singapore Airlines split up to become two entities – SIA and Malaysian Airlines System.

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75 + 10I came to Singapore from China when I was 15 years old.

With no money, family or friends here, I became an assistance at a coffee stall.

I started my own coffee stall at Lau Pa Sat, and we serve kaya and ice cream toasts with our coffee and tea. Now we have “kopitiams”in 7 countries.

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Loi Ah Koon

The company was founded in 1944 by Loi Ah Koon from Hainan, China at Telok Ayer Basin. After 15 years at Telok Ayer Basin, the stall moved to Lau Pa Sat. It was renamed Ya Kun which is the Hanyu pinyin equivalent to Ah Koon. In 1998, the coffee stall was passed down to his children and it moved to a new location at Far East Square.

Ya Kun International was incorporated in 2001 in Singapore, to expand the chain of coffee stalls islandwide and regionally. Ya Kun has 32 outlets in Singapore, with franchises in Indonesia, Taiwan, Japan, Philippines and South Korea.

The coffee stalls serve kaya toast, local-style coffee and tea, half-boiled eggs, as well as more modern ice-blended drinks and quirky ice cream toast.

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100 + 10He graduated from Ngee Ann Polytechnic and started his business as a computer repair shop in 1981.

He is widely considered to be the star entrepreneur of Singapore. At the age of 45, he became the youngest billionaire in Singapore.

His company developed and owned a User Interface patent for portable music players (Sued Apple and received US$100 million settlement).

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Sim Wong Hoo

• CEO and Chairman of Creative Technology, a designer and manufacturer of products for personal computers and personal digital entertainment devices.

• He helped guide Creative to success with the landmark Sound Blaster line of audio card products.

• He was the 1st person to be named the Businessman of the Year twice, in 1992 and 1997.

• In 2002, he was named Person of the Year by a Singapore Computer Society in recognition of his contribution to the IT industry.

• He is currently chairs Singapore’s Technopreneurship 21 Private Sector Committee.

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25I began my broadcasting career while still in teens.

I celebrated the 25th anniversary of my talk show seen around the world and aired my last show in 2011.

I am the 1st African American woman billionaire.

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Oprah Winfrey

• Oprah Winfrey began her broadcasting career at the age of 19, as both the youngest and the 1st African American female news anchor in Nashville.

• A graduate from Tennessee State University, she may be the most famous woman in the world, a media mogul renowned for her generosity in helping others through her Angel Network.

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50My perfume made history in 2001 by being the number-one seller in more than nine countries for more than four months.

I was the 1st Latino actress to be paid $1 million for a movie role.

I was a judge on the American Idol.

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Jennifer Lopez

• famous for her movie and singing career

• but her entrepreneurial drive led her to start her own production company, clothing line, and perfume line.

• she also plans to launch a jewelry line

• made Fortune magazine’s 2004 list of the richest entertainers under the age of 40.

• her wealth is estimated $255 million.

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75I started out in a girl group in 1997 and we were known for our hit song “Survivors”.

My 1st solo hit was “Crazy in Love”.

I started the fashion line House of Dereon with my mother in 2005.

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Beyonce

• Beyonce Giselle Knowles, often referred to as Beyonce is an American R&B singer, songwriter, record producer, actress and entrepreneur.

• She was 1st exposed to singing and dancing competitions as a child.

• Beyonce rose to fame in 1997 as the lead singer of the R&B girl group Destiny’s Child.

• According to Sony, Beyonce’s record sales, when combined with the group, has surpassed 100 million units.

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100As a teenager, I enjoyed making amateur 8mm “adventure” movies with my friends.

My 1975 horror classic took a big bite out of box-office profits and kept a lot of folks out of the water.

I am one of the co-founders of DreamWorks movie studio.

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Steven Spielberg

• Steven Spielberg currently is Hollywood’s best known director and one of the wealthiest and most influential filmmakers in the world.

• Noted for his skill at taking on powerful social issues ( such as in Saving Private Ryan, Schindler’s List, and Munich), he also likes to celebrate the average person’s discovery of the wonderful and the unique (as in Close Encounters of the Third Kind, E.T. the Extra-Terrestrial, and the Indiana Jones series).

• He has also won two Academy Awards for the Best director, as well as a Lifetime Achievement Award.

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25 I launched a famous range of massage chairs in 1993.

Our massage chair iSymphony, which moves in sync with music, was voted “Invention of the Year” by Times Magazine.

Our recent products includes uKimono endorsed by S.H.E, uDivine endorsed by Andy Lau, etc.

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Ron Sim• Founded Osim in 1980 as a household appliance company. • In 1989, the company registered the name Health Check and

Care and shifted focus to healthy lifestyle products in Malaysia and Indonesia.

• In 1993, the company officially launched OSIM and expanded to 60 outlets across Asia.

• Business HQ Status was awarded by EDB and today, OSIM has 1104 Outlets in 69 Cities across 31 Countries.

