lcim war on wheels 2014
DESCRIPTION
Leo Club of Indore's annual treasure hunt, War on Wheels 2014 ( WoW 2014) in its 9th season.TRANSCRIPT
LEO CLUB OF INDOREAnnual Adrenaline Rush
LEO CLUB OF INDORE
• A 40 year old club comprising of the most enthusiast youth of Indore.
• A member count of 100.
• All the members within the globe-trotting , tech savvy, happening group. Age group of strictly18-30.
• A combination of services activities and entertainment activities.
WAR ON WHEELS• A flagship event of the Leo Club of
Indore since 2006.
• A treasure hunt across the city to be played in cars in which all the Indore’s youth participate.
• A highly anticipated and awaited event for Indore’s youth.
• Prizes worth more than Rs. 50,000 to be won every year.
MANGAL WoW 2k13• Event began at 8:00 am with all
cars assembling at one point.
• Flag off at 9:00 am
• 2 hour streets mayhem , and then 11:00 am chequered flag at Mangal City Hotel.
• Prize Distribution followed by Lunch at 12:00 pm
• Teaser campaigns began 15 days before the event via SMS, facebook page, Leo website, etc.
• Participation of 90 cars+. (approx. 400 pax)
• Major excitement, clues scattered from CAT school, Rau, to Bapat Chouraha, Vijay Nagar
• Prizes worth more than Rs. 50,000 to be won every year.
MANGAL WoW 2k13
• Major branding of sponsors across the city.
• Coverage in all major newspapers with photographs like Dainik Bhaskar, Times of India, Naidunia, Patrika, Prabhat Kiran, etc.
MANGAL WoW 2k13
PRIZES•1st , 2nd & 3rd prize to complete the hunt in time and score maximum points.
•Best Team Name
•Best Decorated Car
•Best Dressed Team
•Most answers in SMS competition (starts from 15days before the event)
DELIVERABLES TO THE MAIN SPONSOR
• Head Branding of the event, “XXX” WoW 2012.
• Logo branding on stickers , clue sheet , prizes, and all communication
• 1 clue about the sponsor.(or at sponsor’s venue)
• Branding & signage at flag off and chequered flag.
• Branding in the club magazine coverage of press / media.
• Database of all the participants (if required)
• Fleet display for an automobile sponsor
• If we decide early, then we can start branding with teasers as well.
DELIVERABLES TO THE MAIN SPONSOR
SPONSORSHIP
•Cost for main sponsorship of the event is for Rs. 125000/-
INTRO VIDEO of 2013
DO HAVE A LOOK AT THE VIDEO LINK
http://www.youtube.com/watch?v=FBkxAo-TklI
TEASER CAMPAIGNS
THANK YOUPlease visit
http://www.facebook.com/groups/LCIMWOW/
For a detailed look on our teasers / last year pics,etc.