learning to love humans
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learning to lovehumansemotional interface design
I come in peace.
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Scanning network forp2p companionship.
Eat my lead, sucker.
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physiological
safety
love/belonging
esteem
self-actualization
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physiological
safety
love/belonging
esteem
self-actualization
humansneed thisstuff
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functional
reliable
usable
pleasurable
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functional
reliable
usable
pleasurable
humans needthis stuff
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functional
reliable
usable
pleasurable
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functional
reliable
usable
pleasurable
missing
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usable
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edible
usable=
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photo credit freezelight
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photo credit morberg
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usable
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pleasurable
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products arepeople too
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platformfor emotion
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Experiencing thermal increasein thoracic region.
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photo credit D. Norwood
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photo credit David Clow
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People will forgive shortcomings,
follow your lead, and sing yourpraises if you reward them withpositive emotion.
emotional design principle
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photo credit Simon Davison
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we seeourselves
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I adore the way their
apps look and sound.- John Gruber, DaringFireball.net
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A fantastic, fun, and
functional interface on aseriously great app.- 148apps.com
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We did want our users to have anemotional connection to our apps.
Most people don't have a love/joy forsoftware like geeks do.- Mark Jardine, TapBots Designer
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I really *LOVE* the singing birdwhen you send a tweet. Twitter is
fun all of a sudden!
- @thetalldesigner
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Confession: sometimes I make toolong Feathers-tweets just to watch
the bird turn red.- @evbjone
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Before your application can createan emotional relationship with theuser it must get the basics right. The
emotional relationship, the delight,is what you layer on top of this baseusability and technical competency.
- Aral Balkan, designer of Feathers
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The inspiration for our colorcorporate gray to brand their
windowless office and so we i
My goal was to design Wufo
excellent at what it does, it w
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The inspiration for our color palette didcome from our competitors. It was reallydepressing to see so much softwaredesigned to remind people theyre making
databases in a windowless office and so weimmediately knew we wanted to go in theopposite direction.
- Kevin Hale, Wufoo
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Oh MailChimp monkey. Just as I getfrustrated w/ wrangling emailaddresses, youre there w/ your
little witticisms to cheer me up.
- @p_girl
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priming
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photo credit crash-candy
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Whoa, I just logged into MailChimpand the little monkey in the cornersays "hey Kate, new haircut? !Muy
guapo!" how do they know?!
- @katemiss
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discovery
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http://photojojo.com/
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Does this armor make myports look big?
Affirmative.
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Trust was the most critical barrierfor us to overcome with potentialusers. It was an uphill battle raising
venture capital because investorssimply didn't think people wouldever share bank credentials.
- Jason Putorti
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Trust is a gut feeling more than arational process, and visual designaffects emotions in a very powerful
way, perhaps more than any otherstimuli.
- Jason Putorti
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You will comply or bedestroyed.
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photo credit 1978seymour
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photo credit kahala
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photo credit 1978seymourphoto credit theunabonger
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emotionalcollateral
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Four is too many.
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attentionis nite
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Occamsrazor
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Attractive things make people feelgood, which in turn makes themthink more creatively. How doesthat make something easier to use?
Simple, by making it easier forpeople to find solutions to theproblems they encounter.
- Donald Norman
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Inserting anal probe.Thi h bi
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This wont hurt a bit.
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 viewspeople poop
on parties
0.007%
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progressivelyenhance
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functional
reliable
usable
pleasurable
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startsmall
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 views
page views
600%
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 viewstrafc300%
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 views
Facebook Fans
217%
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 views
Twitter
Followers
170%
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- Pageviews: form ~5/visitor to ~30/visitor over the course of the hunt.- Traffic tripled on the first few days of the hunt.
-Facebook fansgrew from < 600 to over 2300.- Twitter followers went from ~1000 to over 1700.- It generated 41 threads in our forums with 3700+ posts and ~55,000 views
posts in forum
3,700+
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Just cant let it go. Into my third daynow. Ashamed of how many hours
Ive spent.
- Paintbrush, forum user
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So pleased to have found thissoftware. Ive wanted it for a whileand was saving up. Now I can treatmyself to some of the othersoftware Ive been trying during my5 hour egg hunt.
- Jane Hasseldon, Facebook fan
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have wechanged?
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morehuman
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I have special feelingsfor you. Assume cuddle
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for you. Assume cuddleformation.
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