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50 I knew that someday soon every home and office would

need a personal computer.

I’ve written several books. In one I said, “Success is a lousy teacher. It seduces smart people into thinking they can’t lose. And it’s an unreliable guide to the future.”

I started the company called Microsoft.

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Bill Gates• Tapped into his love of math and science at the age of 13,

when he developed a computer program. • He attended Harvard University, but left in 1975 to pursue

his dream of starting a computer business. • Childhood friend Paul Allen joined him, and together they

started Microsoft. • Today, Bill Gates is the wealthiest and one of the most

famous business man in the world.

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75 I help popularize the home computer.

One of the companies I co-founded produced the movies Finding Nemo and The Incredibles.

The name of the first company I co-founded is the same as a fruit.

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Steve Jobs• Steve Jobs is co-founder and CEO of Apple

Computers and Pixar Animation Studios. • He has said he was lucky to find what he

loved to do early in life.• He and a friend started Apple Computers in

his parents’ garage when he was 21.• In 10 years, the business grew into a $2

billion company with more than 4,000 employees.

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100 Two college students started this company in a trailer at

Stanford University to help track their favorite Internet links

The founders picked this word as the name of their company because the dictionary defines it as “rude, unsophisticated, and uncouth”.

This is the place you turn to when you want to find useful (and useless) websites. More than 345 million users worldwide access it each month.

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Jerry Yang & David Filo• Yahoo! Began as the hobby of two PhD students in electrical

engineering at Stanford University. • Jerry Yang and David Filo started Yahoo! in 1994 as a way to

keep track of their personal favorites on the Internet, and soon were spending more time creating their list of favorite links than working on their doctoral thesis.

• Before long, hundreds of people were accessing their guide, and word spread quickly.

• In March 1995, Yang and Filo incorporated Yahoo!

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25 I wasn’t the first restaurant serving hamburgers, but my

founders were the first to use what they called the “Speedee Service System”.

This business is still named after the brothers who started it, but it was an entrepreneur named Ray Kroc who bought the company and built it into an international chain of restaurants.

You might remember celebrating your birthday in one of my restaurants as a little kid.

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McDonald’s• In 1955, entrepreneur Ray Kroc opened the first McDonald’s

franchise, buying the entire company from founders Dick and Mac MacDonald in 1961 for only $2.7 million.

• The brothers didn’t invent the hamburger or fast food, but their fast, efficient methods, inspired Kroc, a 52 year old mixer sales man.

• He had the idea that Americans preferred to eat and run, rather than eat-in.

• Obsessed with “quality, service, cleanliness, and value”, he marketed this to the public. As Kroc said:“The definition of salesmanship is the gentle art of letting the customer have it your way.”

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50 One of us drove an ice cream truck and the other worked

at an ice cream store before we started our business.

When we opened our first store, we needed to choose between two cities, we selected the city that previously did not have an ice cream shop.

We like fun names for our products like Cherry Garcia and Phish Food.

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Ben & Jerry• Founders Ben Cohen and Jerry Greenfield

• Started looking around for a business they could start themselves, doing something they enjoyed.

• After taking a $5 online course in ice-cream making, they opened their first shop in an old petro station.

• Today, Ben & Jerry’s Ice Cream is sold around the world.

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75 When I was 12, I moved from Florida to New York to live

with an aunt who baked chocolate chip cookies for me.

I was interested in cooking from an young age, and enrolled in the Food Trades Vocational High School.

I started a business selling my cookies because they were so popular with my friends and family.

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Wally Amos• Founder of Famous Amos Cookies.

• He was the first African American talent agent at the William Morris Agency.

• He would send his chocolate chip cookies out to clients, along with an invitation to visit him.

• So many people loved these cookies, based on his aunt’s recipe, that today, Famous Amos Cookies are sold all over the world.

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100 It all started when I was at a fine Japanese restaurant with

my wife, and I decided that I wanted her to enjoy her Japanese food without worrying about the very expensive bill each time.

I thus started my chain of conveyor belt sushi restaurants in 1997 with this purpose.

From the sushi conveyor belt, to the healthy ingredients and red yellow & green plates, my food appeals to the savvy and thrifty sushi fan.

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Douglas Foo• Sakae Sushi is now a restaurant chain based in Singapore

• Aimed at low to mid level prices.

• It offers sushi, sashimi, teppanyaki, tempura, etc via a conveyor belt.

• The chain has over 30 outlets in Singapore, the largest conveyor belt restaurant in Singapore.

• Opened its first outlet in Raffles Place in September 1997.

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… and the Winning Group

is …

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Summary & Review:

- What is an Entrepreneur?

- The Golden Rules

- Introduction to Entrepreneurs


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Don’t Forget To:

- Write Your Name

- Complete the Journal


lesson 1 ja it’s my business! date: name of volunteer 1 name of volunteer 2

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