legal and market drivers of “sustainable” material choice...
TRANSCRIPT
Legal and Market Drivers of “Sustainable” Material Choice for
Electronic Products
iNEMI Sustainability SummitSeptember 22, 2008
Holly Evans, Esq.Strategic Counsel, LLC
Presentation Overview
• Recent announcements regarding “sustainable” electronics
• Legislative and market forces that are driving this trend
• Impact of this trend on electronics industry• Conclusions/Forecasts• Q&A
Dell’s Bamboo Encased Computer
• Announced at 2008 Fortune Green conference
• PC Encased in laminated bamboo housing
• 81 percent smaller than a standard desktop
• Uses 70 percent less power
• Contains recycled plastics (milk jugs, old bottles)
• Will be available in 2008 ($500 - $700)
HP Workstations meet EPEAT Gold
• Entire personal workstation line meets “gold” Electronic Product Environmental Assessment Tool (EPEAT) standard– More than 90 percent
recyclable by weight– Quick and easy upgrades – Efficient power supply
• First in this product category
Intel’s “Halogen Free” Efforts
• Intel will introduce halogen-free products starting in 2008
• Responds to customer requests
• Intel's move to halogen- free products was motivated by market requirements – not government mandates
What is Driving this Trend? 1. Concern about proliferation of
“e-waste” and impact on environment
2. Concern about heavy metals and other “toxic” substances contained in electronic products
3. Concern about growing energy use of electronic products
4. Concern about worker health and safety
Concerns = Product Related Environmental Restrictions
1. Substance Restrictions– Lead, mercury, PVC BFR restrictions
2. Energy Efficiency Mandates– Limit power consumption while
“on”3. Disposal Requirements
– Finance product recovery at end- of-life
4. Multi-attribute Requirements– Reduce life cycle environmental
impacts
Types of Product-Related Environmental Requirements
• Legal– Government Set– Establish minimum
requirements– Typically are based on
procedural review (e.g., scientific assessment)
– Can be legally challenged if arbitrary
– Examples:• EU RoHS/WEEE
• Market-Based– Customer requirement– May go beyond legal
requirements– May be arbitrary -
perception drives restrictions not science
– No judicial review– Examples:
• EPEAT• Wal-Mart Scorecard
Enacted US Substance RestrictionsBFR Restrictions
CA (octa/penta)
HI (octa/penta)
IL (octa/penta)
ME (octa/penta and possibly deca)
MD (octa/penta)
MN (octa/penta)
NY (octa/penta)
OR (octa/penta, possibly deca)
RI (octa/penta, possibly deca)
WA (octa/penta and possibly deca))
Mercury Containing Product Restrictions
CA MN
CT NH
IL NY
LA RI
MA VT
MD WA
ME
RoHS Restrictions
CA (video displays > 4” only) – reporting only
IL, RI (computers, monitors ,TVs, printers – reporting only)
NJ (computers, monitors and TVs – reporting only)
NY City (procurement preference for RoHS compliant office equipment
US Consumer Product Safety Improvement Act –Lead restrictions for “children’s products”
Please note: this map does NOT cover all US material restrictions
–Aus.
–Ireland
Enacted International Substance Restrictions
–South Atlantic Ocean –South Pacific Ocean
–North Pacific Ocean
–North Atlantic Ocean
–Indian Ocean
–Arctic Ocean –Arctic Ocean –Arctic Ocean
–North Pacific Ocean
–United States of America
–U.S.A.
–Canada
–Mexico
–Brazil
–U. S. A.
–French Polynesia (Fr.)
–Argentina –Uruguay
–Paraguay
–Chile
–Bolivia
–Peru
–Ecuador
–Colombia
–Venezuela –French Guiana (Fr.)
–Suriname –Guyana
–The Bahamas –Cuba
–Dominican Republic
–Panama –Costa Rica
–Nicaragua –Honduras –Guatemala
–El Salvador –Trinidad and Tobago
–Jam. –Haiti –Puerto Rico (US)
–Greenland (Den.)
–Iceland
–Madagascar
–South Africa –Lesotho –Swaziland
–Mozambique
–Tanzania
–Botswana –Namibia –Zimbabwe
–Angola
–Zaire
–Zambia
–Malawi
–Burundi –Kenya –Rwanda
–Uganda
–Congo
–Gabon
–Somalia –Ethiopia
–Sudan
–Djibouti
–Belize
–Egypt –Libya
–Chad –Niger
–Algeria
–Mali
–Tunisia
–Nigeria
–Cameroon –C. A. R.
