leadership through creativity
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Leadership Through Creativity. Dr Peter Kelly School of Science, Aalto University. Innovation is the act of introducing something new. Search and Select Strategy. Market already exists in some form Undertake detailed analysis to identify opportunities - PowerPoint PPT PresentationTRANSCRIPT
Leadership ThroughCreativity
Dr Peter KellySchool of Science, Aalto University
Innovation is the act of introducing
something new
Search and Select Strategy
• Market already exists in some form• Undertake detailed analysis to identify
opportunities• Assess market potential on basis of
segmentation and past demand• Assemble resources to exploit the opportunity
What Type of Thinking Do We Use?
NDA
Easier to say nothan contemplateimplications of saying yes
Resource providersconditioned to ask “why” not“why not”
5% of a bignumber is stilla big number
50k – 100k+is easy to findbut then what
We don’t needoutside help
An ability to think up and design new inventions,
produce works of art, or solve problems in new ways, or develop an idea based on an original,
novel or unconventional approach
Does it actuallywork?
When does it work?
Is Creativity Likely to Happen Here?
Or Here?
To get to a more innovative place
we need to creatively explore
Exploration is Inherently Intuitive
What Can We Do With Our Means?
What Are My/Our Means?
• Who I am?• Traits, abilities and attributes of entrepreneur/team
• What I know?• Education, experience and expertise
• Who I know?• Social networks
I want to investmy time doing this because ...
Risk Little, Fail Cheap
Affordable Loss:Risk Little, Fail Cheap
• Put very small amounts of capital and time at risk to explore with an open mind– Is this something I want to do?– Is this something worth doing?– What informative experiments can I set up to
assess riskiness of project?– Risking little implies thinking creatively about how
to bring cost of discovery down while …
• Primary due diligence
Co-Create Solutions With Partners
Co-Created Solution
Co-Creator Mentality
• Actively seek out potential co-creators• Open mind as to what is being created• Co-creators bring new resources and
perspectives to the game• As decisions are made as to what and who are
co-creating – choices are made (business plan)
The Element of Surprise
Who Would Have Thought?
World’s First Jumbo Hostel
New Co-Creation Possibilities
Surprise Encounters
Balancing Thinking Styles
Visionary Leaders Already Do This
Effectual EntrepreneurshipHolds Great Promise
• Where do we spend our time (means)• What do we spend our time doing (affordable
loss)• Who do we work with (co-creation)• Open to and seeking out new perspectives
(surprise)
Some Insightful Reads
Effectual EntrepreneurshipIn Practice
• Working in pairs, your challenge is to co-create a wallet that meets BOTH of your needs
• Use any available materials & give the offering a name
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