–Benin
–Togo –Ghana
–Burkina Faso –Barbados
–Dominica
–Côte D’Ivoire
–Liberia –Sierra Leone
–Guinea –Guinea-Bissau
–Senegal –The Gambia
–Mauritania
–Western Sahara (Mor.)
–Morocco
–Norway
–Sweden
–Romania
–Turkey
–Hung.
–Italy
–Portugal
–France
–Spain
–United Kingdom
–Cyp.
–Yemen
–Oman –Saudi Arabia –U. A. E.
–Qatar
–Iran –Iraq –Syria
–Jordan –Israel –China
–Mongolia
–Russia
–Afghanistan
–Pakistan
–India
–Sri Lanka –Maldives
–Nepal –Bhu.
–Myanmar (Burma) –Bang.
–Andaman Islands (India)
–Thailand
–Indonesia
–Malaysia –Brunei
–Philippines
–Taiwan
–Cambodia –Vietnam
–Laos
–Australia
–Papua New Guinea
–New Zealand
–Fiji –New Caledonia
–Solomon Islands
–Kiribati
–Marshall Islands –Federated States of Micronesia
–Guam (USA)
–N. Korea
–S. Korea
–Kuril Islands
–Wrangel Island
–Aleutian Islands (USA)
–New Siberian Islands
–Severnaya Zemlya
–Novaya Zemlya
–Franz Josef Land –Svalbard (Nor.)
–Jan Mayen (Nor.) –Banks Island –Victoria Island –Baffin Island
–Ellesmere Island
–Island of Newfoundland
–Antarctica
–Îles Crozet (France)
–Tasmania
–South Georgia (adm. by UK, claimed by Argentina)
–Falkland Islands (Islas Malvinas) (adm. by UK, claimed by Argentina)
–Kuwait –Canary Islands (Sp.)
–Sao Tome & Principe
–Singapore –Eq. Guinea
–Faroe Is. (Den.)
–Kazakhstan
–Belarus
–Ukraine
–Georgia –Armenia –Azerbaijan
–Turkmenistan
–Uzbekistan –Kyrgyzstan
–Eritrea
–Tajikistan
–Hawaiian Islands
–Galapagos Islands (Ecuador)
–Mauritius
–Seychelles
–60°
EU RoHS applies to a broad scope of “EEE.” Restricted substances include
lead, mercury, hexavalent
chromium, PBBs and PBDEs
(including Deca BDE).
China RoHS applies to a broad scope of “EIPs.”
Labeling requirements
effective 3/1/07. Substance
restrictions (same as EU) to follow
for subset of products
Korean RoHS applies EU RoHS
restrictions to subset of products
See US Map
RoHS restriction for covered EEE.
REACH regulation will require supply
chain reporting
RoHS restriction for
covered EIP
RoHS restriction for TVs, personal
computers, monitors,
keyboards, mobile audio,
mobile phones, printers , copy machines, fax
machinesPlease note: this map does NOT cover all
global substance restrictions
Electronic Product Environmental Assessment Tool (“EPEAT”)
• Multi-attribute environmental assessment tool for computers, laptops and monitors
• Three performance tiers “gold,” “silver,” “bronze” – depends on # of criteria met
• Currently required by Federal Acquisition Regulation - $92 b in 2007
• EPEAT may soon cover Imaging Equipment and TVs
Wal-Mart Electronics “Scorecard”
• Program announced March 2007– Goal: raise awareness of
“sustainable” electronics• Scorecard will provide
assessment of eco-criteria• Electronic companies will fill
out scorecard • Results will be made
available to consumers• Unclear what criteria will be
– EPEAT?
Energy StarGermany’s Blue Angel
Nordic SwanJapan Green PC
Canada Environment Choice
–B–B
ITECO Declaration
–TCO DevelopmentEPEAT
Japan Eco Mark
EU EcoFlower
For more info: http://ecolabelling.org/type/electronics/
Ecolabels for Electronic Products
Impact on Electronic Producers?
• Electronic industry customers are facing “patchwork” of US and international material restrictions
• Producers are looking for replacement materials to meet these requirements
• Producers will choose materials that are not restricted in order to: – Meet legal mandates; and– Position products favorably in global marketplace
Conclusions/Forecast1. Electronic producers are inundated with product-
related environmental requirements2. Requirements are being driven by concerns that
electronic products pose environmental harm 3. Material restrictions are being driven by legal
and market forces4. Producers will be pushing “sustainable” material
requirements on suppliers 5. Trend is likely to increase over time6. Legal or market phase-out of additional materials
(PVC?) is highly likely
For More Information:
Holly Evans, Esq.
Strategic Counsel, LLC
Phone: 703-496-4832
Cell: 703-409-1007
E-mail: [email protected]